MURAL ART IN

LAMAN SENI 7

Introduction

Mural art is becoming increasingly popular in Malaysia.

It’s not only a tourist attraction but also a great

backdrop for locals to take pictures.

Become a magnet that invite people to come and

appreciate the arts.

LOCATION

CHOOSEN MURAL ARTS

BUMI KU

MALAYSIA’S PARADISE

QUIT SMOKING

QUIT SMOKING

ARTIST: Syafiq Rasyid bin

Abdul Jalil

20 years old

Lives in Taman

Dagang,

Ampang.

Student from

UITM Shan

Alam

QUIT SMOKING

It is important that everyone should know that smoking is harmful and for extreme situation it may cause serious illness. The motive behind this piece is to expose the people to the unseen effects of smoking on a person’s health.

QUIT SMOKING

3D Installation

Use minimalist and existence

of the smoking area

State that a smoker may look

physically healthy but not

inside

Concepts

Physical Appearance

First impression

Visual preference

Self perception

Verbal Messages

PHYSICAL APPEARANCE

The contrasting physical appearance is

used to distinguish the lungs of the two

types; smokers and non-smokers.

The smoker’s lung is depicted as the

dirtier, more damaged-looking lung

whereas the non-smoker’s lung is

depicted as bright, clean and healthy.

Non-verbal communication is used in this

context to provide a visual form to

communicate the differences between

the two lifestyles.

FIRST IMPRESSION

The first scene that strikes the

viewer’s eye is the contrasting

condition between the two

lungs.

Viewers are disgusted by the

lung on the left, as opposed to

the healthy lung on the right.

Through the slogan, viewers then

realize these are lungs belonging

to two different people, the

smoker and the non-smoker.

VERBAL COMMUNICATION

The slogan sends the message,

while the visual of the deteriorated

lung reinforces it in the viewer’s

mind.

Forces smokers to re-evaluate their

habits by reminding them about

the effects of smoking that they

cannot see (“healthy on the

outside, but not inside”).

VISUAL PREFERENCE

The first response of the viewer

toward the mural is disgust toward

the smoker’s lung, preferring the

healthier looking non-smoker’s

lung.

The visual preference of the viewer

towards the healthy lung

discourages the viewer to smoke,

wanting to relate to the image of

their healthy, non-smoker’s lung.

SELF-PERCEPTION

The image of the smoker’s lung makes the

viewer (especially smokers) reflect on their

habits, giving them a glimpse of what could

be happening to their lungs that they

cannot see.

Smokers in particular are alerted to the fact

that while they may look and feel healthy,

the real effects are the ones that they

cannot see.

This self-reflection encourages smokers to

stop smoking.

BUMI KU

ARTIST : Z_ART GALLERY

STUDIO

•Founder is Zart Zaini.

•From Penang, Malaysia.

•Participated in many

art events, Public Art

Event, Penang Art

Exhibition.

BUMI KU

Bumi ku is an artwork which uses 100%

recycle materials such as plastic forks,

spoons, cups and others are transformed

into a forest of flora and fauna. Bumi ku

inspires viewers to reduce, reuse and

recycle.

BUMI KU

3D Installation artwork

Implement the concept of

reuse, reduce and recycle

materials.

CONCEPTS

First Impression

Non-verbal

Communication

Perception

Organizational

Communication

Organizational

Communication

This mural art is drawn by an

organization and the message

they want to pass to the people

through this mural art is to

encourage viewers to reduce,

reuse and recycle.

PERCEPTION From the artist’s perspective, this mural represents

the importance and potential of reducing, reusing

and recycling used materials. The artist does this by

the interesting use of recycled materials and

incorporating a variety of colours, patterns and

sizes.

From the perspective of the audience, the mural

may be about reusing used materials instead of

simply disposing of them.

In conclusion, perception between the artist and

the viewer may vary.

FIRST IMPRESSION

Variety of colors and sizes

Interesting usage of materials

Generally an attractive view, it

effectively catches the audience’s

eye to relay the underlying message.

The underlying message being about

inspiring the audience to reduce,

reuse and recycle.

NON-VERBAL

COMMUNICATION

Mr. Zart ,the artist of this artwork is trying

to remind us about the various uses of

everyday materials and how we should

find ways to reuse materials instead of

throwing them away.

He does this by producing an artwork

using creative techniques and an

interesting use of materials and colors to

attract the attention of the viewer.

MALAYSIA’S PARADISE

ARTIST : SINCERE MERCH

Established in 2010.

From Kota

Kinabalu, Sabah

Instagram

@officialsincere

MALAYSIA’S PARADISE

The artwork presents the

relaxation and heaven fullness

of islands and beaches

around Malaysia. As a country

surrounded by beach and

coasts, it is a clear message

given to the audience on how

beautiful and gorgeous of

nature here.

MALAYSIA’S PARADISE

Painting on site

Doors are presentable as

long chairs on beaches

CONCEPTS

Dress code

First impression

Body movement

Gesture and expression

Proximity

Physical Appearance

Theme of the mural art is tropical

The lady is wearing a green floral dress

and holding a beach hat with a hibiscus

flower on her hair

The hibiscus flower on her hair represent

the national flower of Malaysia

(Malaysia’s Paradise)

The attire that she is wearing matches

the background and theme of the

mural.

FIRST IMPRESSION

The overall look of the mural has a

relaxing feel to it and it gives one the

sense of being in the beach

It is very interactive and inviting because

there is another long chair for viewers to

lean back against it

The lady on the long chair next door acts

as a companion for the viewers to take

picture with.

BODY MOVEMENT

Lying on the beach’s long chair

and enjoy the sun light.

Hand stroking her hair.

Another hand is holding her hat

One of her leg is bent in the

comfortable position to show that

she is relaxing on the long chair.

GESTURE AND EXPRESSION

The lady is smiling to the next long

chair.

The lady look cheerful and friendly.

PROXIMITY

Through this mural locals can

receive a sense of proximity

through their familiarity with the

elements displayed in the mural.

Locals are able to relate with the

feel of local beaches as the

“Malaysian Paradise” magazine,

shaved ice and a plate of Nasi

Lemak is displayed on the table

beside her.