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Page 1: Event Summary Sponsorship, MARKETING, & Brand …marchairshow.com/wp-content/uploads/2019/11/2020_Airshow...sponsorship team offers valuable support and guidance to develop a custom

Event SummarySponsorship,MARKETING,& BrandActivation

March 28th-29th

marchairshow.com

Riverside, CA

2020

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A multi-day event at historic March Air Reserve Base to celebrate & showcase some of the greatest

aircraft in the military.

This two-day event offers a unique opportunity to see the best in aviation, music, food, beer &

overall family fun!

EVENT OVERVIEW

Page 3: Event Summary Sponsorship, MARKETING, & Brand …marchairshow.com/wp-content/uploads/2019/11/2020_Airshow...sponsorship team offers valuable support and guidance to develop a custom

ABOUT THE EVENT

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MARCH AIRRESERVE BASE

102 YEARS

AIR FORCEOPEN HOUSEMISSION

FREE ADMISSION & PARKING

LARGEST EVENTIN THE INLANDEMPIRE

250,000+Established in 1918, March is one of the oldest airfields operated by the U.S. military. March is located in Riverside County and is home to the Air Force Reserve Command’s Fourth Air Force HQ and the 45452d Air Mobility Wing.

Located right in the heart of Southern California, the March Air & Space Expo draws a massive crowd, pulling from the communities in the surrounding counties,

Riverside, San Bernardino, Los AnAngeles, San Diego & beyond.

The mission of the United States Air Force is to fly, fight and win... in air, space and cyberspace. The March Air & Space Expo exists to showcase exactly their mission to the general public & encourage ththe next generation to do the

same.

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Located in the middle of Southern California, Riverside County is the 4th largest county in California. With a diversified population and economy and is also known for culture, arts,

museums and festivals.

15 Miles South of San Bernardino (5th Largest County in CA) 50 Miles East of Orange County (3rd Largest County in CA)63 Miles63 Miles East of Los Angeles (Largest County in CA)91 Miles North of San Diego (2nd Largest County in CA)

- Total DMA population of over 18,000,000- Over 638,000 total veterans- Home to over 100 colleges and universities- Household Income Levels - 40% earn up to $50k annually - 29% earn $50k - $100k annually - 23% earn $100k - $200k annually - 9% earn over $200k annually- Key Elements: expendable income, well educated, upwardly mobile

REGIONAL PROFILE

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AIR & SPACE EXPO AUDIENCE

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250,000+ATTENDANCE OVER 2 DAYS

Homeowners70%

College68%

Bring Kids53%

HouseholdIncome$50K+ 77%

GenderMale: 57%Female: 43%

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- U.S. Air Force Thunderbirds- B-2 Bomber- C-5 Cargo Plane- F-35- A-10

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The March Field Air & Space Expo is one of the best Airshows in the world, featuring some of the largest performers in the Airshow industry. Our Airshow feautures an extremely unique opportunity for attendees to see the most impressive aerial performers show off thier acts in the sky, as well as giving the chance to see, touch & be inside the most impressive & expensiexpensive aircraft in the world, up close & personal with our static display aircraft.

Highlights of this attraction

AERIAL ACTS & STATIC DISPLAYS

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- Free for everyone at the Airshow - Upgraded tickets/viewing will be available- Exclusive V.I.P. opportunities for meet & greets- Full pageantry of the U.S. Air Force during the concert

Highlights of this attraction

MUSIC CONCERT

To finish off an adrenaline packed day of aviation acts, we want to give our crowd a truly unique opportunity to see an A list musical act perform live on the flightline at the historic March Air Reserve Base to celebrate our service men and women, and the airshow in epic fashion. The concert will feature the air base and aircraft as the ultimate backdrop for the woworld-class performer to play into the night!

Page 8: Event Summary Sponsorship, MARKETING, & Brand …marchairshow.com/wp-content/uploads/2019/11/2020_Airshow...sponsorship team offers valuable support and guidance to develop a custom

An entire section dedicated to Esports for attendees young & old to come & enjoy the technology of today & tomorrow. This is a huge attraction of the millenial & younger generation. Filed with gaming attractions & gaming influencers, this will be a premier attraction & one of the largest ESports attractions in the Southern California area.

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- Designated for Esports attractions- Free for everyone at the airshow - Exclusive opportunities to meet gaming influencers

Esports Gaming

Highlights of this attraction

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CRAFT FOOD & BEVERAGES

Not just an airshow, the 2020 Air & Space Expo will feature the best in Food, Wine, & Beer. Bring your

appetite. We’ll have incredible food and drink vendors located throughout the event so you won’t go hungry. We’re featuring a wide selection of food, so you can be

be sure that there will be something for everyone.

Highlights of this attraction

- Premier food trucks from all over Southern California - Plenty of premium brews to be enjoyed with the tasty food- Unique fair type food, that you can only find at events like this- VIP & Upgaded tickets will have unique beer & food options - So many options, all attendees will be leaving full & satisfied

Page 10: Event Summary Sponsorship, MARKETING, & Brand …marchairshow.com/wp-content/uploads/2019/11/2020_Airshow...sponsorship team offers valuable support and guidance to develop a custom

Highlights of this attraction- Local schools & universities will be able to highlight theirdifferent S.T.E.M. & Robotics programs for attendees to see.- Free for everyone at the Airshow - Hands on engagement with different aspects of S.T.E.M.

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S.T.E.M & ROBOTICSSoar with S.T.E.M. (science, technology, engineering, and math) learning (and fun!) experiences for all ages at the

S.T.E.M. experience, on the ground at the March Field Air & Space Expo. Educating the next generation in these categories is very important to the Air Force mission.

Page 11: Event Summary Sponsorship, MARKETING, & Brand …marchairshow.com/wp-content/uploads/2019/11/2020_Airshow...sponsorship team offers valuable support and guidance to develop a custom

March Air & Space Expo sponsorships deliver a great marketing impact, aligning brands with our community leading up to, during, and after the event. The March Air & Space Expo offers one-on-one interaction with interested consumers of all ages through high-quality experiential marketing. Our guests are reflective of the highly diverse Southern CaliCalifornia marketplace.

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- Reach target demographics by honing activation approach- Integrate sponsor products and offerings- Achieve marketing objectives and amplify sponsor initiatives- Align with the March Air & Space Expo marketing campaigns

Sponsorship

We work with sponsors to:

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The following opportunities area few ideas of what’s possible:

Promotional Opportunities

The March Air & Space Expo offers businesses and organizations–large or small–opportunities to get in front of our diverse audience. The Air & Space Expo sponsorship team offers valuable support and guidance to develop a custom program to fit your brand’s needs. Whether your goal is to increase sales or create a buzz about your brand, the March Air & SpSpace Expo team will create a customized sponsorship program to maximize your return on investment.

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Page 14: Event Summary Sponsorship, MARKETING, & Brand …marchairshow.com/wp-content/uploads/2019/11/2020_Airshow...sponsorship team offers valuable support and guidance to develop a custom

THANK YOU TOOUR 2018 SPONSORS

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DON’T MISS YOUR CHANCE TO HAVEYOUR BUSINESS AT THE BIGGEST EVENT

IN THE INLAND EMPIRE!

ESTIMATED ATTENDANCE250,000+

Page 16: Event Summary Sponsorship, MARKETING, & Brand …marchairshow.com/wp-content/uploads/2019/11/2020_Airshow...sponsorship team offers valuable support and guidance to develop a custom

- LET US CUSTOMIZE A PACKAGE FOR YOU -

SPONSORSHIP COORDINATOR

(951) 655-2801

MARCHAIRSHOW.COM

[email protected]@GMAIL.COM

TITUSCARLSON