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© James M. Kouzes & Barry Z. Posner. All Rights reserved. EVIDENCE-BASED EVIDENCE-BASED LEADERSHIP: LEADERSHIP: Seven Enduring Seven Enduring Truths About Truths About Leadership in Tough Leadership in Tough Times Times with with Jim Kouzes Jim Kouzes

Evidence Based Leadership

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This was a webinar my management team attended. Very good points on leadership.

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Page 1: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

EVIDENCE-BASED EVIDENCE-BASED LEADERSHIP:LEADERSHIP:

Seven Enduring Truths Seven Enduring Truths About Leadership in About Leadership in

Tough Times Tough Times withwith

Jim KouzesJim Kouzes

EVIDENCE-BASED EVIDENCE-BASED LEADERSHIP:LEADERSHIP:

Seven Enduring Truths Seven Enduring Truths About Leadership in About Leadership in

Tough Times Tough Times withwith

Jim KouzesJim Kouzes

Page 2: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“Let unconquerable

gladness dwell.”

Motto in F.D.R.’s Oval Office

“Let unconquerable

gladness dwell.”

Motto in F.D.R.’s Oval Office

Page 3: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

ObjectivesObjectivesObjectivesObjectives1. Why we ought to be optimistic in the face of

all this adversity.

2. Who the most influential leadership role models are.

3. The one attribute that is the foundation of all leadership.

4. What you must do to fully commit yourself to an organization.

Page 4: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

ObjectivesObjectivesObjectivesObjectives5. Identify the one leadership practice that is

the best predictor of leadership effectiveness.

6. Name the one quality that most differentiates leaders from individual contributors.

7. The one ingredient that is absolutely essential to creating high-performing teams in times of adversity and challenge.

8. Recite the secret to success in life — seriously.

Page 5: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

1Challenge is the opportunity for

greatness.

1Challenge is the opportunity for

greatness.

Page 6: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Historical LeadersHistorical Leaders

Abraham Lincoln Martin Luther King Mother Teresa Winston Churchill Susan B. Anthony Nelson Mandela Mohandas Gandhi

Civil War Civil rights Poorest of the poor World War II Women’s suffrage Freedom movement Independence

LEADERS CONTEXT

Page 7: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Tell us about a time when you

were at your best as a leader.

Tell us about a time when you

were at your best as a leader.

Page 8: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Personal BestsPersonal Bests

Arlene Blum Carolyn Bourne Jacqueline Maartense Alan Keith Dick Nettell Andrew Coven Egon Zehnder

First all-female ascentFirst study of its kindRestore profitabilityTwo years or closeTurnaroundDevelop new product Start-up of company

LEADERS CONTEXT

Page 9: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“I’ve got to shake this off…I knew that I needed

to put a bounce back in my step and get focused

on the future.”

Dick NettellBank of America

“I’ve got to shake this off…I knew that I needed

to put a bounce back in my step and get focused

on the future.”

Dick NettellBank of America

Page 10: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

2You are the most important leader

role model.

2You are the most important leader

role model.

Page 11: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

ROLE MODELSROLE MODELS Business leader

Community leader

Entertainer

Family members

Political leader

Professional athlete

Teacher or coach

None/Other/Not sure

Page 12: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Create Poll HereCreate Poll Here

1. Business leader

2. Community leader

3. Entertainer

4. Family members

5. Political leader

6. Professional athletes

7. Teacher or coach

From which one of the following seven types of people would you choose as your most important role model for leadership?”

Page 13: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Leader Role ModelsLeader Role Models Family members …………… 40%

Teacher or coach …………… 26%

Community leader …………. 11%

Business leader ……………... 7%

Political leader ……………... .. 4%

Professional athlete …….…... 3%

Entertainer ……………………. 2%

None/Other/Not sure ………… 7%

18-30 years old, source: Public Allies Survey

Page 14: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Leader Role ModelsLeader Role Models Family members …………….. 58%

Teacher or coach……………. 17%

Business leader…………………11%

Community leader…………….. 5%

Political leader…………………. 5%

None/Other/Not sure………….. 4%

Entertainer…………………….. 0%

Professional athlete…………… 0%

Data on working professionals, source: Kouzes & Posner

Page 15: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

The leaders who have the most

influence are the leaders who are

closest to us.

Page 16: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Immediate managers have more influence on…

Immediate managers have more influence on…

People’s desire to stay or leave, The trajectory of careers, Ethical behavior, The ability to effectively perform a job, and The motivation to share values and vision.

…than CEOs … or anyone else.

Page 17: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

3Credibility is

the foundation of leadership.

3Credibility is

the foundation of leadership.

Page 18: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

What do you look for and admire in a leader,

someone whose direction you would

willingly follow?

Page 19: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

___ Ambitious___ Broad-minded___ Caring___ Competent___ Cooperative___ Courageous___ Dependable___ Determined___ Fair-minded___ Forward-looking

___ Honest___ Imaginative___ Independent___ Inspiring___ Intelligent___ Loyal___ Mature___ Self-controlled___ Straightforward___ Supportive

Page 20: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Poll HerePoll HerePoll HerePoll HereOf the following leader qualities, which one do you consider most important?

CompetentFair-minded Forward-lookingHonestInspiringIntelligentStraightforward

Page 21: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

The Most The Most Admired QualityAdmired Quality

The Most The Most Admired QualityAdmired Quality

Honest89%

Page 22: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Admired LeadersAdmired Leaders 89% = Honest 70% = Forward-looking 69% = Inspiring 68% = Competent

Page 23: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Admired Admired LeadersLeadersAdmired Admired LeadersLeaders Honest Forward-

looking Competent Inspiring

Trustworthiness

Expertise Dynamism

CredibilityCredibilityCredibilityCredibility

Page 24: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

4Personal values

drive commitment.

4Personal values

drive commitment.

Page 25: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“I realized that there was no magic that was going to

happen. It was now up to me to decide, ‘What’s my framework for living?’

Elaine Fortier, New Focus

“I realized that there was no magic that was going to

happen. It was now up to me to decide, ‘What’s my framework for living?’

Elaine Fortier, New Focus

Page 26: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“Leadership is personal…Do the people you lead

know who you are, what you care about, and why

they ought to be following you?”

Ron Sugar, CEO and President, Northrop Grumman Corp.

“Leadership is personal…Do the people you lead

know who you are, what you care about, and why

they ought to be following you?”

Ron Sugar, CEO and President, Northrop Grumman Corp.

Page 27: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Employee CommitmentEmployee Commitment

Clarity about organization’s

values

Clarity about my values

4.87 6.26

4.90 6.12Low

Low

High

High

Page 28: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“As long as you believe that what you’re doing is meaningful, you can cut

through the fear and exhaustion and take the

next step.” Arlene Blum, Chemist, Mountain Climber & Educator

“As long as you believe that what you’re doing is meaningful, you can cut

through the fear and exhaustion and take the

next step.” Arlene Blum, Chemist, Mountain Climber & Educator

Page 29: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

What questions

do you have?

Page 30: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

5Modeling the Way has the most impact.

5Modeling the Way has the most impact.

Page 31: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“What evidence exists that we are living our

values and making decisions consistent with

our values?” Barbara Goretsky

Northrop Grumman

“What evidence exists that we are living our

values and making decisions consistent with

our values?” Barbara Goretsky

Northrop Grumman

Page 32: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“I can’t change someone else’s behavior. . . so I made sure that I was a role model for the values and behaviors

we were expecting.” Frank Ruck, Chicago Title & Trust

“I can’t change someone else’s behavior. . . so I made sure that I was a role model for the values and behaviors

we were expecting.” Frank Ruck, Chicago Title & Trust

Page 33: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“Leadership opportunities are presented to everyone. What makes the difference between being a leader or not is how you respond in

the moment.” Michele Goins, CIO, Juniper Networks

“Leadership opportunities are presented to everyone. What makes the difference between being a leader or not is how you respond in

the moment.” Michele Goins, CIO, Juniper Networks

Page 34: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

In the MomentIn the Moment

00:03:05According to Gloria Mark, UC Irvine

Page 35: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“Hotels where employees strongly believed their managers followed

through on promises and demonstrated the values they

preached were substantially more profitable than those whose

managers scored average or lower.” Tony Simons, Cornell University

The Integrity Dividend, 2008

“Hotels where employees strongly believed their managers followed

through on promises and demonstrated the values they

preached were substantially more profitable than those whose

managers scored average or lower.” Tony Simons, Cornell University

The Integrity Dividend, 2008

Page 36: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

6Being forward-looking most differentiates

leaders.

6Being forward-looking most differentiates

leaders.

Page 37: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“Vision trumps everything. Organizations are most effective when a well-

articulated and ambitious vision of the future exists.”

Nancy Zimpher, presidentUniversity of Cincinnati

“Vision trumps everything. Organizations are most effective when a well-

articulated and ambitious vision of the future exists.”

Nancy Zimpher, presidentUniversity of Cincinnati

Page 38: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

70%

Forward-lookingForward-lookingForward-lookingForward-looking

Average

Sr. Execs 88%

Page 39: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Over all the years we’ve been collecting this data, leaders consistently score

lowest in Inspiring a Shared Vision.

Over all the years we’ve been collecting this data, leaders consistently score

lowest in Inspiring a Shared Vision.

Page 40: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

7Trust is the

essential ingredient in teamwork.

7Trust is the

essential ingredient in teamwork.

Page 41: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“To be successful, I needed to develop a

cohesive and collaborative team, beginning with trust

as the framework.” Jill Cleveland, Apple, Inc.

“To be successful, I needed to develop a

cohesive and collaborative team, beginning with trust

as the framework.” Jill Cleveland, Apple, Inc.

Page 42: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Page 43: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Page 44: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Trust Rules!Trust Rules!1. You have to keep working

on trust and never take it for granted.

2. Sometimes trust breaks down. When it does, see rule #1.

Page 45: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Strongest Predictors of Trust in the Leader

Strongest Predictors of Trust in the Leader

• Common values among team members and the leader.

• Communicating a collective, values-driven vision.

• Consulting team members when making important decisions.

Source: N. Gillespie & L. Mann, “Transformational Leadership and Shared Values: The Building Blocks of Trust,” Journal of Managerial Psychology, 2004.

Page 46: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“. . . I contend, however, that all things being equal, we will

work harder and more effectively for people we like.

And we like them in direct proportion to how they make us

feel.”Irwin Federman

USVP

“. . . I contend, however, that all things being equal, we will

work harder and more effectively for people we like.

And we like them in direct proportion to how they make us

feel.”Irwin Federman

USVP

Page 47: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

“I may not be the most knowledgeable person...

but I know how to get people to think well about themselves.”

Joyce CliffordBeth Israel Hospital

“I may not be the most knowledgeable person...

but I know how to get people to think well about themselves.”

Joyce CliffordBeth Israel Hospital

Page 48: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

What questions

do you have?

Page 49: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

THE SECRET TO SUCCESS

IN LIFE

THE SECRET TO SUCCESS

IN LIFE

Page 50: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

How do we develop

leaders for the future?

Page 51: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Love ‘em and

Lead ‘em!

Love ‘em and

Lead ‘em!

Page 52: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Page 53: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

For more information on The Leadership Challenge.Call toll free: 1-866-888-5159

Email: [email protected]

All non-U.S. customers visit www.wiley.com

Page 54: Evidence Based Leadership

© James M. Kouzes & Barry Z. Posner. All Rights reserved.

Leveraging Leadership Across Generations

August 6-7, 2009Chicago, IL

The Renaissance Chicago HotelHR.com webinar attendees use Promo Code “TLCCO” for a

$99 Discount

REGISTER TODAY ATwww.leadershipchallenge.com/go/forum2009