Training Kit February 2008

Professional Services

Agenda

Professional Services Overview

Data Services Overview

Production Services Overview

Summary

Professional Services Overview

Our objective is to enhance and complement Eyeblaster offering and products by delivering full spectrum of service modules and superior consulting services

Our offering includes both a variety of packaged services in the areas of Creative, Data and Production support, together with the ability to deliver custom solutions to address unique clients’ needs

Data Services - Campaign Analysis

About the service Offers insights and a richer look into campaigns

performance across its different aspects Highlights the key performance indicators

comparing the relevant vertical benchmarks

What do we offer In-depth analysis of a specified theme including

analysis of delivery, unique and frequency, publishers overlap and creative data.

The analysis can be offered on a periodical basis as well as for a specific campaign

Data is Power - Let us Analyze it for You!

Data Services - Campaign Analysis

Microsoft Office Excel Worksheet

Microsoft Office PowerPoint Macro-Enable

Data Services – Custom Reports

About the service A complementary service to Eyeblaster Modules

(Plug-in for Excel, Online Analytics) A custom report can be created in cases when

the client biz is unique and needs complex reporting capabilities to measure performance

What do we offer Ability to define your own data structure, format etc… Eyeblaster Professional Services creates it for you Report available just one click away (Analytics) or

sent via email…

Tailor Your Own Report = Custom Reporting Service Module

Data Services – Custom Reports

Tailor your own report – define your data structure

Tailor your own report – define your required format

You can defineyour own filtering options

Your list of custom reports will be available on-line

Data Services – Data Feed

About the service Export the client Eyeblaster’s data into its

premises Enables the client to further analyze the

campaigns data by exporting raw data from ACM DWH into client’s internal analysis system

What do we offer An automatic mechanism to export data from ACM

DWH to customer’s database based predefined settings

On-going monitoring to ensure feed transmission

Further analyzes your data @ home – Use Data Feed Service

Data Services – Integration with 3rd Party Systems

About the service Achieve data integration with 3rd part system to

automate processes and achieve holistic view and operations

What do we offer Integration with other 3rd party systems such as

web analytics tools, billing systems etc. Formal project methodology to evaluate,

architect, implement and support the unique client needs

Connecting your Eyeblaster Data with your Business

Production Services - Ad QA

About the service Reducing publisher rejection Ensuring Ads are functioning correctly Expediting the creative production process Focused and detailed training for the Creative developers

What do we offer Systematic approach of testing the creative assets, ad’s

definition in ACM Output includes detailed report with clear instructions how

to fix identified problems plus recommendations on other features that might be considered to use

Increasing your campaigns’ quality and Creative designers satisfaction

Production Services - Creative Service

About the service Offering different levels of Creative solutions

What do we offer “from scratch” creative creation Make existing Creative “ad ready” Innovative creative solutions (e.g. social networks ad)

Need Creative and product specialties – Use Creative Services

Production Services - In-Game 1st level Support

About the service Game Pre-Launch support – from Game integration with

Eyeblaster SDK until Game ready to deliver campaigns

What do we offer Technical Support for SDK integration Game QA to test the integration Direct support to partners (developers, publishers,

distributers)

Utilize our product and technical expertise to support SDK integration

About the service Support Account Management activities

What do we offer Trafficking Assets upload Campaign monitoring

Production Services - Campaign Operation Support

Available to address your campaign management needs

Summary

For more information on Professional Services contact: Ran Zfoni - PS Director Tal Goori - Data Services Manager Hila Moris - Production Services Manager

Professional Services rate card is available

Thank You