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http://www.arizonafoothillsmagazine.com/features/features/4216-top-childrens- museums-in-phoenix.html 1 This is the fourth in the series of technical notes that supports your team’s work on the I-Mod project challenge. Please work through this I-Mod “technical note” before you launch your 3Rs prototyping work. In addition, also read Chapter 6 of The Art of Innovation: ”Prototyping Is the Shorthand of Innovation” and Chapter 2 of The Ten Faces of Innovation: “The Experimenter” before you start.

Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

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Page 1: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

http://www.arizonafoothillsmagazine.com/features/features/4216-top-childrens-museums-in-phoenix.html

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This is the fourth in the series of technical notes that supports your team’s work on the I-Mod project challenge. Please work through this I-Mod “technical note” before you launch your 3Rs prototyping work. In addition, also read Chapter 6 of The Art of Innovation: ”Prototyping Is the Shorthand of Innovation” and Chapter 2 of The Ten Faces of Innovation: “The Experimenter” before you start.

Page 2: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

The goal of this presentation is to explain our concept solutions and the selection process we took to get to our final concept solution.

Page 3: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM
Page 4: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

http://static1.squarespace.com/static/53dd0d97e4b0a35b70821ed2/t/54ad33c7e4b00f7c5fcab5e8/1420637136326/?format=2500w

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Page 5: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

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Page 6: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

CPS: For persons traveling with children between the ages of 2-7 whose children experience discomfort when flying, Airport Play is a service that provides a safe environment for these children to play and exert themselves before flight. Unlike running around the airport, our product provides a safe environment for mental and physical exertion, thus increasing the likelihood that the child will be less restless during flight and ultimately more comfortable when flying.

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Page 7: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

http://www.livinginplainfield.com/family-fun-the-dupage-childrens-museum-naperville-il/http://pinterest.com/pin/444308319460051829http://www.arizonafoothillsmagazine.com/features/features/4216-top-childrens-museums-in-phoenix.html

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Page 8: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

http://static1.squarespace.com/static/53dd0d97e4b0a35b70821ed2/t/54ad33c7e4b00f7c5fcab5e8/1420637136326/?format=2500w

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Page 9: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

Although Airport Play will address a prevalent need for many travelers, various challenges will need to be addressed before it is realized. The first obstacle is being able to acquire the physical space within the terminal. Many shops within an airport are very small, sometimes limited to only a single wall. In order for Airport Play to appropriately provide solutions for a wide range of children with different interest and needs, each location will need a large enough footprint to house each of those activities. Not only will finding that amount of space within a terminal be difficult, it will also have to be available to rent. Next, public playscapes are usually strongly associated with germs. We will need to break that assumption in order to attract customers. Attracting initial customers before the concept is known and accepted is another challenge that will need to be address. Finally, in order for Airport Play to have a high perceived value, it will need to seamlessly fit into the customer's flying experience while fulfilling their unmet need. This puts a great deal of importance on how the services and products are positioned and delivered.ImagesSpace:http://www.airportsinformationblog.co.uk/manchester-airport/manchester-airport-unveils-terminal-3-redevelopment/Germs: https://blog.pkids.org/category/germs-2/Attract: http://www.business2community.com/content-marketing/5-types-of-content-marketing-to-continuously-attract-prospects-0533334#3vEztU8hQEBlrkYr.97Airplane: http://www.dailypicsupdate.com/hd-airplane-desktop-wallpaper/plane-flying-in-sky-1080p-wallpaper/

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Page 10: Final Presentation - FINAL · Title: Microsoft PowerPoint - Final Presentation - FINAL Author: Adela Created Date: 8/24/2016 10:51:52 PM

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