Focusing the attention of our Nation on the mostcritical issues facing children today

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Festival of Children Foundation fosters collaboration within a network of charities, companies, organizations and individuals.

• Founded in 2002 by Sandy Segerstrom Daniels, a leading business professional and children’s advocate who saw an opportunity to bring charities together to collaborate.

• The Foundation is a registered 501(c) (3) non-profit organization.

• 100% of the administrative costs are covered by committed funding, allowing donations to go further in direct support of programs and services that improve the lives of children.

• Now comprised of more than 450 member charities across the United States who are diverse in mission, thought, geography and size. All members share a common goal - to improve the lives of children.

• Members are divided into five categories: Arts & Culture, Environment, Education & Development, Health & Wellness, Social Services.

• Our members serve approximately 1.8 million children of all ages and backgrounds – two percent of all kids in the U.S. are touched by Festival of Children Foundation programs.

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Our mission is to improve the lives of children by strengthening the charities that serve them. We usea three-pronged strategy to achieve our goal.• Strengthen the Network

– The power of our organization is rooted in our ability to bring charities, companies, organizations and individuals together and uses the strength of our numbers to effect change.

• Provide Financial Support– We connect those with the vision to improve the lives of

children to those with the resources to make it happen.

• Raise Awareness– We shine a spotlight on the most critical issues facing children

today and help our members to better address them by engaging the general public.

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For the past nine years, Festival of Children Foundation has offered our member organizations an expanding array of programs and services, all of which are available at no cost.

• Festival of Children®: Our signature monthlong program in September that showcases the work of children’s charities and celebrates the magic of childhood (Locations: Costa Mesa, CA and Charlotte, NC)

• Volunteer Day: An annual opportunity for high school students to come under one roof and discover dozens of charitable causes to get involved in, while member organizations are able to recruit quality volunteers.

• The Possible Dream™: A grant-making program that finds, funds and follows the dreams of children’s charities (Locations: Orange County, CA and New York, NY)

• Achieve Guidance: A partnership with a national consulting firm to provide webinars, field research and success strategies to member organizations

• Day With the Arts: An effort to expand children’s access to arts and culture by providing member organizations with tickets to cultural performances at no cost

Other services include: direct financial grants, on-location training seminars, grant-seeking research assistance, marketing assistance, pro bono graphic design and interactive media services, pro bono legal services, vendor discounts and profit-sharing programs.

In addition to these programs and services, National Child Awareness Month is a direct outgrowth of our efforts to enrich and showcase the work of children’s charities on a national scale.

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National Child Awareness Month will raise awareness and focus America’s attention on four guiding principles.

• Nurture one child. That’s all it takes to make a difference.

• Children are the future of philanthropy. It’s our responsibility to teach them the importance of sharing and giving back.

• Actions speak louder than words. Find a children’s cause that’s important to you and get involved.

• Many hands make light work. So join forces with those who share your goals and dreams.

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National Child Awareness Month will strengthen the charities that serve children.

• NCAM brings diverse charitable organizations together for a common goal.

– Under the umbrella of National Child Awareness Month, a wide variety of organizations can set aside their individual agendas to focus on the bigger picture of children in America today, and what is being done to address their growing challenges and needs.

• NCAM provides a national platform that sparks discussion and debate.

– National Child Awareness Month will impact the national agenda by putting the issues of utmost importance to children at the front and center, bringing new volunteers, contributions, thinking and energy to this important cause.

• NCAM brings the nation’s focus back to our children.

– Our nation’s attention has been diverted away from the one resource that guarantees greatness in the future - our children. NCAM will help redirect needed attention back to children.

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September = back to school = kids

• September is the perfect month for National Child Awareness Month as it holds a special place in the minds of parents and kids alike. We are currently working to develop a special National Child Awareness Month curriculum with the school systems.

• A specific focus during this month will also provide an ideal opportunity to instill in our children the values that have always made our nation unique among the world’s citizens. Every child in America should have a first-hand opportunity to donate, volunteer and experience the rewards of giving back and paying forward.

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National Child Awareness Month has considerable support from Elected Officials.

State

Federal

Local

House Resolution 1219 passed with a unanimous vote in the House of Representatives, supporting the designation of National Child Awareness Month 2010.

United States Senate Resolution 598 passed unanimously designating September 2010 as National Child Awareness Month

Members Resolution No. 2118, authored by The Honorable Lou Correa (D), commended Festival of Children Foundation and its efforts in designating September as Child Awareness Month.

California State Resolution No. 48, introduced by The Honorable Tom Harman (R), designated the third week of September 2007 as Child Awareness Week.

The Orange County Board of Supervisors first unanimously designated September as Child Awareness Month in September 2002.

Work is currently underway to gain support from the San Diego Board of Supervisors and the Los Angeles Board of Supervisors.

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National Child Awareness Month is continuously working to gather additional

local and federal support from Elected Officials.

State

National

Local In June 2010, The United States

Conference of Mayors recognized the efforts of Festival of Children Foundation and resolved to designate the month of September as National Child Awareness Month.

Additionally, meetings with select United States Senators and Congressmen have been successful in the designation of September 2009 and September 2010 as National Child Awareness Month.

Congressional meetings are currently scheduled to garner support for a 2011 National Child Awareness Month designation.

All 58 California counties will be contacted by Festival of Children Foundation to gain widespread support of its efforts.

In the months ahead, Los Angeles, San Diego and San Francisco counties will be asked to recognize National Child Awareness Month efforts.

Each of the 34 cities in Orange County are being asked to voice their support of this national effort. To date, many cities – including Irvine, Newport Beach, Anaheim, Costa Mesa, Santa Ana, Fountain Valley – have presented proclamations of support.

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National Child Awareness Month has Considerable Support From Charities and Businesses.

• From Charities– Hundreds of local and national children’s charities have voiced

their support for National Child Awareness Month, including California Association of Food Banks, Children’s Hospital of Orange County, Make-A-Wish Foundation, Ronald McDonald House Charities and Girls, Inc.

• From Businesses– The local and national business community has also pledged

its support for National Child Awareness Month, including companies such as Hurley, Wahoo’s Fish Taco, Mitsubishi Electric & Electronics, and Macy’s.

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National Child Awareness Month has Considerable Support From Member CharitiesNational Member Charities• Boys and Girls Clubs of America• Girls, Inc.• Ronald McDonald House Charities• Save the Children

Member Charities with a Presence in California

• Boy Scouts of America• Girls Inc.• Habitat for Humanity• Screen Actors Guild Foundation

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The Designation of National Child Awareness Month

Timeline of Events

Focusing the attention of our Nation on the most critical issues facing children today

2002 2003 2004 2007 2008 20092006

September

September

September

July

September

MayU.S House of Representatives passed House Resolution 438 supporting the designation of September as National Child Awareness Month

JulyUnited States Senate Resolution 223 passed unanimously designating September National Child Awareness Month

September

September

Orange County Board of Supervisors unanimously designated September as “Child Awareness Month”.

California State Members Resolution No. 2118 commended the efforts of Festival of Children Foundation and the designation September as “Child Awareness Month”

U.S. House of Representatives Resolution 759 commended the efforts of Festival of Children Foundation and expressed Congressional support of “Child Awareness Month”

U.S. Senate Resolution 206 designated the third week of September 2006 as “Child Awareness Week”

California State Resolution No. 48 designated the third week of September 2007 as “Child Awareness Week”

House Resolution 1296, in support of National Child Awareness Month was approved unanimously in the House of Representatives

U.S. Senate Resolution 644 unanimously passed declaring September 2008 “National Child Awareness Month”

2010

JulyHouse Resolution 1219 passed with a unanimous vote in the House of Representatives, supporting the designation of National Child Awareness Month.

United States Senate Resolution 598 passed unanimously designating September National Child Awareness Month

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For more information or to learn how you can support

Marketing and Public RelationsCassady Taylorctaylor@festivalofchildren.org(714) 438-3205

Government RelationsTom Wilsontwilson.wilsonadvisors@cox.net(714) 393-5528

Festival of Children Foundation3315 Fairview Road

Costa Mesa, CA 92626www.festivalofchildren.org

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