Fostering Faith in a Digital

Age:challenge and opportunity

Terri Martinson Elton

Kaiser Study

1.21.10 | A study from the Kaiser Family Foundation

found that young people age 8 to 18 are spending more time

with media than ever before: more than seven and half hours a day—

an one hour more than five years ago.

7 ½ hours

Kaiser Study• Over the past five years, there has

been a huge increase in media use among young people ages 8 to 18.

• 2005 = 6 ½ hours (8 ½)• 2010 = 7 ½ hours (10 ¾)

That means more than 53 hours a week.

And because so much of that time is ‘media multitasking’

(using more than one medium at a time), they actually manage to pack a total of 10 hours and 45 minutes worth of media content

into those 7 1/2 hours.

The type of media young people are consuming has changed and become much more fluid, both in

terms of the devices used and the content.

Traditional TV-watching has dropped by 25 minutes a day, although online and mobile TV viewing more than made up for the drop.

Total TV viewing is at four and half hours a day.

Music (two and half hours), computers (one and half hours) and video games (a little more than an hour) are the next most popular media.

http://www.kff.org/entmedia/mh012010pkg.cfm

Computers and mobile devices are the source of the newest activities:

Social networking is the top online activity (22 minutes a day), following closely by online games (17 minutes) and video sites like

YouTube (15 minutes).

Reading, that age-old medium, clocks in at 38 minutes a day. While the amount of time spent reading print newspapers and magazines has declined, time spent reading books has remained constant over the

years, the survey found.http://www.kff.org/entmedia/mh012010pkg.cfm

Kaiser Study• Among 7th – 12th

graders – multitask “most of the time” while using each medium:

• Listening to music – 43%• Using a computer – 40%• Watching TV – 39%• Reading – 27%• Playing Video games –

22%

Kaiser Study

• Mobile and online media has fueled the increase in media use.

• Today, 20% of media consumption (2:07) occurs on mobile devices.

Kaiser Study

• Among all 8-18 year olds - % who owns 2004-2009:

• Cell Phones – 39% - 66%• iPod/MPS – 18% - 76%• Laptops – 12% - 29%

Kaiser Study

Among all 8-18 year olds – activities on

phone:Talking - 33 minutesConsuming media – 49 minutes

(17 on music, 17 on gaming and 17 on TV)

Kaiser Study

Among all 8-18 year olds – a typical

day:TV Content - 4:29Music/audio – 2:31Computers – 1:29Video Games – 1:13Print – 38 minutesMovies – 25 minutes

Kaiser Study

Among all 8-18 year olds – TV Content:

1999 – Live TV 3:05DVDs 27 minTime shifted 14 min

2004 – Live TV 3:04DVDs 32 minTime shifted 14

2009 – Live TV 2:39DVDs 32 minTime shifted 22 minOnline 24 miniPod 16 min

Kaiser Study

Among all 8-18 year olds – Computer

time:Social Media- 25%Playing Games – 19%Video sites – 16%Instant messaging – 13%Other video sites – 12%email – 6%Photos – 5%Other – 5%

• Smartphone adoption among American teens has increased substantially and mobile access to the internet is pervasive. – One in four teens are “cell-

mostly” internet users, who say they mostly go online using their phone and not using some other device such as a desktop or laptop computer.

a nationally representative youth ages 12-17 and their parentshttp://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx

Teens and Technology

2013

• 78% of teens now have a cell phone, and almost half (47%) of them own smartphones. – That means 37% of all teens who

have smartphones, up from just 23% in 2011.

• 23% of teens have a tablet computer, a level comparable to the general adult population.

• 95% of teens use the internet.• 93% of teens have a computer

or have access to one at home. http://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx

Teens and Technology

2013

Key findings:

“The nature of teens’ internet use has transformed dramatically — from stationary connections tied to shared desktops in the home to always-on connections that move with them throughout the day,” said Mary

Madden, Senior Researcher for the Pew Research Center’s Internet Project. “In many ways, teens represent the

leading edge of mobile connectivity, and the patterns of their technology use often signal future changes in the

adult population.”

http://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx

Teens and Technology

2013

what does this mean for us?…for our relationships?

…for teaching and learning?…for ministry?

Nurturing Faith in the Midst of Facebook and iPods

What's a Congregation to Do?

Some of the properties that help describe the differences between social media and industrial media are:

1. Reach – both provide scale and are capable of reaching a global audience. Industrial media, however, uses a centralized framework for organization, production, and dissemination, whereas social media relies on a more decentralized, less hierarchical, framework.

2. Accessibility - the means of production for industrial media are typically government and/or privately owned; social media tools are generally available to the public at little or no cost.

3. Usability – industrial production requires specialized skills and training. Social media production does not require specialized skills and training, or requires only modest reinterpretation of existing skills.

4. Immediacy - the time lag between communications produced by industrial media is long compared to social media, which is more immediate and fluid.

5. Permanence - industrial media, once created, cannot be altered (once a magazine article is printed and distributed changes cannot be made to that same article) whereas social media can be altered almost instantaneously by comments or editing.

How will ministry be present?