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“People don’t care how much you know until they know how much you ~ Theodore Roosevelt Kim Walker e~Mail Marketing Extraordaire www.inyourcornermar keting.com www.facebook.com/in yourcorner www.twitter.com/kimm ikay Phone: 919-602- 6942 kim@inyourcornermar keting.com k immi kay © Kim Walker, 2010 Friends, Fans & Fun: Starting a Marketing Wildfire What is Social Networking? What makes it effective? Is it for me? Do I have the time?

Friends Fans Fun Social Networking

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People dont care how much you know until they know how much you care. ~ Theodore RooseveltKim Walkere~Mail Marketing Extraordairewww.inyourcornermarketing.com

www.facebook.com/inyourcorner

www.twitter.com/kimmikay

Phone: 919-602-6942

[email protected] k

immikay Kim Walker, 2010Friends, Fans & Fun: Starting a Marketing Wildfire

What is Social Networking?What makes it effective?Is it for me?Do I have the time?

People dont care how much you know until they know how much you care. ~ Theodore Rooseveltk

immikay Kim Walker, 2010A quick survey:

How many of u have no idea what Social Networking is?How many have at least 1 profile?Facebook users?Who Tweets?Who uses mobile devices for Social Networking?Connect on Linked In?Others? Do Share!

People dont care how much you know until they know how much you care. ~ Theodore RooseveltWhy e-Mail Marketing?k

immikay Kim Walker, 2010People dont care how much you know until they know how much you care. ~ Theodore RooseveltWhat is Viral Marketing? k

immikay Kim Walker, 2010WHY would I want to use Social Networking for marketing?Viral marketing = marketing techniques which use existing social networking sites to produce increases in brand awareness or other marketing/sales objectives through self-replicating processesOn average each adult with a social networking profile has profiles on 1.6 sites, and 39% of adults have profiles on two or more sites.57% have joined a Social Network, making it the number one platform for creating and sharing contentHalf of all current adult social networkers say that they access their profiles at least every other dayPeople dont care how much you know until they know how much you care. ~ Theodore RooseveltThe Impact of Facebookk

immikay Kim Walker, 2010

+3Billion photos uploaded monthly+100M users access FB on mobile+20M users become fans daily+400M active users+3M active fan pages (Dec = 700K)#2 Most visited website (#1 = Google)

People dont care how much you know until they know how much you care. ~ Theodore RooseveltWhat would I do if I had a Facebook fan page?k

immikay Kim Walker, 2010Always remain positive!Highlight training/events you attend!Use the @ feature to provide links in your status!Utilize the reviews tab at the top!People dont care how much you know until they know how much you care. ~ Theodore RooseveltLinked Inru in?k

immikay Kim Walker, 2010Social network 4 professionalsExecs from all Fortune 500 companies30% = 35-44 yrs, 29% = 45-54 yrs+65M active usersSome jobs exclusive to LIA new member joins every second

People dont care how much you know until they know how much you care. ~ Theodore RooseveltWhat would I do if I was on Linked In?k

immikay Kim Walker, 2010Introduce othersShare profilesWrite those recommendationsBe the Go-GiverPeople dont care how much you know until they know how much you care. ~ Theodore RooseveltTweet with me

Follow me

Twitterspherek

immikay Kim Walker, 2010#11 top trafficked websiteValuable search featureRT, Follow, Share, Twitter Party+7M active users11M visits per monthBuild & follow lists

People dont care how much you know until they know how much you care. ~ Theodore RooseveltWhy arent you on Inside985?k

immikay Kim Walker, 2010

What is it?Social networking site built on Ning platform+ 1.8M networks on Ning39M usersInside919 at more than 2,700 users/Inside985 +100How can I useit?Very much like FB the difference is that it is limited to your area code and business professionalsManage events, post pics, videos, invite others!!Start your blog here!Use about me for yourself! about biz for your biz info.People dont care how much you know until they know how much you care. ~ Theodore RooseveltWhat do I do now?

I want to get started!k

immikay Kim Walker, 2010Take your timeAlways remain positiveDont join every network out therePay attention to other successful profilesThink outside the box Be a Giver Remember you are creating a conversationPeople do not want to connect to a brandPeople dont care how much you know until they know how much you care. ~ Theodore RooseveltKimmiKays Favs

Creative viral marketingk

immikay Kim Walker, 2010Facebook Friday @ Swagger Gifts The Wedding DanceDoritos Smash the Superbowl ContestTGIFridays WoodyPeak Automotive - Free Food FridayEspecially for You Florist Design & WineTake pics of clients and their new carPhotographer (Soul Fusion) kids photo contestChase Community GivingChef Todd Mohr Web Cooking Classes & Winter Warm up Whip-up Recipe ContestEmail Marketing! Sharing your e-newsletterVISION Virtual Tradeshow Twitter Party - #carcarePeople dont care how much you know until they know how much you care. ~ Theodore RooseveltKim Walkere~Mail Marketing Extraordairewww.inyourcornermarketing.com

www.facebook.com/inyourcorner

www.twitter.com/kimmikay

Phone: 919-602-6942

[email protected] k

immikay Kim Walker, 2010