Fulcolo.net - European Colocation Buyers Guide -Colocation Europe

8/13/2019 Fulcolo.net - European Colocation Buyers Guide -Colocation Europe

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Colocation Buyers Guide - Europe

What You Should Know Before Making a Colocation Decision

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Table of Contents

1. . . Does This Sound Like You?

2. . . What Is Colocation

3. . . Europe

4. . . What should you look for

5. . . One size doesn’t always work for all

6. . . Expected ROI

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Colocation Buyers Guide – Europe | WHITEPAPER

Executive summary

The growth of the digital economy means

Information Technology (IT) is now at the heart of business. IT has become a business enabler,

fostering the agility and flexibility required for an

organisation to drive innovation and expansion.

For this reason, the infrastructure that supports

IT has become increasingly vital. To achieve the

highly secure and resilient colocation

environments that are necessary to meet these

modern business requirements, many

organisations are outsourcing all or part of theirtechnical, web and IT infrastructure to expert

third-party data centre providers.

When choosing a colocation partner in

Europe, it is important to find a company

you can trust that offers a secure and

reliable environment for your business-

critical infrastructure. They must be able to provide a network located in primary

positions for connectivity and power, as well

as expansion plans to meets your on-going

business growth requirements. In addition

they must have stability to support this

type of growth.

Does This Sound

Like You?Looking for a colocation partner in Europe,

and a due diligence checklist to assess if the

partner meets current as well as future

needs. This whitepaper explores the criteria

that organisations should evaluate. It istargeted at CIOs, CTOs, IT Directors and

any other person looking for information on

the topic.
















































What is

Colocation ?Co-location, where companies hire data centre space

from a service provider, is a popular trend, with co-

location companies and big data centres being setting

up across the globe to provide IT as a fourth utility. The

growing question now is why would enterprises invest in

their own IT equipment when they can just tap into co-

location data centres and get a provisioned service for amuch lower cost. Co-location makes managing the data

far simpler for companies, as they do not need to spend

their IT budget on maintaining the data centre and

hiring staff to look after it.

Business benefits of co-locationThe business benefit is the cost, both on the capital

investment side and the operating expenditure side because

enterprises do not have to invest in the equipment

themselves; they are paying on a usage basis. On the OPEX

side enterprises don’t have to have teams permanently

employed to manage the data centre.“The best way to think about it is businesses like

Amazon, where they get huge amounts of

demand at certain times of the year like Christmas and then they need to flex up in a

huge way, but they don’t want to have this

capacity all year round so if you outsource or

lease it then obviously you can take more

bandwidth at critical times of the year when your

customers are going to require more capacity,”

Improve Reliability & Availability Improve Efficiency & Performance

Reduce and Eliminate Costs

Scalable

Reduce Risk

Meet Compliance Needs

Mail: [email protected]

LET

M o d u l a r D a t a c e n t e r
















































































EUROPE

KNOWS YOUR

CULTUREAND SPEAKS

YOUR LANGUAGE

Companies should look for colocation

partners that can demonstrate expansion

plans in the key European hubs, providing

the assurance that their growth plans can

be accommodated into the future with

premium data centre capacity.

With 28 Member States and a population of nearly 500million Europeans (compared to 300 million Americans),the European Union (EU) spans a large part of theEuropean continent. The sheer size of this potential clientbase therefore offers a unique opportunity for developingnew markets.

The EU has established a single market across theterritory of all its members. 17 member states have also joined a monetary union known as the euro zone, whichuses the Euro as a single currency. In 2012 the EU had acombined GDP of 16.073 trillions international dollars, a20% share of the global gross domestic product (in termsof purchasing power parity). According to Credit SuisseGlobal Wealth Report 2012 (September), the EU owns thelargest net wealth in the world; it is estimated to equal30% of the $223 trillion global wealth.

It is committed to promoting economic prosperity andcreating jobs, by offering an environment that favourscompetitiveness between companies resulting in betterskilled workers and attractive prices to consumers.

In addition to being a growing political entity, the EU isfirst and foremost a free trade area, meaning that itsmembers have agreed to eliminate tariffs, quotas andpreferences on all the goods and services traded between

them. As a result, trade between EU member Statesrepresents two thirds of all EU trade, with varying levelsbetween countries.

All over the EU, more and more firms and households areconnected to the internet, and more business is being

done online — which both reduces costs and boostsefficiency. By 2011, 71% of households and mostbusinesses in the EU had access to the web. Additionally33% of EU businesses were buying and 21% were sellingonline — the market is clearly far from saturated.

Network independent data centre

capacity in the city centres of Europe’s

financial and digital hubs is the mosteffective choice for enterprises looking

for a resilient, highly-connected

infrastructure to supports today’s

bandwidth-heavy digital economy.




































































What should you look

for in a European

colocation provider?

Connectivity

Flexibility

Energy efficiency

Security


ConnectivityThe data centre should act as thriving, connected, digital

ecosystem with direct access to international and local

fixed line, broadband and mobile networks, internet

exchange points, content distribution networks, trading

platforms and cloud hubs. These hubs will facilitate thesecure storage, sharing, and distribution of mission

critical applications, data, content and media.

FlexibilityFlexibility from your colocation partner is vital. From

choosing your location in the data centre to selecting the

power, services and support levels you require, the

solution must meet the business’ evolving needs.

Energy efficiencyThe rising cost of power and the growing focus on

corporate carbon emissions from the EU and national

governments is putting increasing pressure on

organisations to demonstrate energy efficiency. This has

caused energy efficiency to become one of the key

outsourcing considerations, and it is now a differentiator

when organisations are choosing a third party data

centre supplier.

SecurityIn today’s global economy, cybercrime is becoming a

real threat to commercial security, with many attacks

perpetrated by organised criminals who have the

resources to pay for high levels of hacking expertise.

Indeed, a recent study estimated the global cost of

cybercrime for businesses at $114 billion annually.

























































64% of

Organizations

Engage in Some

Form of Data Center

Colocation Services

*Source: Focus Research Group Colocation Services Buyers Guide

According to Info-Tech Research Group, 64% of

organizations engage in some form of datacenter

colocation services. In addition, Gartner has

observed more and more enterprises enlisting

colocation services, and the research firm has

identified several reasons behind this trend.*

Because organizations are moregeographically distributed, theydon’t necessarily have an optimalcentral location in which to locatea datacenter and Web systems.

1

Traditional office buildings don’t always meetthe cooling, power and weight requirements tohouse dense and heavy hardware, andretrofitting them is too expensive. Also, thesebuildings rarely allow for the lockdown securitymeasures that companies want for their serverrooms.

2

Colocation gives companies that areconsolidating or outgrowing their internaldatacenters a cost effective alternative tobuilding new facilities.

3And, finally, remote ―lights-out‖ management technology makesadministering remote systemseasier, allowing IT staffers toeven reboot servers remotely.

4

























































Five 9’s?

Three 9’s?

What’s theDifference?

Availability is usually

expressed as a percentage

of uptime in a given year.

Many providers will state

their availability as

percentage such as 99.999

or 99.9. The difference?

Two fewer nines means anaverage of 86 seconds

more downtime every day,

or 43 minutes more

downtime every month.

One Solution

Doesn’t AlwaysWork For All

Outsourcing the responsibilities of your IT

Infrastructure with colocation can provide the

traditional benefits of lowering costs and re-directing

resources; however, like many organizations, you

may be asking, ―Is it a fit for me?― To make an

informed decision, TALK TO US

Choosing a colocation provider is a strategic businessdecision that evolves from thoughtful consideration. It isimportant to know what to look for and the rightquestions to ask.

C o l o c a t i o n

–

N o t A

R o c k e

t S c i e n c e

55 of organizations that established a shopping

list of services aligned with their business needs

were more likely to experience colocation success.

6 of organizations engaged in a colocationagreement have a dedicated vendor resource

responsible for managing their services.

*Source: Info-Tech




















































































Expected ROIColocation due diligence

check-list

Consultative, customer-centric approach

Experienced people

Focus on customer service and delivery

Premium standards and engineering excellence

Capacity for growth & ongoing investment

Choice of connectivity

Pan-European presence in key cities

Connectivity and support services

Value for money

Environmental leadership

Financial stability

More than 200 CEOs, business owners and IT

decision makers were surveyed on their

expected ROI timeline for a colocation solution.

Read on to find out when they believe colocation

will pay off for their business.

of CEOs,Businessownersand ITdecisionmakersexpect tosee areturn oninvestmentfrom theircolocationsolution

70%

Within twelvemonths

40%expected areturnwithin sixmonths

24%

Within two

years

29%

































































Who we are

Fulcolo.net provides small, mid-size and enterprises flexible IT infrastructure solutions with its Modular

and Virtual Datacenters. Fulcolo.net’s customer approach leads to innovative solutions that offer

unprecedented visibility and control, helping customers make better decisions about risk, agility and

operational efficiency. Fulcolo.net, a service provided by Fulcrum IT Service Pvt Ltd, facilitates a hybrid

cloud approach for IT departments and business units seeking choice, platform compatibility and a cloud

partner that focuses customer’s unique infrastructure needs.

Fulcrum IT Services Pvt Ltd ®, Alpnani Building, Anand, Gujarat, INDIA – 388001. All rights reserved. Fulcolo.net and Fulcrum IT Services are registered trademark of Fulcrum IT Services Pvt Ltd inIndia and/or other jurisdictions All other marks and names mentioned herein may be trademarks of their respective companies

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Fulcolo.net - European Colocation Buyers Guide -Colocation Europe