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Getting to Know Zagwear.TF.PDF

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Page 1: Getting to Know Zagwear.TF.PDF
Page 2: Getting to Know Zagwear.TF.PDF

Zagwear is a creatively driven, global product-based marketing agency. We create safe, innovative and relevant premium

products that inspire consumers and help make spending time with our client's brands engaging, worthwhile and fun.

Founded in 1995, Zagwear has quickly grown into one of the world’s leading fully integrated product-based marketing

agencies. We create and deliver engaging product experiences that connect great companies to their customers.

Headquartered in New York with offices across the United States, Mexico, United Kingdom, China and Hong Kong, our full

range of services enable Zagwear to centralize and manage our client’s premium and promotional product program under

one roof. For our multinational clients, we maximize efficiencies by globalizing their promotional supply chain from

procurement through distribution with advantages that include: cost savings, brand standard management and risk

reduction through our product compliance and responsible sourcing program.

About Zagwear

Our Affiliations:

Page 3: Getting to Know Zagwear.TF.PDF

Client List

Zagwear is fortunate to maintain a client roster that includes some of the world’s largest companies and most iconic brands.

Page 4: Getting to Know Zagwear.TF.PDF

Locations

New York (HQ)

Orangeburg, NY 10962

USA

Saint Louis

St. Charles, MO 63303

USA

Mexico

Mar Jonico #42 col Popotla

Delegacion Miguel Hidalgo

Mexico DF CP 11400

United Kingdom

Leigh Commerce Park

Greenfold Way

Leigh Lancashire WN7 3XH

England, UK

Hong Kong

Unit 8, 6/F., Hope Sea

Industrial Center

26 Lam Hing Street

Kowloon Bay, Hong Kong

China

No.10 Yanshan Road,

Ningbo Export Processing

Beilun, China 315800

Raleigh

Raleigh, NC, 27617

USA

Chicago

Forest Park, IL 60130

USA

Page 5: Getting to Know Zagwear.TF.PDF

Key Facts:

Full service product-based marketing agency.

Ranked in the top 50 largest agencies by Promo Magazine since 2008.

Supplier of the year honors for multiple companies including Kraft Foods and Tommy Hilfiger.

Ability to manage global business for multinational corporations.

Extensive experience managing client specific safety and compliance programs.

Extensive experience in the global regulatory environment.

Industry leading Responsible Sourcing program.

Industry leading Product Compliance program.

2014 Key Highlights:

Opened global office locations in the United Kingdom and Mexico.

Became an AB member of SEDEX, a not for profit membership organization dedicated to driving improvements in responsible and

ethical business practices in global supply chains. Zagwear is one of less than 10 premium agencies globally to gain this

membership status further enhancing our commitment to Responsible and Ethical Sourcing.

No business lost and all fortune 500 client contract renewals extended to multi-year agreements.

2015 Business Outlook:

Opening of St. Louis and Chicago offices - Q1 completed.

Continued expansion of our USA footprint

Expand global footprint in Europe and LATAM.

Continue to drive cost savings and procurement efficiencies.

Key Facts & Business Outlook

Page 6: Getting to Know Zagwear.TF.PDF

As a leading product-based marketing agency, Zagwear is experts at helping our clients drive sales, market, and build their

brands. We define what is most meaningful about them, and then powerfully express that into safe, innovative and relevant

premium items.

Product Expertise

PROMOTIONAL PRODUCTS

Zagwear offers the largest selection of the most innovative and cost effective promotional products to meet our client’s every

need. Our selection of over 100,000 in-stock and quick turn products includes everything from apparel to writing instruments

and anything in-between. With our finger on the pulse of the industry, our clients always have access to that perfect product to

compliment any sales or marketing campaign.

CUSTOM PREMIUMS

POINT OF SALE

Zagwear designs, engineers and manufactures innovative custom premiums to the highest standards of safety, compliance

and functionality. Incorporating dynamic creative resources and though-provoking consumer insights, Zagwear consistently

delivers custom premium promotions that hit budget and date targets for the most complex programs.

With hundreds of brand partners and millions of premiums manufactured annually, there’s a good chance that somewhere

along the way you’ve held our products in your hand, played with our toys and interacted with our client’s brands through our

work.

We believe the biggest threat to today’s brands is indifference. Working cohesively with our client’s brand teams, as well their

creative and shopper marketing agencies, Zagwear creates retail environments that influence shopping behavior. Our award

winning display enhancements drive sales by creating consumer excitement around temporary and permanent displays and

help secure the most advantageous retail placements during critical promotional periods.

Page 7: Getting to Know Zagwear.TF.PDF

Product Expertise

SUPPLY CHAIN MANAGEMENT

CONSUMER PRODUCTS

Zagwear manages a global supply chain of more than 50 factories and manufacturing facilities across multiple product

categories. Although a high concentration of factories still reside in Asia, our sourcing arm spans other key manufacturing

markets such as Mexico, India, Turkey and Central and South America.

We believe that some of best ideas in the world are still locked inside people's heads just waiting to be discovered. Product

design, prototyping, packaging design, patent filings and manufacturing are a few of the services provided by our Consumer

Products division.

Zagwear’s Consumer Products division has active vendor numbers and current relationships with major distribution channels

and retailers such as QVC, Wal-Mart, Target and Walgreens to name a few. Our retail relationships not only allow us to bring

concepts to life, but allow us to deliver products to the most coveted points of purchase.

LICENSING

We understand the power and value that licensing well-known brands, properties and characters brings to any promotion. It

makes products instantly recognizable and irresistible to consumers. From kid’s entertainment, sports, film, television, music

and fashion we have the relationships and experience to deliver and marry world class properties with our client’s brands.

Calendar planning • Property identification • Property negotiations • Product design • Product approvals

Direct to retail manufacturing

Our licensing partners include:

Page 8: Getting to Know Zagwear.TF.PDF

Marketing ServicesZagwear’s additional marketing services allow us to serve as a true one-stop shop for clients seeking a full service product

agency. We have proven our ability to support the largest initiatives while never compromising our boutique agency feel,

creative flair, innovative ingenuity and unmatched client service.

CREATIVE SERVICES

DIGITAL

FULFILLMENT

Zagwear is an agency whose creativity, innovation and flawless execution deliver product based marketing communications that

help engage consumers, transform brands and grow our client’s businesses. Our creative work consistently fuels the most relevant

and impactful premium programs for the world’s most iconic brands.

Our in-house creative services include:

Rapid prototyping and 3-D modeling • Product development • Industrial design • Character development

Web and E-commerce design • Packaging design • Catalog design • Logo design • POS / POP design • Marketing collateral

Product illustrations • Photography

Zagwear is a leading provider of ecommerce and interactive marketing services for some of the world's largest brands. Zagwear's

technology platform enables clients to easily maximize their online opportunities.

Zagwear's technology enables corporate clients, consumer brands and retailers to capture the full potential of the online channel.

We offer solutions to help clients innovate, effectively present their brand, integrate new channels and penetrate new markets all

with great speed and efficiency. Our fully flexible, integrated technology solution supports any online objective while never

compromising the consumer experience.

Zagwear’s headquarters located in Orangeburg, NY is also home to our state of the art 65,000 square foot warehouse and distribution

center.

Zagwear also maintains partner facilities in Commerce, California, Mexico City, Mexico and Leigh, United Kingdom.

Page 9: Getting to Know Zagwear.TF.PDF

Responsible SourcingZagwear is committed to sourcing and manufacturing our products in a responsible and ethical manner through a supply

chain that shares our same principles and values. The mandates we put on our suppliers advance the social, economic and

environmental conditions in the communities in which we live and do business in. Zagwear considers the conditions under

which we manufacture our products a key dimension of our overall quality program and an important part of our total

business value proposition.

We realize that the lack of process can not only have direct impact on financial results, but more importantly impact our most

critical assets, the image and reputation of Zagwear and our client's brands. As a member of SEDEX, we are systematically

conducting ethical trade audits in areas which cover:

• Labor Standards and Human Rights

• Health and Safety

• The Environment

• Business Practices

Key Facts:

• AB member of SEDEX

• SEDEX #000000047215

• 38% of AIM-Progress members are active Zagwear clients

2014 Responsible Sourcing Activity:

• 10 SMETA / AIM Progress audits completed in 2014

• All non-compliances closed

Page 10: Getting to Know Zagwear.TF.PDF

Product Safety and Regulatory Compliance

Zagwear is committed to maintaining the highest level of product safety, quality and regulatory compliance in each and every

product we produce and distribute. We have designed comprehensive systems and processes that are implemented at every

stage of product design, development, manufacturing and distribution. We apply tremendous resources in assuring that

every product produced and distributed by Zagwear meets or exceeds all applicable federal and state regulatory

requirements, industry safety standards and client specific mandates.

Zagwear has also played an integral role in the procedural development and on-going management of several Fortune 500

premium compliance programs. Our rigorous processes have allowed us a perfect safety record with zero recalls and no

significant consumer inquiries despite the fact that we produce and distribute millions of premiums annually.

• Consumer Product Safety Improvement

Act of 2008 (CPSIA)

• Code of Federal Regulations (CFR)

• American Society for Testing and Materials

(ASTM)

• Labeling of Hazardous Art Materials Act

(LHAMA)

• Coalition of Northeastern Governors (CONEG)

• California Proposition 65

• Illinois lead labeling law / Illinois Lead

• Washington State Children’s Safe

• FDA requirements for food contact items

• Health Canada

• The EU Toy Safety Directive (EN 71)

• EU General Product Safety Directives

• REACH

• RoHS

Our internal resources, along with our 3rd party lab partners ensure our products adhere to all international, federal and

regional regulations and industry safety standards. This list includes but not limited to:

Page 11: Getting to Know Zagwear.TF.PDF

Value Proposition

Cost Savings:

Cost savings through increased volume on product procurement.

Lower cost basis by incremental volume.

Transparency through reporting.

Procurement Efficiencies:

Reduced supplier base.

Transparency across regions and business units.

No local market product development.

Risk Reduction:

Product safety standards and regulatory requirements are met.

Audited manufacturing facilities.

Global Support:

Ability to ship and deliver products globally.

In-stock and custom merchandise.

Brand Standards:

Brand standards consistent across regions and countries.

Product quality and consistency across regions and countries.

Cost Savings

Procurement Efficiencies

Global Support

BrandStandards

RiskReduction

Page 12: Getting to Know Zagwear.TF.PDF

OUR

WORK

Page 13: Getting to Know Zagwear.TF.PDF

Instagram Men’s Custom Pullover Instagram Women’s Custom Pullover Client: Instagram

Quantity: 5,000 units

Program: Various Brand Engagements

Distribution: USA

Client: Instagram

Quantity: 5,000 units

Program: Various Brand Engagements

Distribution: USA

Page 14: Getting to Know Zagwear.TF.PDF

Instagram Tumbler and Coaster Set Instagram Tote BagClient: Instagram

Quantity: 25,000 units

Program: Various Brand Engagements

Distribution: USA

Client: Instagram

Quantity: 3,000 units

Program: Various Brand Engagements

Distribution: USA

Page 15: Getting to Know Zagwear.TF.PDF

Trix Birthday Surprise Color Changing

Spoon

General Mills Multicultural Cereal

Cups

Client: General Mills

Quantity: 225,000 units

Program: On-Pack Mail In Offer

Distribution: USA

Client: General Mills

Quantity: 425,000 units

Program: Near-Pack Offer

Distribution: USA

Page 16: Getting to Know Zagwear.TF.PDF

Betty Crocker Mixing BowlClient: General Mills

Quantity: 6,000 units

Program: Gift with Purchase

Distribution: Columbia, Chile, Puerto Rico, Trinidad,

Panama, Dominican Republic, Jamaica, Costa Rica,

Peru, Aruba, Barbados

GoGurt Lunch BagsClient: General Mills

Quantity: 4,500 units

Program: Gift with Purchase

Distribution: Puerto Rico, Trinidad, Jamaica, St. Lucia,

Aruba, Bermuda, Barbados, Bahamas

Page 17: Getting to Know Zagwear.TF.PDF

Haagen-Dazs USBClient: General Mills

Quantity: 1,000 units

Program: In-Store Giveaway

Distribution: France, Russia

Haagen-Dazs Cooler BagClient: General Mills

Quantity: 3,000 units

Program: In-Store Giveaway

Distribution: France, Spain

Page 18: Getting to Know Zagwear.TF.PDF

Guinness BBQ SetClient: Diageo

Quantity: 40,000 units

Program: On-Premise

Distribution: USA

Grey Goose Beach Bag & TowelClient: Bacardi

Quantity: 2,000 units

Program: On-Premise

Distribution: USA

Page 19: Getting to Know Zagwear.TF.PDF

Jägermeister Women’s Halter TopClient: Sidney Frank / Jägermeister

Quantity: 25,000

Program: Various

Distribution: USA

Jägermeister Surf BoardClient: Sidney Frank / Jägermeister

Quantity: 20,000 units

Program: Display Enhancement

Distribution: USA

Page 20: Getting to Know Zagwear.TF.PDF

Rokk VodkaClient: Rokk

Quantity: 7500 units

Program: Display Enhancement

Distribution: USA

Jose Cuervo Margarita BallClient: Diageo

Quantity: 150,000 units

Program: VAP

Distribution: USA

Page 21: Getting to Know Zagwear.TF.PDF

Nestle Toll House 75th Anniversary TinClient: Nestle

Quantity: 875,000 units

Program: On-Pack Offer

Distribution: USA

Lean Cuisine Lunch Tote BagsClient: Nestle

Quantity: 150,000 units

Program: On-Pack Mail In Offer

Distribution: USA

Page 22: Getting to Know Zagwear.TF.PDF

Cereal Partners Worldwide Portion

Control SpoonClient: CPW / Nestle

Quantity: 30,000 units

Program: On-Pack Offer

Distribution: Mexico, El Salvador, Belize, Honduras, Peru,

Bolivia, Ecuador, Brazil

Nestle Crunch Girl Scout KitClient: Nestle

Quantity: 3,000 units

Program: Sales Kit

Distribution: USA

Page 23: Getting to Know Zagwear.TF.PDF

Kool-Aid Color Changing SpoonClient: Kraft Foods

Quantity: 3,000,000 units

Program: In-Pack Offer

Distribution: USA and Canada

Kraft Singles Grilled Cheese CutterClient: Kraft Foods

Quantity: 300,000 units

Program: In-Pack Offer

Distribution: USA

Page 24: Getting to Know Zagwear.TF.PDF

Play with Oreo Global PromotionClient: Mondelez

Quantity: 175,000 units

Program: Instant Win Prizes

Distribution: Global in 40 Countries

Mondelez “Pass the Love”

Multi-Brand Soccer BallClient: Mondelez

Quantity: 3,000 units

Program: Sweepstakes Prize

Distribution: USA

Page 25: Getting to Know Zagwear.TF.PDF

Oreo 100th Birthday Cookie Jar

Client: Mondelez

Quantity: 70,000 units

Program: On-Pack Mail In Offer

Distribution: USA

Multi-Brand “Summer Snacks”

Inflatable Pail and ShovelClient: Mondelez

Quantity: 5,000 units

Program: Display Enhancer

Distribution: USA

Page 26: Getting to Know Zagwear.TF.PDF

BelVita Coffee Mug Twitter Program

Client: Mondelez

Quantity: 30,000

Program: Twitter Instant Win

Distribution: USA

Oreo Collapsible Dunking CupClient: Mondelez

Quantity: 2,500,000 units

Program: Oreo Stacking Kit Prize

Distribution: USA

Page 27: Getting to Know Zagwear.TF.PDF

Old Spice Bear Deodorant HolderClient: Proctor & Gamble

Quantity: 70,000 units

Program: Various Brand Engagements

Distribution: USA, Canada, Switzerland, Russia

Old Spice Travel Utility CaseClient: Proctor & Gamble

Quantity: 500,000 units

Program: On-Pack Offer

Distribution: USA, Canada

Page 28: Getting to Know Zagwear.TF.PDF

Duracell ScrewdriverClient: Proctor & Gamble

Quantity: 25,000,000 units

Program: In-Pack Offer

Distribution: USA, Canada

Post Cereal ContainerClient: Post Cereal

Quantity: 750,000 units

Program: Near-Pack Offer

Distribution: USA

Page 29: Getting to Know Zagwear.TF.PDF

BMW Futuristic New Owner PenClient: BMW Group

Quantity: 300,000 units

Program: New Owner Gift

Distribution: USA, Canada

BMW Rim SpinnerClient: BMW Group

Quantity: 1,500 units

Program: POS

Distribution: USA, Canada

Page 30: Getting to Know Zagwear.TF.PDF

MINI Dog Treat JarClient: BMW Group

Quantity: 1,000 units

Program: Retail Sale

Distribution: USA, Canada

MINI “Easy” ButtonClient: BMW Group

Quantity: 1,500 units

Program: POS

Distribution: USA, Canada

Page 31: Getting to Know Zagwear.TF.PDF

Avon Popcorn MakerClient: Avon

Quantity: 15,000 units

Program: Sales Incentive

Distribution: USA

The Amazing Spider-Man WatchClient: Disney / Toys “R” Us

Quantity: 35,000 units

Program: Gift with Purchase

Distribution: USA

Page 32: Getting to Know Zagwear.TF.PDF

Marvel Universe FigurinesClient: Disney

Quantity: 150,000 units

Program: Retail

Distribution: USA

Marvel Universe Bounce BallsClient: Disney

Quantity: 335,000 units

Program: Gift with Purchase

Distribution: USA

Page 33: Getting to Know Zagwear.TF.PDF

Thank You!

[email protected]

Product Catalog: Global

www.zagwearglobal.com

Product Catalog: North America

www.zagpromos.com

Zagwear33 Corporate Drive

Orangeburg, NY 10962

www.zagwear.com

845.398-9500 x.325