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[email protected] 800.432.9275

GFA Media Guide For Retailers

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An inside look at everything Geno's has to offer formalwear retailers!

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Page 1: GFA Media Guide For Retailers

[email protected] 800.432.9275

Page 2: GFA Media Guide For Retailers

EXPERIENCE THE DIFFERENCE

Page 3: GFA Media Guide For Retailers

Much has changed with Geno’s Formal Affair since founded in 1972. Two vital

aspects have always remained a constant, exceptional

customer service and the dedication of our employees.

It is our goal to exceed customers expectations while

maximizing a long term relationship with our

retail partners.

EXPERIENCE THE DIFFERENCE

NEW ONLINE ORDERINGMARKETING SUPPORT

WEBSITEVISUAL MARKETING

MODERN FULFILLMENT CENTERTRUCK DELIVERY

TREND SETTING STYLES

Page 4: GFA Media Guide For Retailers

GFA is thrilled to unveil our new high-tech tuxedo management system! This design-centric software is intuitive, easy-to-use and simplifies the complex world of tuxedo and bridal retailers. It allows retailers to place orders online, manage weddings and proms, pay invoices, and dig deep into their store’s analytics. Conveniently access the system from any device and any location.

SIMPLIFIED, CUTTING EDGE

Sometimes the best way to envision the future is to invent it.

Page 5: GFA Media Guide For Retailers

ONLINE ORDERING

MANAGE EVENTS

ACCESS ON ANY DEVICE

ONLINE PAYMENTS

EASY TO NAVIGATE

ANALYZE DATA

MARKETING (CRM)

NO DOWNLOADS

BROWSER BASED

REPORTING

SOFT W A R ESIMPLIFIED, CUTTING EDGE

Page 6: GFA Media Guide For Retailers

WEBSITE

STORE LISTINGSSTYLE GALLERYCOLOR GUIDESOCIAL SHAREDIGITAL MEDIA

Page 7: GFA Media Guide For Retailers

MARKETING SUPPORT

Geno’s creates eye catching images and designs that are proven to stimulate the consumer’s buying process. Branded visual communication is key to presenting a professional store image for the wedding & prom customer.

BROCHURESPOSTERSSAMPLE ADS

PROM REPPOSTCARDSSAVINGS CARDS

STORE LISTINGSSTYLE GALLERYCOLOR GUIDESOCIAL SHAREDIGITAL MEDIA

Page 8: GFA Media Guide For Retailers

VISUAL MARKETING

Page 9: GFA Media Guide For Retailers

Eye catching images are proven to stimulate the

shoppers’ buying process. With dozens of In-Store and

Outdoor Pre-designed Visual Marketing Options to

choose from, it has never been easier to tie your in-

store shopping experience to the marketing campaign that propelled the shopper

to your store.

TRADE SHOW DISPLAYS Booth Curve

Booth Straight Includes Carry Case

RETRACTABLE DISPLAYS 24 & 36 Inch

Includes Carry Case

VISUAL MARKETING

Page 10: GFA Media Guide For Retailers

MODERN

Page 11: GFA Media Guide For Retailers

FULFILLMENT CENTER

Our fulfillment center, located in Lexington, KY was strategically

designed with our customers needs and future growth in mind. Being

located next to FedEx and the UPS hub for the entire state of Kentucky,

gives Geno’s retailer partners a unique advantage. GFA will continue to

invest in equipment, our inventory, and facilities in order to maintain the formalwear industry’s best practices.

OWNERS ON SITE DAILYTREND SETTING STYLES

NEW INVENTORY EFFICIENT PRODUCTION

ON SITE CLEANING FACILITIESEFFECTIVE QUALITY CONTROL

TRUCK DELIVERY

MODERN

Page 12: GFA Media Guide For Retailers

2016 mercer rd lexington, ky