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As a Google Analytics Certified Partner and Google Analytics Premium Authorized Reseller, our highly experienced analysts will help you measure and evaluate your traffic whether it is; web, social, mobile, display or search. And then maximize what really counts; conversions.
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Enterprise Analytics
Agenda
• Quick Intro of Google Analytics
• What is Google Analytics Premium?
• Who should use Premium?
• Q & A
30 Minutes
or your
money back!
Your Questions
• During the webinar, use
the GoToWebinar panel to
submit questions.
• We will answer them at the
end.
About Vertical Nerve
• Help businesses connect with their audience online
• Help them convert that audience into customers
Analytics
Consulting
Search Engine
Marketing
Web Design &
Development
Mobile Web
Development
What is Standard GA?
• Free, easy-to-use web analytics solution
• Enables accurately reporting for data-driven decision making (no HIPPO decisions)
• GA used on more than 50% of global websites
GA Consulting Services
• Google Analytics Account Audit
• Installation & Setup
• Issue Support & Consulting
• Group or Individual Training
• Executive Dashboards
• Conversion Rate Optimization
Google Analytics Premium?
• Everything you know & love about GA, with…
Phases Feature Standard GA Premium
Processing Power
Data Freshness 24-48 hours max 4 hours
Max. Visits Read for Reports
(before sampling)
500k 50M
Rows Available in UI 50k 1M
Rows Available for Export 500 2M
Max. Monthly Hits 300M 1B
Service and Support
Dedicated Account Mgmt. no
Implementation Services no
Ongoing Technical Support no
Training online resources fully custom and
ongoing
SLAs
Data Collection no
Reporting Uptime no
Data Freshness no
Premium Features: More Power!
50 Custom Variables
• Supplement existing GA data with additional
visitor information for extreme segmentation!
Age
Visitor ID
Zip Code Plan Type
ProductGender
Signup Date Section
Sale % Order Count
Premium Features: More Power!
Unsampled Reports
• Download large, custom reports without
sampling!
Premium Features: More Power!
Attribution Modeling
• Give proper credit to each channel based on
several advanced attribution models
In this scenario, which channel gets credit for the purchase?
Banner Ad Email BlastPaid
SearchPurchase
2 days 5 days
Most Tools
100%
Premium Features: More Power!
Attribution Modeling
• Give proper credit to each channel based on
several advanced attribution models
In this scenario, which channel gets credit for the purchase?
Banner Ad Email BlastPaid
SearchPurchase
2 days 5 days
Google Analytics
Premium
100%
Premium Features: More Power!
Attribution Modeling
• Give proper credit to each channel based on
several advanced attribution models
In this scenario, which channel gets credit for the purchase?
Banner Ad Email BlastPaid
SearchPurchase
2 days 5 days
Google Analytics
Premium
33%33% 33%
Premium Features: More Power!
Attribution Modeling
• Give proper credit to each channel based on
several advanced attribution models
In this scenario, which channel gets credit for the purchase?
Banner Ad Email BlastPaid
SearchPurchase
2 days 5 days
Google Analytics
Premium
50%20% 30%
Premium Features: More Power!
Attribution Modeling
• Give proper credit to each channel based on
several advanced attribution models
In this scenario, which channel gets credit for the purchase?
Banner Ad Email BlastPaid
SearchPurchase
2 days 5 days
Google Analytics
Premium
40%40% 20%
Premium Features: Better Support!
Dedicated Support
• Dedicated Support from a Certified Analyst
• Implementation Guides
• In-person Training
• Custom Report Creation
• Issue Support
Premium Features: SLAs
Enterprise-level Guarantees
• Fresher Data – Processed within 4 hours
• Faster Infrastructure means Quicker Insights
• Data Collection & Uptime Guarantees
GA Standard GA Premium
0 10M 50M 100M 1B
Hits per Month
Who should use Premium?
Premium Prospects
• Fully utilizing Google Analytics Standard & need more:• Hits
• Variables
• Support
• Currently using an alternative web analytics system and
want a system that is:• Easy to Implement
• User-friendly
• Cost-effective
Costs
• $150k / year (unlimited hits up to 1B / month)
– Fixed costs means no penalty for higher traffic!
– Significant savings for high volume sites
– One license per company (can be used on multiple domains)
• Price Includes Services!
Implementation
Assistance & Audit
On-site & Web-based
Training
Ongoing Assistance
& Real Support
Q & A
Thank you for attending!
Contact Us
www.VerticalNerve.com
Watch a video!
See a Fact Sheet!