Google apps for business Tutorial

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  • 7/27/2019 Google apps for business Tutorial

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    There were several

    Google apps

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    that helps improve

    market productivity . .

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    Here are some:

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    What is

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    It is a free service offered byGoogle that

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    generates detailed statisticsabout the visitors

    to a website.

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    Get

    Started

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    Visit

    http://www.google.com/analytics/

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    Create your account

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    Sign up

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    Fill up necessary info

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    After filling up necessaryinformation

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    Get your Tracking ID

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    Read the

    Google Analytics Terms ofService

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    Click Accept

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    Analytics Tracking ID and Code

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    And

    this will be your homepagelooks like

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    Set up the time period you wantto cover

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    Click the website icon for theAudience overview

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    Now you can generate reportthrough this overview.

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    Google

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    It is

    Googles online

    advertising program,

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    lets you reach

    new customers

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    and

    GRoWyour business.

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    Put your business

    in front of potential

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    customers right when

    theyre searching

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    for what you

    have to offer.

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    3 basic steps

    to get started

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    1Create an account

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    Go to

    https://adwords.google.com/

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    2Create your

    first ad campaign

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    Be creative in

    creating ads

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    that can make your

    ad show up next

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    to the most

    appropriate content.

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    Choosewhere your adappears

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    with AdWords,

    your ads can appear

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    on different places

    across the web,

    depending

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    on how you

    target your ads,

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    to whom you choose

    to show them,

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    and

    the types of ads

    you create.

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    Questions to ask yourself

    before choosing

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    where to show your ads:

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    think like your

    customers

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    WhatdoIneedtoknow

    aboutthem

    soIcanBESTreachthem

    withmyAds?

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    Heres where to

    show your ads

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    and

    who might see them.

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    on Google

    search sites:

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    on

    Google partnered

    search network

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    on

    Mobile search

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    on

    Google

    Display Network

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    they are

    Google partner website

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    Target the locations

    where your customers are

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    Show your ads

    to specific audiences:

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    People

    interested on your product/services you offer

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    by

    Age and gender

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    People

    who previously visited

    your site.

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    Set a budget foryour campaign

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    decide how much

    to spend

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    choose a daily budget for each

    campaign

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    based on your advertising goal

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    setting up

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    go to

    http://adwords.google.com/

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    select

    the campaign type

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    scroll down to

    Bidding and budget

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    set up your preferred

    budget

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    finally

    save and continue

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    you can change your budget

    at any time

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    how to

    edit your daily budget

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    in the Campaign

    table

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    click

    the budget youd

    like to edit

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    enter

    a new campaign budget

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    then

    save

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    write a short adAugust2013 108

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    a short description and a

    headline of your campaign

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    some Tips that brings you a lot ofclicksAugust2013 111

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    Tell people!

    What makes your product/service

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    stand out!

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    That Includes:

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    promotions

    prices

    exclusives

    and

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    Tell your customer

    what they can expect

    to do

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    strong verbs

    like:

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    Purchase

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    Purchase

    Order Calltoday

    Browse

    Get a quote

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    hmmm..

    makesense

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    Include

    at least one of your

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    Keywordsin your

    ad text

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    Match your ad

    to yourLanding Page

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    How

    KEYWORDSworks

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    KEYWORDSare words or phrases

    you choose to

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    to match your ads with

    corresponding user

    search term

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    and relevant web content

    on the

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    Google network.

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    High Qualityrelevant

    keywords

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    can HELP

    you reach the

    customers

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    you

    want

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    whenyou

    want

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    How to choose

    the

    Right Keywords.

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    3

    Activate

    Now

    your account

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    Finally,

    start

    running your

    ad

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    Lifes Dance

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    For the images andtutorial tips

    Thanks to :

    Google image

    http://www.google.com/analytics/

    https://adwords.google.com/