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ADAM HOFBAUER(mobile) 630.728.5998 * [email protected]
Beaver Court * Naperville, IL 60563
GRAPHIC DESIGNERIdeas * Design * Success
CAREER PROFILECreative marketing strategist with 7 years of
experience producing memorable brands and eye-catching graphics for
companies in diverse industries.
Imaginative idea-generator with profound understanding of sales
drivers, marketing trends, and ROI goals.
Thrives on advancing a vital 21st century mission: delivering
powerful messagesand fresh designs for a distinctive identity in a
chaotic and noisy world.
AREAS OF EXPERTISE
* Web and Print Media* Concepts & Composition* Color Theory
& Typography* Packaging* Marketing Collateral / Advertising
* Corporate Branding / Logos* Trade Show Displays* Project
Management
EXPERIENCE AND ACHIEVEMENTS
BISCO DENTALLeading dental product development and manufacturing
company.Schaumberg, IL * 2008-Present
Graphic DesignerProvide well-defined design for labels,
packaging, advertising, marketing collateral, trade show displays,
and corporate website. Succeed in multi-project envir
onment to deliver all expected outcomes. Maintain records and
archives of all labeling. Collaborate with purchasing department
and packaging vendors to resolveproblems swiftly.
* Strengthened company brand through cohesive design strategy
for entire portfolio of company materials.
* Worked across all company departments to identify
communication needs and to provide graphics that met 100% of
project budgets and deadlines.
* Designed packaging components that met marketing, quality, and
FDA regulatorycompliance requirements.
ROYAL PERFORMANCE GROUPPrepaid gift card solutions for employee-
and customer-incentive and recognitionprograms.Lisle, IL *
2007-2008
Marketing AssistantDesigned and produced print and Internet
advertisements for client Shell Oil Company's reward and incentive
programs. Partnered with Directors of Sales and Marketing to ensure
timely and accurate completion of projects. Updated ACT! CRM
database to provide up-to-date client and prospect information.
Organized and maint
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ained graphic archives. Designed convention booth.
* Created flyers, websites, e-mail blasts, forms, and
advertisements that gainedsignificant attention for client's
programs.
* Redesigned company website to drive traffic and improve
click-throughs.
TERCO, INC.Global aerosol and liquid filling equipment
manufacturer.Bloomingdale, IL * 2005-2007
Marketing/Graphic DesignerProduced all marketing outcomes as
sole employee in marketing department, tackling web, print, video,
and photography requirements. Influenced company revenue growth
through design and production of print advertisements, product
sheets, andposters used for both domestic and international
marketing. Updated company's web site: www.terco.com.
* Launched and managed company's first integrated domestic and
international marketing campaigns, including media buys with
industry publications such as SprayTechnology, Aerosol Europe,
Cossma, and Aerosol La Revista.
* Expanded brand awareness through design and production of
convention booth display.
NATIONAL DATA SERVICES OF CHICAGOCustomer document processing
solutions company (now part of Diamond Marketing Solutions).St.
Charles, IL * 2003-2005
Document DesignerDelivered high quality design and layout of
intricate forms for high-profile customers. Prepared documents for
printing, scanned images, created color proofs, and set color
specifications to match printer requirements. Charged with
reviewing preflight computer files to ensure flawless
production.
* Generated repeat business from major accounts: State Farm,
SBC, Marriott, Spri
nt, Advocate Health Care, Winston Wyatt, Third Millennium, and
HSHS (Hospital Sister Health System).
* Selected for additional responsibility of designing and
formatting company newsletter to strengthen communication with
customers.
FREELANCE DESIGN2003-2010
* MBC AEROSOL - South Elgin, IL. Produced all current marketing
and promotionalmaterial in marketing, web, print, video, and
photography requirements.
* WOODRIDGE CHAMBER OF COMMERCE - Woodridge, IL. Designed and
guided production
of race registration brochure for chamber.
* WOMAN'S CRIMINAL DEFENSE BAR ASSOCIATION - Chicago, IL.
Delivered logo designto provide corporate identity for criminal
defense bar association.
* CHAS LAND GROUP - Wheaton, IL. Designed business cards and
logo for real estate web site, establishing company's corporate
identity.
* BP - Naperville, IL. Designed logo for analytical business
group and guided production of T-shirts embroidered with new
logo.
