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JULIE DEVIN
HEALTH BELIEF MODEL
WHAT IS THE HEALTH BELIEF MODEL?
Psychological model based on knowledge and perception
Developed by researchers at the U.S. Public Health Service in the 1950s
Adapts theories from behavioral sciences to examine health problems
Explain and predicts health behaviors Focuses on individuals attitudes and beliefs
perceived susceptibility: person's opinion of the chances of getting a certain condition
perceived severity, person's opinion of how serious this condition is
perceived benefits, a person's opinion of the effectiveness of some advised action to reduce the risk or seriousness of the impact
perceived barriers: psychological costs of this advised action
cues to action: internal or external events which can activate actions and change in behavior.
MAKING A DIFFERENCE Helps in developing
messages which persuade individuals to make healthy decisions.
Applied to health behaviors; smoking, exercising, wearing seatbelts, sunscreen etc.
http://www.youtube.com/watch?v=HKtY7vBXHUM&feature=PlayList&p=B69ECDFFD196D8C7&index=6
WORK CITED
Green, Lawrence W.. "Health Belief Model." Encyclopedia of Public Health. 2002. Retrieved March 20, 2010 from Encyclopedia.com: http://www.encyclopedia.com/doc/1G2-3404000398.htmlTeague, M. L., Mackenzie, S., & Rosenthal, D. M. (2009). Your Healthy Today. New York: William R. Glass.