Helen E Cosmetics Autumn-Winter Catalogue

Look GoodFeel Fantastic!Let your confidence blossom with our range of cosmetics.

Amazing Prices!Exclusive Deals especially selected for you.

Free products for hostesses!Be a Helen É hostess and benefit from exclusive discounts.

£1.00 RRP

Amazing Offe

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Where to find usA UK owned company established in 1999, Helen É have beauty consultants across the U.K. You’ll find us in many Debenhams Stores, beauty salons, colleges and leading professional beauty and fashion shows. Every December you’ll find us at the Clothes Show Live, NEC Birmingham.

Helen É Cosmetics are the official Make-sponsor of Miss World and Miss England

Helen É supports Cancer Research UK

My passion is about building confidence and my plan is to convert the nation to Helen É. My make-up is good for all ages and skin tones, for everyone... everyday.

I get such a tremendous feeling of satisfaction when I hear my consultants and customers recommending my make-up to their friends and family. If you look good, you feel good – people around you will notice and your confidence will blossom.

I can offer you beautiful products, a wonderful party with friends or a brand new career...

We’re on a journey of success and we want the world to join us!

Helen Elowe, Founder and Managing Director

a unique approach to beauty

attending...

Welcome toHelen É Cosmetics

As seen in...

02 Why host a party!03 Exclusive Offers!04 Green Goddess05 Everyday Collection06 Glamour Goddess07 Ladies Collection08 Professional Brushes09 Professional Collection10 It’s a Gift12 Beauty Cubes13 Beauty Cubes14 Beauty Cubes15 Beauty Cubes16 Perfect Base Cube17 Concealers18 Stage 21 Blushers & Powders22 Nubian Beauty

23 Nubian Cube24 Eyeshadows25 Eyes26 Shimmers27 Lashes28 Disco Diva29 Glitter30 Perfect Lips31 Lipsticks32 Lip Crayons33 Colour Gloss34 Nail Power35 Tools of the trade36 Bridal Beauty38 Join the team40 Helen É Academy41 Collection Summary

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Cover Model is wearing:Complexion – Stage Matte Mousse Foundation in Bardot, Stage Eyelights, Translucent Pressed Powder shade 2, Pressed Powder Diva. Eyes – Stage Eye Shadow Primer, Eye Shimmer Powder no 17, Intense Eye Shadows in Minx, Dark Brown and Gunmetal, Colour Magnification Mascara in Black and Eye Brow Pencil in Mahogany. Cheeks – Blusher in Peach Cheeks. Lips – Lip Crayon in Nectar. Nails – Cherry Nail Power

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VIP Club

Hostess Offers

Any customer who spends £30 today may join our:

Exclusive VIP club members offer: Choose Any 6 cosmetic items including 1 compact for just £30*Your full details must be submitted on your customer order form for registration. Membership is valid for 4 months from your last £30 purchase.

I hope you have a fantastic party! As a thank you for inviting us into your home I’d like to offer YOU these exclusive Hostess prices to treat yourself!*

Enjoy....

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The Helen É Experience is here to show you how...

Helen É parties... an experience to remember!

• FREE products for Hostesses

• Our fully trained consultants will visit your home or workplace

• Touch and try our beautiful products

• Every guest has the opportunity of a mini make-over to see how great Helen É products look and feel on their skin

• Exclusive party collections saving you £££’s

• Theme Nights

• Beauty Workshops

• VIP membership

*Hostesses earn 15% commission on all sales over £100 to spend on products.Collections and Beauty Cubes are not available to be purchased with Hostess Allowance

Look GoodFeel Fantastic!

Exclusive Hostess Only prices*

Any Colour Gloss just £5Eyelights just £10Any Mascara just £5Any Compact £10

£5

£5

£10

£10

*Valid when party sales exceed £150. Only one of each item allowed.

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BOOKnow!

EverydayCollection*

At Helen É we can offer you professional salon products at amazing discount prices

Step 1To create this elegant look, apply shimmer pot number 8 across the eyelid leaving a natural space under the brow. Add depth with number 26 to the outer corners of eye socket. Add number 23 to highlight as required. For a more intense look these eye powders may be applied wet.

Step 2 Accentuate the eye further by lining the upper and lower eye line with Aqua Eye Pencil. Apply High Drama Lashes and coat with Eye Definition Mascara.

Step 3Apply a Waterproof Lip liner no.4 to the edge of the lips and complete by adding Rose Colour Gloss to the lips for a sultry pout.

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Green Goddess

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ProductsShimmer Eye Powder in Shades 8, 23, 26RRP £15.00Eye Pencil in AquaRRP £7.99Eye Definition MascaraRRP £9.99High Drama LashesRRP £5.00Waterproof Lip liner in Shade 4RRP £5.99Colour Gloss in RoseRRP £9.99

Buy all together and save £23.96

Includes:High Drama Lashes!

[ ]Add a Professional Foundation brush for only £9.99 save £8

A key look this season with celebrities is the very sultry Green Goddess

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ONLY!£35

1 Select the Skin Smoother or Stage Foundation 2 Add any compact3 Select 2 Everyday tools from page 354 Choose which make-up bag you’d like5 Then treat yourself to one cosmetic item of your choice

Available for only £35!Saving up to £41 off individual catalogue prices.Ordering adviceA Cosmetic item is any product in this catalogue under £9.99 excluding tools, bags and the Stage collection. Duplicate items cannot be added.


Ladies’Collection*

GlamourGoddess

1 Select the Skin Smoother or Stage Foundation2 Add any compact3 Choose 2 brushes4 Add which make up bag you’d like4 Then treat yourself to 4 different cosmetic items!

Available for only £55!Saving up to £65 off individual catalogue pricesOrdering adviceA Cosmetic item is any product in this catalogue under £9.99 excluding tools, bags and the Stage collection. Duplicate items cannot be added.

...we often want everything!treat yourself to this exclusive

ProductsShimmer Eye Powder in Shade 17RRP £5.00Eye Glitz in BlackRRP £5.99Temptation Lashes RRP £5.00Lip Crayon in Red Carpet RRP £7.99Eye Definition MascaraRRP £9.99Intense Eyeshadow in MinxRRP £7.99Perfect Base Beauty CubeRRP £40.00

Includes:Beauty Cube worth £40

Buy the complete look for £45 Saving £26.95

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Think glamour of screen sirens like Sophia Loren or a young Brigitte Bardot with flawless complexions, winged eyes and lips with high impact pucker.

Step 1Apply Shimmer Eye Powder in Shade 17 to the eye area. Start from the bottom of the eyelid and gradually reduce the intensity of colour as you move to the bottom of the brow. To darken the socket apply a light covering of Intense Eyeshadow in Minx to deepen the look.

Step 2Outline the eyes using the Liquid Eyeliner and accentuate the look further by creating a wedge at the outer corner of each eye.

Step 3Complete the eyes by applying Temptation Lashes and coat with Eye Definition Mascara in Black.

Step 4/5For the kiss-me screen siren lips lightly outline the lip with Lip Crayon in Red Carpet and smooth over the rest of the lip.

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ProfessionalCollection*1 Select the Skin Smoother or a foundation2 Add any 2 compacts3 Apply using the Full Professional Brush Collection3 Choose which make up bag you’d like and fill with 8 cosmetic items!

Available for only £95!Saving up to £135 off individual catalogue pricesOrdering adviceA Cosmetic item is any product in this catalogue under £9.99 excluding tools, bags and the Stage collection. Duplicate items cannot be added.

Is you make-up bag past its sell by date? For a complete revamp save an amazing £135 when you buy the Professional Collection

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Professional Foundation BrushUsed by make-up artists to the stars to create a flawless finish for stage, screen and everyday beauty!

£17.99

£17.99Professional Concealer BrushUse with Helen É concealer to camouflage acne, broken capillaries and small imperfections also great for applying lip colour..

£10.99

£10.99Professional Blusher BrushShade and highlight cheeks and face with our beautifully soft tapered bristle brush.

£15.99

Professional Eye Shadow Blending BrushBeautifully soft, short haired and densely compacted. Ideal for contouring, blending and smudging. Angled shape makes it ideal for creases and corners.

£12.99

Professional Lip and Eye Liner BrushSlim, tapered design for precision application.

£8.99

Professional Eye Shadow Applicator and Blender BrushAchieve a professional eye look with our duo brush applicator.

£15.99

Professional Brow and Styler BrushStyle and groom your eyebrow and lashes with our brush essential.

£8.99

Items above are not included in the deals on p3 & 5

Helen É brushes. A favourite with industry professionals to create a flawless finish.

ProfessionalBrushes

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Buy all 7 brushes in a lovely gift box for only £40 saving £51

ONLY£95

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Day Collection – Ideal for daytime and to complement a Smokey Eye look, Colour gloss Naked, Lipstick Coral, Lip Crayon Candy Floss, Silver Embossed Bag.

Evening Collection – Complements rich autumn/winter colours and your LBD, Lip Crayon Pomegranate, Lipstick Plum, Colour Gloss Lilac Bloom, Silver Embossed Bag

RRP £33.96Gift price £15

Instant Glamour & Shine for the party season Pressed Powder Diva, Powder Brush, Clear Lip Shine, Milan Bag Charcoal


Our 3 top selling professional nail colours for every occasionMulberry, Sexy Pink, Flame, Emery Boards, Pink Embossed Bag


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We all love Cosmetics, find the perfect gift for mums, daughters, sisters, nieces and all your girlfriends too!

Love Lips Diva Nights

HeroViva NailsEvery Teenager’s Essential KitPhoto Finish, Chunky Blemish Conealer, Chunky Yellow Concealer, White Embossed Bag



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Love ColourStand out from the crowd if you...

ContentsIntense Eye Shadow Aqua Green, Shimmer Eye Powder shades 3 & 7, Fixing Gel, Red Disco Glitter, Colour Magnification Mascara Black. Save over £28!

Tropical

ContentsShimmer Eye Powder shades 4, 9 & 22, Eye Pencil with Smudger Burgundy, Fixing Gel, Apricot Glitter, Colour Magnification Mascara Black. Save over £33!

ContentsShimmer Eye Powder shades 24 & 28, Eye Pencil with Smudger Ice White and Electric Blue, Fixing Gel, Turquoise Glitter, Colour Magnification Mascara Ocean Blue. Save over £36!

£22

Sultry NightsGet the celebrity look with...

INCLUDES

& GIFT BOX

DVD

ContentsIntense Eye Shadow Aqua Green, Shimmer Eye Powder shades 19, 21 & 30, Colour Magnification Mascara Khaki, Liquid Eye Liner Black, Eye Pencil with Smudger Green and Platinum. Save over £39!

ContentsIntense Eye Shadow Dark Blue, Shimmer Eye Pencil shade 3 & 21, Eye Pencil with Smudger Black, Colour Magnification Mascara Black. Save over £25!

Red Carpet

ContentsEye Pencil with Smudger Black, Shimmer Eye Powder shades 24, 14 & 21, Midnight Glitter, Eye Definition Mascara Black, Fixing Gel Save over £27!

£20

Green Eyed Envy

Smokey Eyes

Gorgeous Green Eyes

Sparkly Smokey Eyes

£252

LOOKS IN

1 CUBE

2

LOOKS IN

1 CUBE

£28


INCLUDES

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DVD

£22

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Calypso

Blue Eyes

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Look PrettyEverything you need to...

ContentsIntense Eye Shadow Gold, Shimmer Eye Powder shade 13, Eye Pencil with Smudger Black, Colour Magnification Mascara Black. Save over £18!

Sunkissed

£19

ContentsShimmer Eye Powder shades 7 & 10, Fixing Gel, Cerise Glitter, Eye Pencil with Smudger Bronze, Mascara Black. Save over £29!

Pink Goddess

ContentsShimmer Eye Powder shades 30, 13 & 16, Eye Pencil with Smudger Brown, Colour Magnification Mascara Black. Save over £23!

Safari

£21

£19

Its Easy! Step by step DVD...

ContentsIntense Eye Shadow Copper Brown, Shimmer Eye Powder shade 13, Eye Pencil with Smudger Brown, Colour Definition Mascara Chestnut Save over £22!

ContentsShimmer Eye Powder shade 6 and 20, Eye Pencil with Smudger Purple, Fixing Gel, Lilac Glitter, Colour Definition Mascara Violet Save over £33!

ContentsIntense Eye Shadow Sage Green, Shimmer Eye Powder shade 2 and 30, Eye Pencil with Smudger Sage, Colour Magnification Mascara Khaki Save over £17!

Sage Eyes

£19

£20

Purple Party

£19

Copper Eyes


INCLUDES

& GIFT BOX

DVD INCLUDES

& GIFT BOX

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Say no to dark circles, broken veins, red cheeks & a shiny t-zone!

Each product complements each other to even out your skin tone and texture

Learn how to apply by following our professional make-up artist on the DVD

Amazing save over £30!

Perfect Base

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Perfect Base Light Skin Beauty Cube ContentsPhoto FinishChunky Twist upBlemish ConcealerEyelights, Translucent Pressed Powder shade 3Pressed PowderLove Blush

Save over £30!

Ordering adviceFor oily to combination skin add Photo Finish to shade box. For dry to normal skin add Double Cream to the shade box.

Are you looking for flawless skin?Here’s everything you need to create the Perfect Base


This unique product has been created to suit all fair and olive skins. Lightweight and easy to use it adapts to your colouring whatever the season.

Put a small amount of Skin Smoother onto the sponge before applying, mix with the yellow concealer to cover redness and dark under eye circles if necessary. Apply from the cheeks to the ears, from between the brows down over the nose, from the chin out towards the jawline. Work quickly, carefully and lightly, taking care not to drag the eye area.

£16.50

Chunky Twist up blemish concealerGood for white, olive or Asian skin

£7.99

Chunky twist up miracle concealer Good for Asian to dark skin or any dark marks on white skin

£7.99

Chunky twist up yellow concealerGood for fair and white skin£7.99

Translucent Pressed PowderUse this ultra fine powder for a matte finish to your skin.

£12.50

Cream & Concealer Duo

Double Cream PaletteYour favourite skin smoother is available in a double!

£16.50

Photo Finish NEW oil free formulaOur revolutionary skin smoother now comes in an oil free version!! Oil free formula with extract of cucumber. Achieve an even natural photo finish easily in seconds with our new cream to liquid formulation.

£12.50

1 Dark

3 Honey

2 Ivory

4 Olive


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New!STAGE

For performance make-up Helen É Cosmetics introduces our new range...STAGE

EyelightsContains jojoba oil with its antioxidant and blending benefits to naturally disguise any dark areas. Quick drying, Feels soft and light, Matte finish.

£15.50 2ml

STAGE FoundationHelen É Stage foundation has been formulated to create the perfect base. Fantastic for stage, yet light enough for everyday wear, it gives you the confidence of a movie star! Your complexion will look and feel flawless for longer. This exclusive formula is paraben free and contains antioxidant Vitamin E and protective Vitamin B5, helping to soften, hydrate and moisturise.

RRP £24.99 35mlIntroductory price £20.00

Lorendark

Bardotmedium

Monroefair

[ ]Save ££’s – Add one Stage product to any collection on pg 5,7 & 9

Stage Matte MousseOil Free matte mousse with vitamin E for an even matte coverage. Talc and fragrance free formula will enhance any complexion. Available in Monroe, Bardot and Loren.

£15.00 15g

Stage Eye Shadow PrimerA perfect base for your eye make-up. Staying power for eye shadow or use alone to even out uneven skin tone on the eyelids.

£8.00 10ml


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Pressed Powder Simply BlushA subtle powder for fair skin £13.50

Pressed Powder Love BlushRecreate that first flush of true love. Suitable for all skin colours £13.50

Pressed Powder BronzerMatt bronzer for your face or body. Suitable for fair to olive skin£13.50

Pressed Powder DivaShimmer bronzer for a radiant look. Suitable for dark or sun kissed skin£13.50

Colour in your Cheeks

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Great value multi-use Pressed Powders, use on your face, eyes, cheeks and body

[ ]Add a Professional Blusher Brush to any blusher or pressed powder for only £9.99 save £6

Great for applying any of the powders in the Helen É range, our generous natural hair brush gives you a soft, even finish in seconds.

Put some...

Pink Peach

0121 559 3888 www.helen-e.com

OysterDesert

Cheek RadianceMulti-use product! Use this creamy blush to add a flush of colour to the apples of your cheeks.

For a more dramatic look allow your foundation to set then apply as a high lighter on your cheek bones for an iridescent sparkle.

£9.99

In The Pink powder blusher£5.50

Peach Cheeks powder blusher£5.50

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Nubian BeautyFor women of colour

Perfect Base Dark Skin

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NubianBeauty CubeOur non greasy lightweight Skin Smoother makes it simple. Choose between dark, medium or light and this revolutionary formula will adapt to any skin tone for a flawless finish.

Touch up blemishes with the miracle concealer and take excess shine away with the translucent powder. Finally highlight your cheeks with your favourite shade of blusher for the look of a Nubian Queen

Follow each step shown by our professional make-up artist on the DVD included in this gift box.

Perfect Base Dark Skin Contents Nubian Beauty Duo pack shade 3Chunky Twist up Miracle ConcealerTranslucent Pressed Powder shade 4Pressed Powder Diva

Save over £31

Nubian Beauty Skin Smoother PaletteOur non greasy, silky feel lightweight formula is ideal for any skin tone, type and age. It glides on the skin quickly and easily to create an immaculate even look in seconds. Available in 2 shades 1 medium or 2 dark.

£16.50

Nubian Pressed Powder These strongly pigmented powders can be used on eyes, cheeks and lips to highlight your natural features leaving your skin looking revitalised and refreshed. 2 shades Terracotta and Plum.

£13.50

The Nubian compacts are available in any collections on pages 3, 5 & 7

Finding the right shade of foundation can be a hard task!

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Terracotta Plum

*compact shades may be changed to suit skin tone. DVD demonstrates using products in the photo.

Perfect Base–Dark Skin


Nubian Beauty Duo packFor lighter skin tones we have created Nubian shade 3 available in a duo compact containing the original Skin Smoother. This enables you to blend both colours to suit your exact skin tone.

£16.50

Colour advice: • New Nubian shade 3 is the lightest shade and suitable for mixed race or dark Asian skin tones• Nubian shade 2 is the darkest shade and suitable for dark Afro Caribbean • Nubian shade 1 is the medium shade and suitable for lighter tones of Afro Caribbean and dark Asian skin tones


Shade 3Shade 2Shade 1

ONLY£30

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Eye Definition Mascara Conditioning mascara with Vitamin E, will lengthen, lift and build your lashes.

£9.99

Eyebrow pencilEnhance your brows with the fine pencil then use the brush to shape for a natural finish.

£7.99

Colour MagnificationMascaraAdd depth and colour to your lashes. Use the conditioning gel to groom your brows into shape.

£9.99

3 New Combi Colours

Intense Eye Shadow with Sponge Applicator Using the soft sponge applicator provided, apply your chosen shade close to your lash line. If you are using 2 shades then apply the lightest colour across your eyelid and under your brow first before applying the deeper, coordinating shade close to your lash line.

£7.99 Buy 2 get 1 free

Beautiful Eyes

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We’ve created these great single eye shadows in a spectrum of shades, soft shimmers or natural matte, with a built in applicator to create the perfect look.

Eye Pencil with Smudger This soft pencil is easy to use and won’t drag your skin. Use the Smudger to blend the line and create a soft smoky finish.

£7.99

Aqua Green (matte)

Brown

Dark Brown

Dark Blue

Matte Beige

Sorbet (matte)

Espresso (matte)

Aubergine (matte)

Buff (matte)

Pink

Gun Metal (matte)

Beige

Copper Brown

Bronze

Mid Blue

Truffle (matte)

Minx

Sunset

Light Blue

Goddess

Passionate

Eye Glitz For a sleek and sophisticated look, use the flexible brush to apply a thin line of liquid starting from the inner corner outwards.

£5.99

Brown

Purple Sage Green

GreyBlackAqua

Mahogany Soft Blonde

Gold

Platinum

Bronze

Green

Moss

Burgundy

Ice White

Electric Blue

Midnight

Mid

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Black/Chesnut

Khaki/Chesnut

Midnight/Ocean Blue

NEW!


OFFER 3 for 2

Shimmer pots £5.00 each

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Add a LittleSparkle!

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Dazzle with our shades of dust for a sexy, shimmering sparkle anywhere! These fabulous little pots are easy to use and come with a convenient pepper pot style shaker.

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Almost every model and celebrity can be seen with stunning eye lashes created using lash enhancers. Now you can too! £5.00 eachAvailable in 3 different styles, why not try all 3!

How to use: Carefully remove the lashes from the tray Gently apply adhesive along the eyelash band and wait for 30 seconds until adhesive is tacky before use.

Do not apply adhesive directly to your eyelid. Place the lash band on the skin just above your own lashes. Apply gentle pressure along the lid ensuring the ends are secure and firmly in place.

Care of lashes: Remove excess adhesive from your false eye lashes with tweezers.

LashEnhancers

[ ]Choose any 3 shades for just £10

Au Natural

High Drama

Temptation

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OFFER 3 for 2

NEW!


ONLY £5.00

Glitterartti!

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Are you a disco diva? Add some sparkle to your night out with our pots of loose glitter for your hair, eyelids, nails and body.

Glitter Pots £5 each Fixing gel available to buy individually for £9.99

Gold

Lavender

Apricot

Pink Hologram

Sand

Mango

Black Asteroid

Nutmeg

Peacock White Disco

Cerise

Red Disco

Pastel Green

Emerald Blue Disco

Midnight Gunmetal Turquoise Ice Blue

Silver Hologram

Blue Indigo

Glitter, glitter, everywhere. No party girl can get enough glitter for that special night out.

Step 1To create The Disco Diva look, apply a light coat of fixing gel up to the eye socket. Whilst the gel is wet dust the eye with Sparkle Glitter. Starting from the bottom of the eyelid and finishing just beyond the eyelid crease.

Step 2 Apply Shimmer Eye Powder in Shade 13 to the far corner of the eye and gently blend into the gold glitter.

Step 3Accentuate the eye further by lining the upper and lower lashes with the Eye Pencil in Black. Apply High Drama Lashes and coat with Eye Definition Mascara in Black.

Step 4Apply a Waterproof Lip liner & Definer in Shade 4 to edge the lips and then apply Colour Gloss in Rose to the lips for a sultry pout.

Step 5Complete the look with a dusting of Glitter in Cerise to create the illusion of fuller lips.

Disco Diva1 4

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ProductsSparkle Glitter Pot in GoldRRP £5.00 Shimmer Eye Powder in Shade 13 RRP £5.00Eye Pencil in BlackRRP £7.99High Drama Lashes RRP £5.00Colour Gloss in Rose RRP £9.99Sparkle Glitter Pot in CeriseRRP £5.00Waterproof Lip liner in Shade 4RRP £5.99Eye Definition Mascara BlackRRP £9.99Fixing GelRRP £9.99

Buy all 9 items for only £28 save £35.95

Includes:High Drama Lashes

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[ ]For precision application add a Professional Brush for £5 saving £3.99

Buy 3 Glitter pots and get a FREE fixing gel for face and body, perfect to hold in place your unique designs. Presented in a Clubbing Kit gift box.

£15

ONLY£28GIFT SET£15


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How to getPerfect Lips Moisturising

Protection

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Use Helen É Waterproof Protective lip liner in soft feather like strokes to line your lips. Colour in the centre of your lips to act as a stain. Using the Helen É professional lip brush load your favourite lipstick and apply to lips. Kiss a tissue to blot lips!

For longer lasting lips place a single layer of tissue over lips and dust with your Helen É Translucent powder. Add a second layer of lip colour to boost your intense colour.

To achieve a perfect pout apply a high shine colour gloss to the centre of your lips. Perfect!

Katrina

Long Lasting Lip Colour A deliciously rich, hydrating lipstick with added moisturisers, glide on to provide pure smooth lip radiance.

18 shades to choose from.

£7.99

1 Choose the perfect Lip Liner2 Add a Long Lasting Lip Colour3 Top with a diamond shine of Colour Gloss

...and we’ll treat you to a FREE professional lip brush!

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Damson

Plum

Spice

Dusk

Blush

Raspberry

Tropical

Mocha

Bronze

Seville

Cappuccino

Natural

Caribbean

Lip Shimmer

Cafe Au Lait

Nude

Coral

Sienna

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PencilPerfect Finish

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Waterproof Protective Lip Liner Fix your lips with the help of our long lasting waterproof liner, outline and define before applying your favourite lip colour.

£5.99

Lip Crayon Pencil Perfect Finish! Amazing lip formula combines the luxurious feel of a lipstick but in a handy crayon design pencil. Non-drying with a smooth creamy feel allowing your lips to look full and beautifully shaped.

£7.99

Colour GlossOur long lasting liquid lipstick will provide lustrous colour and shine without a sticky feel, handbag essential for beautiful, star-glazed lips.

Available in 16 delicious shades

£9.99

Clear Shine High shine crystal clear lip gloss is perfect for use on bare lips or over your favourite lip colour. Non sticky formula available in cool mint, delicious pineapple, tropical coconut or fruity raspberry.

£9.99

Fudge

Red Carpet Naked

Raspberry Crush

Rose

Latte Strawberry Soda

Shade 1 Shade 2 Shade 3 Shade 4 Shade 5 Shade 6

Chesnut

Summer Pudding

Peach Summer

Blushed Russet

Pomegranate

Sun Kissed

Coffee Cup

Cheeky Pink Satin

Cinnamon Champagne Pink

Celebrity

Glamour Pink

Beauty Queen

Raspberry Sparkle

Candy Floss

Clover Bloom

Lilac Bloom

Nectar Rich Spice

Sunset

NEW!


ONLY £7.99

Nail Power

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• Quick drying• Chip resistant• Professional formula• Strengthens & reinforces nails

Professional formula available in 10 shades. Quick drying, exceptional wear nail polish.

Nail Power £7.99

Choose 3 for £15 with free emery boards save over £10

NEW!

Embossed Make-up BagBeautiful soft wipe clean make-up bag with lining. Great for your handbag essentials. Fully lined and available in 5 colours.

£7.99

Milan BagStylish make-up bag to hold all of your make-up essentials. Washable with polyester lining. Approximate Dimensions: L19.5cm x H12cm x D8.5cm.

£10

Tools of the Trade

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Everyday Powder BrushGreat for applying any of the powders in the Helen É range. Natural hair.

£11.99

Top tip: Load brush with powder product and tap off any excess before applying to the chosen area. Our densely packed natural hair powder brush feels soft on the skin. Washable.

Tools on this page may be used as a cosmetic item in the special offer deals (excluding bags)

Make-up Application Sponges(D shaped) Use our soft hygienic latex free D shaped sponges to apply your Helen É skin smoother and yellow concealer to create a professional make over in seconds

pack of 10 £3.50

Pencil Sharpener Duo£2.99

Everyday Eye Shadow BrushThe perfect brush for applying your eye shadow with expert precision and particularly useful for applying our glitter products. Natural hair.

£7.99

Mulberry 3 in 1 (Clear)

Sexy Pink GlamCandy French (White)

Blossom CherryFlame Jet

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ONLY £7.99

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Contents Intense Eye Shadow Beige GreyShimmer Eye Powder shades 17 & 20Eye Pencil with Smudger BlackColour Magnification Mascara BlackBlusher Peach Cheeks Lip Crayon SunsetColour Gloss in Lilac Bloom

£30Save over £38!

When it comes to your make-up the most important thing to remember is your big day. This is not the time to be wildly following the latest make-up trends from the catwalks! A trend will be in for six months, your wedding photos will last a lifetime.

We have put together timeless colours in the beautiful Bridal Cube available with a step by step DVD so you can practise at home before your wedding day. See cube below for contents.

The beauty of this product is that it works for all brides, regardless of their age or skin type. With these step by step DVDs and every product you need included what more could a bride ask for.

For the complete look use together with the Perfect Base Cube available at £30. (below) This includes the revolutionary Skin Smoother which has been formulated to offer brides exactly what they need – a foundation that retains natural moisture without feeling oily or heavy, blends effortlessly into the skin, delivering fabulous coverage and a flawless finish.

Have a fabulous day!

Your wedding day is your time to shine, fabulous make-up is essential to having an amazing day.

Bridal Beauty

Perfect Base Light Skin Beauty Cube ContentsPhoto FinishChunky Twist upBlemish ConcealerEyelights, Translucent Pressed Powder shade 3Pressed PowderLove Blush

£40Save over £30!

Plus...

BRIDAL PACKAGE£70


DVD demonstrates using products in the photo.

Alexandra Wheatley Why I Love Working For Helen É

Working for Helen É is brilliant! I get to meet lots of new people and help them feel good about themselves. As the job is so flexible I can schedule the parties around my dancing career, the extra income comes in very useful. The rewards are instant, if I need more money I book more parties! I always leave my parties with 100% customer satisfaction. Making others feel great makes me feel good too.

Robina Ballard DavisA great company to work for!

“I had worked with another party plan cosmetics provider when I was introduced to the Helen É range. When I tried the Skin Smoother I knew it was a product I wanted to work with. Added to that, the quality and colour range of the eye products, not to mention all the fabulous glitters, made me very excited. Helen É offers such value for money I knew I would be able to boost my income with these products. So now I’m earning money while having fun - it doesn’t feel like work at all!”

Pollyanna Beevor

Alexandra Wheatley

Robina Ballard Davis

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Join the team now and start earning within 10 days Here’s how to get started...

1 Speak to your personal consultant or call the number on the back of

this catalogue

2 Check out the website www.helen-e.com

3 Place an enquiry online and a manager will call you for an informal

chat, don’t forget to tell us whose party you went to or who gave you this catalogue in the notes section

4 Invest in your very own demonstration kit. Various kits

available from £49 to £99 which include catalogues and everything you need to get started

5 Book your launch party. This could be at your home or a friends

6 Log on to begin your online training . No compulsory meetings to attend

7 Build your business by attending training at The Helen É Academy.

You may then sell to salons and colleges too

[email protected] or call on us07535 693 819

JOIN

US

!

Pollyanna Beevor Why I joined Helen É

I joined Helen É as a consultant following a party held in my own home. I fell in love with all of the products and the range of different colours really excited me. The consultant who did my party mentioned that they were looking for more people to join in my area. I wasn’t working at the time, and the thought of learning how to apply the different makeover looks was really exciting. Having 3 young boys at home to look after during the day, this felt like not only a fantastic opportunity but a perfect way to interact with other adults! I’m now earning some extra money doing something which is not only fun but is really girlie.

*Consultants may achieve a high income as they build a business with Helen É. It is illegal for a promoter or a participant in a trading scheme to persuade anyone to make a payment by promising benefits from getting others to join a scheme. Do not be misled by claims that high earnings are easily achieved. At Helen É, nobody receives money for just getting someone to join us, we do reward our managers for their time, support and training they give consultants who are active in their teams.

Ladies just like YOU are now running their own businesses with The Helen É Experience

Instant earnings Flexible FunVideo training New CareerJoin the Team!

Every consultant has the same opportunity to build a career of their dreams.

It doesn’t matter what your background is whether you are single, married, a young mum or the children have left home. You may have been in direct sales for years, maybe you are a nurse, an office worker, a hairdresser or a vet! It really doesn’t matter, if the time is right then it’s the perfect new venture for you.

I truly believe that anybody who wants to try something new, boost their confidence and love life should jump on board now...

It’s going to be a great ride!!!

Lisa RooneySales Director

Lisa JOIN USNOW!

www.helen-e.com 0121 559 3888

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Helen É Cosmetics the Official Make-Up Sponsor of Miss England has joined forces with top beauty experts to bring The Helen É Academy directly to your college.

Informative Workshop Our consultants are delighted to train your group with our leading application techniques and offer inspirational business advice from top industry professionals.

Practical Workshop Receiving guidance all the way your group will have the chance to work with Helen É make-up and receive a make-over themselves!

Certification for Students We are proud to offer certification to students committed to their professional development. Having confidence in the use of Helen É products empowers people with the core skills needed to work at high profile events in the beauty industry including beauty shows, and fashion events across the U.K.

Tickets cost:

A two hour session is £16 per student.Every student will receive a £25 voucher to purchase their favourite Helen É Products.

A full day workshop is available at £36 per student - Every student receives a £70 voucher! All tickets payable in advance. Students may also upgrade vouchers and pay extra on the day.

Bookings are taken in advance so please contact us early to secure your date

Academy Workshops also available as corporate events

For more information email:[email protected] or call us on 07535 693 819

Inspiration, Confidence, Knowledge& Fun!...are just a few things your students will Experience with a Helen É Beauty Workshop

Collection Summary Collection Products included Price Saving Page Name up to

VIP Club 6 cosmetic items £30.00 £30.00 3

Green Goddess 8 cosmetic items £30.00 £23.96 4

Everyday 2 compacts, tools, bag, £35.00 £41.00 5 1 cosmetic item

Glamour Goddess 6 items and Perfect Base £45.00 £36.96 6 Beauty Cube

Ladies Collection 2 compacts, Any 2 tools, £55.00 £65.00 7 bag, 4 cosmetic items

Professional Complete set of 7 £40.00 £51.93 8 brushes

Professional 3 base products, 8 cosmetic £95.00 £135.00 9 Collection items, set of 7 brushes, bag

+ Foundation brush Add to purchase of £9.99 £8.00 n/a any compact

+ Pro Blusher brush Add to purchase of £9.99 £6.00 n/a any compact

Eyeshadow trio Buy 2 get 1 free £15.98 £7.99 24

Shimmer trio 3 different pots £10.00 £5.00 26

Lashes trio 3 different sets £10.00 £5.00 27

Disco Diva 9 cosmetic items £28.00 £35.95 28 Clubbing Kit Free fixing gel & gift box £15.00 £9.99 29

Perfect lips 1 lip liner, 1 lipstick, £20.00 £12.96 30 1 colour gloss, pro lip brush

Nail trio 3 different polishes, £15.00 £10.96 34 emery boards Ordering adviceIf you enter the word ‘collection’ in the search box all special offers will be shown

In all collections only 1 shade of any item can be added

Salon Owners!Looking for something special for your clients?

See us at Salon International and Professional Beauty UK

Trade prices available from your local consultant,

ask for more information now!

www.helen-e.com

CALLING ALLCOLLEGETUTORS!

41www.helen-e.com 0121 559 3888

Head Office:Helen É, Unit A1, Coombswood Business Park Coombswood Way, Halesowen, West Midlands, B62 8BH, UK

Company Reg No: 3959446Products are not shown to actual size and are subject to availability. All contents, prices and product are correct at time of going to print (Oct 2011) Please allow for any colour differences due to the printing process.

Helen É has a strict policy regarding animal testing and none of our products or the ingredients in them are tested on animals.

The Helen É Experience is a prospective member of the DSA and complies with the OFT Approved Consumer Code

Designed by TMStudio Email: [email protected]

Official Make-upsponsor for Miss England

The Helen É Experience is recruiting NOW!Earn £40 to £100 for just a few hours work.

Call us now to find out more:

0121 559 3888

www.helen-e.com

Documents

Helen E Cosmetics Autumn-Winter Catalogue