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1/19/12 1 Food Safety: Produce Consumption and Lessons Learned Johnna Hepner January 17, 2012 Basic Facts FDA, CDC, USDA, State Departments of Health focus on public health Can’t put adulterated food in commerce A food that has human pathogens is considered “adulterated” Consumers expect their food to be safe Producers are responsible for the safety of their products You grow the healthiest, most nutritious foods Produce industry - great industry Basic Facts..responsibility for safety Food safety is proactive Have to work at it everyday Take the fear out of food safety Our new reality24-hr news cycles Internet has changed crisis management forever Twitter? Beef, dairy, seafood recalls still happenHeadlines? Suing is good business and getting better Consumer confidence decline Need to be prepared for our new realityCopyright PMA 2011 It’s not just a “big” producer issuePathogens not equipped with GPS All growers: Use water Use fertilizers Use people Grow in the environment Bigger growers can make more people sick? Not true – cantaloupe 2011 One person sick is too many Might want to reflect on thisFood safety is not just the risky cropsJust in 2011

Hepner IN Hort presentation final · Honeydew & Watermelon shipping point Melon related outbreaks 6% 35% 59% watermelon honeydew Cantaloupe . 1/19/12 3 2011 Cantaloupe Listeria outbreak

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Page 1: Hepner IN Hort presentation final · Honeydew & Watermelon shipping point Melon related outbreaks 6% 35% 59% watermelon honeydew Cantaloupe . 1/19/12 3 2011 Cantaloupe Listeria outbreak

1/19/12  

1  

Food Safety: Produce Consumption and Lessons Learned

Johnna Hepner

January 17, 2012

Basic Facts

•  FDA, CDC, USDA, State Departments of Health focus on public health ü Can’t put adulterated food in commerce ü  A food that has human pathogens is

considered “adulterated” •  Consumers expect their food to be safe •  Producers are responsible for the safety of

their products •  You grow the healthiest, most nutritious

foods •  Produce industry - great industry

Basic Facts…..responsibility for safety

•  Food safety is proactive

•  Have to work at it everyday

•  Take the fear out of food

safety

Our new reality… •  24-hr news cycles •  Internet has changed crisis

management forever •  Twitter? •  Beef, dairy, seafood recalls

still happen… Headlines? •  Suing is good business and

getting better •  Consumer confidence

decline •  Need to be prepared for our

new reality…

Copyright PMA 2011

It’s not just a “big” producer issue… •  Pathogens not equipped with GPS •  All growers:

ü  Use water ü  Use fertilizers ü  Use people ü  Grow in the environment

•  Bigger growers can make more people sick?

ü  Not true – cantaloupe 2011 ü  One person sick is too many

Might want to reflect on this…

Food safety is not just the risky crops… Just in 2011

Page 2: Hepner IN Hort presentation final · Honeydew & Watermelon shipping point Melon related outbreaks 6% 35% 59% watermelon honeydew Cantaloupe . 1/19/12 3 2011 Cantaloupe Listeria outbreak

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2003   2006   2008   2009   2011  

The  Evolu1on  and  Impact  of  Food  Safety  Events…  

Consumers expect their food to be safe

Financial impact of produce outbreaks Green Onions – Hepatitis A

ü  Lost grower revenues $10.5M

Spinach - E. coli ü  $100-500M

Jalapeno pepper – Salmonella ü  Tomato industry implicated

but later peppers were identified as source

ü  146M Peanuts – Salmonella

ü  1billion Cantaloupe – Listeria M.

ü  50M

Cantaloupe Production

2%

58%

26%

2% 2%

8% Colorado California Arizona Indiana Texas Georgia

Cantaloupe shipping point

Honeydew & Watermelon shipping point Melon related outbreaks 6%

35%

59%

watermelon honeydew Cantaloupe

Page 3: Hepner IN Hort presentation final · Honeydew & Watermelon shipping point Melon related outbreaks 6% 35% 59% watermelon honeydew Cantaloupe . 1/19/12 3 2011 Cantaloupe Listeria outbreak

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2011 Cantaloupe Listeria outbreak •  Anything special about these guys?

ü Probably not •  FDA reports:

ü Changed their process ü Sanitation? ü  Listeria found around facility ü  Third party audit ü  How did they use it?

•  Lesson? ü  Can happen to anyone…

Lessons Learned

•  Understand what you don’t know •  Risk Assessment – critical

component •  Utilize best practices •  Use resources available •  Stay informed

Cantaloupe symposium •  San Diego - January 11, 2011 •  Urgent need & commitment to

strengthen food safety in cantaloupes •  Stakeholders present •  What are the information & research

gaps? •  Update current guidelines •  Outreach to all producing areas &

abroad

Areas of focus ü What interventions or

treatments can be used to reduce the microbial loads on the surface of cantaloupes?

ü What is the prevalence of Lm throughout the supply chain?

§  Quantitative risk assessment

ü What roles do biofilms play?

§  Sanitation programs

A good place to start… Resources California melon research advisory board

•  http://cmrb.org/ UC Davis

•  http://vric.ucdavis.edu/veg_info_crop/melons_cantaloupe.htm Cornell National GAPS

•  http://www.gaps.cornell.edu/FSBFEng.html Center for Produce Safety

•  cps.ucdavis.edu USDA

•  http://www.ams.usda.gov/AMSv1.0/fv PMA

•  www.pma.com

Page 4: Hepner IN Hort presentation final · Honeydew & Watermelon shipping point Melon related outbreaks 6% 35% 59% watermelon honeydew Cantaloupe . 1/19/12 3 2011 Cantaloupe Listeria outbreak

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www.pma.com

Thank You [email protected]