30
HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY BUSINESS Information for growth Christophe PILLOT [email protected] 4 TH International Congress on Automotive Battery Technology Dorint Pallas Wiesbaden, Germany 9 th 11 th May 2011

HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

  • Upload
    others

  • View
    7

  • Download
    0

Embed Size (px)

Citation preview

Page 1: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

HEV, P-HEV & EV MARKET 2010 – 2020IMPACT ON THE BATTERY BUSINESS

Information for growth

Christophe PILLOT

[email protected]

4TH International Congress on Automotive Battery Technology

Dorint Pallas Wiesbaden, Germany9th – 11th May 2011

Page 2: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

AVICENNE ENERGY

Creation: 1992

Headquarter: Paris

Liaison Office: Japan, USA

Director: M. Madani

AVICENNE Energy Director : C. Pillot

4 consultants in Paris

Information for GrowthPowering your company’s market strategy with in-depth research

2HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - May 2011

AVICENNE ENERGY

AVICENNE MEDICAL

The Rechargeable Battery market

2010-2020April 2011, 20th Edition

Customized Client

Projects

Page 3: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

METHODOLOGY: EXTENSIVE FIELD RESEARCH TO RETRIEVE & CROSS CHECK INFORMATION

Conferences & Exhibitions

In Depth analysisOf applications

Top management contact network Cross Check Analysis

Battery Makers

Battery Users,

OEM

Raw materials suppliers

Environment & recycling

Safety

Substitution technologies:

SuperCap, Fuel cells

3HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - May 2011

Page 4: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

MORE THAN 100 REFERENCES WORLDWIDE

A123 Air Liquide Air Product Alcatel Amperex (ATL) Aros Securities ARC Atofina - Arkema AT Kearney Axeon Bain Battery R&D Association of

Korea B&D BHP Billiton Brand Licencing Parners (BLP) Bourns Bosch BYD Cap X Catella Carbone Lorraine CDN Cobalt CEA/LITEN Celgard Chemetall CIAPS CIBA CNRS Cogema CRU Group CSC Challenge Strategy Change DELTA DGA

Dialog Semiconductor Dow Chemical Dupont Duracell EDF Electro Energy Ener 1 Energizer ETC AB Facom Falcon Bridge Fairshild semiconductor Fameart FIST Floridienne de Chimie FMC Lithium Fortu Power Cell France Telecom Fulton Innovation GAIA GIL Import Batteries Ltd. GS Melcotec HC Starck (Bayer) HILTI Hitachi Maxell Hollingsworth & Vose Cie Honeywell HPL (High Power Lithium) Hutchinson IER IGL Export. International Component Inco Intersil

ITRI ITS Johnson Controls JBC Kodak Kruger Lazard Leclanché Legrand LG Chemical Lion cells Little Fuse Lilipucian Lynas Corp Matsushita Microsoft MTI Micro Fuel Cells Mindbranch Moltech Molycorp Motorola NCCP - Russia Nitech NKKPC – Brett Nelson Norilsk Nickel NTK Powerdex OMG Inc Panasonic Philips PK & Wise PRAYON PSA Rayovac Renault

Rhodia Saft Samsung SDI Sanik Schroder Venture Scotent Entreprise Shenzhen High Power

Technology Schott AG SKC SVE - Dassault Solvay Sony Stibat Storck Toda Kogyo TOTAL Total Wireless Solution Toyota Tyco Umicore Uniross Varta Warburgpincus World Industrial Information

Center WR Grace & Cie Zebra ZPower

4HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - May 2011

Page 5: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

OUTLINE

1. THE RECHARGEABLE BATTERY MARKET IN 2010

2. ELECTRIC VEHICLE SEGMENTATION

3. HEV MARKET BY COMPETITOR AND BY AREA

4. FORECASTS BY 2020

5. IMPACT ON THE BATTERY BUSINESS

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 5

Page 6: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected], P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 6

MAIN QUESTIONS

Impact of the financial & economic crisis on the HEV market & the PHEV or EV developments?

Will the HEV penetration continue ? Where is the limit?

Car suppliers strategy for HEV, PHEV & EV? Do they believe in those markets?

What are the main market drivers & limiters?

When will Li-ion appeared massively in HEV? NiMH Vs. Li-ion for HEV?

Which Li-ion batteries for the future HEV, PHEV & EV?

Cobalt, Lithium, Nickel or Phosphate future needs?

Market for EV, PHEV & HEV batteries in 2015 & 2020 ?

Who will be the main battery suppliers?

Will high level investment result in a significant overcapacity in the future?

Page 7: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

WHY HEV?

Source :Energy Information Administration, US Government

0

20

40

60

80

100

120

US

$ /

bar

rel

Price of the WTI barrel of oil, US $

Source :http://www.eia.doe.gov/emeu/steo/pub/contents.html(1) Estimations

CO2 density in the atmosphere increase

IPCC, Intergovernmental Panel on Climate Change, Climate Change 2007,

Synthesis Report p38

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 7

0

20

40

60

80

100

120

Mill

ion

bar

rels

per

day

Petroleum consumption worldwide 1960-2009

Page 8: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

HEV, P-HEV & EVDEFINITION & SEGMENTATION

> 144 v

… - 14 v

14 – 42 v

42 – 144 v

MICRO MILD MEDIUM FULL

HYBRID LEVELS:

0%

20%

40%

60%

80%

100%

0 $ 5 000 $ 10 000 $ 15 000 $

Fuel saving Vs. Cost

HEV

P-HEV

EV

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 8

*Note: Micro HEV are not in the HEV statistics & HEV forecast

EV & HEV MARKET

EV25 kWh

HEV0.6-2 kWh batteries

MICROHEV*

MILD HEV

MEDIUMHEV

FULL HEV

P HEV5 kWh

batteries

CITROEN C3TOYOTA VITZ

GM Saturn VueGM AURA

GM MALIBUHONDA ACCORD

HONDA CIVICINSIGHT

MERCEDES S400

TOYOTA PRIUSTOYOTA CAMRY

FORD ESCAPEFORD FUSION

MILANGM YUKONGM TAHOE

NISSAN ALTIMA

Page 9: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

THE RECHARGEABLE BATTERY MARKET IN 2010VALUE IN M$

Battery for Automotive market in 2010: 11% of the battery market in value

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 9

(1) Pack level

0

1 000

2 000

3 000

4 000

5 000

6 000

7 000

8 000

9 000

10 000

M U

S$

Battery sales, M US$, Worldwide, 1995-2010

NiCd NiMH Li-ion

0

1 000

2 000

3 000

4 000

5 000

6 000

7 000

8 000

9 000

10 000

M U

S$

Battery sales, M US$, Worldwide, by application 2000-2010

HEV

Others

Power tools

Portable PCs

Cellular Phones

Page 10: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

THE RECHARGEABLE BATTERY MARKET IN 2009VOLUME IN MWH

Battery for Automotive market in 2010: <5% of the battery market in Volume

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 10

0

5 000

10 000

15 000

20 000

25 000

30 000

MW

h

The worldwide rechargeable battery market, MWh, 1995-2010

Ni-Cd Ni-MH Li-Ion

0

5 000

10 000

15 000

20 000

25 000

30 000

MW

h

The worldwide rechargeable battery market, MWh, 1995-2010

Automotive

Others

Power Tools

Portable PCs

Celllular Phones

Page 11: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

NIMH IN 2010MAIN APPLICATION: HEV

Cordless Phones

9%

Retail: RC cars,Toys,

Household, DSC, 18%

HEV65%

Others8%

NiMH battery by applications, worldwide, % in value, 2010

1 200 M NiMH cells – 3 500 MWh1.65 B$

0%

10%

20%

30%

40%

50%

60%

70%

0

200

400

600

800

1 000

1 200

1 400

1 600

1 800

2000 2002 2004 2006 2008 2010

% o

f H

EV b

atte

ry in

NIM

H r

even

ues

M$

NiMH battery market worldwide in value% for HEV application

Others HEV % of HEV in NiMH sales

CAGR 2005/2010+14% per year in Volume

+10% per year in value

11HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

11

Page 12: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

HEV MARKET

0,0%

0,2%

0,4%

0,6%

0,8%

1,0%

1,2%

1,4%

0,0

0,1

0,2

0,3

0,4

0,5

0,6

0,7

0,8

0,9

1,0

Mill

ion

HEV sold per year, M units, worldwide,2000 - 2010

TOYOTA OTHERS %

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 12

1,3% of vehicle sold worldwide in 2010 was Hybrid

USA

JAPAN

EUROPE0,0%

5,0%

10,0%

15,0%

20,0%

25,0%

2000 2002 2004 2006 2008 2010

Pen

etra

tio

n o

f h

ybri

ds

in t

he

glo

bal

e s

ales

Penetration of hybrids in the global sales, 2000-2010

Note: Micro HEV are not in the HEV statistics & HEV forecast

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 13: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

HEV WORLDWIDE IN 2010

TOYOTA

78%

HONDA

16%

FORD

4%

NISSAN

1%

GM

1%

MERCEDES

0,3%

Total HEV Vehicles: 900 000 units in 2010

SOURCE : TOYOTA, HONDA, GM, FORD, CHRYSLER

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 13

HONDA

FORD

GM

NISSAN0

20

40

60

80

100

120

140

160

180

‘ 00

0 H

EV s

old

HEV sold per year, M units per car manufacturers, 2000-2010

HONDA FORD GM NISSAN

TOYOTA

HONDA

FORD

GM0

100

200

300

400

500

600

700

800

‘ 00

0 H

EV s

old

HEV sold per year, M units per car manufacturers, 2000-2010

TOYOTA HONDA FORD GM NISSAN

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 14: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

HEV WORLDWIDE IN 2010

14

USA

JAPAN

EUROPE

OTHERS0,00

0,05

0,10

0,15

0,20

0,25

0,30

0,35

0,40

0,45

0,50

Mill

ion

HEV sold per year, M units per country,2000-2010

USA JAPAN EUROPE OTHERS

USA30%

JAPAN55%

EUROPE11%

OTHERS4%

Total HEV Vehicles: 900 000 units in 2010

Note: Micro HEV are not in the HEV statistics & HEV forecast

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 15: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

HEV FORECASTS UP TO 2015

HEV MARKET IN 2015 : 2,2 Million units (1)

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 15

(2) HEV & hybrid excluding micro hybrids

(1) Assumptions:- >75 M vehicle sold WW in 2015- 3% Hybrids

0%

5%

10%

15%

20%

25%

30%

2000 2003 2006 2009 2012 2015

Pe

ne

trat

ion

of

hyb

rid

s in

th

e g

lob

ale

sal

es

Penetration of hybrids (2) in the global sales, 2000-2015

USA

JAPAN

EUROPE

AVERAGE WW

0

200

400

600

800

1 000

1 200

2000 2003 2006 2009 2012 2015H

hyb

rid

sso

ld W

orl

dw

ide

‘ 00

0 u

nit

s

Penetration of hybrids (2) in the global sales, 2000-2015

USA

JAPAN

EUROPE

RoW

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 16: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

NIMH BATTERY DEVELOPMENTS

0

50

100

150

200

250

Ca

pa

cit

y (m

Ah

) fo

r N

iMH

ce

ll -

Ind

ex

10

0 in

19

96

NiMH Capacity is increasing Exemple of AA NiMH

(index 100 in 1996)

0

20

40

60

80

100

120

NiM

H C

ost

pe

r k

Wh

-In

de

x 1

00

in

19

96

NiMH cost per kWh is decreasing(index 100 in 1996)

PRIUS II PRIUS III

Capacity 6.5 Ah 6.5 Ah

Cells 228 (38 * 6) 168 (28 * 6)

Voltage 273.6 v 201.6 v

Specific power 1000 W/kg 1300 W/kg

Specific energy 46 Wh/kg 46 Wh/kg

Total power/HEV 36 kW 37.8 kW

Total energy/HEV 1778 Wh 1310 Wh

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 16

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 17: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

NIMH BATTERIES FOR HEV IN 2009/2010

PEVE

75,5%

PANASO

NIC

4,7%

SANYO

19,7%

COBASYS

0,2%

PEVE SANYO Panasonic COBASYS JCS

PR

OD

UC

TIO

N

TOYOTA n

LEXUS n

HONDA n n

FORD n

NISSAN n

GM n n

BMW n

DAIMLER n

CHRYSLER n

DEV

ELO

PM

ENT VW o

DAIMLER o

BMW o

PSA o

CHERY o

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 17

Thanks to TOYOTA, Panasonic EV, got more than 75% of the HEV battery market and a large know-how

0 20 40 60 80 100

PEVE

Panasonic

SANYO

COBASYS

Million NiMH cells

NiMH battery & Car makers relationshipsin 2009/2010

TOYOTA

HONDA

FORD

NISSAN

GM

n Supply -o Development SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 18: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LI-ION BATTERIES DEVELOPMENTS FOR HEV, P-HEV & EV

Li-ion is THE solution for the future

BUT, SAFETY, LIFE TIME & COST issues

Lot of technical solutions (NMC, NCA, LFP, LCO...)

Lot of EXPENSIVE Developments…

So,

Lot of JV, partnerships etc...

PRIUS III NiMH PRIUS x - Li-ion

Volts 201.6 201.6

Cells 168 (28*6) 56

Capacity 6.5 Ah 3.8 Ah

Energy 1310 Wh 766 Wh

Weight 38 kg 25 kg

T°C Range + +

Cyclability + ++

Safety

Cost

18

TOYOTA NISSAN HONDA FORD MITSUBISHI DAIMLER BYD AUTO BOSCH CONTINENTAL JC

PANASONIC PEVE

NEC AESC

GSY JV (HEV) LEJ (EV)

SDI SB LiMotive

SAFT JV

BYD JV in China HEV, EV

ENAX Partner

MAGNA Partner

JOINT VENTURE & STRONG PARTNERSHIP

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

Page 19: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LI-ION BATTERIES DEVELOPMENTS

19

HEV

P-HEV

EV

Li-ion

TOYO

TA

NIS

SAN

HO

ND

A

HY

UN

DA

I

MIT

SUB

ISH

I

BYD

Aut

o

SUB

AR

U

MA

ZDA

SUZU

KI

SAIC

GM

FOR

D

CH

RYS

LER

TESL

A

BA

E

FISK

ER

KOD

A (

Mile

s

Elec

tric

)

DA

IMLE

R

VW

AU

DI

BM

W

PSA

REN

AU

LT

FIA

T

VO

LVO

THIN

K

TATA

PIN

INFA

RIN

A

MA

GN

A

CO

NTI

NEN

TAL

DEL

PHI

TATA

C & P

?

C & P

C & P

Pack

C & P

C

JC-SAFT

C Pack

ContinentalC

P

Cell

Yuasa

LiTec - Evonik EV ? ?

C & P C

C

C

?

? Megac

?

ENAX - CONTINENTAL

MAGNA P Pack

GAIA

GSY Cells

TOSHIBA Test C ?

HITACHI

BATSCAP (BOLLORE-EDF) HEV

EV

TESLA C Smart

CONTINENTALP Mercedes

S400

ALP/E-One Cells mini

Enerdel (Delphi 19,5%) ?

RENAULT/AESC/CEA

Panasonic/Tesla ?

Sony Cells ?

Lishen

HITACHI MAXELL

MAXELL

EIG C & P

LEJ (GSY-Mitsubishi)

BEJ -Blue Energy Japan

GSY - HONDA

PEVE

A123 JVc & p

c & p?

LG? ?

?SB LiMotive (SDI-BOSCH)

?cells ?

SK Energy ?

?

BYDChina JV

C

Sanyo

ASIA USA EUROPE & AUTRES

P

CC

Cells

C

Smart

TIERS 1

AESC (Nec-Nissan)

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

Page 20: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LI-ION BATTERY COST

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 20

0

200

400

600

800

1000

1200

$/k

Wh

LI-ION BATTERY COSTCELLS / PACK

0

50

100

150

200

250

300

350

400

$ /

kW

h

LI-ION BATTERY PACK COST FOR EVAVICENNE FORECASTS

BMS

Pack production

Production cellule

Autres Matériaux

Cathode

2015* 2020**

* For Production > 100 000 packs/year** USBAC Goal in 2020

Source : AVICENNE Compilation, March 2011

Page 21: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LI-ION PENETRATION IN VARIOUS DEVICESAVICENNE & OTHER ANALYSTS FORECAST

Cellular Phones(to = 1994) Portable PCs

(to = 1994)

Power Tools(to = 2004)

AVICENNE (1)

to=2010

AVICENNE(2)

to=2010

IIT(3)

(to=2009)

AAB(4)

(to=2009)

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16

Li-i

on

pen

etra

tio

n in

ele

ctro

nic

dev

ices

& H

EV

YEARS

(1) AVICENNE HEV Forecasts, march 09, Relevant scenario(2) AVICENNE HEV Forecasts, march 09, Li-ion Optimistic scenario(3) IIT, TAKESHITA, March 08, THE 25th INTERNATIONAL BATTERY SEMINAR & EXHIBIT, Slide 8 & March 2009, 26th Battery Seminar, Slide 5(4) AAB, Menahem ANDERMAN, Ph.D, Tampa, Florida, May 2009

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 21

SOURCE: AVICENNE COMPILATION, MARCH 2011

Page 22: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LONG TERM HEV FORECASTFROM 3 TO 8 M HEV IN 2020

22

AVICENNE Oct 2009

Deutsche Bank (June 2008)

Deutsche Bank (Nov 2009)

Credit Suisse

AABC (March 2010)

Nomura (March 2009)

0

1

2

3

4

5

6

7

8

9

10

11

12

13

2005 2010 2015 2020

Mill

ion

s

HEV FORECASTS (Million)

AVICENNE (Oct 2009)

Deutsche Bank (June 2008)

Deutsche Bank (Nov 2009)

IIT (March 2010)

Credit Suisse

AABC (March 2010)

Nomura (March 2009)

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

SOURCE: AVICENNE COMPILATION, MARCH 2011

Page 23: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LONG TERMHEV BATTERY FORECASTS

0%

5%

10%

15%

20%

25%

30%

35%

40%

0,0

0,5

1,0

1,5

2,0

2,5

3,0

3,5

4,0

Nu

mb

er o

f H

EV s

old

wo

rld

wid

e (M

illio

n)

HEV market, million units, worldwide, 2005-2020

HEV (million)

% of Li-ion - Relevant Scenario

0%

5%

10%

15%

20%

25%

30%

35%

40%

0

500

1000

1500

2000

2500

3000

% o

f Li

-io

n b

atte

ry in

HEV

M$

HEV battery market worldwide, million $2000-2020

NiMH

Li-ion

Penetration of Li-ion in IHV (%)

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011 23

Note: Micro HEV are not in the HEV statistics & HEV forecast

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 24: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

HEV, P-HEV & EV LONG TERM FORECASTSEV ENERGY NEED: 25 MORE THAN HEV!

24

4

50

45

400

1000

10000

25000

1 10 100 1 000 10 000 100 000

Mobile Phone

Portable PC

Piower Tools

E-bikes

HEV

P-HEV

EV

Average Wh per device

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

AVICENNE CONSERVATIVE

IIT (March 2010)

Deutsche Bank

Roland Berger

AVICENNE REALISTIC

IIT (March 2011)

0

1

2

3

4

5

6

2010 2012 2014 2016 2018 2020

Nu

mb

er o

f EV

so

ld w

orl

dw

ide

( M

illio

n)

EV(1) sold, in million units, worldwide, 2010 - 2020

Page 25: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LONG TERMEV, PHEV & HEV BATTERY FORECASTS

25

0

1000

2000

3000

4000

5000

6000

7000

M U

S$

AUTOMOTIVE RECHARGEABLE BATTERY MARKET M US$, Worldwide, 2005-2020

(Pack level)

-

2 000

4 000

6 000

8 000

10 000

12 000

14 000

16 000

18 000

20 000

M W

h

EV, HEV & P-HEV Battery needs (M Wh) 2005 - 2020

EV25 kWh

P-HEV 10 kWh

HEV1 kWh

Assumptions2,2 M HEV in 20153,5 M in 202035% Li-ion in 2020

0.1 M P-HEV in 20150.4 M in 2020100% Li-ion

100 000 EV in 2015400 000 in 2020100% Li-ion

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 26: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

TOTAL LIB DEMAND

26

Assumptions2,2 M HEV in 20153,5 M in 202035% Li-ion in 2020

0.1 M P-HEV in 20150.4 M in 2020100% Li-ion

200 000 EV in 20151M in 2020100% Li-ion

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

-

5 000

10 000

15 000

20 000

25 000

30 000

35 000

M W

h

EV, HEV & P-HEV Battery needs (M Wh) 2005 – 2020 (Scenario 2)

EV25 kWh

P-HEV 10 kWh

HEV1 kWh

0

10000

20000

30000

40000

50000

60000

70000

80000

90000

100000

M W

h

Total battery demand (M Wh) 2005 – 2020

EV25 kWh

P-HEV 10 kWh

HEV1 kWh

Li-ion except Auto

NiMH except Auto

NiCd

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 27: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

LIB MANUFACTURING INVESTMENT 2009-201510-12 B$ WORLDWIDE / >50 GWH IN 2015

0

200

400

600

800

1000

1200

1400

Total Investment (M$) made for LIB manufacturing

27HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 28: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

ANNONCED INVESTMENT WILL RESULT IN SIGNIFICANT OVERCAPACITY

28

Assumptions2,2 M HEV in 20153,5 M in 202035% Li-ion in 2020

0.1 M P-HEV in 20150.4 M in 2020100% Li-ion

200 000 EV in 20151M in 2020100% Li-ion

HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - MAY 2011

-

10 000

20 000

30 000

40 000

50 000

M W

h

EV, HEV & P-HEV Battery needs (M Wh) 2005 – 2020 (Scenario 2)

EV25 kWh

P-HEV 10 kWh

HEV1 kWh

Production capacity

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 29: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

TAKEAWAYS

The Hybrid vehicle is the only mass market choice for electric traction cars today

Toyota opened this market and earn money with HEV models

The hybrid vehicles is now a niche market: in 2015 we believe more than 2,1 million Hybrid cars will be sold worldwide

The battery technology is today the NiMH, we don’t expect the Li-ion to be significant on the HEV mass market

P-HEV & EV will be powered by Li-ion

1 M EV represent roughly 20 000 MWh, or 40 000 tones of cathode materials!

HEV, P-HEV & EV will change the gasoline dogma in the car Industry. In the next decade, we are expecting one of the world most important disruption in the car industry

Then, EV could change totally the battery market on a long term basis.

29HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - May 2011

0

5000

10000

15000

20000

25000

2005 2010 2015 2020

M U

S$

RECHARGEABLE BATTERY MARKET M US$, Worldwide, 2005-2020 - PACK LEVEL (S2)

NiCd NiMH Li-ion NiMH for HEV Li-ion for HEV, PHEV, EV

SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011

Page 30: HEV, P-HEV & EV MARKET 2010 2020 IMPACT ON THE BATTERY ... Pillot Presenttaion at IQPC... · SOURCE : THE RECHARGEABLE BATTERY MARKET 2010-2020 , AVICENNE, MARCH 2011 HEV, P-HEV &

Information for growth

Tel.: + 33 1 47 78 46 00

[email protected]

CONTACT

Christophe Pillot

Phone + 33 -1 - 47 78 46 00Fax + 33 - 1 - 47 78 46 01

[email protected] our Web Site : www.avicenne.com

30HEV, P-HEV & EV MARKET 2010 - 2020 ; IMPACT ON THE BATTERY BUSINESS - May 2011