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Hollywood Process. Hollywood Park Tomorrow

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Where is the environmental review? Hollywood Park Process

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Page 1: Hollywood Process. Hollywood Park Tomorrow
Page 2: Hollywood Process. Hollywood Park Tomorrow

Agenda

• Process Overview

• Project

• Discussion Items

• Schedule

• Questions and Answers

Page 3: Hollywood Process. Hollywood Park Tomorrow

Process Overview

Page 4: Hollywood Process. Hollywood Park Tomorrow

Process Overview

1. Market Research

2. Stakeholder Meetings and Community Workshops

3. Develop Conceptual Master Plan

4. Draft Entitlement Package

5. Public Review of Environmental Impacts

6. Modify and Approve Entitlement Package

7. Commence Development

8. Annual Review of Development Agreement

Page 5: Hollywood Process. Hollywood Park Tomorrow

Market Research

Page 6: Hollywood Process. Hollywood Park Tomorrow

Market Research

• RetailResearch

• RegionalRetail CentersOver 500,000SF

405405

Fox Hills MallFox Hills Mall900,000 SF900,000 SF

Baldwin Hills Crenshaw PlazaBaldwin Hills Crenshaw Plaza846,000 SF846,000 SF

South Bay GalleriaSouth Bay Galleria1,100,000 SF1,100,000 SF

South Bay PavilionSouth Bay Pavilion940,000 SF940,000 SF

Inglewood

Central City MarketplaceCentral City Marketplace810,000 SF810,000 SF

Westside PavilionWestside Pavilion760,000 SF760,000 SF

Del Amo Fashion CenterDel Amo Fashion Center3,000,000 SF3,000,000 SF

LAX

105105

1010

110110Area Under-Served byRegional Retail CentersArea Under-Served by

Regional Retail Centers

Manhattan VillageManhattan Village565,000 SF565,000 SF

Lakewood CenterLakewood Center2,100,000 SF2,100,000 SF

Stonewood CenterStonewood Center930,000 SF930,000 SF

Page 7: Hollywood Process. Hollywood Park Tomorrow

Trade Areas

LAX

Primary (PTA)

– Population 251,907

– Total Income$3.2 billion

– Retail Spending$5,805 per capita

Secondary (STA)

– Population 666,319

– Total Income$8.7 billion

– Retail Spending$6,394 per capita

Page 8: Hollywood Process. Hollywood Park Tomorrow

Retail Research

• Trade Area Research

– Population and Trade area of 660,000 people

– Population Projected to grow 1.2% per Year

– Retail Spending Expected to Grow from $6.2Billion to $9 Billion in 10 Years

– Analysts Forecast Site Can Take 4.2% of MarketArea Retail Sales

– Capture Rate Allows 625,000 square feet ofRetail

Page 9: Hollywood Process. Hollywood Park Tomorrow

Retail Research

• Site Specific Summary

– Good Regional and Local Access

– High Visibility from Century and Prairie

– Prevalence of Large-Format Value-OrientedRetail Today

– Opportunity to Create Hybrid Center withLifestyle Component

Page 10: Hollywood Process. Hollywood Park Tomorrow

Residential Market Area

Page 11: Hollywood Process. Hollywood Park Tomorrow

Residential Demand

Hollywood Park Capture

050

100150200250300350400

Under$150,000

$150-199,999

$200-249,999

$250-299,999

$300-349,999

$350-399,999

$400-449,999

$450-499,999

$500-599,999

$600-749,999

$750-$1Million

$1 Million+

CHMA DEMAND HOLLYWOOD PARK MARKET SHARE

Page 12: Hollywood Process. Hollywood Park Tomorrow

Residential Research

• Residential Market Summary

– Older Single-Family Detached Homes areDominant

– Chronic Under-Supply of Housing vs. Demand

Fewer than 3,700 Residential Units in Planning

(less than a year and a half of total demand)

– Annual Demand of 1,400 Units per Year atPrices Above $350,000

– $350,000 to $850,000 price range are themarket segments most active

Page 13: Hollywood Process. Hollywood Park Tomorrow

Stakeholder Meetings

Page 14: Hollywood Process. Hollywood Park Tomorrow

Stakeholder Meetings

Retail

Page 15: Hollywood Process. Hollywood Park Tomorrow

Stakeholder Meetings

Residential

Page 16: Hollywood Process. Hollywood Park Tomorrow

Stakeholder Meetings

Open Space

Page 17: Hollywood Process. Hollywood Park Tomorrow

Stakeholder Meetings Summary

• Regional outdoor retail lifestyle center

– fine dining restaurants

– movie theater

– grocery store

– shops with name brand tenants

• Public parks programmed to accommodate all age groups

• Residential areas to create a variety of housing types

– first-time home buyers

– move-up home buyers

– seniors and empty-nesters

• Civic site that could potentially accommodate:

– educational facilities

– multi-purpose community center with performing arts capabilities

• Hotel with meeting/banquet rooms

Page 18: Hollywood Process. Hollywood Park Tomorrow

A Walkable Community

Page 19: Hollywood Process. Hollywood Park Tomorrow

A Diverse and Inter-Generational Community

Page 20: Hollywood Process. Hollywood Park Tomorrow
Page 21: Hollywood Process. Hollywood Park Tomorrow

Project

Page 22: Hollywood Process. Hollywood Park Tomorrow

Century and Prairie

Page 23: Hollywood Process. Hollywood Park Tomorrow

Access Points

Primary

Secondary

Page 24: Hollywood Process. Hollywood Park Tomorrow

Entry Monument

Page 25: Hollywood Process. Hollywood Park Tomorrow

Public Street System

Page 26: Hollywood Process. Hollywood Park Tomorrow

Public Street System

Page 27: Hollywood Process. Hollywood Park Tomorrow

Lake Park

Page 28: Hollywood Process. Hollywood Park Tomorrow

Lake Park

Page 29: Hollywood Process. Hollywood Park Tomorrow

Arroyo Park

Page 30: Hollywood Process. Hollywood Park Tomorrow

Arroyo Park

Page 31: Hollywood Process. Hollywood Park Tomorrow

Bluff Park

Page 32: Hollywood Process. Hollywood Park Tomorrow

Bluff Park

Page 33: Hollywood Process. Hollywood Park Tomorrow

Champion Park

Page 34: Hollywood Process. Hollywood Park Tomorrow

Champion Park

Page 35: Hollywood Process. Hollywood Park Tomorrow

Mixed-Use Retail

Page 36: Hollywood Process. Hollywood Park Tomorrow

Mixed-Use Retail

Page 37: Hollywood Process. Hollywood Park Tomorrow

Casino

Page 38: Hollywood Process. Hollywood Park Tomorrow

Casino Relocation

Page 39: Hollywood Process. Hollywood Park Tomorrow

Hotel

Page 40: Hollywood Process. Hollywood Park Tomorrow

Civic

Page 41: Hollywood Process. Hollywood Park Tomorrow

Residential

Page 42: Hollywood Process. Hollywood Park Tomorrow

Residential Imagery

Page 43: Hollywood Process. Hollywood Park Tomorrow

Program

• A complementary mix of land uses

– 620,000 sf of retail/commercial

– 75,000 sf office

– 2,995 housing units

– 10,000 sf HOA community room

– 25-acres of public parks

22.5 acres of public parks

2.5 acres of HOA swim facility

– 300-room hotel, with 20,000 sf of meeting space

– 100,000 to 120,000 sf Gaming Complex Casino

Off Track Betting Facility

Banquet Facility

– 4-acre Civic site

Page 44: Hollywood Process. Hollywood Park Tomorrow

Discussion Items

Page 45: Hollywood Process. Hollywood Park Tomorrow

Discussion Items

• Affordable Housing

• Job Training

• Maintenance of Public Infrastructure

• Traffic Impacts/Improvements

• Police and Fire Services

• Community Facilities District (CFD)

Page 46: Hollywood Process. Hollywood Park Tomorrow

Redevelopment Areas

Page 47: Hollywood Process. Hollywood Park Tomorrow

Affordable Housing

• Redevelopment area requirement to produce 15% affordable housing (40%low and 60% moderate)

• Options and subsidy for creation of 450 affordable units include:

For-Sale $175 million

New Rental $110 million

Rehab of Ext. Rental $ 35 million

• Funding of affordable housing could be provided from a combination:

Housing Set-Aside $3.4 M annually $32.0 M in bond proceeds

Tax Increment $6.5M annually $61.3 M in bond proceeds

General Fund $2.1 M annually $19.8 M in bond proceeds

• Location of affordable housing

– On-site

– Off-site

– Combination of on/off-site

Page 48: Hollywood Process. Hollywood Park Tomorrow

Job Training Programs

• Hollywood Park will allocate 1% of the hardconstruction costs to be applied towards jobtraining programs. This equates toapproximately $8 M.

• Hollywood Park will implement programs withlocal community partners:

– South Bay Workforce Investment Board

– Century Community Training Program

– El Camino City College

– Inglewood Unified School District

– Non-Governmental Organizations

Page 49: Hollywood Process. Hollywood Park Tomorrow

Maintenance of Public Infrastructure

• Three types of Public Infrastructure

– Streets

– Public Parks

– Road Parkways

• Proposed maintenance entities

– Streets [ City of Inglewood Public Works]

– Public Parks [Master Homeowners Association]

– Road Parkways [extend City Landscape &Lighting District to HP $119,000 annualrevenue.]

Page 50: Hollywood Process. Hollywood Park Tomorrow

Traffic Impacts/Improvements

• Traffic Study completed which examined 65intersections in Inglewood and surroundingareas.

• Project Impacts – Provide fair sharecontribution toward implementing ITS(signal synchronization) at 6 intersections.

• Cumulative Impacts – Provide fair sharecontribution toward implementingintersection improvements and ITS at 27intersections.

• $4 M assumed for offsite traffic mitigationcosts borne by the project.

Page 51: Hollywood Process. Hollywood Park Tomorrow

Security

• Hollywood Park master plan incorporates

security considerations.

– Limited street entry points with entry monuments and security

cameras.

– Curvilinear streets to reduce speeds and limit cut through

traffic and drive by activities.

– Private security for retail/entertainment center and residential

areas.

– Secure residential parking facilities and building security

systems with nighttime security lighting.

• Police substation operated by the Inglewood

Police Department is assumed in the

retail/entertainment center.

Page 52: Hollywood Process. Hollywood Park Tomorrow

Community Facilities District (CFD)

• Hollywood Park assumes CFD formation to pay for

construction of:

– On site streets and trunk line utilities

– Public Parks

– Offsite traffic mitigation

• The CFD bonds will be repaid by a property

assessment on new construction at the Hollywood

Park Site. The CFD will not effect any other

Inglewood property owners.

• The CFD rate will be capped at a total property tax

rate of 1.75%

Page 53: Hollywood Process. Hollywood Park Tomorrow

Approval Process

Page 54: Hollywood Process. Hollywood Park Tomorrow

Entitlement Package

Specific Plan

Fiscal Impact Report

Environmental Impact Report

Development Agreement

Owners Participation Agreement

Page 55: Hollywood Process. Hollywood Park Tomorrow

Specific Plan

Page 56: Hollywood Process. Hollywood Park Tomorrow

Fiscal Impact Report

Summary of Investment Benefits

Development Buildout Net IncreaseCity General Fund Current (2007) Initial (2014)Full (2016) Initial PhaseNet Increase

Sales Tax 1,114,909$ 4,610,457$ 5,321,997$ 3,495,548$ 4,207,088$ Utility Tax 454,681 1,892,688 2,236,158 1,438,007 1,781,477 Gross Receipts Tax 481 319,983 423,485 319,502 423,004 Pari-Mutuel/Gaming Tax 5,826,892 6,035,959 6,410,779 209,067 583,887 Transient Occupancy Tax - - 2,163,235 - 2,163,235 Other Taxes 3,502 215,449 349,707 211,947 346,205 Total General Fund Revenues 7,400,465$ 13,074,536$ 16,905,361$ 5,674,071$ 9,504,896$ Less: Incremental City Services - (3,582,157) (3,800,310) (3,582,157) (3,800,310) Net General Fund Revenes 7,400,465$ 9,492,379$ 13,105,051$ 2,091,914$ 5,704,586$

City Redevelopment Agency

Property Tax Increment 1,112,391$ 17,902,816$ 20,313,684$ 16,790,425$ 19,201,293$ Less: 20% Housing Set-Aside (222,478) (3,580,563) (4,062,737) (3,358,085) (3,840,259) Less: Other Deductions (459,640) (7,397,443) (8,447,566) (6,937,803) (7,987,926) Net Tax Increment 430,273 6,924,810 7,803,381 6,494,537 7,373,108

Gross City Totals 7,830,738$ 16,417,189$ 20,908,432$ 8,586,451$ 13,077,694$

Page 57: Hollywood Process. Hollywood Park Tomorrow

Fiscal Impact Report

• Summary of Jobs and Economic Benefit

– $2.1 Billion in direct investment

– Economic development infusion resulting inapproximately 25,000 construction andpermanent jobs

– Tax revenues of up to $16.9 million annually tosupport city services, including police and fireprotection, libraries, parks and other programs

– $373.2 million in revenue to the City in the first25 years of project operation

Page 58: Hollywood Process. Hollywood Park Tomorrow

Draft EIR

Page 59: Hollywood Process. Hollywood Park Tomorrow

Schedule

Page 60: Hollywood Process. Hollywood Park Tomorrow

Entitlement Package Timeline

Documents

Jan - MarchJan - MarchApr- JuneApr- June

PublicPublicHearingsHearings

JulyJuly

Final EIRFinal EIRNotice ofNotice of

DeterminationDetermination

AugAug

DEIRDEIRPublicPublic

CirculationCirculationStaff ReviewStaff Review

SpecificSpecificPlan/DEIRPlan/DEIR

Page 61: Hollywood Process. Hollywood Park Tomorrow

Project Process

• Staff analysis of

DEIR

• Public Review

• Updated DEIR

• Public Hearings

• Council Workshops

- Process Overview

- Traffic/Parking

- Affordable

Housing

- Fiscal Impact

- Development

Agreement

Staff Review

PUBLICHEARINGS

Jan FEB MAR APR MAY JUN JUL AUG

Public Review of DEIR

Updated DEIR

Process

Traffic/Parking

Afford. Housing

Fiscal Impact

Dev. Agreement

Project Approval

Dev. Agreement

Page 62: Hollywood Process. Hollywood Park Tomorrow

Questions and Answers