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Feasibility Study Olympic House, Wembley

Hotel Feasibility - Hotel

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Feasibility Study Olympic House,

Wembley

Chris Wood 3334815

CONTENTS

Content Page NumberIntroductionClient Brief

Site LocationPlanning

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INTRODUCTION

The property

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Clients BriefThe clients, Stirling Developments, have recently purchased a 1960’s T-shaped office building at 5 Olympic House, Wembley. The property is located on Wembley Way between Wembley Park Station and Wembley Stadium.

It is the clients wish to convert the office building into a 3 star hotel and is looking for major refurbishment to alter the function of the building and to satisfy specific requirements of the property.

The client particularly wishes to have a glass atrium as a major feature located between the main office block and the rear wing of the property. This atrium will contain glass lifts that will service the upper floors. The reception area will remain

The client wishes that the existing internal staircase in the main office building be removed, along with the existing toilet blocks.

The external fabric of the building needs drastic modernisation to improve its overall appearance to bring it up to the standards of modern architecture in the area. This will not only improve the buildings appearance but will also make the hotel more noticeable which will have a positive affect on the business in the future. It will also bring the building into line with modern U-Value ratings of external walls, which in turn will improve the buildings energy performance.

It is also the clients wish to convert the buildings post room and boiler rooms into a

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Site LocationThe site is located in Wembley, which is an area of northwest London, and part of the London Borough of Brent.

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As mentioned previously the site is located on Olympic Way, between Wembley Stadium, Wembley Arena and Wembley Park Station which makes it a prime location not only for people visiting London, but for those visiting the area for music and sporting events.

Olympic Way is the main route up to the stadium from Wembley Park Station and on event days has approximately 90,000 visitors travelling through.

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PLANNING POLICIES

National Policies

Creating Sustainable Communities (2005)

Sets out the Government’s vision for planning, and the key policies and principles which should underpin the planning system. These are built around three themes; sustainable development – the purpose of the planning system; the spatial planning approach; and community involvement in planning.

Planning for Town Centres (2005)

Sets out the Government policies and principles relating to town centre uses, promoting the vitality and viability of town centres. The key objectives are to plan for the growth and development of existing centres to promote and enhance existing centres by focusing development in these centres, encouraging a wide range of services in a good environment and accessible to all.

Transport (2001)

Outlines the Government’s aim of achieving reduced car dependency via transport and planning policies that are integrated at the national, strategic and local level. The guidance places an emphasis on putting people before traffic, indicating that new development should help create places that connect with each other sustainably, providing the right conditions to encourage walking, cycling and the use of public transport.

Development and Flood Risk (2006)

Flood risk is taken into account at all stages in the planning process to avoid inappropriate development in areas at risk of flooding, and to direct development away from areas at highest risk.

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Regional Policies

The London Plan

Was adopted in 2004 and revised in 2006 and 2008, and sets out an integrated social, economic and environmental framework for the future development of London.

The vision of the London Plan is to ensure London become a prosperous city, a city for people, an accessible city, a fair city and a green city. The plan identifies six objectives to ensure that the vision is realised:

1. To accommodate London’s growth within its boundaries without encroaching on open spaces.

2. To make London a healthier and better city for people to live in.

3. To make London a more prosperous city with strong, and diverse long-term economic growth.

4. To promote social inclusion and tackle deprivation and discrimination.

5. To improve London’s accessibility.6. To make London an exemplary world city

in mitigating and adapting to climate change and a more attractive, well

The London Plan identifies Wembley as an ’Opportunity Area’ for leisure related development and the provision of new homes and employment opportunities. It identifies an additional employment capacity of 5,500 jobs.

The plan identifies the:

“Realization of the potential of Wembley as a nationally and internationally significant sports, leisure and business location, co-ordinated with town centre regeneration and new housing”.

The London Plan sets out policies relating to climate change, setting out the Mayor’s energy hierarchy (using less energy, supplying energy efficiently, using renewable energy), which includes consideration of the feasibility of CHP and a reduction in CO2 emissions of 20% from on site renewable energy generation.

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