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How to be Effective
How to be Effective
And why you should care
EffectivenessBringing about the change you
desire
EffectivenessBringing about the change you desire
By beginning with the end in
mind
Bring about the change you desire
Begin with the End in Mind
Align all your actions toward
that goal
Practice Continual Evaluation
Are my actions moving me toward my goals?
What’s not Working?
What Can I Do differently?
What’s Working?
Power of Repetition
Continual Evaluation
Effective Training = Effective Leadership
Both are rooted in Strategic Thinking
Effective Training = Effective Leadership
Both are rooted in Understanding People
Understanding People
How we are the same
How we are different
Understanding People
How we are the same
We all have one of these: A
Brain
1.1. H E A D L I N E H E A D L I N E
SS
2. Readable Fonts
3. Formatting
1.Indents
2.Lists
3.Colors
The Brain Likes
Use Headlines
San Serif San Serif fontsfonts are
easier to easier to readread
on screen
Choose Your Fonts
Consider UsingVerdana, Arial/Helvetica, Tahoma and Trebuchet
Subheadings and Indents help:
1. Focus ATTENTION
2. Increase SCANABILITY
3. Aid in RETENTION
Choose Your Formatting
1. Use Color to draw attention
2. Use Bolding to emphasize
3. Use Lists for readabilityGeorgeJohn PaulRingo
Choose Your Formatting
Choose your colors
The Brain likes color
1. The Brain Sees yellow first
2. Makes text more readable
3. Improves retention
When formatting your materials
Remember to ask: What is my goal?
Watch: http://usedwigs.com/video-stop-sign-designed-by-committee/
Let’s Review
1. Effectiveness means bringing about the________you desire
2. Continually evaluate by asking What is___________?
3. Increase readability and retention by using these formatting techniques:________________
Effective Presentation Strategies
Good Use of questions
Bad Questions = Bad Answers
Yes
No
Good Questions are not too easy, not too hard
They’re Just Right
And speaking And speaking of questions…of questions…
What’s in it for them?
Effective Training Answers the Question:
Effective Training Answers the Question:
What’s in it for them?
Depends who them is….
What’s in it for them?
Participants differ in many ways
That may affect our choices as trainers
People have different Learning Styles
Visual
Auditory
Kinesthetic
People have different Learning Styles
How we are different: Personality
IS
ES
IN
EN
People have different Learning Styles
How we are different: Personality
IS
ES
IN
EN
People have different Learning Styles
FP
Exercise: What’s in it for them?
A few words regarding
Why People Change
Why People Change
How we are the same
“The study has already revealed an unintended consequence of antismoking health warnings.
They appear to work mainly as a marketing tool to keep smokers smoking. ”
Why People Change
Behavior changes in response to a positive emotional connection
to what could be.
Why People Change
By Alan Deutschman
How we are the same
Understanding People
How we are the same
Understanding People
Presentation Tips: Presentation Tips: Lightning RoundLightning Round
Humor helps the medicine go down
Choose Your Words
Choose Your Words
Have a Consistent Message
Have a Consistent Message
Don’t force the Content
Surprises are Engaging
Surprises are Engaging
Keep it Simple
Keep it Simple
Check Your Facts
Check Your Facts
Stay on top of the Research
Pass the BS Test
Quote the Experts
Quote the Experts
Quote the Experts
Inform, even advocate, but don’t Spin
Questions, comments, discussion?
ALWAYSALWAYS Begin With the End in Begin With the End in MindMind
Peter BrombergNJ Train the Trainer
March 18, 2009Peterbromberg.com/
ttt
1. Font slide: http://www.flickr.com/photos/befuddledsenses/2587678725/sizes/o/
2. Aye, Eye http://www.flickr.com/photos/cayusa/549883494/
3. Colored ring drops: http://www.flickr.com/photos/kounelli/2797656093/
4. Goalposts: http://www.flickr.com/photos/grahamb/3043227962/
5. Professor: http://www.flickr.com/photos/kloudjonas/3240282645/sizes/l/
6. Gears: http://www.flickr.com/photos/17258892@N05/2588347668/
7. Idea: http://www.flickr.com/photos/21313845@N04/3067569337/
8. Compass: http://www.flickr.com/photos/7542997@N03/2473782602/
9. 3D Team Arrow: http://www.flickr.com/photos/lumaxart/2137729430/
10. Kick ass: http://headrush.typepad.com/creating_passionate_users/2007/04/index.html
11. Little People: http://www.flickr.com/photos/gwen/1464734120/
12. Twins: http://www.flickr.com/photos/judybaxter/2272062328/
13. Sheep: http://www.flickr.com/photos/pasotraspaso/2561252664/
14. Eyes: http://www.flickr.com/photos/lanbui/81416656/
15. Ear: http://www.flickr.com/photos/chrisdonia/3328946023/
16. Hands: http://www.flickr.com/photos/dalydose/324264361/
17. Gift: http://www.flickr.com/photos/ginnerobot/3118868877/
18. Happy faces: http://www.flickr.com/photos/purrr/126597849/
19. Unacceptable Employee Behavior: http://www.flickr.com/photos/inju/2434655377/
20. I’m Thinking of…: http://www.flickr.com/photos/somemixedstuff/2403249501/
21. Optical Illusion art by Julian Bever. Photos from: http://justinmaier.com/2006/05/09/amazing-3d-art-by-julian-bever/
22. Let’s Review: http://www.flickr.com/photos/jek-a-go-go/2545104662/
23. Lightning Round: http://www.flickr.com/photos/jegomezr/2926143475/sizes/l/
24. Goldilocks: http://www.xanga.com/dextr/photos/da254125854461/
25. Baghead: http://www.flickr.com/photos/summerluu/2388805263
26. Delete Key: http://www.flickr.com/photos/virgu/12496426/sizes/l/
27. Other images from: http://web.mac.com/iajukes/thecommittedsardine/Funny_Stuff.html
28. 1957 Brownie Camera: http://www.flickr.com/photos/tanaka/2345575389/
Image Credits
START HERE
1. Talk Good: Giving Effective Presentations (Pete’s link roundup)
http://librarygarden.blogspot.com/2008/02/talk-good-giving-effective.html
ARTICLES/BLOG POSTS
1. 6 ways to take charge of what your audience remembers: http://www.speakingaboutpresenting.com/content/six-ways-to-take-charge-of-what-your-audience-remembers/
2. The 10 Second Rule: How to Write For Diagonal Readers: http://www.copyblogger.com/the-10-second-rule/
3. 10 steps to asking questions so you get an answer every time: http://www.speakingaboutpresenting.com/audience/asking-questions-audience/#more-2197
4. All Presenting is Persuasive: http://www.guilamuir.com/ideasource/2007/08/all-presenting-is-persuasive/
5. Change or Die: http://www.fastcompany.com/magazine/94/open_change-or-die.html
6. Information Overload: http://www.copyblogger.com/information-overload/
7. Inhaling Fear (NY Times article on smoking): http://www.nytimes.com/2008/12/12/opinion/12lindstrom.html?ref=opinion
8. Shorter is Better: http://www.copyblogger.com/shorter-is-better/
9. Top 7 Powerpoint slide designs: http://www.speakingaboutpresenting.com/design/powerpoint-slide-design-7-styles
BOOKS
1. Change or Die, by John Deutschman
2. The Enneagram Made Easy, by Renee Baron and Elizabeth Wagele
3. Leadership Simple, by Jill Morris and Steve Morris
4. Made to Stick, by Chip Heath and Dan Heath
5. Nine Ways of Working, by Michael J. Goldberg
6. Predictably Irrational, by Dan Ariely
7. Type Talk at Work, by Otto Kroeger, Janet Thuesen, Hile Rutledge
Suggested Bibliography and Articles Referenced
Deleted Scenes
Effectiveness requiresContinual Evaluation
Do my actionsAlign With My
Goals?
Deleted Scenes
Powerpoint Design Options
Effective Powerpoint
1. Tells a story
2.Uses images to engage
3. Focuses on creating meaningnot dumping information
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Examples of Effective Powerpoint
1. The assertion-evidence slide
2. Classic Presentation Zen
3. The Lessig method
4.Duarte Design Diagrams
5. Ethos3 story-telling style
Powerpoint Design Options
Deleted Scenes
Simple — find the core of any idea
Unexpected — grab people's attention by surprising them
Concrete — make sure idea can be grasped & remembered Credibility — give an idea believability
Emotion — help people see the importance of an idea
Stories — empower people to use an idea through narrative
Made to Stick
Deleted Scenes
