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Online Marketing Summit Phoenix, AZ | May 20, 2010 How to Leverage Blogs (Yours & Others) to Increase Search Engine Visibility Speaker: Dan Tyre, HubSpot [email protected] www.hubspot.com 1

How To Leverage Blogs To Increase Search Engine Visibility

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Page 1: How To Leverage Blogs To Increase Search Engine Visibility

Online Marketing SummitPhoenix AZ | May 20 2010

How to Leverage Blogs (Yours amp Others)

to Increase Search Engine Visibility

Speaker Dan Tyre HubSpot

dtyrehubspotcom

wwwhubspotcom

1

Outbound Marketing

800-555-1234

Annoying

Salesperson

Inbound Marketing

Content SEO Social Media

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

Blog

SEObull More Traffic

bull More Links

Social Mediabull Even More Traffic

bull Even More Links

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Publish

3 Leverage

IIIHow to Measure Your Blog

Use these links

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 2: How To Leverage Blogs To Increase Search Engine Visibility

Outbound Marketing

800-555-1234

Annoying

Salesperson

Inbound Marketing

Content SEO Social Media

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

Blog

SEObull More Traffic

bull More Links

Social Mediabull Even More Traffic

bull Even More Links

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Publish

3 Leverage

IIIHow to Measure Your Blog

Use these links

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 3: How To Leverage Blogs To Increase Search Engine Visibility

Inbound Marketing

Content SEO Social Media

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

Blog

SEObull More Traffic

bull More Links

Social Mediabull Even More Traffic

bull Even More Links

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Publish

3 Leverage

IIIHow to Measure Your Blog

Use these links

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 4: How To Leverage Blogs To Increase Search Engine Visibility

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

Blog

SEObull More Traffic

bull More Links

Social Mediabull Even More Traffic

bull Even More Links

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Publish

3 Leverage

IIIHow to Measure Your Blog

Use these links

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 5: How To Leverage Blogs To Increase Search Engine Visibility

Blog

SEObull More Traffic

bull More Links

Social Mediabull Even More Traffic

bull Even More Links

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Publish

3 Leverage

IIIHow to Measure Your Blog

Use these links

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 6: How To Leverage Blogs To Increase Search Engine Visibility

I Blog Basics

II Keys to a Successful Blog

1 Write

2 Publish

3 Leverage

IIIHow to Measure Your Blog

Use these links

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 7: How To Leverage Blogs To Increase Search Engine Visibility

Use these links

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 8: How To Leverage Blogs To Increase Search Engine Visibility

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 9: How To Leverage Blogs To Increase Search Engine Visibility

I Why Blog

II Keys to a Successful Blog

1 Write

2 Sustain

3 Spread

IIIHow to Measure Your Blog

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 10: How To Leverage Blogs To Increase Search Engine Visibility

djk on flickr

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 11: How To Leverage Blogs To Increase Search Engine Visibility

dtyrehubspotcom

httpWebsiteGradercom

httpBlogGradercom

httpGradercom

Free Trial Offer wwwHubSpotcomfree-trial

36

Thank You

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit

Page 12: How To Leverage Blogs To Increase Search Engine Visibility

37

Thank YouVisit

wwwonlinemarketingsummitcom

for more information

Follow us OMSummit