How to Make Your Medical Website Interactive

  • Published on

  • View

  • Download

Embed Size (px)


Planning on starting a medical website for your practice? Before you spend a dime on building your site, ask yourself what your objectives are. What is the purpose of your medical website development?


<p>How to Make Your Medical Website Interactive</p> <p>Planned to have a medical website? But before you spend a dime on your website, ask yourself what your objectives are. What is the purpose of your medical website development? What do you want your website to do? Do you want it to attract new patients to your practice or want to answer the endless routine questions about your hours, telephone number, and address? Once you decide all these factors, you can then create a strategy to build the website that befits your needs. </p> <p>There are two types of medical websites: Brochure website and interactive website. </p> <p>Brochure website: Also referred as brochureware gives your visitors specific information about, who you are, where you are situated and the services you provide. Actually, it is similar to your printed informational brochure. </p> <p>Interactive website: Think this type of website as a two-way highway. It gives info to get info back in return. An interactive website helps you build a relationship with prospective patients and a better relationship with existing patients. Today, there are many ways to make a website interactive depending on the features and tools you incorporate. And to make your website interactive, allow your visitors to do the following:</p> <p> Schedule appointment online.</p> <p> After providing their e-mail address, they can download special reports. </p> <p> Ask the doctor any question and get response at the e-mail address provided. </p> <p> Sign up for your online e-newsletter.</p> <p> They can find a comfortable payment option working with your online financial tools. </p> <p> Complete paperwork, such as the patients health questionnaire or HIPPA forms that they can electronically send to the office or bring with them on their first visit to save time at their initial consultation. </p> <p> Learn more about your procedures in which theyre interested by viewing online learning modules. </p> <p> Watch videos of you being interviewed in the media, demonstrating a procedure, consulting a patient and patient testimonials videos. </p> <p> Pay their bills electronically online. </p> <p>All of these interactive features help the visiting patients stay on your website longer to know you better. And, the more you educate them about what theyre concerned about, the more likely theyre to call or mail you for an appointment or for additional information. You can also have photos of doctors and the staff, a virtual tour of your office, evidence of continuing medical education attended by the physicians, honors and accomplishments received by the physicians, names of managed care plans and healthcare plans to which the practice belongs and more. After having an interactive website, you can expand its web presence for better result by investing little bit on medical marketing. For that, you no need to search around, hire a firm that expertizes both in website designing and marketing. To know more Please visit:</p>