Presenter: James Ross, National Business Development Manager, rPOS, HP AustraliaToday's technology has created new opportunities for customer interaction, but how can this then scale your business? HP has a broad range of Retail & Transaction Solutions designed to enhance the experience between you and your customers, improving both ROI and customer intelligence.In this session we share how HP has revolutionised these interactions to keep you engaged with the people that really drive your business – your customers and your employees – by transforming business propositions and creating value & loyalty.
- 1. WHY HP IN RETAILJames RossNational RPOS Manager
2. FIRST SOME HISTORY 3. HP IN RETAILRETAIL FOR THE 21ST CENTURY CUSTOMERHP EMPOWERS RETAILERS TO SUCCEED IN A RAPIDLY CHANGING STORE ENVIRONMENTMajor consumerBroad product & services90 out of top 100 globalproducts player portfolio for retailers retailers use HP solutions 4. HP Retail Store Solutions Managers WorkstationKiosk Digital SignageMobilityPoint of Sale 5. POSDIGITAL KIOSK MOBILITYSIGNAGE 6. RETAIL SOLUTIONS EVOLUTION2009 20112007 2008Strategic 2006 Thought Leadership2003 2005WW Expansion NA-Centric Retail SolutionsOpportunisticBusiness Unit Global POS team established Focused partner Enter POS marketinvestments Launch first POS Worldwide product Launch suite of HP WW sales andplatform availability peripherals global portfolio 5-year lifecycle Launched in Europe and Refresh platform, add Addition of visual Asia features and retail solutions harden Developed portfolio of platforms and peripherals Recruiting deep retail experience Retail consulting capabilities HP branded POSHP rp5000 POS System peripherals HP rp5700 & rp3000 7. WHAT IS DIGITAL SIGNAGE?Digital Signage It is aContent is updateCan be touch-are electronictechnologically- on demand andscreen enabled tobillboards that advanced,delivered to maximize userdisplay marketing highly-visible multiple engagement andmessage,alternative to displays from ainteractivity, and caninformation orprinted signage or central source for be audio-enabled byvideos digitallyTV screens flexibility and ease adding speakers of management 8. WHAT ARE THE COMPONENTS?HP Digital Signage DisplaysHP LD4200HP LD4700HP LD4200tmHP LD4201HP LD4210 HP LD4710New! New! New! 9. DIGITAL SIGNAGE VS. CONSUMER TVWarranties TELEVISIONHP DIGITAL SIGNAGE Warranty voided if Warranted specifically for used commerciallycommercial usage Standard 1 year parts/labor warranty Standard 3 year parts/labor warranty on LD4210 2 year extensions available forand LD4710 (2 year warranty on LD4201) up to a 3yr warranty 2 year extensions available for up to a 5yr warranty Product replacement can typically Product replacement typically within 24 hours take several weeks 10. DIGITAL SIGNAGE VS. CONSUMER TVUsage TELEVISIONHP DIGITAL SIGNAGE Consumer-grade product designed Commercial-grade product for 8 hour per day usage24 hour, 7 day a week usage Standard liquid crystals More robust liquid crystals Consumer quality backlight unit High quality backlight unit Standard quality electronics High quality electronics Engineered to resist image sticking 11. HP DIFFERENTIATORSDIGITAL INPUT CONNECTIVITY Auto/SetMenuPower OSD Select/Adjust Source Serial cables provide command andDisplayPort In and Out are compatible control functionality. with HPs media players and also helpCan also be used for daisy chaining. simplify daisy chaining.Provides a digital interface for Input to media sign player for HDMI or DVI inputs for betterlooping of image, video and audio picture quality vs. analogfiles*Display controls are hidden LAN provides network attachment capability forfrom plain sight and can be remote managementProvides an analog interfacelocked to prevent tampering*Not available on LD4201for VGA inputs.Can also be used for daisy chaining.Enables connection of Audio in interface enablesexternal speakers sound from media player 12. HOW DOES IT WORK? 13. HP POINT OF SALE PORTFOLIO NEWHP ap5000 All-in-One HP rp3000 HP rp5700 HP rp5800ap5000 Touch-enabled all-in-one point of sale systemrp3000 Value-driven point of sale system with spacing-saving footprintrp5700 Powerful, scalable extended life POS systemrp5800 Advanced functionality POS system to meet your business needs 14. HP RP5800 RETAIL SYSTEMA flexible POS platform with the performance, stability andlongevity you need to run your business Advanced functionality Maximise your business results by standardising on the POS system to meet same hardware and image throughout your store and in your business needs the back office. Utilise the same hardware in kiosk locations and to drive digital signage. 15. HP RP5800 POINT OF SALE SYSTEMProduct Features Powerful POS System, able to run POS, Back-office, within a kiosk enclosure, and Digital Signage Stable and consistent life-cycle to facilitate planning and ease the complexity of rollouts 3yr standard limited warranty Oversized cooling enabling longer continuous operation in ambient 40 C / 104 F environment Energy efficient design Extensive connectivity and flexibility with varied slot and card configurations Manageability capabilities to monitor POS system and minimize downtime. vPro available on select configurations providing additional remote manageability RAID configurations for added data protection Solid State Drive configurations available 16. HP RP5800 RETAIL SYSTEMProduct SpecificationsIndustry standard Windows 7 Professional (32-bit & 64-bit) FreeDOSOperating System Windows Embedded POSReady 2009 Windows XP Professional (support only) Intel Core i3, i5 w/vPro &i7 w/vPro processors DDR3 (1066MHz, 1333MHz)Powerful Processors, Pentium G850 Support up to 16GB RAM maxChipsets & Memory Celeron available in future Intel Q67 PCH - vPro Intel Dual display graphics (integrated) Internal amp and speaker Realtek ALC261Graphics & Audio VGA & Display Port Audio Line In and Line Out connectorsStorage Options (1) 5.25 drive bay, (2) 3.5 drive bays Total 3 SATA: (2) SATA 3.0, (1) SATA 2.0 1 PCIe 2.0, x16 slot (Half Height) 2 PCI Full Height or 2 PCIe x1 (Full Height) viaExpandable 1 PCIe 2.0, x1 slot (Half Height)Riser option Standard USB: Front: 2, Rear: 5, 24V USB: 1, Parallel: 1 optional to HH slot, eSATA: 1Connectivity 12V USB : up to 6optional to HH slotOptions Cash drawer RJ12, Serial: 2 powered (5V/12V), 10/100/1000 NIC, w/ front Link/Activity LEDs PS/2 keyboard, PS/2 mouseSecure and Limited 3yr warranty vPro Manageabiltiy via AMT 7.0Manageable Security Loop, Kensington Lock and Noble Lock Hood Sensor 17. HP MANAGEMENTTOOLS FOR RETAIL 18. WHY MANAGE? Manual Client Management is Expensive Managing Your Client Environment Can Help Reduce Costs Gain Efficiency and Control by Standardising & Automating Store Systems Better utilisation of IT team Reduce downtime and support store employees remotely Improve visibility, security compliance and control Reduce power consumption 19. CLIENT MANAGEMENTHP Retail POS Options HP Client Automation End-to-end HP client solution with automated lifecycle management HP CA Agent required on each client system Windows Management Instrumentation (WMI) On Microsoft Windows Operating Systems, these services allow custom management instrumentationor integration with 3rd party client management solutions System Management BIOS (SMBIOS) On x86-based architectures, this industry standard specification addresses how system BIOSinformation is presented in a common format Allows for custom or 3rd party client management solutions 20. HP CLIENT AUTOMATIONHPCA Components & FunctionsEND USERS Settings Migration User settingsManagerSecurity and ComplianceDiscovery / Inventory Line of business applications Application ManagerUsage Meteringand Self ServiceAPPLICATIONSManager Core applicationsPatch Manager DEVICEOperatingCONFIGURATIONsystem OS Manager Hardware Out of Band platformManagement 21. HP CLIENT AUTOMATIONSample Architecture StoreBSA Essentials Security& Compliance ServiceEnterprise Client Devices Core ServerWeb-based Management Console 22. HP CLIENT AUTOMATIONSolution AreasDeployment & Upgrades Alerting & ReportingEnforce Client Security Manage Mobile UsersRemote Assistance Energy Efficiency 23. NEXT STEPSVisit: The Cloud System FeatureEngage:See the HP Rep at rear of clinicSeek More: Request follow up via Eval FormRe-Live: www.hp.com.au/taw11post