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Page 1: Huge success for Panini’s sticker album of FIFA Women’s ... · press information Page 1 of 2 Huge success for Panini’s sticker album of FIFA Women’s World Cup 2011 Höhenkirchen/Munich,

press information

Page 1 of 2

Huge success for Panini’s sticker album of FIFA Women’s World Cup 2011

Höhenkirchen/Munich, 29th June 2011: With the official sticker collection of the FIFA Women’s

World Cup 2011, Panini surpasses all expectations. The album and all associated 336 collector

cards appeal so much to collectors and football fans that the present print run exceeds the original

plans by 300 per cent. Detailled numbers will be published after the World Cup.

For the very first time Panini publishes a sticker collection for a FIFA Women’s World Cup. As with

all football mega events, a double page is dedicated to each of the 16 attending teams, in total the

album consists of 40 pages offering space for 336 collector cards. The rights to the German

Women’s National Team of the DFB (German Football Association) were licensed by the Munich-

based brand management and media company m4e AG.

Höhenkirchen/Munich, 29th June 2011

m4e AG – Executive Board Links: www.m4e.de http://www.paninionline.com/collectibles/institutional/de/de/index.asp About m4e AG: m4e AG is an internationally active and integrated brand management and media company, which in accordance with its own motto “made 4 entertainment” is involved in the development, setting up and marketing of brands and characters (IP rights). Business segments of the media group, which also includes the Netherlands’ Telescreen B.V., as well as Tex-ass Textilvertriebs GmbH in Essen, comprise primarily movie and TV production, world distribution of movie and TV rights, as well as exploitation of rights in the areas of home entertainment (video/DVD), licensing & merchandising, publishing, interactive and new media. A further business segment is the production and distribution of trend products from the sphere of fashion and accessories. Through all of its activities, the m4e media group is in the position to offer everything from a single source – from the development of an idea right up to the finished product and thus attaining virtually a unique position in the international media and entertainment market.

Contact m4e AG m4e AG Public Relations Investor Relations Josef Hofer Susan Hoffmeister

Page 2: Huge success for Panini’s sticker album of FIFA Women’s ... · press information Page 1 of 2 Huge success for Panini’s sticker album of FIFA Women’s World Cup 2011 Höhenkirchen/Munich,

press information

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Altlaufstr. 42 Altlaufstr. 42 85635 Höhenkirchen-Siegertsbrunn, 85635 Höhenkirchen-Siegertsbrunn, Germany Germany T +49-8102-99453-55 T +49-8102-99453-0 F +49-8102-99453-69 F +49-8102-99453-69 E-mail [email protected] E-mail [email protected]