driven the services El Nino that is Nearshore.

This conference will be the catalyst for providers to become more competitive by immersing themselves in a collaborative and inclusive environment. Immercio will be an exciting and inspiring environment of established enterprises and entrepreneurs.

We invite you to take full advantage of this unique occasion. Get ready to debate, challenge, and encourage each other to become better.

Enjoy#Immercio2015

Presented by MexicoIT, Immercio 2015 has moved to New York! The outsourcing conference focused exclusively on Latin America’s IT Services and BPO industry is the ideal venue to discuss and discover the opportunities, challenges and best practices as well as the perfect environment to develop strategic relationships in the Nearshore Community. Why? Because the Nearshore Executive Alliance (NEA) and its membership is comprised of the front line players in the space.

Immercio will help buyers better understand the world class capabilities of the organizations that have perfected delivery of their services from Latin America. It will connect them with the leading countries trade organizations and development advisors who have

Welcometo Immercio 2015!

NEARSHORE EXECUTIVE ALLIANCE ANNUAL CONFERENCE

Publications America, Inc. In this role he was chief executive officer and publisher of Institutional Investor, the world’s leading magazine for investment and finance professionals. Richard was on the Euromoney team that made the acquisition of Institutional Investor from Disney/ABC in 1997.

Additionally while at Euromoney, Richard was president and editor-in-chief of Miami-based Latin Finance, the leading publishing, directory and conference company devoted to finance and investment in Latin America. Richard has served on a variety of both public and private boards including Carnegie Hall, 24/7 Real Media, American Museum of Natural History, and Interaudi Bank, where he has served as chairman of the Audit Committee. He was educated at St. John’s College, Oxford, the Ludwig-Maximilians Institute at the University of Munich and Columbia University’s Graduate School of Journalism.

Richard Burns Latin Trade GroupEditor in Chief and Chairman

Richard Burns is a general partner of Isis Ventures Partners and chairman of its operating companies, which include: Latin Trade Group; Manhattan Media; and Datarisk Global Holdings. In New York, Isis has built a market-leading community media enterprise. In Latin America, its holdings represent the leading information, networking and business services company for corporations operating regionally. Richard formed Isis Ventures with his co-general partner James Lyle in 2002.

Until he stepped down in May 2002, Richard was president and Chief Executive Officer of Thomson Financial Media (TFM), a company holding the banking, insurance and electronic commerce media assets of The Thomson Corporation. TFM was a major publisher and developer of software tools for professionals in the financial services industry with revenues in excess of $300 million. Prior to joining Thomson, Richard was the president and CEO of Euromoney

NEARSHORE EXECUTIVE ALLIANCE ANNUAL CONFERENCE

KeynoteSpeaker

Welcome WordsOne, two, three, go! Nearshore Executive Alliance welcomes all Immercio attendees. A quick overview of what you can expect on a day filled with information, networking and collaboration.

Keynote: LatAm Rising The opening session will address the relevance of a rapidly changing Latin America, one that growing closer to the United States is increasingly becoming an important trade partner. An overview of the enablers of trade, the development of the region and the factors that have made this possible!

Asia a Bridge Too FarResearch and studies show that the Nearshore services market continues exciting growth and development. End users are increasingly leveraging Latin America in their global delivery portfolios. It’s not about labor arbitrage anymore as the level of complexity and sophistication of the services provided by Latin America have evolved to compete with the best!

Networking BreakAfter a couple of sessions, it’s time to take a break, have some coffee, meet new people and discuss your impressions of the first half of the morning!

Shark Tank LatAmShark Tank, the critically-acclaimed reality show that has reinvigorated entrepreneurship in America has now moved to LatAm! For its Nearshore Services version, the executives who dare to enter the Tank must try to convince the Sharks that the countries they represent are the best bet for their investment.

ImmercioConference Program

9:00 - 9:15h

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10:00 - 10:50h

10:50 - 11:20h

11:20 - 12:10h

NEARSHORE EXECUTIVE ALLIANCE ANNUAL CONFERENCE

We Can Do It Succeeding in today’s competitive corporate world is more challenging than ever. However, there is evidence that the status of women in the workplace has improved in recent years and that the emergence of women in leadership roles has steadily increased to a point where they are sitting at the head of many organizations.

Lunch Time! Need time to digest all the information you just heard? This is it, lunch time!

The Digital El NinoTechnology is driven by innovation, and innovative talent is no longer found just in the U.S. One place to find the forward-thinking innovation that American brands demand is Latin America.

Mexico ConfidentialThe U.S. relationship with Mexico is strong and vital and its broad scope goes beyond diplomatic and official relations, entailing extensive commercial, cultural, and educational ties. During this session we will focus on the economic ties between the two countries, specifically on those related to the trade of services with Mexico as the supplier.

Networking BreakTime to chat with your peers! One last break before the end of the day.

Inside the Mind of a BuyerFor a service buyer, the first and most important challenge in a vendor management relationship is choosing the right partner. Each organization’s needs are unique, but during this session you will hear it from the decision makers themselves: What are the top factors that make them select a vendor over another one?

Closing RemarksPutting it all together! This is what Immercio was all about...a few words to summarize the day!

Immercio After PartyHosted by Unosquare, do not miss this after party! Relax, have some fun and continue to build relationships with other industry leaders!

12:10 - 13:00h

13:00 - 14:20h

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Some of our Amazing Speakers

Francisco AbedrabboVice President of Information DevelopmentOracle CorporationFrancisco has over 30 years of experience working for a variety of high-tech companies in Silicon Valley, California. He has written articles and presented at numerous conferences around the world on globalization, management, leadership, and professional development. He currently leads a global team of 450 user assistance developers, software developers, curriculum developers, and managers across the globe, including the United States, Mexico, India, Canada, the United Kingdom, France, Australia, and Japan.

Tim BilaliExecutive Director – Global SAPInterpublic GroupTim joined IPG in September 2007. Primary responsibilities include leading the technology for a major business transformation initiative for this $7B global advertising and marketing services company. Developed new direction by consolidating the multiple SAP efforts around the world into one fully-integrated global platform, incorporating financial, production, reporting, resource planning, budgeting and forecasting modules driving IPG operational effectiveness, performance improvement, and operating margins. Previous to IPG, Tim has held leadership positions with Infosys, Kraft Foods, and Nabisco.

Adriana CalderonSr. Enterprise Software Sourcing LeaderGE – Global Operations IT SourcingIn her current role in the IT & Telecom Sourcing division at GE, Adirana is in charge of the procurement of ERP Software globally and IT & Telecom Sourcing for Latin America. She has been with GE for the last 8 years and has held different positions within the IT & Telecom Sourcing organization including End User Services, IT Support, Compute, and has been in charge of Vendor Management Programs for IT Services.

Greg Fittinghoff CIOHBOGreg is responsible for collaborating with departments within HBO to develop and execute technology solutions that both address business needs and ensure that robust information security practices are in place. He also leads the partnership with Time Warner on HBO’s behalf regarding the implementation of shared services initiatives. Greg received a 2010 CIO Magazine “Ones To Watch” Award, given to rising stars in IT for their leadership, innovation, and value to their organization.

Marty SchecterVP Product Development and ManagementWiley Marty is a digital strategist, global product manager, speaker, innovation leader, and business educator with over two decades of experience developing product visions, go-to-market strategies and digital business models that transform industries. Marty is excited to be creating and delivering value propositions for the digital future. He began by developing the first online shopping experience in 1995 and then delivered the first interactive video-based entertainment destination in 1999.

Denise HatzidakisCTO for Software Delivery and Head of the Global Chief Development OfficeDeutsche BankDenise Hatzidakis is an accomplished IT Executive with over 20 years’ experience in the information technology field as a decisive leader of operational initiatives in organizations across many industries and organizations ranging in size and scope. Denise thrives leading technology strategy and initiatives for enterprises adopting and growing technology to deliver value to the market in a timely, quality manner. She has extensive hands on system development experience across the IT field with a proven track record in leading, managing and building IT systems from departmental systems to large enterprise systems.

David MathisonFounderCDO ClubDavid Mathison is the curator of the Chief Digital Officer Summit and founder of the CDO Club. He is the world’s leading authority on Chief Digital and Data officers, and has been quoted by American Banker, CIO.com, CIO-UK, CMS Wire, CNBC, Computer Weekly, Computerworld, Diginomica, EdTech Magazine, FedTech Magazine, Fierce CIO, Financial Times, Forbes, Guardian, Huffington Post, I-CIO, McKinsey & Company, MIT Sloan Management Review, VentureBeat, Wall Street Journal, and ZDNet, among others.

Ranjit PrivthirajManaging Director Fitch RatingsAt Fitch Ratings, Ranjit is responsible for the strategy, architecture and support of the company’s global ERP environment. Prior to that, Ranjit was Sr. VP of Strategic Account at Optimal Solutions, where he was responsible for managing and growing Optimal’s large enterprise consulting practice, maintaining and strengthening relationships with existing strategic accounts, managing Optimal’s Strategic Accounts development team, and developing new sales and marketing initiatives for emerging service lines.

NEARSHORE EXECUTIVE ALLIANCE ANNUAL CONFERENCE