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Increasebrandvisibility,conversions andrevenueswith DIGITAL MARKETING PPC SMO Global Technology Solutions Partner SINCE 1999

Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

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Page 1: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

Increase�brand�visibility,�conversions�and�revenues�with

DIGITALMARKETING

PPC

SMO

Global Technology Solutions PartnerSINCE 1999

Page 2: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

SEARCH ENGINEOPTIMIZATION

PAY-PER-CLICK

LOCAL SEO

SOCIALMEDIAOPTIMIZATION

RESPONSIVEWEBSITES

PRINTCOLLATERAL

GO-TO-MARKET-STRATEGY

MOBILE APPMARKETING

DIGITALMARKETING

When�it�comes�to�Digital�Marketing,�we�are�true�pioneers.�Over�the�years�we�have�handled�more�than�1000�projects�with�great�success.�Netsmartz�has�the�largest�SEO�team�in�the�world�with�more�than�a�150�operatives.�We�give�you�a�full�range�of�Digital�Marketing�services�and�an�effective�strategy�that�is�tailored�to�your�specific�needs�-�whether�you�are�a�startup�or�an�established�company.�

We�also�have�comprehensive�reporting�wired�into�our�services�so�you�know�exactly�where�your�money�is�going�and�the�results�you�are�getting.�Our�detailed�analytics�let�you�exactly�how�well�your�campaigns�are�working.

Why�Netsmartz?

+ Trained,�expert�professionals�with�many�years�of�experience

+ Emphasis�on�research,�we�are�constantly�tweaking�things�to�see�what�works

+ A�complete�range�of�Digital�Marketing�services�so�you�can�find�everything�you�need�under�one�roof

+ Our�goal�is�to�see�you�derive�maximum�ROI�from�our�efforts

+ A�great�design�team,�trust�us�to�give�you�high�impact�SEO-friendly�design

COMPONENTS�OF�DIGITAL�MARKETING

Page 3: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

WHY�DIGITAL�MARKETING�IS�CRUCIAL�TO�YOUR�BUSINESS

40%�savings�were�reported�by�companies�using�Digital�Marketing�methods�Gartnerʼs�Digital�Spend�Report

+ Digital�marketing�helps�you�build�a�direct�and�personal�connect�with�your�consumers

+ It�is�a�cohesive,�omni-channel�experience�for�consumers

+ Digital�Marketing�is�cost�effective,�you�save�upto�40%�more�as�compared�to�traditional�channels

+ You�get�better�information�on�users�leading�to�higher�ROI

+ Allows�you�to�analyze�and�measure�user�behavior�with�detailed�metrics

+ Enables�communication�with�users�on�multiple�devices

Digital�Marketers�get�better�Cost�per�Lead�compared�to�other�channelsHubSpot

SEARCH�ENGINE�OPTIMIZATION

If�you�arenʼt�on�the�first�page�of�Googleʼs�search�results�when�anyone�searches�with�keywords�relevant�to�your�business,�youʼre�just�spinning�your�wheels.�At�Netsmartz�we�will�optimize�elements�of�your�website�including�code,�content�and�design�so�you�get�top�spot�in�the�search�rankings.�This�will�pull�in�more�qualified�visitors�resulting�in�more�conversions�and�higher�revenues.�

Our�SEO�Services�include:

+ Competitor�Analysis

+ SEO�Digital�Strategy

+ Keyword�Research�&�Selection

+ Website�Anaysis:�SEO�audit�of�your�site

+ Code�&�Structural�Optimization

+ Content�Development,�Optimization�&�Marketing

+ Metrics�&�Rank�Reporting

PAY�PER�CLICK�MARKETING

Need�instant�visibility�online?�Trust�our�professional�Pay-per-�Click�marketing�services�to�take�you�there.��We�have�expert�professionals�with�long�years�of�experience�on�board�who�can�set�up,�fine-tune�and�tweak�your�PPC�campaigns�to�deliver�stellar�results�and�maximum�ROI.�You�will�have�a�Project�Manager�who�will�be�constantly�monitoring�your�account�and�will�be�available�whenever�you�need�her.�

Our�PPC�Marketing�Services�include�full�service�management:

+ PPC�Campaign�Setup�&�Optimization

+ Keyword�Research,�Analysis�&�Selection

+ Result-oriented�Copywriting

+ Landing�Page�Creation�&�Optimization

+ Active�Bid�Management

+ Detailed�Performance�Tracking�&�Reporting

HIGHERCPL

40%SAVINGS

OUR�DIGITAL�MARKETING�SERVICES

Page 4: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

SOCIAL�MEDIA�OPTIMIZATION

Social�Media�Optimization�is�an�integral�part�of�any�Digital�Marketing�effort.�It�allows�you�to�make�meaningful�contact�with�your�users,�build�a�powerful�brand�identity,�boost�sales�and�create�a�community�around�your�product.�Our�Social�Media�Marketing�involves�creating�blogs,�creating�profile�pages��and�content�on�popular�channels�like�Facebook�and�Twitter�and�LinkedIn.�We�track�your�brand�online�and�provide�you�reports�to�enable�better�business�decisions.

Our�SMO�Services�include:

+ Optimized�WordPress�blog�development�and�design

+ Well�written�content�by�an�expert�team

+ Comprehensive�brand�monitoring�of�your�company�on�blogs,�Twitter,�Facebook�and�other�social�channels

+ Driving�traffic�to�your�site�from�social�channels

+ Detailed�Reporting�of�qualitative�and�quantitative�feedback

+ Building�followers�with�Twitter

LOCAL�SEO

If�your�business�depends�on�local�clients,�Local�SEO�could�be�the�most�vital�part�of�your�Digital�Marketing�strategy.�You�will�need�high�visibility�on�local�searches�which�is�exactly�what�we�can�give�you�with�our�Local�SEO�services.�A�top�position�on�Google�Maps,�favorable�reviews�and�online�citations�and�good�listings�on�online�directories�can�be�very�effective�in�getting�local�traffic.

Our�Local�SEO�Services�include:

+ Online�Directory�Listings�(Angiesʼ�List,�Yelp�etc.)

+ Google�Places�(Google�My�Business)�Optimization

+ Name,�Address,�Phone�optimization�and�putting�you�on�Google�Maps

+ On�Page�Optimization

+ Facilitating�Online�Reviews

+ Analyzing�Online�Citations�and�getting�new�ones

+ Linking�to�local�businesses�and�websites

RESPONSIVE�WEBSITE�DESIGN

People�are�increasingly�using�hand-held�devices�to�surf�the�Internet.�You�need�to�ensure�your�website�displays�flawlessly�on�each�of�them.�We�use�technologies�like�HTML5�and�CSS3�and�Javascript�to�create�your�website�so�it�performs�well�on�iPhone,�Android�phones,�tablets,�laptops�or�desktop�computers.�Our�designs�are�SEO�friendly�and�the�code�is�optimized�so�your�website�is�easily�searchable.

Our�Responsive�Website�Design�Services�include:

+ Site�Architecture

+ Website�Design�(website�look�and�feel,�sitemap)

+ Template�Building

+ Generating�code�(HTML,�CSS,�JavaScript�etc.)

+ Search�Engine�Optimization

+ Search�Engine�Rank�Monitoring

PRINT�COLLATERAL�DESIGN

We�help�you�establish�your�offline�messaging�and�brand�identity�by�designing�collateral�like�flyers,�brochures,�posters,�direct�mailers,�postcards�and�more.�We�also�create�strong�brand�identity�by�providing�you�with�a�striking�logo�and�stationery.�Our�graphic�designers�are�art�school�trained,�creative�and�experienced.�We�provide�you�everything�from�concept�to�print-ready�files.

Our�Print�Collateral�Design�Services�include:

+ Brand�identity�including�logo�and�stationery

+ Brochure�and�flyer�design

+ Exhibition�panels�and�standees

+ Direct�mailers

+ Economically�priced�design�packages

+ Adverisements

All�the�Digital�Marketing�Services�you�could�ever�need

Page 5: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

If�you�are�launching�a�new�business�or�product,�you�need�to�have�an�effective�Go-To-Market�strategy�in�place�to�reach�customers�and�outdo�the�competition.�Our�Go-To-Market�strategy�will�provide�you�a�blueprint�outlining�the�steps�that�you�need�to�take�to�get�to�a�successful�product�launch.�

Our�Go-To-Market�Strategy�includes:

+ Business�Summary

+ Product�Strategy

+ Channel�Strategy

+ Marketing�Strategy

+ Customer�Experience

+ Evaluation

+ Implementation�&�Timeline

GO�-�TO�-�MARKET�STRATEGY MOBILE�APP�MARKETING

With�thousands�of�mobile�apps�being�launched�every�day�your�app�needs�a�carefully�thought�out�digital�strategy�and�promotion�to�be�visible�online.�Our�effective�digital�marketing�will�increase�your�appʼs�visibility�in�the�app�stores�and�its�downloads,�and�installs.�We�will�also�highlight�the�app�on�social�media�and�in�the�blogosphere�with�press�releases,�articles�etc.

Our�Mobile�App�Marketing�Services�include:

+ App�Store�Optimization

+ On�Page�Optimization

+ Off�Page�Optimization

+ Social�Media�Marketing

+ Writing�&�Distributing�Press�Releases

Facebook����������������Analytics�������������������Ad�Network�Specific

TRACKING�TOOLS

PAID�ADVERTISING

Display�Advertising�����������Interstitials������������Facebook�������������Google

APP�STORE�OPTIMIZATION

Keyword�Research�������������Competitor�Research������������Description

PUBLIC�RELATIONS

Press�Kit�������������Outreach�������������Preview�/�Event

CROSS�CHANNEL�PROMOTION

Social�Media�������������Email�����������Landing�Pages

YOURAPP

OURMOBILE�APP�MARKETINGPROCESS

VisibilityReviewsDownloadsInstallsPurchases

INCREASE

Page 6: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

"Mike,�Nick,�and�the�rest�of�the�Netsmartz�team�are�true�experts�in�what�they�do.�Look�no�further�on�Elance,�Netsmartz�delivers�the�project�on�time�and�according�to�specification.�They�even�made�the�extra�effort�to�change�the�anchor�text�in�our�project�halfway�through,�even�though�it�was�very�late�for�us�to�ask�for�this.�Once�again,�they�are�the�obvious�choice�for�your�next�project.”

Keith�Tuomi�E-mail:�[email protected]

“Netsmartz�was�very�professional�every�step�of�the�way.�Kevin�&�Co�would�patiently�answer�all�my�questions�and�try�to�accommodate�all�my�requests.�They�share�their�knowledge�and�willingly�co-operate�to�find�a�right�solution.�They�don't�shy�away�from�some�extra�job�just�to�make�sure�you�are�satisfied.�I've�seen�some�tangible�increase�in�website�traffic�as�a�result�of�SEO�&�Submission�that�Netsmartz�did,�and�plan�to�continue�working�with�them�to�maintain�and�increase�the�high�rankings�that�we�achieved."�

Alex�Leonov�E-mail:�[email protected],�Website:�www.meshnetics.com

“Netsmartz�is�one�of�the�best�Internet�Marketing�and�SEO�companies�around!�They�exceeded�our�expectations�every�time,�kept�us�immediately�updated�with�all�work�happening�on�the�project,�submitted�very�detailed�and�professional�reports,�and�went�above�and�beyond�their�project�scope�to�help�take�our�success�to�the�next�level.�We�are�already�doing�more�business�with�Netsmartz�as�they�have�done�so�much�to�help�get�rankings�for�our�business�on�our�top�keywords�in�Google.�This�is�an�honorable�and�trustworthy��outfit,�which�truly�delivers�value�for�money.”

Tom�Grassi�E-mail:�[email protected]�Website:�www.vegasexperts.com

“My�search�for�a�top�line�SEO�service�vendor�has�definitely�ended�with�Netsmartz!�Not�only�are�these�guys�good�at�what�they�do�but�they�are�also�very�reliable�and�trustworthy�and�offer�'value�for�money'�deals.�My�website�has�some�Google�penalty�issues.�Instead�of�silently�working�towards�fulfilling�'baseline�contractual�obligations',�they�keep�advising�and�correcting�you�all�along�the�way�and�bring�about�the�best�possible�results.�I've�already�completed�a�few�smaller�ones�with�them�and�have�now�entrusted�them�with�a�$35,000�project!�These�SEM�guys�at�Netsmartz�Rocks!!!”�Thank�you�Netsmartz!

Ravi�Prasher,�President,�Tortel�Communications�E-mail:�[email protected]:�www.tortel.ca,�www.bizphones.ca,�www.miMOBILE.com,�www.splct.com

Hereʼs�what�our�clients�have�to�say

Page 7: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

“This�is�a�solid,�structured�professional�company.�I�think�they�actually�did�a�very�good�job�on�my�project.�I�am�saying�"I�think"�because�I�realize�now�that�it�is�very�difficult�to�see�obvious�results�for�SEO.�But�I�got�some�independent�person�to�monitor�company�position�before�and�after�the�SEO�project�was�done�by�Netsmartz�and�he�came�to�the�conclusion�that�www.EZMoving.comʼs�positioning�was�much�better�for�the�local�keywords�(what�we�optimized�for),�than�what�it�was�before�Netsmartz�took�the�project.�I�would�recommend�this�company.�They�did�a�good�job�for�actually�a�fraction�of�the�cost�that�other�companies�offered."�

Jeff�Morganwww.ezmoving.com

“Netsmartz�did�a�very�good�job�for�us.�They�deliver�what�they�promise�and�they�are�always�on�time.�They�did�a�great�job�of�correcting�all�problems�to�our�complete�satisfaction.�Very�professional.”�

Danny�Wheeler�E-mail:�[email protected]

"Netsmartz�got�my�site�on�the�first�page�of�the�Ses�for�my�highly�competitive�keywords.�I�came�to�them�with�high�expectations,�and�they�delivered�as�promised.�Great�communication.�Terrific�work.�I�look�forward�to�working�with�them�again.”

Christopher�Robinson�E-mail:�[email protected]

“This�provider�is�one�that�works�with�the�highest�quality�of�professionalism.�I�was�waiting�for�the�many�typical�questions�that�come�up�during�a�project�like�this.�I�was�wondering�when�they�would�come�up�only�to�find�they�were�well�on�their�way�to�completing�the�work.�The�work�had�begun�“behind�the�scenes,”�you�could�say.�A�job�well�done!”

Acey�GaspardE-mail:�[email protected]

“Excellent�company.�We�had�some�problems�on�the�project�due�to�my�contact�at�the�company�being�hospitalized�due�to�sickness.�However,�someone�else�at�the�company�took�over�his�position,�apologized�for�the�delay,�and�offered�a�discount�on�our�next�project.�I�plan�on�working�with�them�again.”

Brian�Rants�Creative�Director,�Eye9�DesignE-mail:�[email protected]

"Netsmartz�carried�a�good�job�and�shifted�our�web�traffic�in�a�very�noticeable�way.�Thanks�for�your�good�work.”

Yasin�Celik�E-mail:�[email protected]

“Great�company.�I'm�already�discussing�my�next�project�them�with.�Highly�recommend!”

Susan�Sweet�E-mail:�[email protected]

The�Netsmartz�team�did�an�excellent�work�in�understanding�my�preferences�and�the�problems�I�was�facing�with�a�few�websites.�They�designed�a�different�strategy�for�each�website�and�implemented�this�skillfully.�Their�business�and�technical�understanding�has�helped�my�business�a�lot.�I�will�continue�to�work�with�them�on�my�different�websites�and�will�reap�the�benefits.Blair�BrewsterCEO,�My�Asset�Tag

Page 8: Increase brand visibility, conversions and revenues with DIGITAL … · HubSpot SEARCH ENGINE OPTIMIZATION ... + Keyword Research, Analysis & Selection + Result-oriented Copywriting

ABOUT�NETSMARTZ

Who�we�areHeadquartered�in�Rochester,�New�York�and�with�multiple�offices�across�the�globe,�Netsmartz�is�a�CMMi3�&�ISO�9001:2008�certified�company.�Formed�over�17�years�ago,�we�currently�have�over�1000�employees,�a�rich�experience�of�successfully�executing�2000+�projects�and�working�with�small�companies�to�Fortune�1000�clients.

Netsmartz�Global�Delivery�Center,�Chandigarh,�India

Like�to�find�out�more�about�our�Digital�Marketing�Services?If�you�need�to�know�more�about�how�we�can�help�you�gain�online�visibility,�traffic�and�conversions,�do�get�in�touch.�We�can�set�up�a�meeting�at�a�time�suitable�for�you�and�take�it�from�there.�We�look�forward�to�meeting�up!

800-501-6123

[email protected]

www.netsmartz.com

ISO/IEC 27001:2013C E RT I F I E D

Company�Certifications

Rochester,�NY332,�Jefferson�RoadRochester,�NY�14623,�USPhone:�+1-585-340-1166Los�Angeles,�CA200�Spectrum�Center�Dr�Irvine,�CA�92618,�USPhone:�+1-949-813-3114Toronto�545�King�St�W,�TorontoON�M5V�1M1,�Canada�Phone:�+1-647-542-0114

Chandigarh�Netsmartz�House,Plot�no.�10,�Rajiv�Gandhi�ChandigarhTechnology�Park,�Chandigarh�-�160101Phone:�+91-172-5055200

Mohali�IT-C-6,�Sector�67,�Mohali�‒�160062,Punjab,�IndiaPhone:�+91-172-3068070

Gurgaon9th�Floor,�JMD�IT�MegapolisSector�48,�Sohna�RoadGurgaon�-�122001Phone:�+91-124-4978466

Oslo�Gjekstadveien�363218�Sandefjord,�NorwayPhone:�+47�97653546Singapore�16�Raffles�Quay,�#33-03�Hong�leongBuilding,�Singapore�048531Phone:�+65-9450-4800

GLOBAL�ADDRESSES

Global Technology Solutions PartnerSINCE 1999