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Informatica PowerExchange Update Q2 2010 Tim Wong Alliances Sales Consultant Director

Informatica PowerExchange

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Informatica PowerExchange Update

Q2 2010 Tim Wong Alliances Sales Consultant Director

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Agenda Informatica V9 Architecture Review PowerExchange Mainframe Update Why PowerExchange? Architecture Overview Interfacing With PowerCenter Relational Database Management Systems: Real Time and Application Connectors PWX Roadmap Customer Examples Q & A Session2

The Informatica v9 Platform ArchitectureComprehensive, Unified, Open, Economical

ComprehensiveSupporting the complete data integration lifecycle Enabling any data integration project Delivering at any latency

UnifiedMaximizing productivity with Role based collaboration, Shared services Consistent interfaces

OpenAccessing data from any source Mitigating risk by working with what you have now and in the future

EconomicalLow Total Cost of Ownership (TCO) Fast Return on Investment (ROI)

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PowerExchange Mainframe Update

Q2 2010 Scott Hagan Senior Product Manager Diane Ditrick Technical Manager4

Myths/Lies and Realities The Mainframe is dead (1980s and 1990s) The Mainframe will be gone by Y2K We are migrating to Oracle We are migrating to DB2 We are migrating to SQL Server We have SAP, PeopleSoft, and 12 other packages Today, we have a real mess on our hands.

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Analyst Comments Over 80% of the worlds corporate and government data resides on mainframes. According to IBM, $5 trillion worth of business assets are housed on IBM mainframes.

Nearly 95% of Fortune 1000 companies use IBMs Information Management System (IMS) for their critical data management needs.More than 50 billion transactions are running through IMS databases on a daily basis.

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Analyst Comments

Unix and Windows are losing ground, albeit for different reasons. (Forrester)Linux is the big winner. IBM's System z platform is growing, not declining. (Gartner)

IBM has generated mainframe revenue growth in five out of the past seven quarters and million instructions per second (MIPs) growth in eight out of the past 10 quarters. Specialty engines that attract new application workloads A strong and growing community of independent software vendors (ISVs). Strategy to attract new skills to the mainframe platform, including University programs. Significantly increased systems capacity A major increase in performance thanks to new architectural features. (Forrester)

IBM has launched an enormous campaign to incent SUN & HP Server customers to migrate back to the Mainframe (z/Linux) (IBM)

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Why the Mainframe Today?

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The Informatica PlatformComprehensive To Automate The Entire Data Integration LifecycleImprove Decisions & Regulatory Compliance Modernize Business & Reduce IT CostsFacilitate Mergers & Acquisitions Improve Customer Service & Operational Efficiency Outsource Non-core Functions Increase Partner network Efficiency

Informatica On Demand

Application ILM Cloud Data Integration Enterprise Data Integration B2B Data Exchange

Data Quality Across the Whole Enterprise

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The Informatica PlatformComprehensive To Automate The Entire Data Integration LifecycleImprove Decisions & Regulatory Compliance Modernize Business & Reduce IT CostsFacilitate Mergers & Acquisitions Improve Customer Service & Operational Efficiency Outsource Non-core Functions Increase Partner network Efficiency

Informatica On Demand

Without Access what is going to work?

Application ILM Cloud Data Integration Enterprise Data Integration B2B Data Exchange

Data Quality Across the Whole Enterprise

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Why PowerExchange?

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Change Capture Approaches to Date Add timestamps through reverse engineering User exits that interrupt transaction streams Add triggers that impact application performance Full file compares to determine deltas Home grown solutions technically challenging All disruptive, all programming centric!

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Traditional MethodsExtract Translate Move

Load

Source Data

Program Extract from one or more sources

Filter, ASCII EBCDIC conversion

Transport data across platforms

Load data to target Database

Target Database

Innovation restricted by cost, complexity and time Not a repeatable, scalable solution Requires specialist skills to complete the task Potential failure points at every step along the way

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PowerExchange Approach

Source Data

Target Database

NO PROGAMMING, NO INTERMEDIATE FILES

Data is extracted using SQL, converted (EBCDIC/ASCII), filtered and available to the target database in memory, without any program code or FTP.

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Informatica PowerExchangeUnlock Complex Data. On Demand.

Key Technology

Business Value

Patented change data capture Delivers data in right-time Complex Source Access Codeless, Visual SQL Driven Extends value of existing investments

Enterprise Scalability Data and System Security

Accelerates development and reduces maintenance

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Architecture Overview

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Introducing PowerExchangeUnlock Complex Data. On Demand.

Mainframe and Mid-Range

Real-time

Packaged Applications

Relational and Flat Files

Standards and Messaging

Remote Data

Batch

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PowerExchange Design TimeMetadata driven approachOperating Environment User Applications Metadata SourcesCopybooks Mainframe and Mid-Range Adabas Definitions Packaged Applications Schemas Relational and Flat Files Database Definitions Standards and Messaging Hand Key Remote Data Data Maps for Non-Relational Access Listener

Informatica PowerExchange

Create Datamap

1. Import metadata from source

Source Metadata Datamaps

2. Create the datamap, based on metadataPowerExchange Navigator

3. Export datamap to source systems for data extraction process

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PowerExchange Run-TimeBatch Data Movement or CDC Base MaterializationOperating Environment2. PowerExchange converts SQL request to native DB call

User Applications

Informatica PowerExchange

Tools(ETL, EAI, BI)

1. Target PowerCenter issues standard SQL request

Mainframe and Mid-Range

Native DB Response

Data Records

Listener

3. Source DB Packaged Applications responds in native formatRelational and Flat Files

Native DB Request

Informatica PowerCenterSQL

4. PowerExchange sends translated data records to PowerCenter

Standards and Messaging Remote Data

Data Maps for Non-Relational Access

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Defining the Changes to be ExtractedOperating Environment Informatica PowerExchangeMetadata for Relational Access

Capture Registration Process

First, we import Metadata from which to define registrations

Metadata

Capture Registrations

Registrations

Next, we define registrations based on metadata presented in Navigator

Data Maps for Non-Relational Access Extract definitions are based on capture registrations Extraction Definitions

Listener

PowerExchange Navigator

Lastly, registrations are exported to the source platforms for capture process

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Capture and Then Consume (Capture-Once Deliver-Many)Informatica PowerExchange1.PowerExchange collects changes Mainframe ADABAS DATACOM DB2 IDMS IMS VSAMData Records

Tools(ETL, EAI, BI)

4. PowerCenter issues standard SQL request

Collector

Listener

2. Changed data persists in PowerExchange change stream

Published Interfaces

Change Stream

SQL

Physical VSAM Linear Datasets

Informatica PowerCenter

Informatica PowerExchangeVirtual Change StreamData Records

5. PowerExchange sends changed data records to PowerCenter

Listener

Collector

3.DB Log Mechanism collects & persists changes

Mid-Range DB2/400 Oracle SQL Server

Published Interfaces

SQL

Database vendor - journal, archive, redo logs

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PowerExchange Change Capture ArchitectureOperating EnvironmentMainframe ADABAS DATACOM DB2 IDMS IMS VSAMPublished Interfaces

Informatica PowerExchange

Tools(ETL, EAI, BI)

3. PowerCenter issues standard SQL request

SQL Request

Collector

Listener

1.PowerExchange collects changes via published interfaces

Informatica PowerCenterData Records

Change Stream - or Virtual Change Stream

Mid-Range DB2/400 Oracle SQL Server

Registration & Extraction Data Maps 2. Changed data persisted in change stream

4. PowerExchange sends changed data records to PowerCenter

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Midrange PowerExchange CDC: Oracle Example4. PowerExchange sends changed data records to PowerCenter

Operating EnvironmentUser Application Informatica PowerExchange Virtual Change StreamData Records

Tools(ETL, EAI, BI)

Informatica PowerCenter

Listener

Collector

Oracle

Oracle Logs

LogMiner

SQL

1. Oracle collects and persists changes in Redo Logs

Registration Data Maps 3. PowerExchange issues LogMiner request 2. PowerCenter issues standard SQL request

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PowerExchange Change Capture Architecture for MS SQLOperating EnvironmentUser Application Informatica PowerExchange Virtual Change StreamData Records

Tools(ETL, EAI, BI)

Listener

SQL Server

SQL Server Distribution DB

SQL Publication

Informatica PowerCenterSQL

Collector

Registration Data Maps

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Interfacing With PowerCenter

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How does PowerExchange interface with PowerCenter? PowerExchange Client Designer menus Sources

Targets

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PowerExchange client dialog Location NODE= values from client dbmover.cfg

User name / Password SECURITY=(1,N) or (2,N) in listener dbmover.cfg (zOS and AS/400 only)

Multi-Record Datamaps

Allows group source CDC Datamaps Extract maps

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PowerExchange client dialog Source Type Source Type ADABAS DATACOM DB2390 Subsystem Id DB2400 Database Name DB2MAP DB2UDB Database Name DB2UNLD IDMS IMS MSSQL Server & Database Names ORACLE TNS Name SEQ VSAM

also target

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PowerExchange client dialog Retrieve Datamaps Specify identifier Specify metadata filter * used to match zero or more characters Connect Select data map

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Relational Database Management Systems: Real Time and Application Connectors

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The Informatica PlatformEnables Key Business Imperatives from fragmented dataImprove Efficiency & Reduce Costs Mergers Acquisitions & Divestitures Increase Partner Network Efficiency

Improve Decisions

Modernize Business

Acquire & Retain Customers

Outsource Non-core Functions

Governance Risk Compliance

Increase Business Agility

SWIFT

NACHA

HIPAA

Cloud Computing

Application

Database

Unstructured

Partner Data39

PWX Roadmap

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Safe Harbor Statement

Product roadmap is subject to change. The development, release and timing of any Informatica product features described herein are subject to certain assumptions made around available resources, changes in product direction and information available to date.

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Informatica PowerExchange Release TimelineContinued Innovation with Progression to INFA Platform Integration

PWX 9.5+ Beyond PWX 9.2 2011 TBD New Sources, Tighter integration, performance, etc.

PWX 9.0.2 Q1 2011 PWX 9.01 Q2 2010 PWX 9.0 Q4 2009

Integration of Navigator (Client) into Mercury Platform, Completed migration of all sources and CDC support Deeper Integration into Mercury Platform, Broader HA/Failover support, Multi-rectype write back to System z VSAM & FFConfiguration & Control integration into PowerCenter Admin Console, Mercury Platform Support for DB2, IMS & VSAM

PWX 8.6.x 2008

Continued Performance Enhancements, Array support for iSeries, Basic HA support, Partitioning for VSAM & FF on System z Major Performance Enhancements (Offloading, Threading & Stability)

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Informatica PowerExchange for Mainframe 9.0Release Summary (Q4 2009)

RRN Support for iSeries Enhanced high availability support for PowerExchange form mainframe TCP/IP heartbeat for listener

Stored Procedure Support DB2 (z/OS) Performance enhancements Array support for iSeries Partitioning support for PWX VSAM/flat file

Integration of PowerExchange configuration parameters w/ Informatica Administration Console New Control Functions Added for Logger/Compress

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Informatica PowerExchange 9.0.1 and BeyondSummary

Threading for VSAM/flat file Utility Updates PowerExchange for iSeries High Availability support IPv6 Support Support for Oracle data encryption Manage PowerExchange as a service from Informatica Administration Console New eField Support for Navigator (file list & GDG) Certify z/OS 1.11, DB2 9.7, IMS 11, ADABAS 8.2.2 (?)

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Informatica PowerExchange 9.0.1 and BeyondSummary

LogBased Oracle CDC Product Deeper levels of Mainframe Security Controls IMS Enhancements DLI/ODBA Group Sourcing

DBRC API

Enhanced PWX Installation Metadata Support for VSAM & IMS

Extend DxT connectivity to ADABAS VSAM IMS

SSL Performance Enhancements

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Customer Examples

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Brazils Oi quadruples sales campaign ROI with single view of customerKEY BUSINESS IMPERATIVE

ref123

Improve Decisions & Regulatory ComplianceIT INITIATIVE

Business IntelligenceDATA INTEGRATION PROJECT

Increase effectiveness and ROI of sales and CRM marketing campaigns Create a single, 360-degree view of customer data Improve quality of customer dataINFORMATICA ADVANTAGE RESULTS/BENEFITS

Data WarehousingTHE CHALLENGE

Massive data volumes in many disparate systems, including mainframes Inconsistent data across systems

Native access to Adabas DB on mainframe High data throughput and scalability Powerful data cleansing Advanced metadata management capabilities

Increased sales campaign effectiveness from 1% to 4% ROI Reduced mainframe extraction time from 50 hours to 2 hours Processed 10 TB of data each day

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ref123

Centene Puts Informatica at Heart of Healthcare Insurance Decision-making and Cuts Operational Costs by 50%KEY BUSINESS IMPERATIVE

Multiline Healthcare Insurance Business Required Stateby-State Picture for Fast, Accurate Decision-makingIT INITIATIVE

Business IntelligenceData Integration Project

Reduce support/ maintenance costs; increase efficiency Bridge the gap to real-time business decision making Comply with Federal healthcare mandates

Data WarehouseTHE CHALLENGE INFORMATICA ADVANTAGE RESULTS/BENEFITS

Fragmented, state-by-state data made rolled-up reporting slow & unreliable Reporting data derived from scores of mutually exclusive source systems Data needed for reports extracted manually Reported data sometimes months out of date

Mapping Architect for Visio tool ensured consistent methodology and structure to data integration projects Offered access to any datarelational databases, applications, and flat files to standards-based data IPS ranked above almost every previous vendor services team

Consistent, state-by-state view of insurance situation Enabled firm to respond quickly to auditing requirements Reduced maintenance and support costs by 50% Saved more than 40 hours of development per mapping implementation48

ref123

BNSF Railway Gets on the Right Track with Informatica Data Integration PlatformKEY BUSINESS IMPERATIVE

IT INITIATIVE

Operational IntegrationDATA INTEGRATION PROJECT

Data SynchronizationTHE CHALLENGE

Modernize Railroad Business & Reduce IT Costs Reduce integration expenditure and deliver data driven services enhancing customer satisfaction Provide a platform for integrating real-time data Replace custom-coded interfaces to access source databasesINFORMATICA ADVANTAGE RESULTS/BENEFITS

Inability to synchronize customer information to web in real time Reliance on expensive-tomaintain custom-coded interfaces to mainframe Lack of scalable framework for leveraging data

Non-invasive mainframe access, including changed data capture, without coding Scalability to handle both current and future data volumes

Decreased latency between update and data store, capturing 50 million data changes daily Reduced mainframe CPU costs and improved performance

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ref123

Central Bank of Brazil Brings Decision-making Forward by 30% with InformaticaKEY BUSINESS IMPERATIVE

Improve Speed of Decision Making and Help Brazilian Central Bank Meet Regulatory Compliance NeedsIT INITIATIVE

BI/ComplianceData Integration Project

Modernize, streamline, and refine management processes Obtain more detailed financial information from banking system clientsINFORMATICA ADVANTAGE RESULTS/BENEFITS

Data WarehousingTHE CHALLENGE

Slow response times owing to complex, labor intensive data transfers Pressure to manage growing data volumes Lack of modern management processes and detailed client information

Enabled real-time data integration based on an agile, flexible infrastructure Ensured on-demand access to heterogeneous systems, without manually coding Simplified complex data integration

Increased speed of integration by 30% Reduced time to document integration processes by 50% Streamlined creation/launch of new financial solutions Increased operational security50

ref123

Washington improves access to fragmented legacy data for operational analysis of hwy infrastructureKEY BUSINESS IMPERATIVE

Improve Decisions & Regulatory ComplianceIT INITIATIVE

Business IntelligenceDATA INTEGRATION PROJECT

Integrate complex VSAM and Adabas data into warehouses to enable better reporting and analysis for highway safety improvements

Data WarehousingTHE CHALLENGE INFORMATICA ADVANTAGE RESULTS/BENEFITS

Complex hierarchical legacy data based on VSAM mainframes and Adabas DB Need to non-invasive data access to core VSAM systems

Native access to VSAM and Adabas data Long-term ROI through standardization and extensibility

Reduced development time by 50% Gave 300 analysts data access to improve highway safety Redeployed six mainframe resources to more strategic roles

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Why is Informaticas PowerExchange Solution Unique? Single Vendor, Single Methodology across databases No Coding, No Triggers

Ease of Installation and Maintenance Dont need to be a database expert to get to the data quickly, securely, efficiently User can consume changed data either immediately (Real-Time) periodically in bulk (Change)

Changes can be captured once and used multiple times Faster Implementation Time to Market

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For More Information Contact: Scott Hagan --- [email protected] 573-964-6225 Or Diane Ditrick --- [email protected] 702-765-0025

Thanks for your time!

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