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INFORMATION STRATEGIC & ANNUAL PLANNING: GROWTH THROUGH SHARING E-LEARNING
CPA LEADERSHIP FORUM
CHAD COOK
KATHERINE BURIK
Goals
Plans
Measures
Accountability
4 M Resources
Review
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
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STRATEGIC PLANNING
Strategic Plan
Analysis
Mission
Vision
Strategies
Values
Action &
Growth
High level view
Provides direction
Supports execution
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
3
What is important?
How will we measure?
What are trends?
How do we stack up?
ANALYSIS
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
4
MISSION
Why does this organization exist?
What makes it special?
Why do we care?
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
5
What to be want to be in 5 years?
What will we look like?
Who will we serve?
VISION
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
6
How will we accomplish the vision?
STRATEGIES
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
7
How will people behave?
VALUES
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
8
ANNUAL PLANNING
A PROCESS
Built on strategic plan
Guides annual actionSimple, clear, actionable, understood
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
Goals
Plans
Measures
Accountability
4 M Resources
Review
9
Goals
Plans
Measures
Accountability
4 M Resources
Review
Who? Does what (accountability)
What? Is the plan (plans)
When? Is it due (measures)
Where? Will it happen (plans)
Why? What is the strategic advantage (goal)
How? Will we make this happen (resources)
ASSIGN AND ALLOCATE
E V E RYO N E H A S A R O L E
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
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Fewer interruptions
Initial session 1 to 3 days
Renewal ½ day or full day
OFFSITE IS BEST
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
11
CRITICAL FACTORS:
Team building
Coming to agreement
Number of people
Pre-work
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
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TYPICAL AGENDA
STRATEGIC PLAN
5 to 15 min
10 to 15 min
4 to 6 hours
2 hours
1 to 6 hours
1 to 4 hours
1 to 2 hours
½ to 1 hour
15 min
ANNUAL PLAN
5 to 15 min
10 to 15 min
2 to 4 hours
2 hours
1 to 6 hours
1 to 4 hours
1 to 2 hours
½ to 1 hour
15 min
Welcome…………………………….
1: Overview…………………………
2: Trends and factors……………..
3: Review previous plan………….
4: Draft mission or share drafts...
5: Develop plan components……
6: Validate…………………………..
7: Next steps……………………….
8: Close……………………………...
Strategic plan = in depth analysis
Annual plan = continuous improvement
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
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Identify options that result in sustainable outcomes
Commit to options
Take time
Be accountable for agreed upon results
OBJECTIVES
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
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PLANNING STRATEGIES
Assign
• Assign individuals to facilitate one aspect of agenda
Design
• Design discussion topics into every topic on agenda
Create
• Create subgroups to draft plans to present to entire group
Agree
• Agree to norms linked to outcomes
Ask
• Ask the 4 questions after each presentation
Delegate
• Delegate high level goals to small groups
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TEAMSExecute plans & achieve results
SO
Include team building exercises to get the most out
of your planning
TEAM BUILDING STRATEGIES
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
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Critical to share strategic and annual plansGet input and feedback
Answer questions
Understand roles
Build engagement
CASCADING THE PLAN
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
17
TOWN HALL MEETING
1. Welcome2. Purpose, goals3. Share strategic plan
components4. Small group break out5. Debrief with full group6. Capture high priority
concerns, ideas, additions
7. Share next steps
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
No tables – only chairs
Flip charts for every 5 to 7 people
Small group breakouts to process the 4 questions
What do you like? What concerns you? What questions? What to add?
Follow up with work groups or departments
18
Leaders share feedback
Expect requests for adjustments
Make minor changes to methods, not overall targets
EXECUTION
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
19
Everyone participates
Regular high level progress reports – short, with milestones
Manage project plans
EVERYONE NEEDS A GOAL
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
20
Check for progress
Post charts and graphs
Plusses and minuses
Coach and remove barriers
Talk to people
Celebrate results!
SUSTAINING THE PLAN
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
21
Plan in advance so you don’t waste time
Pick methods that work for your leadership team
Communicate… often
Consider options
Hold each other accountable
KEY TAKE-AWAYS
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
22
QUESTIONS?
Katherine Burik, Partner, The Interview Doctor, Inc.®
www.InterviewDoc.com 330-495-2337
Chad Cook, Chief Catalyst, Cook Consulting Group, LLC
www.cookconsulting.biz (330) 329-3137
Goals
Plans
Measures
Accountability
4 M Resources
Review
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137
23
INFORMATION STRATEGIC & ANNUAL PLANNING:
GROWTH THROUGH SHARING
CPA LEADERSHIP FORUM
Katherine Burik The Interview Doctor, Inc. [email protected] with Katherine on LinkedIn
Chad Cook Cook Consulting [email protected] Link with Chad on LinkedIn
Goals
Plans
Measures
Accountability
4 M Resources
Review
© Cook Consulting LLC 2013 All Rights Reserved www.cookconsulting.biz 330-329-3137