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innovation in practice: APRIL 16-17, 2020 | WICHITA.EDU/DESIGNTHINKING | WICHITA, KANSAS DESIGN THINKING WORKSHOP DESIGN THINKING WORKSHOP

innovation in practice: DESIGN THINKING WORKSHOP · differentiation through innovation by shifting the focus to the user in order to solve problems, develop better experiences, innovate

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Page 1: innovation in practice: DESIGN THINKING WORKSHOP · differentiation through innovation by shifting the focus to the user in order to solve problems, develop better experiences, innovate

innovation in practice:

APRIL 16-17, 2020 | WICHITA.EDU/DESIGNTHINKING | WICHITA, KANSAS

DESIGN THINKING WORKSHOPDESIGN THINKING WORKSHOP

Page 2: innovation in practice: DESIGN THINKING WORKSHOP · differentiation through innovation by shifting the focus to the user in order to solve problems, develop better experiences, innovate

From Fortune 100 to entrepreneurial start-ups, Design Thinking methods are used by companies competing in fast-moving environments who are facing disruption in their industry, looking to build a culture of innovation, manage change, align teams, and differentiate their brand. Design Thinking processes are adaptable to any business environment and are highly effective for companiesseeking a consistent approach to problem-solving that is efficient, innovative, and reduces risks through rapid prototyping and testing.

Join the other business and industry leaders of the midwest for this interactive and hands-on Design Thinking Workshop.

workshop outcomes:

EARN A DIGITAL MEDAL FOR WORKSHOP COMPLETION

DOUG STUCKYLEAD FACILITATOR

With over 30 years consulting experience in brand strategies and development including product development, Doug Stucky understands the importance of innovation in today’s business environment. He uses Design Thinking methods to assist brands in differentiation through innovation by shifting the focus to the user in order to solve problems, develop better experiences, innovate products, and create value.

As an instructor in the WSU Institute of Innovation, Doug teaches Design Thinking as part of the innovation process in both undergrad and Masters of Innovation Design (MID) classes.

In addition to his vast experience, Doug holds certificates from IBM on Design Thinking and AJ & Smart (Berlin) in Design Sprints.

Effectively manage change in your industry, company or user needs

Incorporate a consistent process that allows teams to quickly assemble, contribute, and move from one project to the next successfully

Empower teams and build trust within the organization

Curate strategic innovation that encourages ideas and reduces risk

Deploy a workflow for innovation that enhances your brand relevance

Page 3: innovation in practice: DESIGN THINKING WORKSHOP · differentiation through innovation by shifting the focus to the user in order to solve problems, develop better experiences, innovate

Wichita.edu/DesignThinking

individual registration ......................................................... $650Includes breakfast & lunch

early bird pricing .................................................................. $550Register before April 14th for this $100 discount

Questions? Email [email protected]

Register online

Page 4: innovation in practice: DESIGN THINKING WORKSHOP · differentiation through innovation by shifting the focus to the user in order to solve problems, develop better experiences, innovate

HOSTED BY WICHITA STATE UNIVERSITY’SWORKSHOP LOCATION: DOWNTOWN WICHITA

Notice of nondiscrimination: Wichita State University does not discriminate in its employment practices,educational programs or activities on the

basis of age (40 years or older), ancestry, color, disability, gender, gender expression, gender identity, genetic information, marital status, national origin, political affiliation, pregnancy, race, religion, sex, sexual orientation, or status as a veteran.

Retaliation against an individual filing or cooperating in a complaint process is also prohibited. Sexual misconduct, relationship violence and stalking are forms of sex discrimination and are prohibited under Title IX of the Education Amendments Act of 1972. Complaints or concerns related

to alleged discrimination may be directed to the Director of Equal Opportunity or the Title IX Coordinator of WSU 1845 Fairmount St. Tele: 316-978-3187

All workshop activities will be held at the newly remodeled, Groover Labs! Part product development lab, coworking center and event hall, Groover Labs, situated in an Opportunity Zone in Wichita, Kansas, is more than the sum of its spaces and its 42,000 square feet.

Groover Labs is conviently located downtown, near the corner of 3rd and St. Francis

The Institute of Innovation is WSU’s newest academic college. Straying from traditional education, the Institute focuses on interdisciplinary learning and connecting WSU to community partners.

Groover Labs institute of Innovation

Page 5: innovation in practice: DESIGN THINKING WORKSHOP · differentiation through innovation by shifting the focus to the user in order to solve problems, develop better experiences, innovate

wichita.edu/designthinkingLEARN MORE & REGISTER

WICHITA STATE UNIVERSITY1845 Fairmount St | Wichita, KS | 67260