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Integrating New Technologies into Day-to-Day OperationsJared MannExperience.com
Our Agenda for This Session
The “Net Kids”Getting to Know Web 2.0The New Face of Career ServicesWrap-Up and Q&A
The “Net Kids” Wait, I gotta sign on to Facebook…
250,000new users
added daily
More than 120 million visit at
least once every day
More than250 millionactive users
The “Net Kids”
Have always lived digitallyPrize freedom of choiceCustomize everything they doCollaborate with peers communityAre active information gatherersLive more easily with constant innovation
Getting to Know Web 2.0
Web 2.0 encapsulates the idea of the proliferation of
interconnectivity and interactivity of web-delivered content.
Getting to Know Web 2.0
Social Networking
Getting to Know Web 2.0
Getting to Know Web 2.0
Collaboration
Getting to Know Web 2.0
Getting to Know Web 2.0
Getting to Know Web 2.0
Broadcasting
Getting to Know Web 2.0
Getting to Know Web 2.0
Image: Slushpup
Getting to Know Web 2.0
Rich User Interface
Getting to Know Web 2.0
The New Face of Career Services
Web 2.0 technologies will…Help you engage more students and alumni with your office and your offerings…and to do it without hiring more staff or
spending more money!
Enable you to connect with your constituents effectively, efficiently and transparently Drive more value back to your office…and ultimately your institution!
“You can’t stay in your corner of the forest waiting for others to come to you. You have to go to them sometimes.”
Winnie the Pooh
The New Face of Career Services
Elements of a Successful Facebook Page
Turn your website visitors into fans. Facebook Fan Box: http://developers.facebook.com/news.php?blog=1&story=262
Send updates and status updates regularly
Use standard Facebook features creatively
Pull in content that you’re creating elsewhere: Twitter, blogs, podcasts, etc.
The New Face of Career Services
How to be a successful Twitterer
RT (Retweet) A lot! Post a variety of tweets. Job alerts, event announcements, links to articles, quick advice, etc.Use a Twitter widget to bring your tweets to your website. Personalize your Twitter account. Use initials to indicate who in your office is posting. Follow career resources sites and other career centers. Watch, learn and RT!http://www.onedayonejob.com/blog/50-twitter-users-to-follow-for-your-job-search/
http://careerservices.linkedin.com/webinar/
The New Face of Career Services
iTunes U
http://www.apple.com/education/mobile-learning/
http://education.apple.com/itunesu/
The New Face of Career Services
Experience Social Networking Strategy
Experience Gadget
“You can’t stay in your corner of the forest waiting for others to come to you. You have to go to them sometimes.”
Winnie the Pooh
Wrap-Up and Q&A
Key Takeaways
Wrap-Up and Q&A
Embrace Web 2.0 and learn as much as you can about itOpen up a dialogue with your students, alumni, faculty, and colleaguesUse Web 2.0 to promote your services and let your students/alumni access materials on their own time in their own way.Be there!
Be there at the right place, be there at the right time and be there with the right message
Wrap-Up and Q&A
Discussion &Questions
