Integration

OPPORTUNITIES

BAKE WITH ANNA OLSON

CELEBRITY CHEF ANNA OLSON TURNS VIEWERS INTO PRO-BAKERS WITH HER DELICIOUSLY EASY-TO FOLLOW MASTER CLASS.

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

BAKE WITH ANNA OLSON

ELEVATE YOUR BRAND by aligning with a trusted, innovative and beloved chef in a high impact environment that audiences connect with.

Propel Your Brand: The world of baking and recipes is one ripe with sharing, exchanging of ideas and celebrating our victories. Bake with Anna Olson is the perfect platform for a key influencer to propel your brand forward on a national level.

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

ANNA OLSON

Celebrity chef Anna Olson is host of Bake with Anna Olson, following on the heels of the successful series, Sugar and Fresh with Anna Olson all of which have aired in 40 countries worldwide. She has authored seven bestselling cookbooks including her most recent, Back to Baking.

Anna’s culinary philosophy is based on a common-sense approach of cooking and baking with the seasons as well as respecting the ingredients, the technique and the process of sharing with others through food. Most of all, cooking and baking should be fun! +48K likes +11k followers 2.8K followers

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

EPISODE STRUCTURE BASIC; MODERATE; MASTER PROGRESSION

Celebrity chef Anna Olson showcases her baking mastery in the new season of Bake. Whether it’s caramel, meringue or marzipan, each episode takes viewers on a delicious learning curve starting with the baking basics all the way up to master-class level recipes.

This season Anna shows off even more decadent recipes and insider tricks – from how to avoid shrinking pie crusts to what to do if chocolate seizes.

Anna invites viewers – and occasionally some friends and family – into her kitchen to learn the sweet skills and tantalizing techniques of baking by the master herself. Whether an amateur or a soufflé superstar, viewers come away with the confidence and skill to bake like a pro.

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

PRODUCTION DETAILS Pre-production: January – March 2015 Shoot Dates: Late March, 2015 x 6 weeks

BROADCAST DETAILS

• 20 x 30 minute episodes

• On-air Fall 2015 with at least 3 plays per week – weekend morning premiere with weekday afternoon and early prime repeats

• Food Network and foodnetwork.ca

• VOD

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

PROMOTION AND PUBLICITY

THE SERIES IS SUPPORTED WITH ON-AIR & ONLINE PROMOTION INCLUDING SOCIAL MEDIA AND A TARGETED PUBLICITY CAMPAIGN. CO-MARKETING INITIATIVES ARE WELCOME!

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

GET INVOLVED

BRANDED PRODUCTS

Recipe Integration Official Grocer Official Coffee

APPLIANCES

Appliance Provider

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

CUSTOM ADVERTORIAL THE KIT

Bring an additional element to the Bake partnership with a custom advertorial or recipes section in the Food Network section of the Kit, in it’s print and digital formats.

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Deadline for confirmation March 2; products must be delivered by March 19.

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

CUSTOM VOD FOLDER

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

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Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290

Recipes

Each episode delivers multiple recipes for use online.

SHOW PAGE: DIGITAL ELEMENTS

Subject to change. All details subject to approvals from Shaw Media and production teams. Production fees may apply. Category exclusivity negotiable.

Additional web content

Secondary storylines and sponsored content

Anna’s Mobile App: Olson Recipe Maker

Bake recipes on Anna’s mobile app!

Toronto - T 416.967.1174 F 416.960.0971 Montréal - T 514.525.1133 F 514.525.1355 Vancouver - T 604.422.6422 F 778.945.9290