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INTRODUCTION
ABOUT ME‣ Conversion strategist
‣ Director of scaleup.com.au
‣ Help business owners scale
INTRODUCTION
AGENDA‣ GOAL: Find new ways for you to growth hack!
‣ Define and understand Growth Hacking
‣ 2x Case studies, brainstorm and discussion
WHAT ARE THEY DOING?Driving service using a mobile appFranchise taxi drivingHave two different product offers
CASE STUDY: UBER
HOW DID THEY GROWTH HACK?Targeted key people in San FranciscoOffered free ridesMade it possible to split fares
CASE STUDY: UBER
CASE STUDY: DROPBOX
WHAT ARE THEY DOING?Cloud based storing and sharingAvailable on desktop and mobile devicesFree and paid plans
UPGRADE YOUR NECKTOP
HOW TO READ ONE BOOK A MONTH● Install Kindle on your phone● Put it on flight mode?● Read 5% every day Monday to Friday