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Introduction to Intellectual Property

Introduction to Intellectual Property. you begin… You are about to journey into the world of IP. The following presentation will introduce you to the

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Introduction to Intellectual Property

you begin…

You are about to journey into the world of IP. The following

presentation will introduce you to the strategic value of IP and how it applies to

your research, your inventions or

innovation, and your artistic creations.

 

Before

You will learn about the five main types of

intellectual property rights (IPRs) administered by the

Canadian Intellectual Property Office (CIPO). CIPO plays a

key role in supporting Canada’s innovation and productivity

by delivering and granting quality and timely IP rights.

Pay attention to this icon. Simply click on it to

reveal more information. Try it!

you begin…Before

IP at a glanceCanadianPatents

Walkie Talkie, Insulin Process

Trade-marksBlackBerry, BeaverTails

Copyrights Recordings by The Tragically Hip, Anne of Green Gables (book content)

Industrial DesignsBombardier Snowmobile, Hockey Goalie Mask

Integrated Circuit TopographyCanadarm (Mechanical arm)

PatentsNew inventions or any new and useful improvement of

an existing invention

• Novel: must be new, first in the world

• Useful: functional and operative

• Inventive: must show ingenuity and must not be obvious to someone of average skill in the field of invention

can you patent

Using a door lock as an example

• A Product: a door lock

• A Composition: a chemical composition in lubricants for door locks

• An Apparatus: a machine for making door locks

• A Process: a method for making door locks

… or an improvement on any of these

What

Did you know?

90%of patents are for

improvements to existing patented inventions

FindUse your mouse to find what’s different.

three improvements

1926 1976

FindUse your mouse to find what’s different.

three improvements

1926 1976

Famous Canadian patents: Snowmobile

“Some day, I will invent a little machine that will glide over the snow and will even allow me to go up hills.”

J. Armand Bombardier

Patent application no. 367104Registered June 29, 1937© Musée J. Armand Bombardier

bell?Does he ring a

7789 1877 Improvements in electrics telephony

Patent Yearnumber issued Title

13809 1881 Improvements in electrics telephony

13810 1881 Improvements in electrics telephony

26701 1887 Reproducing sounds fromphonograph records

26710 1887 Reproducing sounds fromphonograph records

Alexander Graham Bell

Trade-marks A word (or words), a design, or a combination

of these used to distinguish the goods and services of one person or organization from

those of others in the marketplace

Look

How many trade-marks can you see?

around you

brandPetro-Canada holds the Team sponsorship rights for the Vancouver 2010 Olympic and Paralympic games. You will see this logo on our Canadian athletes.

Trade-marks can be used to uniquely identify a

Canadian brands ranking 2008Best

Rank Brand2008 brand value

(C$ million)

1 BlackBerry 5 607.7

2 RBC 4 141.1

3 TD Canada Trust 3 779.6

4 Shoppers Drug Mart 3 137.5

5 Petro-Canada 3 132.6

6 Manulife 2 550.9

7 Bell 2 537.0

8 Scotiabank 1 870.4

9 Canadian Tire 1 828.5

10 Tim Hortons 1 604.6

Source: Interbrand Canada

In today’s competitive global marketplace, branding often becomes the most important aspect of a business or an organization.

Registering a trade-mark has important advantages in Canada:

• It provides proof of ownership

• It allows you to flag infringement under the Trade-marks Act

• It prevents others from adopting a similar trade-mark

• It makes licensing your products and services easier

protectionTrade-mark

CopyrightsRights derived from any

original literary, dramatic,

musical or artistic work can be

registered from the moment this

work is created.

copyrightsCopyright is automatic upon creation.

However, it’s a good idea to:

• Have your original work witnessed and dated

• Register your copyright• Use proper marking for

your copyright ©• Document details of any collaboration

in respect of the work

The world of

Copyright-protected Canadian works

Copyright-protected Canadian works

Industrial designs

The visual features of shape,

configuration, pattern or ornament

(or any combination of these

features) applied to a finished article

made by hand, tool or machine.

Features• Design must

be original

• Can be two- or

three-dimensional

that appeal to the eye

DesignsDesigns, such as those featured

in these products, are known

for their visual appeal.

3-D configuration of electronic circuits embodied in integrated-

circuit products or layout designs.

Integrated Circuit Topographies (ICTs)

Used in many technologies, such as:

• Computers

• Automobiles

• Pacemakers

• Industrial robots

• Cameras

• Spacecraft

Integrated Circuit Topographies (ICTs)

The Canadarm is being used to install the shuttle docking port on MIR. Photo: NASA

IPPatent

Patent CA 2508239

A display for a handheld computing device includes a display panel; a circuit board carrying display electronics for the display panel; a cover assembly securing the display panel to the circuit board; and a resilient layer adhered to the circuit board for securing the display to the computing device.

Inventors: HOLMES, CHEN, SIMOES

Owner: RESEARCH IN MOTION LIMITED

The behind the BlackBerry

Trade-mark

Trade-mark Registration TMA 638068

Wares/Services: Electronic handheld units

Registrant: RESEARCH IN MOTION LIMITED

Industrial Design

Industrial Design Registration 125919

Title: Handheld Electronic Device

Registrant: RESEARCH IN MOTION LIMITED

IPThe Canadian system at a glance

Patents Trade-marks CopyrightsIndustrial designs

Integrated Circuit Topographies

Term Up to 20 years after filing

Renewable 15-year period

Generally life plus 50 years

Up to 10 years 10 years

Protection Apply nationally Apply nationally Automatic, apply internationally (but registration can be sought in Canada)

Apply nationally Apply nationally

Protects against Use, sale, manufacture

Use Copying, reproducing

Manufacture, sale, rent or importation

Use, sale, manufacture

What is protected

Inventions Identity of your products and services: words, symbols and designs

Original literary, artistic, musical and dramatic works, and other subject matters: sound recordings, performances, communication signals

Visual appearance of a product: ornamentation, shape, pattern, configuration

Original integrated circuit layout designs

Benefits• Identify trends and new developments

• Generate new ideas

• Gain competitive intelligence

• License new products

• Solve technical problems

• Identify manufacturing partners

of doing IP searches

Visit www.cipo.ic.gc.ca to access the CIPO IP databases

You have completed the introduction

to intellectual property.

Time to test your knowledge! Get ready to complete the IP Quiz.

 

Congratulations!