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www.invisibleCRM.com InvisibleCRM’ product line for Salesforce.com Reselling Partner Program Joanne Hernon Senior Enterprise Sales www.invisibleCRM.com

InvisibleCRM Reselling Partner Program

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Page 1: InvisibleCRM Reselling Partner Program

www.invisibleCRM.com

InvisibleCRM’ product line for Salesforce.comReselling Partner Program

Joanne Hernon

Senior Enterprise Sales

www.invisibleCRM.com

Page 2: InvisibleCRM Reselling Partner Program

www.invisibleCRM.com

Who is InvisibleCRM?

• 2005 Product launch

• HQ in San Francisco

• Development in Europe

• 50+ Employees

• Salesforce.com Partner since 2006

• One of the first AppExchange partner

“Our key design principle, don’t change the people…. change the software.” V. Voskresensky, CEO

Page 3: InvisibleCRM Reselling Partner Program

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Why InvisibleCRM

Analysts and Industry Expert’s Praise

InvisibleCRM named Cool vendor by Gartner. “…innovative, impactful and intriguing…”Gartner

InvisibleCRM offers unique ROI in 5 hoursNucleus Research

InvisibleCRM leverages the two most important factors driving forward today’s CRM market – Office Automation and OnDemand CRMIDC

Awards and Certificates

"With applications built on Microsoft Office like InvisibleCRM, it is easier for employees to connect to information and business processes. Gates showcased InvisibleCRM in his keynote OBA address.Bill Gates, Chairman, Microsoft

Page 4: InvisibleCRM Reselling Partner Program

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The Cloud for CRM

• Organizations makes significant investments to use Salesforce.com to track sales and customer service interactions

• Sales people use Outlook to track appointments, tasks and customer interactions

• Organizations all have the pieces of the puzzle but just don’t have a way to put them together

• Is it really possible to use the cloud effectively when users still live on their desktop?

www.invisibleCRM.com

Page 5: InvisibleCRM Reselling Partner Program

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User Adoption Rates

Page 6: InvisibleCRM Reselling Partner Program

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Day in the Life of a Sales Rep

6:00 AM 7:00 AM 9:00 AM 11:00 AM

10:00 PM

1:00 PM

2:00 PM 3:00 PM 5:00 PM 7:00 PM

Page 7: InvisibleCRM Reselling Partner Program

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How Sales Reps Use CRM

• Most sales reps use Outlook as a personal productivity tool helping reps manage their day• Sales reps enter data to the CRM on a “need to

know” basis according to management requirements• Many times it’s a double-entry effort• Often only update pipeline the day before a

pipeline meeting• CRM User adoption fails simply because sales reps

don’t use CRM as a tool to drive productivity

Page 8: InvisibleCRM Reselling Partner Program

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• Executives are looking for accurate pipeline and forecasting to make key business decision.

• Managers are looking for accurate metrics to measure performance and provide coaching to Sales Reps

What the Management Needs

Page 9: InvisibleCRM Reselling Partner Program

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SalesDesktop Resolves User Adoption

• By using native Outlook forms and functionality melding it with CRM, SalesDesktop successfully resolves

• User adoption issues• The need for extensive user

training• Visibility into pipeline and

forecasting• Data integrity and accuracy

www.invisibleCRM.com

Page 10: InvisibleCRM Reselling Partner Program

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Features of SalesDesktop

• Shares native data between the mail application and the CRM application• No duplicate entry of calendar, task and contact data

• Allows creation of relationships between various records, including those not native in Outlook / Lotus Notes, for example• Link a contact to an account• Attach an email to an opportunity

• Exposes non-native, CRM data (e.g., Accounts, Opportunities) within the desktop• Allow user to do basic tasks, including data maintenance, within the

mail application• CRM validation rules are applied at time of data entry, minimizing

synchronization issues• Subset of visible data is maintained locally

Page 11: InvisibleCRM Reselling Partner Program

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Melding of CRM and Outlook

www.invisibleCRM.com

Page 12: InvisibleCRM Reselling Partner Program

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Sharing Email with CRM

Page 13: InvisibleCRM Reselling Partner Program

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Manage Accounts Directly in Outlook

Page 14: InvisibleCRM Reselling Partner Program

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Manage Opportunities Directly in Outlook

Page 15: InvisibleCRM Reselling Partner Program

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Product Demonstration

Page 16: InvisibleCRM Reselling Partner Program

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iCRM Partner Program Benefits

• Commissions paid out quarterly on product sales

• Ability to sub-contract to our Professional Services team and mark up our fees to your customer

• Get a significant competitive edge on the CRM market

• Help your customers bridge the gap between hosted CRM and natural environment where salespeople work in everyday life

• Meet the most urgent demands for user adoption and usability

• Benefit from a permanent and continuous marketing effort and existing “buzz” and direct sales team that will work toward bringing you leads

• Use our Sales Team! We will help you to close on any deals you feel our own sales team can bring value, no charge, no commissions, all we want is YOU to succeed with our offering!

www.invisibleCRM.com

Page 17: InvisibleCRM Reselling Partner Program

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Silver Partner

• 20% Commissions on product• 20% off our hourly rate for implementation services. • We will Install FREE your first 50 seats (must be a minimum of

50 licenses for 1 account), and then it is up to you to Invoice your customer!

• Marketing Kit• Product documentation• Product demos• Trial versions• Flash presentation• Other types of marketing collaterals can be obtained upon request

• Continual, centralized advertising and marketing support performed by iCRM results in additional leads for you

• Sales of over 500 licenses annually qualify for this level of partnership

www.invisibleCRM.com

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Gold Partner

This level enhances the Silver Partnership with the following additional features:

• 25% Commissions on product• 25% off our hourly rate for implementation services. • We provide Account Management to guide and assist through the

sales process and help with strategic accounts• We provide enhanced training courses partner sales, tech and

operations teams

• Sales of over 1,000 licenses annually qualify for this level of partnership

Page 19: InvisibleCRM Reselling Partner Program

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Platinum Partner

This level enhances the Silver Partnership with the following additional features:

• 30% Commissions on product• 30% off our hourly rate for implementation services. • We provide enhanced sales enablement through co-marketing and

sales promotions activities such as• Lead generation (advertising, direct mail, etc.) • Events (seminars, trade shows, etc.) • Marketing collateral (brochures, user guides, etc.)

• Sales of over 2,000 licenses annually qualify for this level of partnership

Page 20: InvisibleCRM Reselling Partner Program

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Partner Program Matrix

Features Silver Gold Platinum

Commissions 20% 25% 30%

Install FREE your first 50 seats (50 seat minimum)

Marketing kit

Centralized advertising

Account management support

Enhanced training

Enhanced sales enablement and co-marketing

Qualification criteria 500 Licenses

1,000 Licenses

2,000 Licenses

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THANK YOU!