INTRODUCING THE OTTERBOX LINEUP FOR iPHONE 6s PLUS FOR INDIRECT CHANNEL

iPHONE 6s PLUS

TABLE OF CONTENTS Certified Drop+ Protection 3

Defender Series 5

Commuter Series 7

Symmetry Series 9

Alpha Glass 11

Portfolio 13

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OTTERBOXCERTIFIED DROP+ PROTECTION

OBJECTIVE• Use Certified Drop+ Protection as the overarching

campaign to drive the difference between OtterBox and our competition

• This program is designed to drive sales by differentiating and growing our visibility as the most protective case in the market

STRATEGY• Support our position in the marketplace as the “No. 1

most-trusted case brand in smartphone protection*”• Deliver peace of mind that each case design is rigorously

tested to provide ultimate protection• Drive home our brand promise — “engineered

confidence” in a compelling way• Create a consistent protection message throughout our

product line• Empower and instill consumer confidence in our brand

TACTICS• Deliver consistent messaging around our protection

message at all consumer touch points• Develop a go-to market plan that educates the

customer/consumer on OtterBox protection • Create an official certified OtterBox protection seal of

approval• Utilize the voice of the customer through protection

testimonials to add authenticity to the program• Create “influence the influencer” sales training program

*Source: The NPD Group/U.S. Consumer Tracking Service, 1/2012 - 12/2013

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At OtterBox, we have a team of engineers who are passionate about crafting great products. Our tireless development and design efforts have resulted in 300+ patents. We test each design and material to make sure that products you need stand up to your daily life. Each design goes through an average of 238+ hours of testing across 24+ different tests.

þ Drop Test

þ Abrasion Test

þ Thermal Shock Test

þ UV Test

þ Holster Test

þ Camera Test

þ High Temp & Humidty Test

þ Cold Storage Test

þ Hand Lotion Resistance Test

þ Makeup Resistance Test

þ Jeans Pocket Test

þ Ambient Light Sensor Test

þ Proximity Sensor Test

þ Fingerprint Sensor Test

þ NFC Connectivity Test

þ Insertion Removal Test

þ Button Compatibility Test

þ Port Compatibility Test

þ Fit Test

þ Call Audio Test

þ Voice Command Recognition Test

þ Loudspeaker Test

þ Touchscreen Compatibility Test

þ Switch Compatibility Test

þ Purse Test

þ Cavi Wipe Test

þ Purell® Wipe Test

þ Rubbing Alcohol Test

þ Cross-Cut Adhesion Test

þ Sweat Test

OTTERBOX MAKES THE CASE FOR CERTIFIED DROP+ PROTECTION

TESTED BY US. BUILT FOR YOU.Our consumer testimonials showcase everything we work hard to protect.

“...while riding on the Corolla Indy Kart

racetrack, my iPhone 6 flew out of my

car skidding across the race track! I

wasn’t aware until after the race end-

ed but when we found it, my phone was

completely fine, not even a scratch!!!”

“Just flew off the top of mom’s car on 400.

Bounced off the road onto the side. Still

works, not busted. Love this case, would

not have my phone without it!”

“I was leaving the bank on my

motorcycle and hit a couple bumps in

the road. My iPhone came out of my

pocket, landing 75 ft from where it first

fell... I could not believe that not only

was the screen in one piece but I could

only see one place on the case where it

had hit and that was a small scuff.”

“After crashing into the concrete

wall on a bike ride, my phone was

in much better shape than I was.

I’m positive I would have had to

purchase a new phone had it not

been for the Otterbox case.”

“The testimonial shared is an individual experience, sent to us by a customer of Otter Products, LLC. It may not reflect the typical purchaser’s experience, nor is it intended to represent or guarantee that anyone will achieve the same or similar results. Warranties applicable to our products can be found at: https://www/otterbox.com/en-us/warranty-full.html”

The OtterBox name and OtterBox trademarks are the property of Otter Products, LLC, registered in the U.S. and other countries.

Ken

Deb

Cathy

Samantha

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RUGGED PROTECTIONDefend your device against drops, dirt and

scrapes with Defender Series. Combining an

internal shell, outer slipcover and touchscreen

scratch protector, Defender Series deflects

the action and accidents that come your way

every day. Plus, the included holster doubles as

a kickstand for hands-free viewing. Defender

Series — because life happens!

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RUGGED, FULL-COVERAGE CASE

• Triple-layer defense: inner shell, outer slipcover and touchscreen protector

• Screen protection: built in to keep your brilliant display flawless

• Port covers: stop dirt, dust and lint from getting into jacks and ports

FUNCTIONAL DESIGN

• Holster: works as a belt clip and a hands-free kickstand

• Protection: guards against rough drops, scrapes, bumps, dust and grime

• Mix-n-Match: combine different layer colors to create a unique look

MSRP $59.95iPHONE 6s PLUS

*Source: The NPD Group/U.S. Consumer Tracking Service, 4/2014 – 03/2015

THREE-LAYERDESIGN

OTTERBOX CERTIFIED DROP+ PROTECTION

• #1 most trusted brand in smartphone protection*

• Tested by us: 24+ tests and 238+ hours of testing

• Built for you: day in, day out — your device is protected

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SCRATCHPROTECTION

OPTIONALBELT CLIP

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ON-THE-GO PROTECTIONYou don’t have time to precision pack your briefcase.

So pack along Commuter Series — the slim, sleek case

that fits into any pocket, purse or bag. Featuring two

tough layers — an internal slipcover and exterior shell —

Commuter Series keeps your smartphone safe from

drops, bumps, dust and life on the go.

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SLIM, TWO-LAYER CASE

• Slim design: sleek profile easily slips into pockets and purses

• Dual-layer: soft inner and hard outer layers absorb and deflect impacts

FUNCTIONAL DESIGN

• Port covers: block out dust, dirt and pocket lint

• Screen protection: self-adhering screen film guards against scratches

• Mix-n-Match: combine different layer colors to create a unique look

MSRP $44.95iPHONE 6s PLUS

*Source: The NPD Group/U.S. Consumer Tracking Service, 4/2014 – 03/2015

OTTERBOX CERTIFIED DROP+ PROTECTION

• #1 most trusted brand in smartphone protection*

• Tested by us: 24+ tests and 238+ hours of testing

• Built for you: day in, day out — your device is protected

SLIM DESIGN

PRECISONFIT

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LAYERS OF PROTECTION

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SLEEK PROTECTIONWith Symmetry Series, thin equals tough. Featuring an

ultra-slim profile and OtterBox Certified Drop+ Protection,

Symmetry Series stays true to your phone’s sleek design

— and we stay true to our promise of protection. Plus, with

the array of colors, graphics and clear choices, your phone

is always dressed to impress.

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STYLISH, ULTRA-SLIM CASE

• Ultra-slim: sleek profile follows your phone’s precision lines

• Unlimited style: take your pick from an array of solid and graphic options

– Solid: colors and graphics show off your style

FUNCTIONAL DESIGN

• Sleek design: slips easily in and out of pockets and purses

• Screen bumper: raised, beveled edge helps protect the touchscreen

• Easy installation: one-piece case slips on and off your device in a flash

MSRP $49.95ALL iPHONE 6s PLUS SKUs

*Source: The NPD Group/U.S. Consumer Tracking Service, 4/2014 – 03/2015 Sho

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ULTRA SLIM ONE-PIECE DESIGN

SINGLE LAYER,ONE-STEP INSTALLATION

OTTERBOX CERTIFIED DROP+ PROTECTION

• #1 most trusted brand in smartphone protection*

• Tested by us: 24+ tests and 238+ hours of testing

• Built for you: day in, day out — your device is protected

OTTERBOX CERTIFIED DROP+ PROTECTION

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FORTIFIED PROTECTIONProtect your touchscreen against scratches and scrapes

with Alpha Glass. Fortified, anti-shatter glass defends your

display — reactive touch retains sensitivity. Plus, you get

options: Crystal Clear for immaculate clarity, or Privacy

Glass for ultimate discretion.

Alpha Glass

CONFIDENTIAL TO OTTER PRODUCTS

iPHONE 6s PLUS

EXCLUSIVE FEATURES

• Fortified: anti-shatter glass defends your touchscreen

• Flawless: maintains pristine image quality

• Reactive: retains touchscreen responsiveness

• Anti-shatter: fortified to avoid scratches, splinters and shatters

CRYSTAL CLEAR FEATURES

• Immaculate: preserves touchscreen vibrancy, sharpness and clarity

PRIVACY GLASS FEATURES

• Privacy: conceals display from side views for ultimate discretion

MSRP $34.95 $39.95

Alpha Glass

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iPHONE 6s PLUS CLEAR iPHONE 6s PLUS PRIVACY

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Portfolio

White/ Hibiscus PinkMSRP $59.95

Whisper White/Light Teal

MSRP $59.95

Royal Blue/Admiral BlueMSRP $59.95

BlackMSRP $44.95

White/Gunmetal GreyMSRP $44.95

Admiral Blue/ Dark Deep Water Blue

MSRP $44.95

Aqua Blue/Light TealMSRP $44.95

Whisper White/ Blaze Pink

MSRP $44.95

White/Gunmetal GreyMSRP $59.95

BlackMSRP $59.95

HIBISCUS FROST SEACRESTGLACIER

BLACK GLACIER INK BLUE AQUA SKY NEON ROSE

INDIGO HARBORBLACK

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Portfolio

BlackMSRP $49.95

White/Gunmetal GreyMSRP $49.95

Damson Purple /Blaze Pink

MSRP $49.95

Dark Deep Water Blue/Slate Grey

MSRP $49.95

Eden/AquaMSRP $49.95

Aqua/Light TealMSRP $49.95

Floral Pond/AquaMSRP $49.95

Poppy Petal/ Damson Purple

MSRP $49.95

BLACK GLACIER DAMSON BERRY BLUE PRINT EDEN TEAL AQUA DOT FLORAL POND POPPY PETAL

MSRP $34.95

CLEAR PRIVACY

Alph

a Gl

ass

MSRP $39.95

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