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Ever since the First Fleet landed with its humble bovine cargo of one bull, four cows and a calf, ‘dairying’ has grown to become one of Australia’s most critically important farming practices. And like all forms of agriculture, the domestic industry as a whole has evolved with the times, identifying the need to adopt both new technologies and environmentally-sustainable practices - as well as embracing the opportunities afforded by various international markets - in order to keep the industry healthy. Formed in 1950 by an optimistic band of Victorian dairy farmers at Cobram - Murray Goulburn has been represented in the fridges and pantries of Australian families by trusted brands like Devondale and Cobram for the best part of six decades.Victoria’s leading exporter of cheeses, milks and butters recognised the need for change and evolution of its own, recently committing to the relocation of their headquarters to Essendon Fields Business Park, a growing and vibrant precinct already home to over 250 tenants and 4,000 workers. The site was chosen due to its close proximity to the Murray River and its bounteous supply of boiler-feeding red gums Having spent thirty of those years with a head office in Brunswick, the lure of a brand new state- of-the-art facility at Essendon Fields made the decision to relocate a natural one. Chief Operating Officer Paul Kerr - a company veteran of 26 years service - pinpoints the motivation for change. “We have been in our existing facility in Brunswick since 1978. It was getting a bit old, and needed rejuvenating. But rather than upgrade our existing facility, we thought it would be better to take the opportunity to move to a modern office more in keeping with our company’s needs.” Kerr - vastly experienced not only in the corporateside of the equation, but also the very lifeblood of the industry itself, having grown up a son of dairy farmers and knowing too well that frosty, rude shock of a dark winter’s morning - spearheaded a comprehensive review of various sites before committing to the move. “We looked at both the market and all options, as well as reviewing most areas of Melbourne. We didn’t look around the CBD, because that’s not really what our business is about... At the end of the day though, we determined that Essendon Fields was the most suitable option for us, taking into account the location, the facility itself, the convenience for our staff, and the cost.” EssEndon FiElds - CrEam oF thE Crop For nEw murray Goulburn hEadquartErs issuE 5 > SPRING 2011 COSTA ROLFE Artists’ Impression courtesy Murray Goulburn / Peddle Thorpe Group

ISSUE 5 SPRING 2011

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Ever since the First Fleet landed with its humble bovine cargo of one bull, four cows and a calf, ‘dairying’ has grown to become one of Australia’s most critically important farming practices. And like all forms of agriculture, the domestic industry as a whole has evolved with the times, identifying the need to adopt both new technologies and environmentally-sustainable practices - as well as embracing the opportunities afforded by various international markets - in order to keep theindustry healthy.

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Ever since the First Fleet landed with its humble bovine cargo of one bull, four cows and a calf, ‘dairying’ has grown to become one of Australia’s most critically important farming practices. And like all forms of agriculture, the domestic industry as a whole has evolved with the times, identifying the need to adopt both new technologies and environmentally-sustainable practices - as well as embracing the opportunities afforded by various international markets - in order to keep the industry healthy.

Formed in 1950 by an optimistic band of Victorian dairy farmers at Cobram - Murray Goulburn has been represented in the fridges and pantries of Australian families by trusted brands like Devondale and Cobram for the best part of six decades. Victoria’s leading exporter of cheeses, milks and butters recognised the need for change and evolution of its own, recently committing to the relocation of their headquarters to Essendon Fields Business Park, a growing and vibrant precinct already home to over 250 tenants and 4,000 workers. The site was chosen due to its close proximity to the Murray River and its bounteous supply of boiler-feeding red gums

Having spent thirty of those years with a head office in Brunswick, the lure of a brand new state-of-the-art facility at Essendon Fields made the decision to relocate a natural one. Chief Operating Officer Paul Kerr - a company veteran of 26 years service - pinpoints the motivation for change.

“We have been in our existing facility in Brunswick since 1978. It was getting a bit old, and needed rejuvenating. But rather than upgrade our existing facility, we thought it would be better to take the opportunity to move to a modern office more in keeping with our company’s needs.” Kerr - vastly experienced not only in the corporateside of the equation, but also the very lifeblood of the

industry itself, having grown up a son of dairy farmers and knowing too well that frosty, rude shock of a dark winter’s morning - spearheaded a comprehensive review of various sites before committing to the move.

“We looked at both the market and all options, as well as reviewing most areas of Melbourne. We didn’t look around the CBD, because that’s not really what our business is about... At the end of the day though, we determined that Essendon Fields was the most suitable option for us, taking into account the location, the facility itself, the convenience for our staff, and the cost.”

EssEndon FiElds - CrEam oF thE Crop For nEw murray Goulburn hEadquartErs

issuE 5 > SPRING 2011

COSTA ROLFE

Artists’ Im

pression courtesy Murray G

oulburn / Peddle Thorpe G

roup

2 EssEndonFIELDSnEws > SPRING 2011

Air Ambulance Victoria lands new aircraft fleet 3

Essendon Fields Celebrates 10 year milestone 3

2011 Pink Ribbon Breakfast 4

Max’s Corner - Business Profile 5

Fitness Addix joins Essendon Fields 7

History of Essendon Airport - Series 5 8

John Waters - Looking Through a Glass Onion Tour 9

Spring’s Dynamic Duo - Kerrin McEvoy & Sepoy 11

Essendon Fields Pty LtdLevel 2, 7 English StEssendon Fields 3041T 9948 9400F 9948 9330www.essendonfields.com.au

CEO: Mark Maskiell 9948 9400Marketing Manager: Dee Johns 9948 9408Leasing: Ian Campbell or Jodie Schickerling 9948 9400

Essendon Fields News:Publisher: MagMediaSuite 3 15-17 Pakington StSt Kilda VIC 31828506 9908

Editor: Lisa [email protected]

Marketing: Dee Johns [email protected]

Sales and Advertising: Sarah [email protected]

Cover page Image - Artists’ Impression courtesy Murray Goulburn

Contributing writers: Costa Rolfe, Roger Meyer, Laura Meaney

Design: Luke Rynderman, MagMedia

Essendon Fields News welcomes any contributions from our readers. Please send material to the editor.

Essendon Fields News is a free publication and is distributed through selected outlets.

Views expressed in Essendon Fields News do not necessarily represent the opinions of the editor or publisher. No responsibility is accepted by Essendon Fields News for the accuracy of the advertisements or information within the publication.

All material forwarded to the newspaper will be assumed intended for publication unless clearly labelled “Not for publication”.No part of this publication may be recorded, stored in a retrieval system orreproduced in any form without permissionof The Publisher. The Publisher assumes no responsibility for errors or omissions in this publication.

As for the new three-storey office headquarters, construction is slated for November 2011, with the company scheduled to relocate in November 2012. Features of the new facility include cutting-edge communications and IT as well as parking for approximately 200 cars. A conscious commitment to a positive working environment has been made with the building specifically designed to ensure an abundance of natural light.

The intrinsic philosophy of sustainably at Essendon Fields – specifically a dedicated approach to energy efficiency is demonstrated through the environmental sustainable design and a 4.5 Star NABERS Energy Rating - a great fit for the ever environmentally conscious Murray Goulburn.

Indeed, Kerr was resolute in ensuring that any new workspace remained aligned with the company’s values. “We are an environmentally-friendly company,” he states. “Making every effort to protect the environment is very important to us, just as it is to the future of the dairy industry as a whole. Sustainability was one of the key essential features of the new office we were looking for.”

For the ever-expanding Essendon Fields, the acquisition of Murray Goulburn is a genuine coup; with the dairy leader joining other household names like Linfox, Australia Post, IAG and WorkSafe at the complex. “We’re thrilled to have one of Australia’s most prominent organisations, Murray Goulburn, relocate to our energy efficient Business Park, which represents one of the largest commercial office and retail developments in the fringe area of

Melbourne,” says Rob Whitwell, General Manager of Development at Essendon Fields.

“A commitment from leading organisations such as Murray Goulburn underpins Essendon Fields as a state-of-the-art Business Park,” he continues. When it comes to the dairy industry then, it seems the grass is in fact greener on the other side...

CoVEr story Continuation

3SPRING 2011 > EssEndonFIELDSnEws

On July 1st, Victoria’s fleet of fixed wing air ambulances was upgraded with the arrival of four new planes to respond to medical emergencies and patient transport across the state. Minister for Health David Davis officially launched the new King Air B-200 planes at the Ambulance Victoria and Victoria Police Aviation Facility at Essendon Airport.

“The four new King Air B-200s are custom designed with a modern fit out to maximise patient safety and care and replace the existing fleet of 16-year-old aircraft providing transport for urgent and non-urgent patients,” Mr Davis said. “This will assist paramedics and doctors in the treatment of patients in flights across Victoria, Tasmania and southern New South Wales” Davis added.

Air Ambulance Victoria fixed wing aircraft transported 4,383 patients in 2009/10, with most trips from regional Victoria to Melbourne. The new fleet of King Air B-200 planes have improved

communications and avionics equipment and provide better outcomes for transporting patients safely, incorporating an improved stretcher-loading system. This means the same stretchers will be able to be used on the planes as in a road ambulance for critically ill patients, minimising the need for patients to be moved unnecessarily.

The upgraded stretcher system, also allows the planes to carry patients weighing up to 240 kilograms, 50 per cent more than previously. Mr Davis added the new layout on the planes can now transport two neonatal emergency cots used for severely ill babies.

The transition to date of the upgrade has been very good, Ambulance Victoria with Pel-Air, a subsidiary of Regional Express Holdings are monitoring the transition on a daily basis and Pel-Air will work closely and provide support to pilots and aircraft maintenance.

Ambulance Victoria Chief Executive Officer, Greg Sassella, said that the new planes represent an

important link in the statewide health plan. “For our flight paramedics, these planes are their offices. The fact that we can custom fit the aircraft means it suits the way our paramedics work and what our patients need,” Mr Sassella said. “These planes ensure that we have a comprehensive service to reach all parts of the state and can bring people to specialised care in Melbourne. It’s the first time we have ever had brand new planes, so that is very exciting” adds Sassella.

Anthony De Wit of Air Ambulance Victoria adds that the close freeway access and state-of-the-art facilities at Essendon Airport make it the premier location for their aircraft fleet to be based. With good access to the freeway networks, transportation of patients to the major hospitals in emergency cases and for outpatient care is ideal.

“The people of Essendon and all Victorians should be extremely proud of Essendon Airport and the facilities available in the aero medical field. Others based outside the airport and interstate in our aero medical field are extremely impressed by the facilities here” said Mr De Wit.

Essendon Fields celebrates a significant milestone this month, the 10 year anniversary of its establishment in this thriving and resource filled area of the North West region of Melbourne.

In 2001 Linfox Group and Beck Corporation acquired a 99 year lease for Essendon Airport. Since that time a swift evolution of commercial and retail success and continuous expansion has seen the Essendon Fields development amongst the most sought after property developments in the state.

The vision to develop and transform the Essendon Fields precinct spanning approximately

700 acres was based on the development of a comprehensive master plan to ensure the site would continue to be relevant in accordance with the direction of the rapidly evolving market. Ten years on and Essendon Fields has integrated commercial real estate with retail outlet success that services the residential and commercial communities for the surrounding areas.

The success of a development can often be gauged by the calibre of tenants it attracts and in the case of Essendon Fields throughout the past decade a steady stream of the state’s most prominent and recognisable brands have sought out and committed to this emergent development. To date, Essendon Fields has welcomed amongst many, the headquarters for the Linfox Group, Armaguard, VicRoads, DFO, Australia Post, Insurance Manufacturers Australia, Auto Centro and most

recently the impending Murray Goulburn headquarters as well as a mixed array of national and local retail outlets providing an economic boost into the local community.

As you read on through this issue of Essendon Fields News, which incidentally also celebrates a special milestone of our first anniversary of this publication; the location itself, in particular the Airport Hangars are continuing to generate interest for large scale events and as a backdrop for television and film productions both locally and internationally. Most recently the 12 part series for pay TV’s Conspiracy 365, the AFL Footy Show, the Amazing Race Australia, and a magazine cover shoot for the music band, Eskimo Joe.

Without doubt the dedication and expertise of the management team have been imperative to the

success to date, their doors are always open and they invite and encourage the community to share their insights into how best to provide services and amenities to support the local community.

The Management of Essendon Fields share a mutually cooperative and proactive working relationship with Moonee Valley City Council, community groups and charities and are committed to the growth, success and support of the local community both residentially and commercially.

So much has been achieved in just this first decade and it is with excitement and anticipation that the next decade of development unfolds. We invite all our readers to share in the success by supporting your local industries at Essendon Fields and being part of this ongoing success.

LISA QuITTNER | Community

air ambulanCE ViCtoria lands nEw airCraFt FlEEt at EssEndon airport

EssEndon FiElds CElEbratEs 10 yEar milEstonE

Mantra Tullamarine Car Launch Ad .indd 1 14/09/11 10:09 AM

4 EssEndonFIELDSnEws > SPRING 2011

Now in its sixth year, the 2011 Pink Ribbon Breakfast held at The Atrium has become the largest Pink Ribbon Breakfast in Australia.

Through the tireless and dedicated work of event organiser Di Fincher and her team, the 2010 breakfast raised a total of $64,250.00, the highest fundraising breakfast in the country, with in

excess of $220,000 raised to date over the past 5 years - an incredibly impressive record for a very important fundraising cause.

While the cause behind the fundraising is serious, the event itself is cause for fun, entertainment and networking and let’s not forget, a great breakfast amongst colleagues and friends. Celebrity guests Melissa Hetherington and the ‘The Boys in the Band’ are set to entertain and get your day off to the best possible start.

The annual novelty auction is a highlight with fantastic packages on offer this year including a sports pack comprising tickets to the ladies final of the Australian Open, AFL finals tickets and prestigious golf tournament. In addition, Ryobi garden tools valued at $2000 and of course, the ever popular, tradies prize which last year raised over $6,500 alone.

The Lydia Kauzlaric Award will also be presented to a member of the community who has

volunteered their time in some way to assist those affected by breast cancer. The award is presented in honour of the late Lydia Kauzlaric, Moonee Valley’s first female mayor, who worked with Di Fincher in organising the first of these Pink Ribbon Breakfasts. Lydia sadly lost her battle with breast cancer only weeks after attending the second breakfast. Lydia’s mother also lost her own battle with breast cancer making this award presentation an especially significant and commemorative aspect of the breakfast.

The Pink Ribbon Breakfast has grown from 230 guests in its first year to hosting 821attendees in 2010 and Di is hoping to sell out of all 900 tickets this year, but you will have to be quick to avoid disappointment. Corporate tables of 10 are available as well as individual seating.

With thanks to the 2011 major sponsors, Strathmore Community Bank, Moonee Valley City Council, Ford Australia and the VRC, this year’s event is set to be another record breaker. The support shown by Dee Johns and the management and business community of Essendon Fields is also noted.

Proceeds from the breakfast will be donated to the National Breast Cancer Foundation - the leading community-funded organisation in Australia raising money for research into the prevention, detection and treatment of breast cancer.

Date: 20th October 2011 Venue: The Atrium Flemington the Event Centre 448 Epsom Road, Flemington VIC 3031 Time: Commencing at 7am Tickets: $50.00 per person

2011 pink ribbon brEakFast

With a production budget of $13 million, CONSPIRACY 365 is the single largest drama production ever commissioned for subscription television.

CONSPIRACY 365 is produced by industry leaders Linda Klejus and Ann Darrouzet for Circa Entertainment who have assembled an A-list team of writers and production crew for the 26-week shoot, entirely on location in Victoria.

A location was sought for principle photography for some aspects of the first few episodes of this series and Hangar 5 at Essendon Airport was chosen as an ideal location.

Remmi Aloni, Location Manager for Circa 365, says “I specifically chose Hangar 5 for its aesthetic. It is large with a vintage facade and translates very well on screen. We also needed our protagonist to appear as though he was flying, and Essendon Airfields offers a vast horizon so as to achieve, or ‘cheat’ a flying shot.”

For a production of this scale, many aspects of filming were carefully considered, including logistics of suitable locations as Remmi Aloni points outs.

“There are the tedious logistics. Essendon Airport is relatively close to the city and has little traffic compared to other airports, therefore not affecting the shot or the sound” Aloni adds.

CONSPIRACY 365 is the story of a year in the life of teenager, ‘Cal Ormond’, played by AFI-Award winning Australian actor Harrison Gilbertson, who is forced to go on the run and become a fugitive as he searches for the truth behind a deadly family secret.

Adapted from the best-selling novels by Australian author Gabrielle Lord, CONSPIRACY 365 will be broadcast on FMC, the Family Movie Channel with a unique broadcasting strategy mirroring the 2010 release of the original novels of twelve monthly instalments, commencing in January 2012.

Once again, the versatility and wide scale appeal of Essendon Airport is apparent with

continuing interest from varied industries across Victoria and the nation.

For all the latest updates and announcements on CONSPIRACY 365 visit www.facebook.com/conspiracy365

$13m subsCription tElEVision drama produCtion shoots prinCiplE photoGraphy at hanGar 5

LISA QuITTNER | Community

Moonee Valley City Council has renamed the Incinerator Arts Complex the Incinerator Gallery and appointed a curator to attract touring exhibitions.

The Incinerator Gallery now has a full-time exhibition programs officer who will curate Council’s own exhibitions and identify and secure appropriate touring exhibitions.

Council’s art collection will also be profiled with selected works placed on public display at the gallery, 180 Holmes Road, Moonee Ponds, near the Maribyrnong River.

Designed by renowned architect Walter Burley Griffin, the Incinerator was built in 1929. It was one of thirteen incinerators built across Australia from 1930 to 1938. Only six remain and Moonee Valley is home to the only one in Victoria.

Moonee Valley Mayor Cr John Sipek said the building was listed with the National Trust of Australia, Australian Heritage Commission and Heritage Victoria.

“This building was unused until Council restored it in 2004 and turned it into an arts complex for the community,’’ Cr Sipek said.

“That it’s now going to be a dedicated art gallery is an exciting new chapter for this much-loved building. In keeping with its Walter Burley Griffin heritage, we have an opportunity to capitalise on its heritage significance as an industrial site by exploring themes of industry, society and the environment.’’

Council’s Arts and Culture portfolio holder Cr Jan Chantry said the other great news for art lovers is that from December 2011 the Incinerator Gallery would be open an extra day a week - on

Tuesdays - and entry would still be free.

“The Incinerator Gallery is a wonderful asset to our community. I urge anyone who has not been to check it out and if you haven’t been for a while, revisit it,’’ Cr Chantry said. “The gallery will also remain open in January.’’

Incinerator Gallery’s new curator Richard Ennis said he was excited with the new direction as it will become a unique art gallery in Australia focusing on the very topical and important broader issues of man’s impact on the environment.

The Incinerator Gallery, 180 Holmes Road, Moonee Ponds, Open Wednesday to Sunday, 11am-4pm.

From December, Incinerator Gallery will be open an extra day a week - on Tuesdays. Entry is free.

nEw dirECtion For inCinErator GallEry

Photo by Bill Bachman

5SPRING 2011 > EssEndonFIELDSnEws

A spacious environment, comfortable dining surrounds and an excellent location have all contributed to the success of Max’s Cafe as one of Essendon’s most iconic cafes over many years.

Located on Leake Street in Essendon, Max’s Cafe has recently undergone a complete refurbishment and revamp, including a new management team dedicated to offering their clients an exciting dining alternative bringing the best of Max’s iconic status with a step into the present for those that live, work and visit Essendon.

under the renamed, Max’s Corner, the current owners and staff are committed to their customers

enjoyment of a great dining experience and to once again have a cafe they can return to time and time again, one that they can call their own.

Realising the task at hand to transform and revive, the now, Max’s Corner, a talented team was brought together to work closely to give Max’s the makeover it duly deserved. Chris Wolsey, a colour consultant and fine line artist, together with Karren De Ath, a lighting design expert, worked carefully to choose colours and designs suitable for Max’s new fit out.

Lighting expert Karren stated “Looking at the interior, we were dealing with a tired and run down

premises that no longer had much character, or street appeal. Together we came up with some concepts according to the brief, to brighten and enliven the interior space to draw attention from the outside in.

“The art of illumination and lighting spaces to excite and transform people’s moods has always been a passion of mine. My signature style is to transform an interior space into a natural and relaxing atmosphere by using fixtures to cast shadows on walls and ceiling space as we would see it in an actual exterior application, having been lit by natural

moon or sunlight. The natural light shining through dense foliage and forest type backdrops has always inspired me to bring that within an interior space,“ says Karren.

“With the amazing organic designs of another great friend of mine, Geoffrey Mance’s famous Hedgehog design, we were able to capture this same mood and brighten the areas and create an atmosphere of nature and tranquility... adding great service and superb food, you could say, you have made it to Heaven,“ adds Karren.

“The collaborative work with Max’s new owners, TKIC joinery experts and electricians was an important aspect of this project and only through this collective communication and imagination were we able to finish the project within tight deadlines,” concludes Karren.

Max’s Corner Café and restaurant will certainly be a new experience for locals and people from afar to come and enjoy, whether it be for a hardy Sunday breakfast or lunch, a romantic dinner or just a simple glass of pleasurable red wine while sitting back and enjoying nature, and all within just 8km’s from the CBD, Max’s has a surprise around every corner.

Visit www.kdlighting.com.au for more information on Karren De Ath lighting design expert.

Chris Wolsey colour consultant and fine line artist, can be contacted directly on 0421 647 659.

See our ad below for location and opening times.

max’s CornEr - sEttinG thE mood For mEmorablE dininG ExpEriEnCEs

Moonee Valley City Council has won a Victorian award for excellent management of water assets, for its Integrated Water Asset Management Program.

The Integrated Water Asset Management Program involves using water wisely, improving the quality of local waterways, improving flood management, sourcing alternative water to irrigate open spaces and reducing Council’s overall environmental footprint.

As part of the Integrated Water Asset Management Program, Council:• Adopted a progressive Water Strategy and Water

Sensitive urban Design Guidelines • Modelled where rain falls, flows and is used

across Moonee Valley to help select the best future projects to harvest stormwater and reduce pollution to the waterways

• Installed new raingardens, wetlands, rainwater tanks and swales

• Held community information sessions to explain the role of wetlands and raingardens in Moonee Valley

• Listed all of its water assets, mapped key features and set in place automatic maintenance procedures

• Tracked all water use in all buildings and parks to help reduce use and spot leaks

As the Victorian winner of this award, Moonee Valley’s Integrated Water Asset Management Program will be a finalist in the National Awards.

Moonee Valley Mayor Cr John Sipek said the award was wonderful recognition of Council’s work to save water and improve water quality.

“I am especially proud of the work done to create the wonderful Afton Street wetland and our first five sets of raingardens that have been put in at locations around Moonee Valley,’’ Cr Sipek said.

“These raingardens are installed instead of traditional drains and filter out litter and other pollutants from entering the storm water system.’’

Environment and Conservation portfolio holder Cr Shirley Cornish said that last June Council adopted the Water Strategy that identified that water management was central to overall good city management.

“Council has cut its water use by 43 per cent since 2008, which is a huge achievement,’’ Cr Cornish said.

CounCil wins statEwidE watEr award

Max’s Corner, 1-5 Leake Street, Essendon

7SPRING 2011 > EssEndonFIELDSnEws

Michael Stokes at Essendon Airport

Moonee Valley City Council held its fourth annual Women in Business lunch on September 2, 2011.

More than 320 people attended the lunch, held at Moonee Valley Racing Club and sponsored by Essendon Fields and Bendigo Bank.

The guest speaker was relationship building expert Kirsty Spraggon, who began her career in sales 15 years ago and has since challenged traditional selling ideas with her ‘customers for life’ philosophy. Kirsty spoke about building connections for business success.

The MC for the event was popular columnist, author, blogger, media personality and journalist Mia Freedman who apart from having the highest number of Twitter followers in Australia has also been called the voice of her generation.

The Women in Business lunch is open to both women and men and gives attendees the opportunity to network and market their businesses. The aim of the annual lunch is to encourage local businesses to promote themselves and get to know others in business.

For further information on the Women in Business Lunch visit mvcc.vic.gov.au/businessevents or email [email protected].

womEn in businEss lunCh

boutiquE Gym opEninG this sprinG at EssEndon FiElds

Michael Stokes at Essendon Airport

LAuRA MEANEY | businEss proFilE

A new gym opening its doors this October/November will give the Essendon Fields community a chance to trim up in time for summer and lose those unwanted kilos. Operating successfully in Brunswick for seven years, Fitness Addix is a gym focused on improving the fitness of its clients by offering personalised service with a difference.

Owner of Fitness Addix, 32-year-old Kelly Britter is looking forward to expanding her business further and said Essendon Fields is a place where her business has the potential to thrive located at 92 Bristol Street. “After looking at a few locations, I chose Essendon Fields because the area is developing. There are also no gyms at Essendon Fields and it’s a really good area to have one in as

it will benefit the community. The building I have chosen, which is currently under renovation will have plenty of space for the gym,” Kelly said.

Fitness Addix is a fitness facility that will be results-driven, while also having an inviting environment. “It will be similar to Fitness Addix in Brunswick. It will be a unique, boutique style of gym. Clients will be able to do fitness outdoors as well so really, it is different and not typically commercial at all. There will also be social events and the atmosphere will be fun, motivational and inspiring,” she said.

“The best thing about our gym is that it will deliver a personalised service. We always get to know our clients so our approach is different to a lot of gyms. We will also offer some free programs and keep programs reasonably priced, while operating seven days a week,” Kelly adds.

The new fitness facility will have staff that excel in customer service and are highly trained with certificates in fitness and first aid. “I have a new team ready to go who have been training at the Brunswick Fitness Addix gym. They are a young, vibrant team who have excellent skills in health and fitness. It really is a great team to get onboard with,” she said.

As well as having competent staff, the gym will boast state-of-the-art equipment and it will be ideal for boot camps as it will be situated on 500 metres of land. Fitness Addix will cover all types of fitness training such as boxing, martial arts, strength conditioning, weights, cardio and a number of different and innovative types of classes. The gym will cater for all types of people from corporate, stay at home mums, to elite athletes.

Kelly started her career as a personal trainer 12 years ago and she has built an extensive list of clients which has enabled her to pursue her dream of starting her own gym. For many years Kelly competed as a body builder and has also

been heavily involved in kickboxing. Kelly wanted to pursue her career in health and fitness because of her love of seeing people reach their health and fitness potential. “I love seeing the transition in people. Being able to see people go from having no confidence at all to gaining confidence is really what makes it all worth it. My job is all about improving people’s health,” she said.

“I believe I am a very hands-on personal trainer. My clients can ring me 24/7 if they have any questions about food or anything they need help with. I build strong relationships and always tell my clients that for best results, it is all about balance. I have had some clients for 11 years,” Kelly said.

As many people try to fight the battle of the bulge Kelly offers this advice, “being healthy is about realising where you are at, eating well and balance. It is not about fad diets, consistency is the key.”

Fitness Addix - 92 Bristol Street, Essendon Fields

Owner of Fitness Addix - Kelly Britter

MC Mia Freedman interviews Kirsty Spraggon- Arlene Sachon Photography

8 EssEndonFIELDSnEws > SPRING 2011

thE history oF EssEndon airport ROGER MEYER OAM | history sEriEs 5

Photo above: C1935. Essendon Aerodrome.

Photo above: C1935. Essendon Aerodrome.

Source of photographs: Civil A

viation Historical Society

Now for some Essendon Airport history with a difference - a walking tour.

On this short walk you will see the earliest buildings, or where they were located.

So drive, cycle or walk to Essendon Airport and find your way to the Control Tower (at the corner of Wirraway Road and English Street). Oh, and don’t forget to take this photo with you.

First, orient yourself with the map by finding building 4. This is the site of the present control tower, which is the airport’s third. It was opened in September 1956, just in time for the Melbourne Olympic Games. It is presently being considered for Commonwealth Heritage listing.

If you look through the fence to your right, you will see the foundations of the old Government Hangar (with the word ESSENDON painted on the roof). It was built in 1924 and among its many uses over the years, was the airport fire station in the 1950s.

Beyond that and further along the concreted apron area were buildings 6 and 7; the Groundsman’s House and the Aero Club. In 1950 an igloo hut was attached to the rear of the Aero Club building, and this became the International Terminal building, and remained so until the present terminal was opened in 1959. The newspapers of the day thought this make-do terminal a disgraceful advertisement for Melbourne, and described it as an ‘iron shed’.

It you line up the alignment of Wirraway Road behind you, and then look straight ahead, you may be able to see that it lines up with Bulla Road. These roads were originally joined as one continuous road until the airport was expanded to the west in the 1940s.

Building 10 on your map was where the terminal building is now situated. Mr O’Brien, who operated a poultry farm, also provided a ‘night cart’ service before sewerage system was connected to the airport buildings. Next door was Butterworth’s farm (building 9).

Treadwell Road is now named Nomad Road. As a matter of local interest, a short fragment of the original Treadwell Road exists off Keilor Road in North Essendon.

Ford’s shop (building 8) was an Essendon Airport institution for many years. They sold food and drinks to the many workers on the airport, and dispensed petrol from a hand-operated bowser. It was the only corner store open to the general public for a long way around, and finally closed in1961.

Returning our gaze to the buildings in Wirraway Road, the building immediately to the left of the control tower is a hangar built by the RAAF in 1940. It replaced the Airport’s first building, which had been moved there in 1921 from a private aerodrome at Glenhuntly.

Building 2 on the map, now a modern construction, was the site of Matthews Aviation hangar. Captain George Matthews (1883 - 1958) competed in the 1919 Air Race from London to Melbourne (won, incidentally, by Ross and Keith Smith). Matthews Aviation provided an airmail service to Tasmania. He was founder of the Victorian and Tasmanian Aero Clubs. His was the second hangar on the aerodrome.

The ANA half-hangar, for servicing the engines on Avro-10 aircraft, was relaced in 1934 by a larger hangar (it has a sign, “Hangar 6” on the building). The building is virtually unchanged since it was built.

To the left of this building, but outside the picture, is the hangar with a distinctive curved roof line. It was built in 1936 by ANA and during the

daytime it was their passenger terminal building, while at night, all of the counters, seats and artificial grass were removed, and it reverted to a workshop for maintaining aircraft.

You should by now be standing on the corner of Wirraway Road and Vaughan Street. If you look down Vaughan Street, just beyond the bend in the road, you will be looking at where tram route 59 used to terminate. The line originally terminated in Keilor Road, near Birdwood Street, but was extended to the aerodrome during the war years to transport some of the workforce of 4,000 to and from work. These trams always had on their destination boards the words “Essendon Aerodrome”. When the Tullamarine Freeway was built in the late 1960s, the tram line was diverted to continue along to the end of Matthews Avenue.

On the north-west corner of Wirraway Road and Vaughan Street is a red brick building. It was built by a Holyman Airways subsidiary, National Instrument Company. Aircraft instruments were repaired and calibrated in this building. It was the first to have been built on the west side of Bulla (now Wirraway) Road.

In the next issue, we will continue our perambulation along Wirraway Road.

Roger Meyer is a member of the Civil Aviation Historical Society.

Benefiting the lives of disabled children and their families at the Norparrin Centre for Children with Special Needs was the agenda behind a swanky charity event held on the 19th August at Essendon Airport.

The cocktail night named “Reach the unreachable” was given this title due to the detail involved in creating such an alluring and grand scale occasion. The theme of the night was an “ice bar effect” featuring an inflated marquee housed inside Hangar 4, snow machine and an auctioned helicopter ride over the city making it a memorable evening for the 100 guests that attended.

Organiser of the event Shelley Vale has been helping Norparrin Centre for Children with Special Needs for 18 years and is overwhelmed by all of the support she received in creating the event.

“I couldn’t believe how successful the fundraiser was. It was absolutely outstanding and magnificent. We are not corporate and for so many people to help us out, it is unbelievable, which is why we named the event ‘reaching the unreachable’. This is by far the biggest thing I have ever done. It was such a huge event. We were told an event of this calibre could cost $50,000 plus,” she said.

Norparrin is an Early Childhood Intervention Centre originating in 1980 providing services and support to children with developmental delay or disabilities and their families. The centre is in Mill Park and it provides support in the areas of Speech Pathology, Occupational Therapy, Early Childhood Education and Physiotherapy. The main purpose of Norparrin is to give disabled kids an opportunity to be integrated into mainstream schooling.

Shelley said the money raised will greatly benefit the centre. “It is up to the Norparrin Centre to decide where the money raised will go. They may want to increase hours for specialists such as for speech therapy but ultimately it is up to the centre. One of the outcomes which the centre wanted

to achieve from the event was to become better known,” she said.

The event took seven weeks to organise and it is thanks to the sponsors who helped the organisers “reach the unreachable.” Businessman Lindsay Fox kindly donated the use of the Hangar and his family donated their private helicopter for a night time fly over the city, which was auctioned on the night.

Property Manager at Essendon Fields, Jodie Schickerling provided great support and assistance in all respects which was greatly appreciated by the Norparrin charity event organisers as well as Operations and Environment Officer Russell Pearce, who also played a huge role in the success of the evening by helping out with everything that was required.

Businesses that generously contributed to the success of this special event were: GAM Group of Companies, Wayne Cleaning Systems, Vicfoam, Nillumbik Cellars & The Vines Café, Carlton united Brewers, CN Design, Snow Masters, Inflate Australia, No Fuss Solutions, Laura’s Catering Service, Slide Productions, Walsh Paintworks, Kennards Hire and Coates Hire.

Norparrin Centre for Children with Special Needs Inc 152 Mill Park Drive, Mill Park 3082 Phone (03) 9404 2767 Fax: (03) 9436 8788 Email: [email protected] Website: www.norparrin.com.au

norparrin CEntrE For ChildrEn rEaChEs thE unrEaChablE LAuRA MEANEY | Charity EVEnt

Shelley Vale (right) - Norparrin event organiser

9SPRING 2011 > EssEndonFIELDSnEws

What was your inspiration for creating ‘Looking Through A Glass Onion’

I wanted to create a show for myself that incorporated my first life as a musician in a band, and also gave me a chance to put into practice what I’d since learned about being on a stage and holding the attention of an audience. John Lennon was always in my mind since he’d been shot and killed. The choice made itself.

How has the show evolved since you first toured it during the mid 90s?

It hasn’t changed much. We tinkered for the first few weeks, and basically settled on a show that seemed to do the job that I first imagined; and perhaps a bit more. Each night the show takes on a new audience, and that in itself makes the show a different experience.

How did Lennon influence you growing up, were you a diehard Beatles fan?

I wouldn’t describe me as a ‘fan’ – I was too cool for that. I liked everything that was happening with British rock music, and of course the Beatles were a massive part of that.

What aspects of Lennon’s life does the show cover?

It’s not so much a story of his life; it’s more a compilation of some of his thoughts and memories - reflections on what being a ‘Beatle’ meant; the pitfalls of fame; the struggle to be truthful in a world that only wants you to ‘toe the line’.

What is your favourite John Lennon song?

It changes all the time. Right now I think it’s “Working Class Hero’.

What is your favourite rock n’ roll moment?

The moment Elvis sang ‘That’s Alright Momma’ in Sun Studios in Memphis. We were all born right then, because the gift of rock ‘n’ roll was finally handed from the descendants of slaves to the whole world. And we all became free.

What do you love about performing live shows?

I get to embrace a whole bunch of people I haven’t necessarily met before, and share some quality time with them. It’s magic.

Do you think the appeal of the Glass Onion shows spans generations?

I know it does, because I see them all every night. Those who lived through these times are there, as are their children, and now even their children’s children, because we all know what love is; and we all know what great music is.

When: 28 & 29 October Where: The Palms at Crown, Melbourne Bookings: www.ticketek.com.au or 132 849

Hangar 5 set the backdrop for a magazine cover shoot featuring Eskimo Joe for a national magazine under the banner of Street Press Australia which includes titles, Inpress Magazine in Melbourne, The Drum in Sydney, Time Off in Brisbane and The Drum in Perth.

While the original location for the cover shoot was planned for Perth, plans changed and a location was sought that would work with the concept of vast open spaces. When the shoot was relocated to Melbourne, Music Photographer, Kane Hibberd from The Art of Capture was concerned that Melbourne’s reputation for four seasons in one day made the option of an outdoor photo shoot too risky.

“Once it (the shoot) was moved to Melbourne we decided we couldn’t risk doing an outside shoot with the unreliable Melbourne weather. We still wanted to go with a vast open spaces theme and the Aircraft Hangar at Essendon Airport was suggested to me. I originally didn’t like the idea, but I went and had a look at the space and fell in love with it. It worked out perfectly” said Hibberd.

Kane’s photo from the shoot was featured on the August issue of Inpress Magazine here in Melbourne.

Visit www.theartofcapture.com

‘lookinG throuGh a Glass onion’ tour with John watErs

hanGar 5 - Fit For roCk stars!

October comes alive as the Melbourne Festival, established in 1986 provides a platform for Victorian artists to showcase the diversity of our homegrown talent alongside their international peers.

Opening on Thursday 6 October, this year’s Festival presents 15 world premieres and 13 Australian premieres in a program of 52 shows, events and projects over 17 days.

The Festival examines what it is that unites us across cultures, and includes works that celebrate what can be achieved though unity, through call- to- action, through protest and politics, through assembly of peoples.

A truly international Festival, it features major presentations by visiting artists from countries including Russia, India, Sudan, Indonesia, Japan, Democratic Republic of the Congo, the People’s Republic of China, Iraq, Lithuania, Ireland, South Africa, Israel, Syria and ukraine.

“I hope this year’s program will encourage Melburnians to get out of the house or out of the office, away from a keyboard or screen, and to gather with others in the streets and theatres, the halls and galleries, the parks and sidewalks of their city,” says Brett Sheehy, Artistic Director of the Melbourne Festival.

When: 6-22 October 2011 Where: program details at www.melbournedestival.com.au Bookings: 9662 4242 Or via the website

morninG musiC dEnisE drysdalE in ConCErtOne of Australia’s most enduring and recognised talents is the amazing Denise Drysdale. Over forty years, Denise has entertained millions via varied media, including television, radio, stage, recording and live appearances.Her early days on shows like ‘Komotion’ and the ‘Go Show’ saw her cast as one of Melbourne’s most famous Go Go Dancers. Denise has worked alongside greats like Graham Kennedy, Bert Newton, Don Lane and Ernie Sigley and is currently a co-host on The Circle.Denise will perform songs such as Vince Gill’s Look at us, and a Dusty Springfield medley intermingled with some comedy and patter, accompanied by David Cameron on keyboard.When: Tuesday 15 November at 11am Complimentary morning tea from 10.15am Where: Clocktower Centre, 750 Mt Alexander Road, Moonee Ponds Bookings: 9243 9191 or www.clocktowercentre.com.au Tickets: $17.50

thE womEn oF thE 60’sGina Hogan and Greg Riddel will take you back in time to the fabulous music of the 60s, featuring songs by Dusty Springfield, Shirley Bassey, Aretha Franklin, Petula Clarke, Lulu and more.The show features the amazingly versatile talents of Gina Hogan who has a string of music theatre credits to her name such as Cats, Mamma Mia! & Beauty and the Beast.Gina is accompanied by Greg Riddell who has worked with some of the top performers in our country such as John Farnham, Wendy Stapelton and Girls Girls Girls! Be taken back in time with Gina and Greg as they capture the essence of one of the most memorable decades of our time.When: Tuesday 25 October at 11am Complimentary morning tea from 10.15am Where: Clocktower Centre, 750 Mt Alexander Road, Moonee Ponds Bookings: 9243 9191 or www.clocktowercentre.com.au Tickets: $17.50

CosEntino: distortionsAustralia’s own Cosentino presents for the first time ever, Distortions, intimate magic mysteries and escapes. Let Cosentino’s incredible dexterity, featured acts of mentalism and intense demonstrations astound you. As seen on Australia’s Got Talent Finals!

See him as you have never seen him before, watch as he leads you on a magical journey and distorts your perception of reality. Cosentino’s ‘Distortions’ will challenge your rationale as you witness firsthand staggering acts of mind and body manipulations while all captured live on screen.

This is a show not to be missed and a perfect school holiday event perfect for all the family to enjoy and be astounded by.

When: Saturday 8 October at 7pm Where: Clocktower Centre, 750 Mt Alexander Road, Moonee Ponds Bookings: (03) 9243 9191 or www.clocktowercentre.com.au Tickets: $20 (single) $65 (family of four)

2011 mElbournE FEstiVal

ESSENDON FIELDS NEWS EntErtainmEnt GuidE

Magic Flute – Pauline M

alefane (photographer Keith Pattison)

BF_FP_280x400_110514_v04a.indd 1 16/09/11 10:29 AM

11SPRING 2011 > EssEndonFIELDSnEws

As Spring Racing Carnival fever rises for Melbourne race-goers, talk abounds about the potential of superlative, 3-year-old sprinter, Sepoy as he continues to dash his competition with ease.

With Melbourne Cup-winning jockey, (2000 with Brew) Kerrin McEvoy is one of Australia’s finest who will be riding Sepoy, tipped as the second hottest horse this Spring behind Black Caviar. Last season this impressive colt became the first horse in 22 years to complete the Golden Slipper-Blue Diamond double.

History is about to unfold this spring as this dynamic duo launch their campaign of success this spring.

In your first spring as a senior rider at just 20, you became the second youngest jockey to win a Melbourne Cup, how did that feel?

It’s a real honour for a jockey, trainer or horse owner; it’s the highest accomplishment in Australian racing. For me as a young kid, Mum and Dad would allow me the day off school to watch the Melbourne Cup, so to win on my first try was just an amazing experience and still today it is a period of my life that I look back on and cherish.

Sepoy is touted as the second hottest horse this spring behind Black Caviar, how does it feel to be back onboard Sepoy and what are you expecting from him?

He destroyed his competition quite easily in his early campaign this spring; he has come back as a

3 year old stronger and a physically more mature horse. He is a really exciting horse that I really enjoy being on the back of. He could contest the older horses at Moonee Valley in the Manikato Stakes which is a Group 1 race, that will be the real test for him, he has only ever raced against his own age group.

Sepoy might get the chance to line up against Gai Waterhouse’s mare More Joyous and maybe even ‘Black Caviar’. That would be a fantastic clash, and the crowd would no doubt enjoy being able to witness it. Sepoy is definitely one of the most exciting horses I have ridden and I am looking forward to his whole campaign.

Has Sepoy been set for specific races as yet for Spring Carnival?

His main goal is the Coolmore Stud Stakes on Derby Day on October 29. It’s a Group 1 race down the straight at Flemington over 1200 metres and it’s a race for the 3year olds which will be his main aim.

You have overcome a fractured vertebra in your neck in a fall in mid-2010 at Gosford (NSW) to rise once again to the top of the sport, you have also lost your grandfather in a fall, is the danger of racing to both jockey and horse underestimated, how dangerous is it on and off the racing track?

It’s not underestimated amongst us jockeys or racegoers, but the danger has definitely been highlighted to me, obviously, as I injured my spine which is a sacred area so it really gives you a slap in the face when you get injured, I was lucky to walk away and heal so well.

It is a very dangerous sport and we are out there competing at a high level and trying to obtain the best results for the trainers and horse owners.

You are married to Cathy Payne - a member of the famous Victorian racing family and you yourself come from a racing family with a long history over three generations, what’s it like when the two families get together - a lot of horse talk I would imagine?

A little bit, but when we are away from the track we like to point conversations away from the racetrack. But we are a big racing family and it’s always good to catch up with everyone and spend some time together.

What’s it like being the stable jockey for an operation like Darley and are there other horses from the Darley Stables we should keep our eyes on this spring?

There are lots of horses, Darley in Australia have about 200-250 horses in training at one time. The other spring contender I am looking forward to riding is a filly called ‘Anise’ she is coming to Melbourne from Sydney to race in the 1000 Guineas at Caulfield at the end of October.

What does it take to be a first class jockey; would you encourage your sons Jake and Charlie to follow in the family business?

I would want them to make their own decisions, but if they showed an interest that would be okay.

I think the main ingredient as a jockey is a love of the horses that has to come first. As a jockey on the back of a 5-600 kilo horse you need to

understand and really bond with them and work out what they are thinking. You also need to know what the best way to ride that certain horse is in a race, some horses enjoy doing certain things which others don’t, so it’s imperative that you are in tune with the horse.

Obviously also as a jockey you need to keep your weight down and it makes your job a fair bit easier if you are a natural lightweight.

Any rides during the spring carnival that could see you taking home another Melbourne Cup?

At this stage nothing is set in stone, but the English stables also owned by HH Sheikh Mohammed bin Rashid Al Maktoum called Godolphin, usually bring horses out here for the Melbourne Cup and I would imagine I would probably ride one of their horses. Cathy & I worked over there for 5 seasons/years and when the Darley Operation started up here in Australia, I began working here under the Darley banner which is all owned by the one family.

sprinG raCinG CarniVals’ dynamiC duo - kErrin mcEVoy & sEpoy

To celebrate Children’s Week and universal Children’s Day, Moonee Valley City Council has organised a Teddy Bears’ Picnic on Wednesday 26th October from 10am to 12pm at the Incinerator Gallery, 180 Holmes Road, Moonee Ponds.

The picnic will feature special entertainment by ‘Huggles’ the Teddy Bear as well as a range of fun activities like painting, singing, dancing and biscuit decorating.

The Mayor of Moonee Valley, Cr John Sipek, said a Teddy Bears’ Picnic was a great way to celebrate Children’s Week. “I encourage everyone coming along on the day to bring their favourite teddy bear with them,” Cr Sipek said.

Portfolio holder for Community Services, Cr Miriam Gillis, said Children’s Week was from 22 to 30 October. “Children’s Week is a national program designed to celebrate and recognise the rights of children,” Cr Gillis said.

In addition to the Teddy Bears’ Picnic there are also a range of Children’s Week events happening at libraries, kindergartens and child care centres.

For information on these events, visit Council’s website mvcc.vic.gov.au or contact Council on 9243 8888.

CElEbratE ChildrEn’s wEEk at thE tEddy bEars’ piCniC

LISA QuITTNER | intErViEw

The Essendon Little Athletics Centre provides weekly competition for children aged 5-15 years old.

The Centre relies on parental help to run the weekly competition and as such a requirement of registration is that parents agree to participate in a roster system to act as an official once every three weeks. Everyone at Essendon Little Aths is a volunteer and we promote the ideals of ‘Family, Fun and Fitness’.

The most important aspects of Little Athletics are participating, having fun, making new friends and doing “personal bests” in events.

The Essendon Centre celebrated their 40th Anniversary in February 2011 and was awarded

the LAVic Top Centre in season 2008-09 and were runner-up in this award in 2009-10.

The Track & Field season is held on Saturday mornings between October and March and during the winter months Cross Country is held.

Events conducted at the Centre include running races from 60m to 1500m, Hurdles, Discus, Shot Put, Javelin, High Jump, Long Jump and Triple Jump. The under 6 athletes participate in the On Track program which is an athletic skills and modified event program.

Athletes also have the opportunity to represent the Centre at Region and State Championships for Relays, Multi-Event, Track & Field and Cross Country.

Training is available for those children interested.

Former Essendon athletes have won the Stawell Gift, represented Australia in athletics at the Commonwealth Games, Olympic Games and World Championships, represented Australia in Hockey and are currently playing in the AFL. Little Aths is a foundation for all sports.

For further information, please contact Gwen Timmins on 0438 558 060 email [email protected] or visit the website: www.elac.com.au

EssEndon littlE athlEtiCs CEntrE inC.