SIPPY CUP PACKAGING

Product concept generation, graphics, and packaging design for

novelty sippy cups. Initial plastic clamshell design switched to open

cardstock hangtag in order to cut cost and improve readability of

product graphics.

KEYCAP PACKAGING

Packaging design for a line of rubberized graphic keycaps. Packaging

was changed from original plastic clamshell design to hidden plastic

blister, decreasing costs and increasing readability and perceived value

of product. Worked with in-house illustrator to create several distinct

visual styles for each of the sets.

ORIGINAL PACKAGING:

CAR WINDOW STICKER PACKAGING

Major redesign of packaging for line of family themed car stickers.

Using feedback from wholesale customers changed initial plastic

clamshell design with visually cluttered photograph insets to bright

cardstock envelopes with matte finish and gloss varnish printing.

SILICONE RECORD COASTERS

Generated concept and manufacturing illustrations for record-

shaped silicone coasters. Designed lightweight folded card gift box

and illustration for packaging as well as POP display and lifestyle

photographs.

KEYCHAIN PACKAGING & POP DISPLAYS

Packaging design for LED keychains and POP displays. Communicated

with overseas manufacturers to create POP template based on carton

size requirements. Photographed products and created photo montage

illustrations for use on POPs and in trade catalogs.

T-SHIRT DESIGNS

A selection of my t-shirt designs for GAMAGO. I was responsible for

concept generation, early sketches, color choices, and finished vector

artwork sent to off-site garment manufacturing partners.

CROSS-SHOULDER BAG DESIGN

Pattern design for a cross-shoulder messenger bag. Worked with

overseas manufaturers to select materials, refine dimensions, and

create custom locking buckle. Modified popular GAMAGO apparel

designs to fit bag dimensions and materials and designed dozens of

complementary colorways for interior details.

GAMAGO SITE & EMAIL REDESIGN

Worked with the engineers at Number Ten, LLC and freelance copywriters to redesign the GAMAGO website and email marketing template. Site redesign added characters and graphics that reflected GAMAGOs earlier designs, added more information about current products, and implemented a wholesale web portal allowing buyers to make orders directly online.

http://www.gamago.com