Contents

Page 4-33 Conversation Project

Page 34-79 Re-brand Project

Page 80-135 YCN/J20 Project

Page 136-159 Level Collective Project

Different Ways To

Communicate

Eye Contact

Eye contact i s a perfect way to flirt and communicate to person of your

dreams, j ust give t hem a

little w ink and if they give you a wink back its happily ever after.

Technology

Technology is a great way to commu-nicate with your friends and f amily. You can send them a message from anywhere in t he w orld. It’s a lso a

great way to ignore your family and friends by staring at your phone 24/7 so you don’t have to be apart of their conversations.

Speach

Speech i s the most popular w ay t o communicate to another human being or your loving pet. Speech is a great, you can have m any conversations

with people and you can t ell them

anything you w ant e specially i f you want to insult them.

Sound

Sound was great when you were kids, we all made different sounds to make each other laugh, plus it was the kids way to communicate to each o ther. Some adults still make these sounds

today, they are called politician’s.

Body Movement

Body m ovement a lso known as

reflexing or posing is a secret conver-sation between people who have the perfect bodies. Its w ay f or t hem t o tell you l ook a t me I’m better than you in every way.

Hand Gestures

Hand gestures also known, a s sign language i s a great w ay f or people who are deaf t o communicate to

people, but for the average person it is a g reat w ay t o annoy, i nsult and flirt with the person of your choosing.

Guidelines

Donʼt use more than 3 colours (except t shirts)

Make sure the colours work together

Donʼt over strech anything

No serif typefaces

Must have simple logo designs

Logo must be on every product we made (t-shirts,shoes,bags)

Always use the TEEBOY typeface in every product

Only use red,white and black for the logo

Logo must always be in a rounded square

Logo and rounded square must be the similiar lengh and size

Tee Boy

Tee Boy

STAND OUT

This is my final logo; I’ve kept to my guidelines by only using two colours and keeping the logo simply. There’s not really much changed from the ordinal logo, all I have done is create a new background and cleaned the type up. I think the logo suits the brand and what it stands for. The reason I have two final colours for the logo is be-cause they both look great for the brand and can be used for different products but the red logo is the main logo.

The Teeboy concept was born in late 2013 and launched online March

2014. Having started as a designer with a strong background in retail founder Lucie Graham decided to focus her energies on creating a retail experience that would con-

stantly push boundaries, be reactive and most importantly stock a range of brands that are both accessible

and price conscious.

The Teeboy concept was born in late 2013 and launched online March

2014. Having started as a designer with a strong background in retail founder Lucie Graham decided to focus her energies on creating a retail experience that would con-

stantly push boundaries, be reactive and most importantly stock a range of brands that are both accessible

and price conscious.

Business Cards

ティー少年

Store Layout Idea

ORANGE &PASSION FRUITJUICE DRINK275ML

APPLE &MANGOJUICE DRINK275ML

APPLE &MANGOJUICE DRINK275ML

Today we got a new, short live project. The project was given to us by a clothing brand called Level Collective and all we had to do was design T-shirts that will suit there brand.

We had 2-3 weeks to design the t-shirts for Level Collective and t-shirts with a nature theme and simply theme to it so we could have animals, trees, beach’s and mountains just stuff like that. So here are some of my ideas I created.w

As I wanted something bigger and better and went back to the brief to see what Level Collec-tive wanted from us and seeing as they wanted anything to do with nature, I decided to create t-shirts with animals on them so at first I started by design a simply deer head and I added dif-ferent textures to it and played with the opacity.

Going on the animal theme I still wanted to have the idea bigger and better and I ended up creating this bear because it is the biggest animal in the forest plus I really like them. So I just started looking at designs people have done with bears and I found one which was similar design to mine but I’ve lost the image now and I cant find it but I really loved the design so I created my own. I did the same as I did to the deer were I just added textures and changed the opacity

Here I was still working on the bear but I just changed it a little but I pre-fer the other design so I went back to that to present it to Level Collective.