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BUSINESS PLAN PRESENTATION Donald Kernan [email protected]

Kernan Ppt Mlm 9-13-11

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BUSINESS PLAN PRESENTATIONDonald Kernan

[email protected]

MISSION STATEMENT

DreamerTopia, LLC will excel in establishing an e-

commerce, online promotion, online

entertainment, and social networking environment

that will serve as an “evolution” to community-

based websites.

THE PROBLEM

These sites have predominantly limited their scope, offering only the opportunity to create connections and share updates. Users must bounce from shopping to news to video sites to social networking accounts and back, lacking a centralized hub.

While there are a large number of social networks available on the market today…

THE SOLUTION

DreamerTopia offers…DreamerTopia offers…

DreamerTopia will be the first social network that also DreamerTopia will be the first social network that also provides entertainment, shopping, and the latest news.provides entertainment, shopping, and the latest news.

Personal profile pages

News aggregator

Educational information

Advertising platform

Business networking

platform

Online auction

Marketplace

Streaming video Streaming television

Online gaming network

Streaming radio

MARKET OPPORTUNITY

Approximately 148 million Americans engage in social networking

Social network spending will reach $6 billion worldwide by the close of 2011

One in two Americans will have a smartphone by December 2011

83% of American Internet users access online videos each month

COMPETITION

Lack the ability to interface with all aspects of a person’s personal and professional life

Benefit from an established user base

None provides consumers with the opportunity to stream live television or read aggregated news from one source

Provides a better resource for today’s busy Internet user

Recognizes the need for accessibility across multiple platforms

Applications to balance work and life

Unique and innovative business model

Targeted niche that will grow over time

Current Social Networking Sites

COMPETITIVE ADVANTAGES

Browser-based application One-stop shop – everything in one place Variety of revenue streams Dedicated management team Committed to honesty, integrity, and professionalism Mobile application will become available Gives users the freedom to manage all their online

activities from one location

MANAGEMENT TEAM

Donald Alan Kernan Jr. Owner & Chief Executive Officer Creator of Banner Broker, Inc., an online banner ad and profit-sharing platform

Generated 12,000 users in two months and 2,500 active users within weeks of the company’s formal launch date; led advertising growth to $1.25 million in sales over just three months

Has raised more than $100 million to launch DreamerTopia with zero debt

Donald Alan Kernan Sr. Interim Vice President Accomplished career in numerous military and public safety positions

Currently serves as a police lieutenant; veteran of Operations Desert Storm and Desert Shield

MANAGEMENT TEAM, CONT’D

Kenneth T. WeilChief Financial Officer President of Consult Your CFO, Inc., an interim CFO company

Expertise includes analysis of internal accounting, finance processes, and accounting system implementations

Earned an MBA from Loyola University in Baltimore, Maryland

Madelyn EspirituChief Operations Officer 15 years of successful experience providing support to startup ventures,

independent business owners, and Fortune 500 companies regarding operations, supply chain management, and logistics

Core competencies include planning, purchasing, and management

FINANCIAL SUMMARY

Post-Funding Financial GoalsYear 1 Year 2 Year 3 Year 4 Year 5

Revenue $41,355,900 $117,500,000 $235,000,000 $352,500,000 $470,000,000

Gross Margin $40,626,090 $113,000,000 $226,000,000 $339,000,000 $452,000,000

Operating Expenses $24,214,811 $66,765,168 $131,292,544 $194,400,164 $256,149,025

EBITDA* $16,612,612 $46,436,166 $94,908,789 $144,801,170 $196,052,309

Net Profit $15,024,451 $46,198,430 $94,680,446 $144,582,898 $195,844,837

Profitability Ratios

Gross Margin/Revenue 98% 96% 96% 96% 96%

EBITDA/Revenue 40% 40% 40% 41% 42%

Net Profit/Revenue 36% 39% 40% 41% 42%

Debt Ratios

Debt Ratio (Total Debt/Total Assets) 1.50% 2.66% 3.51% 3.54% 3.27%

Interest Coverage Ratio 11.98 1275.64 3513.88 8548.78 31937.18

Debt Service Coverage Ratio 13.13 -496.51 -845.06 -1093.22 -1272.63

Days on Hand

Receivables 30 30 30 30 30

Inventory 0 0 0 0 0

Payables 30 30 30 30 30

Net Cash Flow $186,926,200 $175,870,882 $224,486,972 $315,244,607 $455,777,875

Cash Balance - Ending $175,870,882 $224,486,972 $315,244,607 $455,777,875 $647,450,544

*Earnings before interest, taxes, depreciation & amortization

FIN

AN

CIA

L H

IGH

LIG

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S

Year 1 Year 2 Year 3 Year 4 Year 5

Revenue $41,355,900 $117,500,000 $235,000,000 $352,500,000 $470,000,000

Gross Margin $40,626,090 $113,000,000 $226,000,000 $339,000,000 $452,000,000

Operating Expenses $24,214,811 $66,765,168 $131,292,544 $194,400,164 $256,149,025

EBITDA* $16,612,612 $46,436,166 $94,908,789 $144,801,170 $196,052,309

Net Profit $15,024,451 $46,198,430 $94,680,446 $144,582,898 $195,844,837

Profitability Ratios

Gross Margin/Revenue 98% 96% 96% 96% 96%

EBITDA/Revenue 40% 40% 40% 41% 42%

Net Profit/Revenue 36% 39% 40% 41% 42%

Debt Ratios

Debt Ratio (Total Debt/Total Assets) 1.50% 2.66% 3.51% 3.54% 3.27%

Interest Coverage Ratio 11.98 1275.64 3513.88 8548.78 31937.18

Debt Service Coverage Ratio 13.13 -496.51 -845.06 -1093.22 -1272.63

Days on Hand

Receivables 30 30 30 30 30

Inventory 0 0 0 0 0

Payables 30 30 30 30 30

Net Cash Flow $186,926,200 $175,870,882 $224,486,972 $315,244,607 $455,777,875

Cash Balance - Ending $175,870,882 $224,486,972 $315,244,607 $455,777,875 $647,450,544

*Earnings before interest, taxes, depreciation & amortization

FIN

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CIA

L H

IGH

LIG

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FUNDING

DreamerTopia will be capitalized by a combined

~$191.8 million from multiple sources of funding

including loans, investment, and PPP

financing.

DreamerTopia.co $700,000

Fractal Dimensions - Loan $20,000,000

Fractal Dimensions - Investment $15,000,000

Skyline Financial $100,000

Corporate Venture Partners $225,000

BMT $50,000

Tradeline $225,000

Gemini Small Cap $80,000,000

MT-799 Small Cap PPP $476,000

Miscellaneous PPP $75,000,000

Total Sources $191,776,000

Start-up Expenses

Operating Costs $78,500

Server Costs $69,000

Salaries $399,300

True Global $1,283,000

Total Start-up Expenses $1,829,800

Start-up Assets

Starting Cash Balance $186,926,200

Inventory $0

Other Current Assets $0

Equipment $20,000

Property/Equipment/Buildout $3,000,000

Other Long-term Assets $0

Total Start-up Assets $189,946,200

Total Uses $191,776,000

SOURCES OF FUNDS

USES OF FUNDS

SO

UR

CE

S &

US

ES

Donald [email protected]

Contact

786-245-8180

Thank You For Your Time

Question and Answer Session