LAURA BINGHAMA UNIQUE SOLO EXPEDITION ACROSS SOUTH AMERICA

“Laura is a very brave person, this is a risky undertaking” -Sir Ranulph Fiennes, Patron of Laura’s expedition

with a quick learning and enthusiastic mind.

LAURA BINGHAMNatural born adventurer Laura Bingham left home at 18 years of age to explore the earth and it’s kaleidoscope of cultures. Traveling through the Greek Islands, Continental Europe, Africa, Asia, and North America eventually landing in Mexico where she taught English and undertook challenging conservation work to protect the endangered Jaguar.   Challenging herself even further Laura and a crew of three, which included one cat sailed back home to England across the Atlantic in a 38ft Trimaran   Back in London whilst establishing her TV career Laura has continued her passion for adventure by honing her skills in survival techniques and is an experienced archer, knife thrower and fire starter.   Continuing her passion for exploring the earth Laura will undertake her next solo expedition across South America in January 2016.

Expedition Start date: 07th January 2016“Travelling South America by bike alone is scary enough for most people.

To do it without money takes it to another level. Should she succeed, Laura’s accomplishment will be up there with the great feats of exploration.”

Ed Stafford

First man to walk the length of the Amazon, Patron of Laura’s expedition

• 7521 km through The Amazon, The Andes, vast deserts and

a variety of cultures.

• From Columbia to Argentina.

• Relying on the food found and food given.

• Relying on the water found, filtered or given

THE EXPEDITIONCYCLING SOLO ACROSS SOUTH AMERICA

NO MONEY & NO RESOURCES

  Phase 1: Columbia and the Amazon jungle Treacherous terrain, tribes, venomous snakes and electric eels.

Phase 2: The Andes, Ecuador & Peru. A winter crossing of the vast mountain range with engorged rivers and deep impenetrable snow drifts.

Phase 3: The Desert: Paraguay & Bolivia Mile after mile with no access to water. A logistical nightmare to pull off.

Phase 4: The Argentine Steppe &Buenos Aires Gaucho culture and flamboyancy in the home of tango.

Expedition Start date: 07th January 2016

THE ROUTE

DIGITAL CONTENT

- 450,000 monthly users - 3 million monthly page views

- 175,000 Facebook fans - 49,000 Twitter followers - 4,000 Pinterest followers

- 250,000 monthly users - 1 million monthly page views - 90,000 Facebook fans - 7,000 Twitter followers - 1,600 Pinterest followers

This expedition documentary produced by Tigress Productions will be a self filmed expedition through dramatic landscapes exploring the generosity of different cultures with the intention to astound and inspire. Content will be made available to sponsors.

Content will feature across national media , the expedition social media channels and webpage as well as being supported by Madison PR, TheRunningbug.com & TheCyclingBug.com

TITLE PARTNER

- Expedition naming rights with “Title Partner” designation

- Dominant partner brand visibility, with corporate colours & brand elements incorporated as appropriate

CATEGORY PARTNER

- For brands wishing to drive value from category exclusivity associated to the expedition

- Granted various branding, experiential, digital & marcoms rights

OFFICIAL SUPPLIER

- Allocation of ‘supplier 'rights in return for the provision of complimentary goods

BRAND INVOLVEMENTThere are a series of opportunities available to partner the expedition with increasing levels of engagement:

Laura Bingham

Email:laura@laurabingham.org

Mobile: 07935 587385

CONTACT