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With over 100 million professional members, LinkedIn makes it easy to stay on top of what is happening with the people in your networks, and is a great way to make new conections. Dianna Graves of ADNET Technologies shows you how to build your professional relationships using the social media website, LinkedIn. These slides demonstrate relationship building tactics, building and managing your professional brand and leveraging LinkedIn as a networking tool via groups, discussions and in-person meetings. Learn how to build and expand your professional network and your brand image by using LinkedIn.
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ADNETTechnologiesInc ADNETTech ADNETTechnologiesInc
LinkedIn: How to Build Professional Relationships
Dianna Graves
• Infrastructure Services
– Infrastructure design
– Managed Services
– Virtualization
– Unified communications
– Backup & Disaster Recovery
– Security & Risk Management
– IT Management/Strategy
• Learning Services
– Learning path
development and
strategy
– Technical training
– Desktop applications
– Professional
development
– Recordings
– Goal-oriented learning
– Certification
preparation and
testing
– Instructor led,
Distance delivery, and
e-Learning
• Development Services
– Strategic development for line of business applications
– Reporting and inventory management systems
– Strength in collaboration technologies (SharePoint)
– SQL and .NET environments
• Business Applications
– Strong industry background in Distribution/Manufacturing and Professional Services
– Complete ERP systems – SAP Business One and Macola ERP
– Financial Accounting
• Strategy and Governance
– Roadmap workshops
– Organizational Assessments
– CIO advisory services
– Outsourced Leadership
– Compliance & Regulatory engagements
– Branding
AD
NET
is p
rou
d t
o o
ffer
:
Agenda
LinkedIn Overview/Set up
Re-connect, Power your career, Get Answers
Connections
Brand your profile
Groups
Follow Companies
Questions
Review
Overview
Founded in December 2002 and launched in May 2003
Over 100 million users across 200 countries
21.4 million U.S. and 47.6 million globally visit the site each month
Over 50 million professionals use LinkedIn to exchange information, ideas and opportunities
“Social media isn’t a fad, it’s a fundamental shift in the way we communicate.”
Connect
Import
Windows Live, Hotmail, Gmail, Yahoo! and AOL.
College or workplace colleagues
Be open and available
Utilize the messaging system
Build relationships
Leave your email address
A professional email address should always be used
Connect
Promote your URL
Blogs
Personal Websites
Update your status
Company events
Business adventures
“We are CEOs of our
own companies: Me
Inc. To be in business
today, our most
important job is to be
head marketer for the
brand called YOU.” -Tom Peters, Author In
Search of Excellence
Brand your Profile
Custom URL
Headline
Summary
Experience
Keywords
Applications
Websites
Recommendations
Position yourself as a leader
Start a group
Groups are extremely powerful assets for your brand. Instead of starting a group based around your company, if you have one, do it around the topic you want to “own.”
Start an event
LinkedIn events are strictly for professional interests or for conferences. By starting your own networking event, you can easily promote it to your current LinkedIn audience, as well as your second and third degree contacts. It’s a great way to become a known connector and leader in your niche.
Ask and answer questions
Perceived as a valuable contributor to your network and someone to go to if people need help.
Review
Re-connect, Power your career, Get Answers
