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Samples created by Lori Cutter T-shirt design by Lori Design, Marketing, PR & Event Planning/Promotions

Lori Cutter Linked In Portfolio

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Page 1: Lori Cutter Linked In Portfolio

Samples created by Lori Cutter

T-shirt design by Lori

Design, Marketing, PR

& Event Planning/Promotions

Page 2: Lori Cutter Linked In Portfolio

Created Business Development Funds (BDF) online web based tool for Intel’s resellers to request marketing funds to offset their advertising, events and promotions and created training tool.

Responsible for creation of web tool from conception to launch and all upgrades. Worked with IT, marketing, field sales team, resellers, finance, accounts payable, compliance and legal to build a tool that would allow advertising $$’s to be requested by reseller, approved by sales and claims paid by marketing.

Intel Corporation - Channel Marketing

Page 3: Lori Cutter Linked In Portfolio

Intel Corporation - Payables Challenge

Created fun way to encourage 37 Intel purchasing

organizations in North America to reduce and collect

$18M of aged invoices. Sample of graphics used for

marketing project which we placed on T-shirts,

websites and internal communication. Tracked all

financial indicators in goal post. Awarded winning

purchasing team with a tail-gate party!

Page 4: Lori Cutter Linked In Portfolio

Open Wheel Magazine & Press Credentials Member of motor racing media for over 20 years with accreditation by NASCAR’s

National Motorsports Press Association. Over 500 nationally published stories.

Page 5: Lori Cutter Linked In Portfolio

2009-2010 Sprint Car Driver Sponsorships to Market Winning With Wellness &

Mannatech Sports and Wellness Products

Brandon Wimmer & Team #7TW – Allstar Rookie; Indiana - Pennsylvania

Calvin Landis #70– Knoxville, IA Raceway

Page 6: Lori Cutter Linked In Portfolio

August 14, 2009 – Knoxville Nationals Autograph Session

Organized autograph session at National televised race and created all marketing materials and press releases in National newsprint to announce event.

Page 7: Lori Cutter Linked In Portfolio

Sponsorship Strategy & Athlete Promotions

Leveraged 200+ professional global athletes on Team Mannatech for product promotion & event marketing.

Certified ISKA (International Sports Karate Assoc.) nutrition coach.

Worked with my race driver Brandon Wimmer, Team Mannatech athlete, to educate fans on proper nutrition and exercise.

Created graphics and layout of marketing flyer and product info card handed out to race fans at race events.

Page 8: Lori Cutter Linked In Portfolio

World of Wheels Xcel Energy Center – St. Paul, MN May 2010

Knoxville Nationals Trade Show – Knoxville, IA August 2010

Volunteer – Event Services National Sprint Car Hall of Fame

& Museum – Knoxville, IA

“Promoting the future of sprint car racing by preserving the past.” Each year car builders and

engineers in sprint car racing donate parts to put together a top competing car to raise money

for the museum by selling raffle tickets.

Work with marketing and event staff at various nationwide events to sell

raffle tickets and promote fund raising activities by sharing with fans the

facts about the race car and sprint car racing. Market private label

apparel line in gift shop.

T-shirt design by Lori T-shirt design by Lori

Page 9: Lori Cutter Linked In Portfolio

Cedar Valley Church - Event Planning

Samples of flyers created to market new ministry I am leading. Artwork appears in church bulletin, PowerPoint

announcements, website and email blasts.

Page 10: Lori Cutter Linked In Portfolio

Cedar Valley Church - Event Planning

Ladies Tea Event 10/2010

“The Table”

Designed table layout, floral centerpiece and customized gifts

for each lady in attendance.

Page 11: Lori Cutter Linked In Portfolio

Portland Christian Center Event Planning

Examples of flyers and posters created

Page 12: Lori Cutter Linked In Portfolio

Parade Lap Apparel tradeshow event – Knoxville, Iowa 2004

Designer of Private Label Racing Apparel Company

Store front window display of my apparel on sale in Pella, Iowa

Catalog cover of private label ladies racing apparel line. Designed logo & catalog layout.

Page 13: Lori Cutter Linked In Portfolio

Parade LapT M

Ladies Racing Apparel & Accessories

Machine Wash - Delicate Hand Wash to preserve garment

Designed by: Lori Manes-Blackburn,

Owner

Copyright & Trademark Protected

Email: [email protected]

Sample of clothing tag and print advertising created to market private label clothing line.

Page 14: Lori Cutter Linked In Portfolio

Created personalized work table for security staff who sit in

the service level and manage visiting team clubhouse.

Created spreadsheet analysis of Seattle Mariner’s Diamond

Club in comparison to Champions Club and made process

improvement recommendations.

Implemented several work-flow improvements and shared

value add for our guests to other co-workers.

Prepared position responsibility document highlighting the

key tasks for all 12 staffing positions in Champions Club.

Suspected guest was very ill during opening game and got

first aid. Ambulance called and was told later I saved her

life!

Came to rescue of guest being hit by ball, provided ice pack

and then later presented her with game ball from team.

Premium Customer Service Minnesota Twins – 2010 Season

Provide Superior Service to Champions Club Guests

Received (4) High Five Awards

for providing co-workers &

guests with Magic Moments.

Page 15: Lori Cutter Linked In Portfolio

The previous pages are samples of creative design, branding, packaging,

marketing, public relations and event planning projects which I have created

over the years in positions of hire and volunteerism.

I can take an ordinary project and add my creative perspective

and turn it into something unique and extraordinary.

My passion is to deliver a finished project

that surpasses all expectations and WOW’s my client!

- Lori Cutter