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8/9/2019 Managing Your Remote Boss
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Managing the boss is critical to every employee's career. If you are a manager of anoverseas subsidiary and your boss is 5,000 10,000 miles away, managing him or her is
critical not only for your own career but also for the subsidiary you manage.
An often-quoted cardinal rule is never to let your boss be surprised in front of others.
Outstanding performers do more than simply keeping the boss briefed on significantdevelopments. As well as carrying out instructions, they also take the initiative in key
areas that will affect the outlook of the local operation.
When you are managing a subsidiary, you will often find yourself dealing with increasing
ambiguity and paradox. React fast or take time to consider? Grasp a new opportunity or
stay operationally focused? Control or collaborate? Do what works best locally or what is
mandated from 10,000 miles away?
For those managers who opt for unquestioning obedience and dependence on the idea
that head office knows best, they can expect the idiom plan or be planned for to come
true. Most head office strategic plans are only performance improvement plans. While it
is necessary for survival to meet performance expectations credibility comes out of the
barrel of performance as one manager remarked it is not sufficient to secure subsidiary
survival. Even superior performance is not enough.
That is not to say that the task stops at reputation management. More multinational
companies no longer view their subsidiaries as dumb sub-contractors. Head office may
think they know best and certainly they have every right to prevent self-serving initiatives
or local empire building. However, the evidence of high performing subsidiaries is thatlocal managers see autonomy as a disadvantage. They are instead looking for increased
influence so that they can grasp opportunities within the integrated global organisation.
Their actions are not designed to undermine the parent but to increase the parents
reliance on them by genuinely adding value. This leadership position requires executives
that, having built credibility, display an attitude of Ask for forgiveness, not permission
towards their boss.
Multiple Boss Syndrome is one of the reasons why subsidiary managers cannot shirk
their responsibility to get beyond short-term performance optimisation. The turnover of
subsidiary managers is about one third that of their bosses. It appears that many are not
actively seeking promotion by moving abroad. An important implication is that the local
manager knows more about whats going on, where the bodies are buried and whereopportunities lie than do the succession of bosses who rely on second-hand reports in
their briefing sessions. Indeed it is not uncommon for Executive Coaching assignments to
have to focus on repairing damage caused by a subsidiary manager failing to manage his
new bosss transition and quickly finding not only his job, but also his organisations
position marginalised.
8/9/2019 Managing Your Remote Boss
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As well as proactively interacting with their boss, high performers are organisationally
aware of where their subsidiary stands. Such political awareness is important to the art of
getting things done. Four types of subsidiary typically exist.
Lone Stars are stand-alone subsidiaries with a basic mandate and no significant
influence elsewhere in the organisation.
Passive Stars are typically dependent on headquarters for taking responsibility for
selected parts of the value chain.
Dominant Stars or product / service specialists can influence other subsidiaries,
including corporate headquarters in a particular area of excellence.
Constellation Stars are strategically independent, influencing and being influenced by
other subsidiaries, including headquarters, as they develop business lines in selected
market areas.
High performing managers evaluate where they stand in their mandate and defend,
consolidate and develop. They understand that a couple of visits to headquarters eachyear is not enough. They get out to each market they serve and learn to appreciate the
dynamics in each. Even if the corporation has not explicitly stated it, multinationals buy
their subsidiaries creative effort towards the group as a whole as well as the operational
requirements of the minimum contract indicated in the budget.
You cant change your boss.
Make his/her job easier.
Make promises you can keep. Then keep them! Give your boss information just the way he/she wants it.
Invite him/her to some team sessions.
No surprises in front of others.
Agree the focus of your efforts and manage realistic expectations.
Dont underestimate your boss however frustrated you may be.
Help your boss answer exceptionally well to people he/she is answerable to.
Be involved in the transitional on-boarding of the new boss. Listen with an open
mind as much as defending your subsidiarys mandate, highlighting its consolidation
accomplishments and promoting its development.