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Marriott International, Inc Varun Venugopalan PGDM 2010-12 Roll No.321 Section D

Marriott International, Inc

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Page 1: Marriott International, Inc

Marriott International,

Inc

Varun VenugopalanPGDM 2010-12 Roll No.321

Section D

Page 2: Marriott International, Inc

The BeginningMarriott Corporation was a

hospitality company that operated from 1927–1993, founded originally by J. Willard Marriott and Frank Kimball.

Marriott Corporation in 1967, which subsequently split into Marriott International Corporation and Host Marriott Corporation in 1993.

Page 3: Marriott International, Inc

The History

J. W. Marriott in 1927 secured from A&W Root Beer the franchise rights for Washington, D.C.; Baltimore, Maryland; and Richmond, Virginia. when he and his wife opened a root beer stand in Washington D.C

With the addition of Mexican food items to the menu, the stand became The Hot Shoppe, a popular family restaurant.

During the Second World War, the business expanded to include the management of food services in defense plants and government buildings

Page 4: Marriott International, Inc

The History In 1935, J. W. Marriott was diagnosed as having

 cancer, and given between six months and a year to live. However, he survived and lived another half century.

Marriott's restaurant chain grew, and the company went public in 1953. 

In 1957, he expanded his business to hotels, opening the first Marriott hotel, The Twin Bridges Motor Hotel in Arlington, Virginia.

Marriott eventually invented the concept of airline in-flight food service. This segment of their enterprise continues to be a large part of their business, providing food services to many major airlines.

Page 5: Marriott International, Inc

Today, Marriott International has about 3,150 lodging properties located in the United States and 67 other countries and territories.

Page 6: Marriott International, Inc

The Top Management

Page 7: Marriott International, Inc

The BrandsMarriott Lodging operates and

franchises hotels under the following brands:

Marriott Hotels & Resorts - Flagship brand with full-service hotels & resorts, 521 Marriott Hotels & Resorts locations worldwide; 343 US, 178 international.

 JW Marriott Hotels & Resorts - Most elegant and luxurious Marriott brand caters to business and leisure travelers, 39 JW Marriott Hotels worldwide; 16 US, 23 international.

Page 8: Marriott International, Inc

The BrandsRenaissance Hotels – A full-service brand

providing guests with the ambiance of a boutique. Brand’s signatures include a "street" restaurant and savvy service. 143 Renaissance Hotels, Resorts and Suites; 75 US, 68 international.

EDITION hotel - This is the latest edition of luxury boutique hotels. 5 Hotels operating under this brand.

Autograph Collection - A diverse collection of high-personality independent hotels.

Page 9: Marriott International, Inc

The BrandsCourtyard by Marriott - Courtyard offers travelers the

choices and options that let them make the most of their time on the road, More than 800 Courtyard by Marriott locations worldwide in over 28 countries.

Residence Inn by Marriott - Designed to provide travelers with everything they need to thrive on long stays, separate living and sleeping areas, Fully equipped kitchens. There are over 580 Residence Inn by Marriott locations worldwide.

Fairfield Inn & Suites - Provides business and leisure travelers with everything they need at an exceptional value. More than 650 Fairfield Inn and Fairfield Inn & Suites locations in the U.S., Canada and Mexico.

Page 10: Marriott International, Inc

The Brands

Marriott Conference Centers - Quality-tier brand specializing in highly effective small- to mid-sized meetings.13 Marriott Conference Centers in the US.

TownePlace Suites - Mid-priced, extended-stay brand which provides all the conveniences of home in a residential atmosphere. 145 TownePlace Suites by Marriott locations in the US.

SpringHill Suites by Marriott - All-suite hotel offering inspiring style at an affordable price, More than 230 SpringHill Suites by Marriott locations worldwide.

Page 11: Marriott International, Inc

The Brands

Marriott Vacation Club - leader in the vacation ownership industry with more than 400,000 families around the globe who own their vacations “the Marriott way”.

The Ritz-Carlton Hotel Company, L.L.C. - Worldwide symbol for the finest in accommodations, dining, and service. Twice a recipient of the Malcolm Baldrige National Quality Award. Over 70 Ritz-Carlton hotel and resort locations worldwide.

The Ritz-Carlton Destination Club - An equity-based luxury vacation program

Page 12: Marriott International, Inc

The Brands Marriott ExecuStay - Fully furnished corporate housing

to executives and travelers who need temporary accommodations for a month or longer. ExecuStay apartments are managed in 45 major markets.

Marriott Executive Apartments - Corporate housing brand designed to meet the needs of business executives on an overseas assignment of 30 days or more, offer travelers residential accommodations with hotel-like amenities. 18 Marriott Executive Apartments internationally.

Grand Residences by Marriott - This unique brand of fractional and private ownership combines all the advantages of a second home with the amenities and personal service of a luxury resort.

Page 13: Marriott International, Inc

Core Values & Culture

Core Values - The fundamental ideals of service to associates, customers, and community which serve as the cornerstone for all Marriott associates are exemplified by Marriott's  "Spirit to Serve" philosophy.

Marriott Culture - It's the Marriott experience. We do whatever it takes to provide our associates with the utmost opportunities and our customers with superior service.

Page 14: Marriott International, Inc

RevenueRevenues decreased by $1,971

million (15 percent) in 2009 as compared to year 2008. But still a healthy $10,908 million in 2009 as to $12,879 million in 2008. Revenues went down as a there was a significant decline in demand for hotel rooms both domestically and internationally as a result of dramatic downturn in the economy.

Page 15: Marriott International, Inc

AwardsAmongst 100 Best Companies to

Work For and one of America’s Most Admired Companies(FORTUNE®)

Amongst Top 50 Companies for Diversity(DiversityInc)

2009 Tourism for Tomorrow Award for Sustainability(World Travel and Tourism Council)

Page 16: Marriott International, Inc

Thank You