Mba 5yr Syllabus (Old)

OLD MBA 5-YEAR INTEGRATED PRACTICE-ORIENTED PROGRAMME SYALLABI (Prior to 2010-11) Scheme of Examination Semester-I mba-801 mba-802 mba-803 mba-804 mba-805 mba-806 : : : : : : (Total Marks: 600) Maximum Marks 100 100 100 100 100 100

Conceptual Foundations of Management Understanding Human Behaviour Executive Communication Fundamentals of Accounting Fundamentals of Sociology Computer Fundamentals Semester-II (Total Marks: 550)

mba-811 mba-812 mba-813 mba-814 mba-815 mba-816

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Business Statistics Business Mathematics Business Laws Business Economics Database Management System Term Paper Presentation (Based on On- Job Training) Semester-III (Total Marks: 550)

100 100 100 100 100 50


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Environment Management and Law Cost Accounting Indian Macro Economic Environment Corporate Law Elements of Marketing Term Paper Presentation (Based on On-Job Training) Semester-IV (Total Marks: 550)

100 100 100 100 100 50


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Basics of Finance Management Accounting Production Management Management Information System Basics of HRM Term Paper Presentation (Based on On-Job Training) Semester-V (Total Marks: 650)

100 100 100 100 100 50

mba-841 mba-842 mba-843 mba-844 mba-845 mba-846 mba-847

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Purchase & Materials Management Quantitative Techniques for Business Management Entrepreneurship Development Business Research Service Marketing International Business Term Paper Presentation (Based on On-Job Training) Semester-VI (Total Marks: 700) 1

100 100 100 100 100 100 50

mba-851 mba-852 mba-853 mba-854 mba-855 mba-856 mba-857 mba-858

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Project Management Marketing Communication Export Documentation and Procedures Total Quality Management Human Resource Development Vyavharik Hindi Term Paper Presentation (Based on On-Job Training) Comprehensive Viva-Voce Grand Total Marks (from I to VI Semesters) Semester-VII (Total Marks: 700) Strategic Management Economic Aspects of Indian Constitution Term Paper Presentation (Based on On-Job Training)

100 100 100 100 100 100 50 50 3600 100 100 50

mba 861 mba 862 mba 863

: : :

OPTIONAL PAPERS: The student are required to opt for 4 theory and a Practical-cum-Viva-Voce papers in all from one functional area Viz., Marketing, Finance and Human Resources. First 3 Theory Papers in each functional areas are compulsory besides Practical-cum-Viva-Voce. MARKETING: mba 864 : Consumer Behaviour mba 865 : Sales and Distribution Management mba 866 : International Marketing Management. mba 867 : Practical cum-viva-voce based on paper mba 864, mba 865 & mba 866 mba 868 : Working Capital Management OR mba 873 : Industrial Psychology FINANCE mba 868 : Working Capital Management mba 869 : Foreign Exchange Management mba 870 : Security Analysis and Investment Management mba 871 Practical-cum-Viva-Voce based on paper mba-868, mba-869 & mba-870 mba 864 : Consumer Behaviour OR mba 873 : Industrial Psychology HUMAN RESOURCES mba 872 : Industrial Relations mba 873 : Industrial Psychology mba 874 : Managing Interpersonal Group Processes mba 875 : Practical-cum-Viva-Voce based on paper mba-872, mba-873 & mba-874 mba 868 : Working Capital Management OR mba 864 : Consumer Behaviour Semester-VIII (Total Marks: 700) mba 881 : Organizational Behaviour mba 882 : E-Commerce mba 883 : Term Paper Presentation Based on Training 2 : 100 100 100 50 100 100 100 100 100 50 100 100 100 100 50 100 100 100 100 50

OPTIONAL PAPERS The student are required to opt for 4 theory and a Practical-cum-Viva-Voce papers in all from one functional area Viz., Marketing, Finance and Human Resources. First 3 Theory Papers in each functional areas are compulsory: MARKETING mba 885 : Strategic Marketing Management mba 886 : Advertising Management mba 887 : Industrial Marketing mba 888 : Practical-cum-Viva-Voce based on paper mba-885, mba-886 & mba-887 mba 890 : Indian Financial System OR mba 895 : International Human Resource Management FINANCE mba 889 : Multinational Financial Management mba 890 : Indian Financial System mba 891 : Portfolio Management mba 892 : Practical-cum-Viva-Voce based on paper mba-889, mba-890 & mba-891 mba 895 : International Human Resource Management OR mba 887 : Industrial Marketing HUMAN RESOURCE mba 893 mba 894 mba 895 mba 896 mba 887 mba 890 : : : : : : Compensation Management Labour Legislation in India International Human Resource Management Practical-cum-Viva-Voce based on paper mba-893, mba-894 & mba-895 Industrial Marketing OR Indian Financial System Semester IX (Total Marks = 700) Management Science International Business Environment Term Paper Presentation Based on Training 100 100 100 50 100 100 100 100 100 50 100 100 100 100 100 50 100 100

COMPULSORY PAPERS: mba-901 mba-902 mba-903 : : : 100 100 50

OPTIONAL PAPERS: The student are required to opt for 4 theory and a Practical-cum-Viva-Voce papers in all from one functional area Viz., Marketing, Finance and Human Resources. First 3 Theory Papers in each functional areas are compulsory besides Practical-cum-Viva-Voce. Marketing mba-904 mba-905 mba-906 mba-907 mba-909 : : : : : Retail Marketing Rural Marketing Sales Promotion Management. Practical-cum-Viva-Voce based on paper mba-904, mba-905 & mba-906 Bank & Insurance Management OR 3 100 100 100 50 100

mba-913 Finance: mba-908 mba-909 mba-910 mba-911 mba-904 mba-913 : : : : :

Counselling Skills for managers

100

Financial Derivatives Bank and Insurance Management Corporate Tax Planning & Management Practical-cum-Viva-Voce based on paper mba-908, mba-909 & mba-910 Retail Marketing OR Counselling Skill for Managers

100 100 100 50 100 100

Human Resources Management mba-912 mba-913 mba-914 mba-915 mba-909 mba-904 : : : : : Organizational Change & Stress Management Counselling skills for managers Performance Management Practical-cum-Viva-Voce based on paper mba-912, mba-913 & mba-914 Bank & Insurance Management OR Retail Marketing Semester-X (Total Marks = 700) 100 100 100 50 100 100

COMPULSORY PAPERS: mba-1001 mba-1002 mba-1003 mba-1004 Knowledge Management Indian Trade and WTO Comprehensive Viva-Voce Term Paper Presentation Based on Training (based on the training done in the 9th Semester) 100 100 100 50

OPTIONAL PAPERS: The student are required to opt for 3 theory and a Practical-cum-Viva-Voce papers in all from one functional area Viz., Marketing, Finance and Human Resources. First 2 Theory Papers in each functional areas are compulsory besides Practical-cum-Viva-Voce. Marketing mba 1005 mba 1006 mba 1007 mba 1009 mba 1011 Finance mba 1008 mba 1009 mba 1010 mba 1005 Product and Brand Management Marketing of Non Profit Organization Practical-cum-Viva-Voce based on paper mba-1005, & mba-1006 Strategic Financial Management OR Human Resource Planning and Development Merchant Banking And Financial Services Strategic Financial Management Practical-cum-Viva-Voce based on paper mba-1008, & mba-1009 Product and Brand Management 4 100 100 50 100 100 100 100 50 100

OR mba 1011

Human Resource Planning and Development

100 100 100 50 100 100

Human Resources Management mba 1011 Human Resource Planning and Development mba 1012 Manpower Development for Technical Change. mba 1013 Practical-cum-Viva-Voce based on paper mba-1011, & mba-1012 mba 1005 Product and Brand Management OR mba 1009 Strategic Financial Management

5

DETAILED CURRICULUMSEMESTER - I mba-801: Conceptual Foundations of Management M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: To facilitate an understanding of various concepts, principles and functions of management.

Unit-I

:

Nature, Scope and Significance of Management; Role of Managers; Principles of Management; Scientific Management. Development of Management Thought Classical, Neoclassical and Contingency. Planning - Meaning and Importance of Planning; Planning Process; Considerations in Planning; Methods of Planning; Types of Plans; Decision Making - Concept and Techniques. Organising - Meaning and Importance of Organising. Process of Organizing, Principles of Effective Organisation; Key Elements in Organising Process: Departmentation, Decentralisation, Delegation; Authority Relationship - Line, Staff and Functional; Formal vs Informal Organisations. Motivation, Leadership and Communication - Concept and Significance of Motivation. Determinants of Behaviour; Maslow's Theory of Motivation; Expectancy Theory. Theory X and Theory Y. Meaning and Importance of Leadership; Leadership Styles; Qualities of Leadership. Communication Meaning, Significance, Barriers and Channels. Control and Management of Change - Managerial and Budgetary Control; Control Process; Control methods : Pre action Control, Steering Control and Post- action Control, Control Techniques. Management of Change - Concept and Process. Resistance to Change.

Unit-II

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Unit-III

:

Unit-IV

:

Unit-V

:

Suggested Readings : 1. 2. 3. 4. 5. B.P. Singh and A.K. Singh B.P. Singh James Stouen, A.F. Freeman, R. Edward Fred Luthans, R.S. Dwivedi : : : : : Modern Management, Excel Book, N. Delhi. Management Concepts & Practices, Dhanpat Rai & sons, Nai Sarak, Delhi. Management, Prentice Hall of India, New Delhi. Introduction to Management, Mc Graw, Hill. Management - An Integrated Approach, National Publishing Co., Delhi.

6

mba-802 : Understanding Human Behaviour M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: To facilitate an understanding of human behaviour and its varied determinants. Unit-I : Definition of Behaviour; Psychology in Historical Perspective - Behaviourism, Gestalt Psychology, Psychoanalysis; An overview of different branches of Psychology - Clerical, Industrial, Social, Experimental and Para Psychology. Perception - Meaning and Significance of Perception; Perceptual Organisation Laws of organisation; Perceptual Abnormalities - Illusions & Hallucinations. Person Perception. Learning - Meaning and Process; Types of Learning; Learning Theories Classical Conditioning, Operant Conditioning, Social Learning Theories. Problem Solving and Thinking. Motivation - Meaning and significance; Theories of Motivation, Motivational Dilemmas. Emotion - Meaning; Theories; Management of Emotion; Emotional Intelligence - Meaning, Significance and Assessment. Personality - Definition; types, Determinants and Assessment of Personality. Theories of Personality. Self-concept. Defensive Behaviour

Unit-II

:

Unit-III

:

Unit-IV

:

Unit-V

:

Suggested Readings : 1. 2. 3. 4. Hilgard & Atkinson C.T. Morgan & King Baron R.N. Sharma : : : : Introduction to Psychology Introduction to Psychology Introduction to Psychology Foundations of Psychology

7

mba-803 : Executive Communication M.M. Internal External Time : : : : 100 30 70 3 Hrs

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Unit-I : To develop written and oral communication skills.

Communication : Meaning, Purpose and Importance, Functions and Process. Language Skills : Listening, Speaking, Reading, Writing. Types of Communication: Oral, Written, Verbal and Non-Verbal, Problems in Communication. Channels of Communication : Formal Versus Informal, Factors in Grapevine Phenomenon. Communication and Decision-Making in Small Groups; Role of Groups; Characteristics of Small Groups, Teamwork : Nature and Significance. Communication within the Organisation : Memo Writing, Proposal Writing, Report Writing, Summerising, Office Orders, Circulars, Writing Notes, Preparing Agenda, Action Taken Report. Communication Outside the Organisation - Business Correspondence : Request for Quotations, Tenders, Orders, Drafting of Sales Letters, Circular Letters, Correspondence with Suppliers Regarding Complaints, Follow-up Letters.

Unit-II

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Unit-III

:

Unit-IV

:

Unit-V

Mechanics of Writing: Punctuation, Abbreviations, Numbers, References. Effective Listening : Face to face Conversation, Telephonic Conversation, Interviews, Instructions, Dictation. Suggested Readings : 1. 2. 3. 4 Sinha, K.K. Pradhan, Homai, et al Paul, Rajendra and Korthalli, J.S. Murphy and Hilderbrandth : : : : Business Communication, Galgotia Publishing Company. Business Communication, Himalaya Publishing House. Business Communication, Sultan Chand & Sons. Business Communications.

:

8

mba-804 : Fundamentals of Accounting M.M. Internal External Time : : : : 100 30 70 3 Hrs

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: To develop conceptual understanding of the fundamentals of financial accounting system which processes transactions and other events through a book-keeping mechanism to prepare and understand financial statements.

Unit-I

:

Accounting as a Measurement Discipline, Accounting Concepts and Conventions; Nature, Scope, Functions and Limitations of Accounting. Role of Accounting in Society. Accounting Process : Journal and Ledger Leading to Preparation of Trial Balance Including Rectification of Errors. Bank Reconciliation Statement. Subsidiary Books. Capital and Revenue, Classification of Income, Expenditure and Receipts. Preparation of Final Accounts for Non-Corporate Entities with Adjustments. Bill of Exchange and Promissory Notes. Depreciation : Concept, Causes, Features, Objectives and Methods. Valuation of Stock. Computer and Accounting : Meaning, Features and Working of Computers. Role of Computer in Accounting; The Flow Chart, Computer Processes, Software packages for Accounting.

Unit-II

:

Unit-III Unit-IV Unit-V

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Suggested Readings : 1. 2. 3. Pandey, I.M. Khan, M.Y. and Jain, P.K. D.K. Goyal : : : Management Accounting, Vikas Publications. Management Accounting, Tata McGraw Hill. New Delhi. Accounting

9

mba-805 : Fundamentals of Sociology M.M. Internal External Time : : : : 100 30 70 3 Hrs

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Unit-I : To familiarise the students with basic concepts and theories of sociology.

Introduction : Nature and Scope of Sociology. The Methods of Sociology; Fundamental Concepts of Sociology. The Relationship Between Man and Society. Social Structure and Processes Social Structure: Meaning, Elements and Types; Social Institutions and Their Functions, Social Process: Co-operation, Conflict, Competition and Assimilation. Socialization and Social Action : Meaning of Socialization; Socialization as a Process of Learning; Stages and Agencies of Socialization. Social Action: Elements, Rationality of Means; Economic, Political and Religious Integration of Ends. Social Change and Institution: Meaning, Types and Factors in Social Change; Social Problems: Meaning, Causes and Remedies. Social Institution: Family, Religion and Marriage; Social Stratification in India. An Overview of Different Branches of Sociology. Basic Concepts of Industrial Sociology: Attitude Formation and Change. Morale Audit; Values and Norms; Power and Politics; Bureaucracy.

Unit-II

:

Unit-III

:

Unit-IV

:

Unit-V

:

Suggested Readings : 1. 2. 3. 4. Miller & Form Sheth (N.R.) Sachadeva, V.B. Mike O' Donnell : : : : Industrial Sociology Industrial Sociology in India Introduction to Sociology Introduction to Sociology

10

mba-806 : Computer Fundamentals M.M. Internal External Time : : : : 100 30 70 3 Hrs

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: The objective of the course is to familiarize the students with the basics of the computers and their uses.

Unit-I

:

Fundamentals of Computers :Introduction to Computer Types (Analog, Digital and Hybrid); Characteristics of Computers; Evolution of Computers (History, Generation), Basic Components of a Computer, Their Functions and Interrelation; Stores Program Concept, RAM, ROM; Computer Hardware and Software and Firmware; Computer Languages, Types of Software, Processing of a Computer, Uses, Applications and Capabilities; Concept of Data Communication and Networking. Types of Computer Systems; Personal-Micro, Mini, Mainframe and Super Computer; Differences and Capabilities; Range of Applications.

Unit-II

:

Data Representation : Number Systems (Binary, Octal and Hexadecimal) and Their Inter-Conversions; Binary Arithmetic; Internal data representation; Organization of memories; Representation of Number (Fixed-point and Floating point); Representation of Alphanumeric Character Codes. Data Storage: Primary Storage; Addressing and Capacity; Types of Secondary Storage - Magnetic Tapes, Disks, Organisation Methods (sequential and direct); Floppy Disk Optical Disk; CD-ROM. Input/Output Devices: Tape/Discs/Diskettes, Lightpen, Mouse and Joysticks, Character Readers, VDU; Serial, Line-Printer Plotters. Operating System : Introduction to Operating System; Types of Operating Systems. Introduction to Text Processing via Word Processor, Introduction of Spreadsheet, its Types and Applications. Introduction to Text Processing via Word Processor, Introduction to Spreadsheet, its Types and Application.

Unit-III

:

Unit-IV Unit-V

: :

Suggested Readings : 1. 2. 3. 4. 5. Govindraju, S. Jain, V.K. Sinha, P.K. Nortron, Peter Ram, B. : : : : : Introduction to Computer Science Wiley, Eastern Ltd. Computers and Beginners Fundamentals of Computers DOS 5.0/6 Computer Fundamentals.

11

SEMESTER - II mba-811: Business Statistics M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Unit-I : To acquaint the students with the statistical techniques and their applications to business problems.

Statistics - Origin and Growth, Definition, Significance, Scope; Functions and Limitations of Statistics. Statistical Survey - Planning and Executing the Survey. Descriptive and inductive Statistics - an Introduction. Collection of Data - Types of Data, Methods of Data Collection, Interview and Questionnaire. Sources of Data Collection. Classification and Tabulation of Data: Meaning and Objectives; Types of Classification. Tabulation of Data, Parts of a Table, General Rules of Tabulation; Diagramatic and Graphic Presentation - Significance and Rules for Constructing Diagrams and Graphs. Measures of Central Tendency and Dispersion - Central Tendency: Mean Median, Mode, Geometric Mean, and Harmonic Mean. Dispersion: Range, the Mean Deviation, the Standard Deviation, Coefficient of Variation, Variance Lorenz Curve, Skewness. Correlation Analysis: Concept, Types and Significance; Karl Pearson's and Spearman's Coefficients of Correlation; Multiple and Partial Correlation. Regression Analysis - an Introduction.

Unit-II Unit-III

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Unit-IV

:

Unit-V

:

Suggested Readings : 1. 2. 3. 4. 5 Business Statistics by J. K. Sharma. Pearson Education, Delhi. Statistics an Introduction R.P. Hooda. MacMillian India Limited, New Delhi. Business Statistics by S.P. Gupta and M. P. Gupta. Sultan Chand and Sons, New Delhi. Statistical Method by S.P. Gupta. Sultan Chand and Sons, New Delhi. Fundamental of Statistics by S. C. Gupta. Himalaya Publishing House, Mumbai.

12

mba-812 : Business Mathematics M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Unit-I : To familiarise the students with a broad based knowledge of mathematics with focus on business application.

Theory of Sets: Meaning, Elements, Types, Presentation and Equality of Sets; Union, Intersection, Compliment and Difference of Sets. Venn Diagram; Cartesian Product of Two Sets, Application of Set Theory. Indices and Logarithms, Arithmetic, Geometric and Harmonic Progressions and their Business Applications; Sum of Squares and Cubes of First Natural Numbers. Permutations, Combinations, and Binomial Theorem Differential and Integral Calculus - An Introduction. (positive index).

Unit-II

:

Unit-III Unit-IV

: :

Matrices - Types, Properties, Addition, Multiplication, Transpose and Inverse of Matrix. Properties of Determinants; Solution of Simultaneous Linear Equations; Business Application of Matrices. Derivative as a Rate Measure. Elasticity as a Function. Price Elasticity of Supply. Price Elasticity of Demand, Income Elasticity of Demand. Marginal Costs and Revenues; Relation between Average and Marginal Cost.

Unit-V

:

Suggested Readings: 1. Sancheti, D.C. and : Business Mathematics, Sultan Chand & Kappor V.K. Sons, New Delhi. 2. Zameerudin, Quazi : Business Mathematics, Vikas Publishing Khanna, V.K. and House, New Delhi Bambri, S.K. 3. Reddy, R. Jaya Prakash : A Text book of Business Mathematics, and Reddy, Y. Mallikarjuna Ashish Publishing House, New Delhi. 4. Mongia : Mathematics for Business and Economics. 5. Raghavachari : Mathematics for Management.

13

mba-813: Business Laws M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Unit-I : To give an exposure to the students of some of the major commercial laws affecting the business.

Meaning of Law, its Significance and Relevance to Modern Civil Society. Indian Contract Act, 1872 : Meaning and Essentials of a Valid Contract, Performance of Contract, Termination of Contract. Contracts of Indemnity and Guarantee, Bailment and Pledge. Law of Agency. Sale of Goods Act, 1930: Essentials of a Contract of Sale, Condition and Warranties; Transfer of Title by Non-owners; Performance of the Contract of Sale. Unpaid Seller - his Rights. Elements of Company Law : Nature and meaning of company; Promotion and incorporation of a company: Memorandum of Association, Articles of Association; Board of Directors. Indian Partnership Act, 1932 : Meaning and Nature of Partnership Types of Partnership; Partnership Deed, Rights and Duties of Partners.

Unit-II Unit-III

: :

Unit-IV

:

Unit-V

:

Suggested Readings : 1. 2. Gulshan (S.S.) Aggarwal, S.K. : : Business Law, New Age Int. Publication. Business Law, Galgotia Publications.

14

mba-814 : Business Economics M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Unit-I : To introduce basic concepts, analytical tools and theories of business economics.

Introduction to Business Economics: Nature and scope of business economics; Nature of business decisions making; Objectives of a Firm. Profit maximisation as the Goal of Corporate Firms. Limitations of Economic Theories. Concept of Demand; Types of Demand; Factors Affecting Demand; Law of Demand; Concept of Elasticity of Demand; Measurement of Elasticity of Demand and its Implications in Decision Making Process; Introduction to Demand Forecasting - its Role, Types and Methods. Production and Cost Analysis; Meaning of Production; Production Technology; Production Function, Least Cost Combination of Inputs; Factor Productivities and Returns to Scale, Cost Concepts, Determinants of Cost, Cost Output Relationship. Pricing under Different Types of Market Structures i.e. Perfect, Monopoly, Monopolistic and Oligopoly; Introduction to Capital and Investment Decisions; Methods of Evaluating Various Investment Decisions. Alternative Theories of Firm's Behaviour; Profit analysis; Product Market Analysis; Money Market Analysis.

Unit-II

:

Unit-III

:

Unit-IV

:

Unit-V

:

Suggested Readings : 1. 2. 3. Mote Paul & Gupta Varshney, R.L. & Maheshwari, K.L. Dwivedi, D.N. : : : Managerial Economics Managerial Economics Managerial Economics

15

mba-815 : Database Management System M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: To inculcate the knowledge of Data Base & their effective usage in managerial Decision making. Unit-I Introduction to Database System, Concepts, Advantages, Disadvantages, Types, Architecture of Database System. Schema, Subschema, Components of Database System. Roles of Database Administrator, Entity, Attributes, E-R Diagram, Entity-Relationship (One-To-One, One-To-Many, Many-To-Many). Data Models: Hierarchical, Network, Relational. Functional Dependency, Normalization. Transitive Dependency, Multi-valued Dependency,

Unit-II Unit-III Unit-IV Unit-V

Database Security, Concurrency.

Suggested Readings: 1 2. 3. Database Management System Database Management System Database Management System : : : Elmasri Navathe James Martin C. J. Date

mba-816 : Term Paper Presentation (Based on On-Job Training) M.M.

:

50

16

SEMESTER - III mba-821 : Environment Management and Law M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. Course Objective: To familiarise the students with same environmental issues. Unit-I: Unit-II: Unit-III: Unit-IV: Unit-V: Environment Management Meaning, Nature and Scope. Ecological Systems and Environmental Systems. Components of the Eco-System. Man and Ecosystem and Environmental Systems. Conservation and Management. Eco-Friendly Business Corporate Social Responsibility, Green Marketing, Environment Ethics. Approaches for Environmental Management Management Based on Standards, Management Based on Best Practicable Means, Other Measures for Environment. Major Provisions of the Environment (Protection) Act, 1986. Environment Audit.

Suggested Readings: 1. G.N. Pandey: Environment Management Vikas Publications

17

mba-822: Cost Accounting M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective : The objective of the course is to provide knowledge of basic concepts to the students in cost accounting. Unit-I: Introduction : Limitations of Financial accounting, Meaning, Definition, Objectives, Advantages of Cost Accounting. Difference between Cost Accounting and Financial Accounting. Objections Against Cost Accounting. Installation of a Costing System. Difficulties in Installing a Costing System. Cost Units and Cost Centers. Methods of Costing: Job, Contract, Batch, Process, Unit, Operating and Multiple Costing. Types of Costing : Uniform Costing, Marginal Costing Historical Costing. Analysis and Classification of Cost. Cost sheet and its Preparation. Items Excluded from cost books Materials control : Meaning, Need for Control, Purchasing and Function of Purchase Department. Purchase Procedure. Stores Control: Maximum Level, Minimum Level, Safety Level, EOQ, Material Records, Stores Ledger, Perpetual Inventory System, Continuous Stock- taking. Labour Cost, System of Wage Payment, Time Wage System and Piece Rate System. Premium and Bonus Plans. Overheads their classification Function-Wise, Elements-Wise, Behavior-Wise Classification and its use. Factors in Selection of Methods of Overhead Rate for Factory. Miscellaneous Items in Overheads: Interest on Capital, Depreciation, Contribution to Staff Provident Fund, Packing, Income Tax, Discount Received, Debts, Night Shift Bonus, Cost of Defectives, Advertising Expenses and Bonus etc.

Unit-II:

Unit-III:

Unit-IV: Unit-V:

Suggested Readings: 1. 2. 3. B.M. Lall Nigam & G.L. Sharma : Cost Accounting Maheshwari & Mittal : Cost Accounting Manash Dutta : Cost Accounting, Pearson India

18

mba-823: Indian Macro Economic Environment M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. Course Objective: The main objective of this course is to apprise the students of Economic Policies of Government of India and to help them understand the parameters of Indian Macro Economic Environment. Unit-I :Economic Roles of Government - Planning, Entrepreneurial, Regulatory & Promotion, Major Problems of Indian Economy - Economic Growth, Poverty, Population and Unemployment. Unit-II : Unit-III: Industrial Policy, Monetary Policy and Fiscal Policy in India. Small Scale Industries : Meaning, Role and Problems, Role of Public Sector Enterprises in Indian Economy, Concepts of Liberalisation, Privatisation, Globalisation and Disinvestment. India's International Trade, Exports & Imports, Balance of Payment, EXIM Policy, Inflation in India. India and World Economy, Role of WTO, IMF & World Bank, Trends of National Income & Per Capita Income in India, Relative Importance of Agriculture, Industry & Service Sector.

Unit-IV: Unit-V :

Suggested Readings: Indian Economy- Ruddar Dutt & K.P.M. Sundaram Indian Economy-Mishra & Puri Business Environment-Francis Cherunilam Business Environment-K. Ashwathapa

19

mba-824: Corporate Law M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. Course Objective: Unit-I: Unit-II: Unit-III: The objective of this paper is to acquaint the students with major provisions of the Company Law, 1956.

Evolution of Company Law in India. Company : Meaning, Salient Features, Forms of Company. Difference between a Company and Partnership. Formation of Company : Promotion, Position of Promoters and their Remuneration, Duties and Liabilities. Registration of companies. Memorandum of Association : Meaning, Contents and its Alteration. Doctrine of Ultra vires. Articles of Association : Meaning, Contents, and its Alteration. Principle of Constructive Notice. Prospectus and its Contents. Liability for Mis-Statement. Shares and Share Capital. Members and Shareholders. Company Meetings and Proceedings. Managerial Remuneration. Power, Duties, Liabilities and Meetings of Directors.

Unit-IV: Unit-V:

Suggested Readings: 1. Avtar Singh : Company Law 2. S.C. Kucchal : Company Law

20

mba-825: Elements of Marketing M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: The objective of this course is to familiarise the students with the basic functions and processes of Marketing. Unit-I: Marketing- Definition, Nature & Scope, Various Concepts of Marketing, Marketing Mix, STP (Segmenting, Targeting & Positioning) Approach to Marketing, Marketing Environment. Unit-II: Unit-III: Product-Meaning, Levels, Product Mix, New Product Development, Product Life Cycle, Branding & Packaging. Pricing- Objectives, Methods & Policies, Promotion Mix- An Introduction to Advertising, Sales Promotion, Personal Selling, Direct Marketing & Public Relations. Distribution Channels- Planning & Management, Retailing, Wholesaling, Physical Distribution & Logistics Decisions. Selected Applications: International Marketing, Marketing Research & Information System, Marketing on Web.

Unit-IV: Unit-V:

Suggested Readings: 1. 2. 3. 4. 5. Marketing Management by Philip Kotler. Marketing Management by E.J. McCarthy. Marketing Management by Ramaswamy and Namakumari. Marketing Management by J. C. Gandhi Marketing Management by Arun Kumar, Vikas Publishing House.

mba-826: Term Paper Presentation (Based on On-Job Training)

M.M. :

50

21

SEMESTER - IV mba-831: Basics of Finance M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Unit-I: To familiarise the students with the basics of finance.

Definition and Importance of Finance Function, Functions of Finance, Distinction between Accounting Function and Finance Function, Definition and Functions of Financial Management, Objectives of Financial Management, Organisation of the Finance Function. Meaning, Characteristics and Need for Financial Planning in Business Concerns, Factors to be Considered in Drafting a Financial Plan. Meaning of Capitalisation and Theories of Capitalisation. Over-Capitalisation and Under-Capitalisation. Sources of Long-term, Medium term and Short-term Finance, Capital Structure, Objectives of Capital Structure and Characteristics of an Optimal Capital Structure. Concept of Cost of Capital, Importance of Cost of Capital in Managerial Decision Making, Computation of Cost of Capital, Concept of Average Cost of Capital. Definition and Importance of Capital Budgeting, Methods for Evaluating the Capital Investment Proposals, Time Value of Money.

Unit-II:

Unit-III: Unit-IV: Unit-V:

Suggested Reading: 3. 4. 5. I.M. Pandey : Financial Management S.C. Kuchal : Financial Management M.Y. Khan : Financial Management

22

mba-832: Management Accounting M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. Course Objective: Unit-I: To make students understand the applications of accounting for managerial functions.

Definition, Characteristics and Scope of Management Accounting, Functions of Management Accounting, Management Accounting as a Tool of Management, Distinction Between Financial Accounting and Management Accounting. Meaning of Budget and Budgetary Control, Objectives of Budgeting, Types of Budgets for Effective Control, Meaning & Functions of Cash Budget. Nature and Importance of C-V-P Analysis, Break-even Analysis, Significance and Limitations of Break even Analysis. Concept of Marginal Costing. Distinction between Marginal Costing and Standard Costing, Advantages and Disadvantages of Marginal Costing. Meaning and Importance of Reporting to Management, Types of Reports, Principles of Reporting.

Unit-II: Unit-III: Unit-IV: Unit-V:

Suggested Readings: 1. 2. I.M. Pandey : Management Accounting Manmohan Goyal : Management Accounting

23

mba-833: Production Management M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. Course Objective: Unit-I: The basic objective of this course is to familiarise the students one of the important functional areas of Management i.e. production.

Production - Definition, Nature, Scope and Importance, Production as a Functional Area of Management, Types - Job, Batch and Flow Production, Continuous and Intermittent Production. Plant Location and Layout - Need, Meaning and Types of Plant Location and Layout. Production Forecasting - Concept, Importance and Methods. Production Planning and Control. Method Study - Concept, Application, Procedure. Relevance of Forms, Charts and Reports in Method Study. Time Study - Concept, Application, Procedure, Determination of Standard, Actual and Normal Time, Performance Rating, Work Sampling.

Unit-II: Unit-III: Unit-IV: Unit-V:

Suggested Readings: 1. 2. 3. Buffa, E.S. : Modern Production Management Mayer, Raymond R. : Production & Operations Management Goel, B.S. : Production Management

24

mba-834 : Management Information System M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. There may be a case problem (may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective : Unit-I : Unit-II : Unit-III: Unit-IV: Unit-V : The objective of the Course to acquaint the students with Information Systems Management.

MIS - Definition, Nature, Scope, System Development Life Cycle Information Sources, Types, Identification and Analysis. Characteristic, Information Search, Query

Systems Analysis and Design, Role of System Analyst, Types of System On-line Information Sources - Definition, Needs, Purpose and Techniques of Searching, Information Sources on Internet and Their Access. Selected Application : Brief Introduction to

Marketing Information System Personnel Information System Accounting Information System Suggested Readings: 1. Management Information System : Jerome Kanter 2. Management Information System : Laudon C. Laudon 3. Management Information System: James O Brien

25

mba-835: Basics of HRM M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be Five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt Five questions in all, selecting one from each unit. Course Objective: Unit-I: Unit-II: Unit-III: Unit-IV: Unit-V: The objective of this course is to familiarise the students with the basic functions and processes of Human Resource Management.

HRM: Historical Development; Definition, Objectives, Scope, Significance and Functions; Human Resource Planning. Recruitment : Process, Sources, Methods and Techniques; Selection: Process, Tests, Interview; Placement. Training: Process, Principles, Methods, Types; Training need Assessment and Process Evaluation; Development: Nature, Process, Methods, Techniques and Evaluation. Compensation Management: Wages, Salaries, Incentives, Fringe Benefits, Bonus; Job Evaluation; Performance Appraisal; Grievance Handling. HRD : Concept, Benefits; Career Planning and Development; Counselling; Industrial Relations: Concept, Trade Unionism; Workers Participation in Management.

Suggested Readings: 1. 2. 3. 4. 5. R.S. Dwivedi : Personal Management in Indian Enterprises. Armstrong, M.A. : Handbook of HRM Practices Aswathappa, K.:Human Resource & Personal Management: Text and Cases Dessler, G. : Human Resource Management Monappa, A. : Managing Human Resources Term Paper Presentation (Based on On-Job Training) M.M. : 50

mba- 836

26

SEMESTER - V mba- 841 Purchasing and Materials Management M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: the objective of this course is to acquaint the students with concepts of purchasing and Material Management issues from managerial perspectives. Unit-I: Purchasing Concept, Significance & Role Purchasing Cycle its Significance, Purchasing as a Profession.

Unit-II Type of Purchasing Role of Purchase Department. Purchasing Department in Relation with Other Functional Departments Marketing, Finance, HRM Unit-III Material Management-Concept, Aims & Scope. Organization of Material Function. Environmental Factors Affecting Material Functions. Material Cycle. Economics of Material Management. Material Planning-a Brief Introduction. Procurement Decision Make-buy, Lease. Vendor Analysis-Identification, Negotiations, Purchasing, Difficulty in Maintaining Relations, Vendor Rating. Material Handling & Transportation.

Unit-IV

Unit-V Value analysis Concept of Value, Techniques and Applications. Measuring Material Management Performance. Recent Trends in Material Management. Future of Material Management Standardization and Simplification Task. Suggested Reading: 1. 2. 3. Purchase & Material Management Purchase and supply Management Purchasing and Material Management P. Gopalakrishnan. Donald W. Dobler. David N. Burt Dean S. Ammer.

27

mba- 842

Quantitative Techniques for Business Management M.M. Internal External Time

: : : :

100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concept of operational research as applicable in business management and business applications of quantitative techniques. Unit-I Probability Theory: Basic Concepts and Approaches; Addition and Multiplication Rules; Bayes Theorem. Probability Distribution: Meaning and Types; Characteristics and Applications of Binomial, Poisson and Normal Distributions. Unit-II Sampling: Definition, Need, Significance and Methods of Sampling. Statistical Estimation and Testing: Meaning and Various Related Concepts, Large and Small Sample Tests z test, t-test, F test and 2 (Chi-Square) Tests. Correlation and Regression Analysis - two Variables only. Unit-III Operations Research: Definition, Meaning, Nature, Significance, Characteristic and Methodology of Operations Research. Linear Programming Problem: Meaning and Assumptions: Problem Formulation and Solution by Graphical & Simplex Methods. (Elementary Problems only). Transportation Problem with elementary applications. Assignment Problem. PERT/CPM. Decision Theory: Decision Making Under Certainty, Risk and Uncertainty.

Unit-IV

Unit-V Inventory Management: Introduction, Types of Inventories, Inventory Decisions, Inventory Management System, Meaning of Safety Stock. Simple Numerical Problems on Inventory. Replacement Theory: Meaning, Determination of Optimal Replacement Period, Determination of Minimum Coverage Cost, and Replacement of Items simple applications. Suggested Readings: 1. Business Statistics by Amir D. Aczel and J. Sounderpandian. Tata McGraw Hill Publishing Company Limited, New Delhi. 2. Statistics for Business and Economics by R.P. Hooda. MacMillian India Limited, New Delhi. 3. Statistics for Management by Richard I. Levin and David S. Rubin. Prentice Hall of India Private Limited, New Delhi. 4. Introduction to Management Science by William J. Stevenson. IRWIN, Sydney, Austrialia. 5. Quantitative Techniques in Management by N. D.Vohra.Tata McGraw Hill Publishing Company Limited, New Delhi. 6. Principles of Operation Reasearch, with applications to Managerial Decisions by Harvey M Wagner. Prentice Hall of India Private Limited, New Delhi.

28

mba- 843

Entrepreneurship Development M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concepts of entrepreneurship, focus areas in the development of entrepreneur. Unit-I Entrepreneurship meaning and significance, relationship between entrepreneurship development and economic development, characteristics, qualities and prerequisites of an entrepreneur, role of entrepreneurship in India. Unit-II Economic, social and psychological need for entrepreneurship, problems associated with entrepreneurship in India, role of innovation and creativity in entrepreneurship. Unit-III Unit-IV Role of Government, promotional agencies and institutions in entrepreneurship development, incentives and various financial schemes available for entrepreneurs. New venture development-methods and procedures. New venture life cycle, environmental factors affecting a new venture, overcoming hurdles in new venture development.

Unit-V Feasibility study firm location analysis, market potential and demand analysis, cost and working capital analysis, profit and tax planning. Suggested Readings: 1. 2. 3. A.N. Desai Rajiv Jain Peter Drucker : : : Entrepreneur & Environment Planning a Small Scale Industry Innovation and Entrepreneureship

29

mba- 844

Business Research M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concepts and basics of research methodology. Unit-I Research meaning, nature, scope in business. Research process, identification of problem, formulation of hypothesis, inference process, scientific methods of research. Recent trends in usage of research in Indian corporate sector. Unit-II Unit-III Unit-IV Research design-nature, significance, types. Ethical issues in research, research agencies. Sources of data collection- nature and types, sampling techniques nature and types brief, introduction to scaling and measurement techniques. A brief introduction to factor analysis, conjoint analysis, cluster analysis and multidimensional scaling.

Unit-V Analysis and interpretation- editing, coding and tabulation of data. Business research reports-format, criterion for judgment of good research report. Suggested Readings: 1. 2. 3. Cooper and Sindler C.R. Kothari G.C. Bery : : : Business research methods. Research Methodology. marketing Research

30

mba- 845

Services Marketing M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concepts of services marketing, focus areas in the services marketing. Unit-I Services Meaning, Types, Characteristics. Difference between Physical Goods and Services. Reasons for Growth of Services Sector. Marketing of Services-Conceptual Framework. Unit-II Environment for Marketing of Services, Marketing Mix in Services. Designing Service Marketing Strategy. Unit-III Unit-IV Services Consumer Behaviour, Segmenting, Targeting and Positioning (STP) Approach in Service Sector. Service Quality, Customer Satisfaction and Relationship Marketing, Internal and External Service Marketing, International and Global Strategies in Services Management.

Unit-V Selected Application of Services Marketing- Financial, Tourism, Consultancy & Marketing Research Services. Suggested Readings: 1. Ravi Shanker 2. 3. 4. 5. 6. S. N. Zha Phillip Kotler R.D. Aggarwal

: : : :

Service Marketing Service Marketing Marketing for Non-Profit Organization. Organization and Management. Service Marketing Service Marketing

Christopher Lovelock : M.K. RamPal, : S.L. Gupta

31

mba- 846

International Business M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concepts of international business, focus areas in the international trade and globalisation trends. Unit-I Conceptual Framework of International Business, Nature; Importance; Growth of International Business. Modes of International Business. Theories of International Trade-Absolute and Comparative Cost Theory, Leintoff Paradox. Unit-II Forces of Globalisation need, ways to Enter in International Business. Environmental Factors in International Business- Cultural, Political, Legal and Economic. Unit-III Institutions in International Business: Rationale for Govt. Intervention. Forms of Trade Control, Impact of WTO, Economic Integrations (NAFTA, EEC, Commodity Agreements). Internationalization Process. Multinational Enterprise: Meaning, Types of MNEs , Impact of MNEs, International strategies- Geographical, Collaborative & Control Strategy.

Unit-IV

Unit-V Human Resource Management : Concept, International Development of Managers, HRM in the Internationalization Process. Suggested Reading : 1. 2. 3. 4. 5. 6. Anant R. Nagandhi Sundram and Black Daniel and Radcbough S. Shiva Ramu Taggart & Modermott Robinson D. Richard : : : : : : International Management International Business Environment. International Business International Business International Business International Business Management

mba- 847

Term Paper Presentation (Based on On-Job Training) M.M. : 50

32

SEMESTER - VI mba- 851 Project Management M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concepts of project management in managerial perspective. Unit-I Concepts of Project Management : Concept of a Project; Categories of Projects; Project Life Cycle Phases; Project Management; Concepts; Tools and Techniques for Project Management; The Project Manager; Basic Education for a Project Manager; Roles and Responsibilities of Project Manager; Project Manager as a Profession; Summary. Unit-II Establishing the Project: Scope, Time, Cost and Performance Goals; Feasibility Report; Financing Arrangements ; Preparation of Cost Estimates; Finalization of Project Implementation Schedule; Evaluation of the Project Profitability; Appointing a Project Manager; Fixing the Zero Date; Summary. Unit-III Organizing Human Resources and Contracting : Delegation; Project Managers Authority; Project Organization; Accountability in Project Execution of Contractors; Team Building; Summary. Organizing Systems and Procedures for Project Implementation; Working of Systems; Design of Systems; Project Work System Design; Work Breakdown Structure (WBS); Project Execution Plan (PEP); Project Procedure Manual; Project Control System; Planning, Scheduling and Monitoring; Monitoring Contracts; Project Diary; summary.

Unit-IV

Unit-V Project Direction, Coordination and Control : Project Direction; Communication in a Project; Project Coordination; Project Control; Scope/Progress Control Performance Control; Schedule Control; Cost Control ; Summary. Suggested Readings: 1. 2. 3. S. Chaudhary Harvery Maylor Bob Goel : : : Project Management Project Management Project Management

33

mba- 852

Marketing Communication M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with marketing communication aspects Unit-I Communication Meaning, Process, Significance in Organization, Integrated Marketing Communication, Marketing Communication Mix, Nature of Different Marketing Communication tools, Organizing and Managing Marketing Communication. Unit-II Advertising as a Tool of Marketing Communication, Definition, Objectives and Functions of Advertising, Social Economic and Legal Aspects of Advertising, Advertising Agency vs. Advertising Department. Unit-III Unit-IV A detailed study of 5 Ms of advertising Mission, Money, Message, Media & Measuring Advertising Effectiveness, Different Components of five Ms Sales Promotion and Personal Selling as Tools of Marketing Communication, Types of Sales Promotion, Strategic Issues in Designing Sales Promotion Program, Personal Selling Process. Strategic Issues in Designing Personal Selling Program.

Unit-V Direct marketing and Public Relations as Tools of Marketing Communication, Modern Tools of Direct Marketing, Developing Integrated Direct Marketing Program, Different Activities of Public Relations Department, Planning and Managing Public Relations. Suggested Readings : 1. 2. 3. 4. 5. 6. 7. Philip Kotler Blythe & Blythe Boyd, Newman Sandage & Fryburger Schaltz, Don and William E. Roman. Belch & Belch : : : : : : : Marketing Management, Prentice-Hall of India Marketing Communication, Pearson Education India, New Delhi Advertising : Select readings Advertising Theory and Practice, AITBS Publishers Sales Promotion Management Integrated Direct Marketing. Advertising & promotion, TMH

34

mba- 853

Export Documentation and Procedures M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concepts of documentation related to exports and basic procedures Unit-I Export Promotion- Meaning and Significance, Institutional Infrastructure for Export Promotion in India, Legal Environment for Export Business, Indias Export Trade and Current Trends, Problems Faced by Indian Exporters. Unit-II Key Documents Used in Exports-Commercial Invoice, GR form, Letter of Credit, Bill of Exchange, Shipping Bill, Bill of Lading etc. Common Problem in Documentation. Unit-III Unit-IV Unit-V Processing of an Export order- a Detail Study of Different Stages, Different Parties and Acts Involved in Processing of an Export Order. Export Finance- Pre-shipment and Post Shipment Finance, Different Financing Facilities Available for Exporters, Role of EXIM Bank in Export Financing. Quality Control and Pre-shipment Inspection, Management of Risk in Export Marketing.

Suggested Readings: 1. 2. 3. 4. 5. 6. P.K. Khurana Varshney & Bhattacharya Pepsi Handbook of India Export T.A.S. Balagopal D. C. Kapoor Acharya Jain : : : : : Export Management International Marketing Export Management, Himalya Publishing House Export Management, Vikas Publishing House Pvt. Ltd. Export Import procedures & Documentation, Himalya Publishing House

35

mba- 854

Total Quality Management M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with concepts of total quality management, Managerial perspective TQM in business organizations. Unit-I Introduction: Concepts of Quality, Total Quality and Total Quality Management. Evolution of Quality Management. Designing Organization for Quality. Quality Policy and Cost of Quality. Unit-II Contribution of TQM Gurus: WE Deming, Joseph M. Juran, Philip Crosby, Armand V. Feigenbaum and Kaoru Ishikawa. Unit-III Unit-IV Quality Planning: Understanding Customers and Their Needs. Quality of Purchased Materials : Determination and Description. Value Analysis. Statistical Quality Control: Meaning and Need Control Charts: Procedure and Types: X chart R-Chart O-chart, C-Chart, P-Chart (Fraction Defective). Advantages and Disadvantages of Statistical Process Control.

Unit-V Quality Teams, Quality Audit, ISO 9000, Business Process Reengineering, JIT. Suggested Readings: 1. 2. 3. Juran, J.M. and Gryna, Frank M Besterfield, Dale H, et al Sharma, D.D. : : : Quality Planning and Analysis Tata McGraw Hill, New Delhi Total Quality Management, Pearson Education, New Delhi Total Quality Management, Sultan Chand & Sons, New Delhi

36

mba- 855

Human Resource Development M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions Course Objective: The objective of this course is to acquaint the students with aspect of HRD as applicable in Business enterprise. Unit-I Introduction to HRD : Definition, Aims and Activities of HRD. The strategy of HRD, Contribution of HRD in India Unit-II Training and Development: Definition and Significance of Training and Development. Training Needs and Objectives, Nature of Management Development. Methods and Techniques of Management Development. Evaluation of Training and Development. Unit-III Performance Management: the Nature and Significance of Performance Management. The Process of Performance Management. 360 Degree Feedback. Monitoring and Evaluating Performance Management. Performance Appraisal/Management in India. Career Management and Counselling : Definition and Aims of Career Management the Process of Career Management. Indian Perspective on Career Development. The Meaning and Role of Counselling. Forms of Counselling. Indian Perspective on Counselling.

Unit-IV

Unit-V Organization Development (OD) and Empowerment: Definition and Objectives of OD. Prerequisites to OD, Steps in OD, Meaning and Significance of Empowerment. Prerequisites to Empowerment. Process of Empowerment. Empowerment Programs in India. Suggested Readings: 1. 2. 3. 4. 5. Rao, T.V and P.F. Pereira Rao, T.V. Kandula, S.R. Armstrong, M. Dwivedi, R.S. : : : : : Recent Experiences in Human Resource Development in India HRD in the New Economic Environment Strategic Human Resource Development A Handbook of Human Resource Management Practice Human Resource development in Indian Enterprises

37

mba- 856

Vyavharik Hindi

38

mba- 857 mba- 858

Term Paper Presentation (Based on On-Job Training) M.M. Comprehensive Viva-Voce M.M. : 50 : 50

39

SEMESTER - VII mba- 861 Strategic Management M.M. Internal External Time : : : : 100 30 70 3 Hours

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Course Outlines Unit-I: Strategic Management- Meaning, Historical Development, Nature, Scope and Significance. Strategic Management Model, Strategic Intent, Vision, Mission, and Objectives. Unit-II: External Environmental Appraisal: Meaning, Significance and Forces. Environmental Scanning: Process and Techniques. Corporate Appraisal- Meaning, Process, Significance & Techniques. Strategy Alternatives and Choices: Stability Strategy, Growth Strategy, Retrenchment Strategy and Combination Strategy, Strategic Alliances. Strategic Choices Models- BCG Matrix, GE- Model, Strategic Implementation: Relationship between Formulation and Implementation Strategy Implementation Process, Management and Others Issues in Strategy Implementation. Unit-: Functional Strategies- An Overview: Strategy Evaluation and Control - Process and Methods. Corporate Social Responsibility. Suggested Readings: 1. H. Igor Ansoff 2. William Glueck 3. 4. 5. 6. 7. Azhar Kazmi R.M. Srivastava Gerry Johnson and Kevan McCarthy Daniel J. Ghosh PK The main objective of the course is to acquaint the students with various issues pertaining to strategic thinking and management.

Unit-III:

Unit-IV:

Corporate Strategy, McGraw Hill, New York. Strategic, Formulation and Management Action, McGraw Hill, New York (Ist edn.) Business Policy and Strategic Management, Tata McGraw Hill, New Delhi. Management Policy and Strategic Management, Tata McGraw Hill, New Delhi. Exploring Corporate Strategy Text and Cases, Scholes Prentice Hall of India, New Delhi. Business Policy and Strategy, A.I.T.B.S., New Delhi. Business Policy, Sultan Chand & Sons, New Delhi.

40

mba-862

Economic Aspects of Indian Constitution Max. Marks External : Internal Time : 70 : : 100 30 3 Hours.

Note: There will be five units in all. The Number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objectives The basic objective of this course is to make the students to understand the major provisions of the Indian Constitution which effect the business & Indian economy. Unit-I Definition of a Constitution: Supreme Law of the Land. Objective of Constitution Preamble to the Constitution of India. Concept of Fundamental & Human Rights in India. Basic Principles of Interpretation of Law. Right to Equality Discrimination to Affirmative Actions. Concept of Liberty Negative & Positive Liberty. Freedom under Article 19 of the Constitution. Right to Education; Employment and Right against Exploitation. Concept of a Welfare State. Directive Principles under the Constitution of India relating to Welfare State. Rights of a citizen in a Modern Welfare State and Liberalized Economic Environment. Fundamental Duties of Citizens. Form of Government Under the Constitution of India. Legislative Procedure in India, Executive Control Over the Legislation. Public Opinion and the Role of the media. The Role of the Judiciary.

Unit-II

Unit-III

Unit-IV

Unit-V Indian federation Co-operative Federalism. Distribution of Legislative & Financial Powers. Freedom to Carry on Business, Trade etc. The Role of the CAG. Suggested Readings : 1. 2. V.N. Shukla D.D. Basu Constitution of India Introduction to the Constitution of India 50

mba 863

Term Paper Presentation (Based on On-Job Training) M.M. :

41

mba-864

Consumer Behaviour Max. Marks External Internal Time : : : : 100 70 30 3 Hours.

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Course Outlines Unit-I: Meaning, Nature, Scope and Historical Developments of Consumer Behaviour, Consumer Behaviour as a Discipline, Framework for Consumer Decision-Making Process, Importance of Study of Consumer Behaviour for Marketers. Unit-II: Unit-III: Unit-IV: Unit-V: Psychological Factors Affecting Consumer Behaviour and Their Implication for Marketers, Perception, Motivation, Learning, Personality and Self- Concept. Cultural, Social and Economic Factors Affecting Consumer Behaviour, Consumer Attitude Formation and Change. Group, Family and Life Style Influences on Consumer Behaviour. Diffusion of Innovation, Adaptation process, and Opinion Leadership. The objective of this course is to impart the knowledge to students regarding consumers behaviour and its implications for marketers.

Suggested Readings: 1. 2. 3. 4. 5. 6. Schiffman L.G. & Kanuk, L.L. Stuart Henderson, Britt Benett Peter D. & Kassarjan, Harold H. Engel, James , Kollat, DT & Miniard, PW David L. Loudon Del L. Hawkins Consumer Behaviour, PHI, New Delhi. Consumer Behaviour in Theory and in Action. Consumer Behaviour, PHI, New Delhi. Consumer Behaviour, Silligrade Dryden Press, Consumer Behaviour, Tata McGraw Hill, New Delhi. Consumer Behaviour, Tata McGraw Hill, New Delhi.

42

mba-865

Sales and Distribution Management Max. Marks External Internal : Time : : 30 : 100 70 3 Hours.

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Course Outlines Unit-I: The field of Sales Management, The Nature and role of the sales managers Job, Sales Organisation Purpose, Principles and Structure. Unit-II: Management of Sales Force: Recruiting, Selecting, Training and Development, Motivating and Compensating Sales Force, Sales Meetings and Contests, Evaluation and Supervision of Salesmen. Controlling the Selling Efforts: The Sales Budget and Budgeting Procedure, Quota Setting and Administering, Sales Control and Cost analysis. Physical Distribution- Nature and objectives, Order Processing, Warehousing, Inventory and Transportation Decisions, Responsibility for Physical Distribution. Distribution Administration: Organisation, Performance Measurement and Reporting. Planning, Audit and Control, The objective of this course is to make students understand the issues and intricacies of sales and distribution function in business.

Unit-III: Unit-IV: Unit-V:

Suggested Readings: 1. 2. 3. 4. Logistics and Supply Chain Management Logistics Management Marketing Management Sales Management Martin Christopher, Pearson Education Asia, New Delhi. Booer Sox and clos, TMH, New Delhi. Philip Kotler , Pearson Education Asia, New Delhi. Still, Cundiff and Govini, PHI, New Delhi.

43

mba-866

International Marketing Management

Max. Marks : 100 External : 70 Internal : 30 Time : 3 Hours. Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: The objective of this course is to orient the students to the problems of international business dealing from the modern marketing point of view. Efforts will be made to deal with those aspects of marketing, which are unique to international business dealings. Course Outlines Unit-I: International Marketing; Definitions, Meaning, Nature and Scope of International Marketing, Reasons and Motivations underlying International Business, basic Modes of Entry, Process of International Marketing, domestic marketing versus International Marketing, Benefits of International Marketing. Unit-II: International Marketing Environment: Cultural Environment, Political Legal Environment and Economic Environment for International Marketing. Unit-III: International Market Selection and Segmentation; Factors, Influencing, International Market Selection and Segmentation, Process of Market Selection, Selection Strategies, International Marketing Planning and Control: Developing an International Marketing Plan, Issues and Framework for International Market Planning, International Marketing Control and Control Sequence. Unit-IV: International Marketing Mix; International Product Policy and Planning in the International Product Mix, Branding, Labeling, Packaging and Organisation of Product Warranties and Services, International Pricing Policy; Pricing Strategy. The Process of Price Setting, Pricing Decisions, Information for Pricing Decisions. Unit-V: International Advertising; International Advertising Strategy, Elements of Advertising Strategy, Media Strategy, International Distribution Management: International Distribution Policy, Selecting Distribution Channels. Suggested Readings: 1. Vern Terpestra & International Marketing, South Western Publishing. Ravi Sarathy 2. R.L. Varshney and International Marketing: An Indian Perspective, Sultan B. Bhattacharyya Chand & Sons, New Delhi. 3. Sak Onkvisit and International Marketing: Analysis and Strategy, John Shaw Pearson Education, New Delhi. 4. Warren, J. Keegan Global Marketing Management, Pearson Education, New Delhi. 5. Philip R. Cateora & International Marketing, Tata McGraw-Hill Publishing John L. Graham Ltd., New Delhi. 6. Kirpalani V.H International Marketing, Pearson Education, New Delhi. 7. P.K. Vasudeva International Marketing Marketing, Excel Books, New Delhi. mba 867: Practical cum-viva-voce based on paper M.M. 50 mba 864, mba 865 & mba 866

44

mba-868

Working Capital Management Max. Marks External Internal Time : : : : 100 70 30 3 Hours.

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Course Outlines Unit-I: The concept of Working Capital; Nature of Asset growth, Patterns of Financing, a decision process, Risk versus Return in Current Asset Management Towards an Optimal Policy, Analysis of Working Capital of a concern. Unit-II: Management of Cash and Marketable securities: Motives for holding Marketable Securities, Choice of Securities, Alternative Strategies. Issues in Management of Cash, Cash Budgeting Methods and Models. Management of Receivables: Nature of Receivables, Cost of Maintaining Receivables, factors affecting size of receivables, Policies for managing accounts receivables, Determination of Credit Policy and Credit Standards. Credit Evaluation of Customers. Management of Inventories; Meaning, Types, Classification, Techniques and Tools, Costs associated with inventory. Financing Current Assets: Controlling Liquidity, Role of Liquidity in Financial Management, Measurement and Determinants of Liquidity, Management of Current Liabilities. Sources of Working Capital, Pattern of Working Capital Management in India with special reference to Government Policies. Financial Decision Making Concepts, Problems and Cases. Fundamentals of Financial Management, Harcourt Asia Pvt. Ltd., Singapore. Financial Management. Foundations of Financial Management. Financial Management. Financial Management, Vikas Publishing House, New Delhi. Financial Management, T.M.H., New Delhi. Working Capital Management, Himalaya Publishing House, New Delhi. The objective of this course is to acquaint the students with the problems of working capital management.

Unit-III:

Unit-IV: Unit-V:

Suggested Readings: 1. Hampton J. John 2. 3. 4. 5. 6. 7. 8. Brigham, Gugene F. Wright Block and Hurt K.M. Upadhayaya I.M. panday Prasana Chandra Bhalla VK

45

mba-869: Foreign Exchange Management Max. Marks : 100 External : 70 Internal : 30 Time : 3 Hours. Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective The objective of this course is to provide the basic knowledge about the foreign exchange dealing including exchange rate determination and exchange risk management. Course Outlines Unit-I: Introduction to Foreign Exchange, Foreign Exchange Market: Nature, participants and structure. Foreign exchange quotations. Unit-II: Unit-III: International Monetary Systems; Historical background and structure. Exchange rate determination, theories, parity conditions, flexible vs. fixed exchange rates. Forward Exchange Market; Nature, participants, forward contracts, premium and discounts, forward vs. future contracts. Currency option market; Determinants of the market value of currency option. Foreign Exchange Exposure; introduction, nature and magnitude, types of exposure: transaction, translation and economic; their measurement and management. Convertibility of Rupee and Liberalised Exchange Rate Management (LERMS) system. An overview of Indian Foreign Exchange Control, RBI guidelines, Important provisions of FEMA. Foreign Exchange A Manual for Managers. Foreign Exchange Hand Book . International Financial Institution and Monetary Management. Financing of Foreign Trade and Foreign Exchange. Multinational Financial Management, P.H.I., New Delhi. International Financial Management. International Finance, MacMillan India Ltd., New Delhi. International Financial Management, TMH, New Delhi. Principle of Foreign Exchange. International Financial Management, PHI, New Delhi. Multinational Financial Mgt., Excel Books, New Delhi.

Unit-IV: Unit-V:

Suggested Readings: 1. P. Balachandran 2. H.P. Bhardwaj 3. D. Bhorali and S. Sikidar 4. B.K. Chaudhary 5. 6. 7. 8. 9. 10. 11. Alan C. Shapir Henning, Pigott & Scott Keith Pilbeam Apte P.G. Chatterjee, A.K. Saran (V) Vij (Madhu)

46

mba-870

Security Analysis and Investment Management Max. Marks : 100 External : 70 Internal : 30 Time : 3 Hours. Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: The main objective of this course is to provide an understanding of basic knowledge about the theory and practice of security analysis and investment decisionmaking. Course Outlines Unit-I: Investment process, objectives of security analysis, types of security, risks in holding securities, markets for securities, risk- return analysis. Unit-II: Bond Analysis: Features of a bond security, bond valuation, bond returns and prices, yield to maturity term structure of interest rates, duration, risk immunization, bond trading strategies. Common Stock Analysis : Features of equity shares various approaches of equity valuation. Fundamental analysis, economy analysis, industry analysis, company analysis, estimating value. Technical Analysis: Fundamental of technical analysis, basic assumptions, Dow theory; Charts, technical trading rules, Efficient Market theory; forms and tests. Options and futures: Types of option, valuation of options, Warrants and their valuation, Features of future contracts; spread and return on futures, financial futures. Security Analysis and Portfolio Management, Prentice Hall of India, New Delhi. . Investments, Prentice Hall of India, New Delhi. Modern Investment Theory, Pearson Education, Indian, New Delhi.. Investment Management, HPH, New Delhi. Investments Management, Sultan Chand & Co., New Delhi. Security Analysis Portfolio Management, Vikas Publishing Home, New Delhi. Investment Analysis and Portfolio Management, TMH, New Delhi. Portfolio Analysis and Management, Sultan Chand & Sons, New Delhi.

Unit-III:

Unit-IV: Unit-V:

Suggested Readings: 1. Donald E. Fischer & Ronald J Jordon 2. Sharpe William 3. Haugen Robert, H. 4. 5. 6. 7. 8. Preeti Singh V.K. Bhalla Pandian ParsannaChandra Bhalla (VK)

mba 871:

Practical cum-viva-voce based on paper mba 868, mba 869 & mba 870

M.M. 50

47

mba-872

Industrial Relations Max. Marks External : Internal Time : 70 : : 100 30 3 Hours.

Note: There will be five units in all. The number of questions to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may not be compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: Course Outlines Unit-I: Nature of Industrial Relations (IR)- Old and New Versions, Dunlop Model and its Relevance for India. Key Issues and Emerging Trends in IR. Patterns of IR in India. The Role of State in IR. Unit-II: The Role of Employers Organisation in IR- Background and Role of Council of Indian Employers (CIE) in IR, Technological Change- impact, Implications and Management. Trade Unionism- History, Characteristics and Role . Measures to Strengthen Trade Unions and Their Recognition issue. Role and Relevance of Trade Unions During Post- Liberalization Period in India. Emerging Trends and Leadership in Trade Unionism. Industrial Unrest-Forms, Causes and Management. Machinery for Prevention and Settlement of Dispute, Ethical Approach to IR- Code of Discipline and Gandhian Trusteeship System. Collective Bargaining- Concept and Process. Collective Bargaining in India. Workers Participation in Management Meaning, Objective, Pre-requisites and Forms. The Indian Schemes of Workers Participation. Participation Through Quality Circles. Handbook of Personnel Management Practice, Kogan Page Ltd, London. Strategic Industrial Relations Management, Global Business Press, Delhi. Trade Union Freedoms in India, Deep & Deep Publication, Delhi. Labour and Industrial Laws, Central Law Publications 1997, Delhi. Industrial Relations, Tata McGraw Hill Pub., New Delhi. Industrial Relations, New Delhi, Tata McSloan, Labour Relations, Englewood, New Jersey: PrenticeHall Inc. To help in understanding basic IR concepts and techniques for managing it effectively.

Unit-III:

Unit-IV:

Unit-V:

Suggested Readings: 1. Armstrong, M.A. 2. 3. 4. 5. 6. Joseph, J. Sharma, G.S. Mishra, S.N. Monappa, A. Monappa, A. A.A. and F. Witney Dwivedi, R.S.

7. 8.

Managing Human Resources-Industrial Relations, in Indian Enterprises, Galgotia Pub. Co., New Delhi. Indian Labour Statistics (Latest), Shimla, Labour Bureau. 48

9. 10.

Indian Labour Year Book (Latest), Shimla, Labour Bureau. Indian Journal of Industrial Relations (Different/latest issues), New Delhi, International Practices in Industrial Relations. Shri Ram Centre for Industrial Relations and Human Resources. Bhatia. S.K.:Deep & Deep Pub. Pvt. Ltd. Sen, R. Industrial Relations in India, Shifting Paradigms. McMillan, New Delhi.

11.

49

mba-873

Industrial Psychology Max. Marks External : Internal Time : : 100 70 : 30 3 Hours

Note: There will be five units in all. The number of question to be set will be ten, in a manner that there are two questions from each unit. The students will be required to attempt five questions in all, selecting one question from each unit. There may be a case problem (which may or may be not compulsory); it will be in lieu of two questions carrying 28 marks and will be in addition to ten questions. Course Objective: To familiarize the students with the applications of principles and Techniques of psychology to industrial problems. Unit-I: Introduction- Meaning, Nature, Scope, Significance and Role of Industrial Psychology and Psychologist in Industry; Growth and Development of Industrial Psychology in India. Human Factors and Industrial problems. Individual Differences in Behaviour. Unit-II: Selection, Placement and Appraisal; Job Analysis: Importance, Use and Procedures, Psychological Testing: General Principles, Aptitude, Personality, Interests and Achievement Tests. Measurement of Proficiency. Performance Appraisal. The Organisational and Social Context of Human Work- Hawthorne Studies. Moral and Group Processes. Job Satisfaction, Psychology of Attitudes, Supervisory and Executive Leadership. Job Evaluation and Incentive Systems, Basic Principles of Motivation and Work The Work Situation and Accidents-Working Conditions, Behaviour Modeling. Fatigue and Monotony, Accidents and Safety; Nature and Dynamic Measurements Preventive Human Relations- Psychological Factors in Labuor Turnover and Absenteeism; Positive Discipline; Management of Grievances.

Unit-III:

Unit-IV: Unit-V:

Suggested Readings: 1. 2. 3. 4. 5. 6. 7. 8. 9. Tiffin, J. and Mccormicf, E.S. Harrel, T.W. Ghiselli. E.E. and Brown C. Maier, N.R.F. Blum, M.L. and Nayor, J.C. Gilmer, V.B.H. Sinha, D. Chatterjee, N.R. Mohanty, G. : Industrial Psychology, Prentice Hall of India Pvt. Ltd., New Delhi. : Industrial Psychology, Oxford and IBH Publishing Co. Ltd., New Delhi. : Personal and Industrial Psychology, McGraw-Hill Book Company, New Delhi. Psychology in Industry, Oxford and IBH Publishing Co., New Delhi. Industrial Psychology and its Social Foundations, Harper and Row. Industrial and Organizational Psychology, Kousaka Publication. Studies in Industrial Psychology, Sri Ram Mehra and Co. Industrial Psychology, Sudha Publications. Textbook of Industrial and Organisational 50

10. 11. 12.

Amold J., Robuston T.L. Copper Blum M.L. & Balnbhy B. Maier N.R.F.

Psychology, Oxford & IBH Publishing Co. Work Psychology Understanding Human Behaviour in Work, Macmillan India Ltd. Counseling & Psychology Englewood Cliffs, N.J. Prentice Hall. Principles of Human Relations, New York Wilon, 1956.

51

mba-874

Managing Interpersonal Group Processes Max. Marks External : Internal Time : 70 : : 100 30 3 Hours.

Note: There will be five units in