McDonald’s Monster v/s Alien MonstervsAlien-Aug'09... · 2009-12-28 · Date: 31st August 2009 Link: ... Publication: Hindustan Times Edition: Indore Date: 12 September, 2009 Page:

TORQUE COMMUNICATIONS PVT. LTD.♦♦ Delhi Delhi ♦♦ Mumbai Mumbai ♦♦ Bangalore Bangalore ♦♦ Ahmedabad Ahmedabad

McDonald’sMonster v/s Alien

Release Coverage Document

Prepared by Torque Communications


ONLINE



McDonald’s kicks off Happy Meal promotion for kids-‘Monsters and Aliens’

McDonald’s ‘Monster and Aliens’ Happy Meal promotion features exclusive characters from the DreamWorks Animation ‘Monsters v/s Aliens’ film.

Prepare to befriend a monster and take him home as McDonald’s, the world’s leading food service retailer, kicks off of its latest in-store Happy Meal promotion for kids - ‘Monsters and Aliens’.

McDonald's ‘Monster and Aliens’ Happy Meal promotion features exclusive characters from the DreamWorks Animation ‘Monsters v/s Aliens’ film. McDonald's young guests will receive one of eight ‘Monsters and Aliens’ toys with the purchase of a Happy Meal. The eight characters include Dr. Cockroach, B.O.B, Insectosaurus, Robot, Mothership, Gallaxhar, Gianormica Viewer, Missing Link Viewer, all of which bring the movie's awesome and imaginative characters to life for kids and collectors.

Commenting on the promotion, Arvind Singhal, Director Marketing, McDonald’s India, West & South said, “The Monster and Aliens


Website: www.indiainfoline.com

Date: 31st August 2009

Link: http://www.indiainfoline.com/news/innernews.asp?storyId=112955&lmn=1&cat=18


franchisee has caught the imagination of kids across the world and we wanted to further augment the thrill of this experience by letting them own a spooky monster and create the same delight for our Happy Meal Fans. I am sure that our young customers will enjoy it.”

These toys will be available from 01st September – 30th September 2009 at all McDonald’s outlets across Mumbai, Pune, Ahmedabad, Vadodara, Bangalore, Chennai and Hyderabad.



PUBLICATIONS




Publication: DNA Ya Edition: Mumbai

Date: September 06, 2009 Page: 01+08



Publication: DNA After Hrs Edition: Bangalore

Date: September 2, 2009 Page: 02



Publication: Mid-day Edition: Bangalore




Publication: The Hindu –Metro Plus Edition: Bangalore




Publication: The Hindu Edition: Bangalore




Publication: The Hindu Edition: Hyderabad




Publication: Financial Chronicle- Brand Wagon

Edition: Mumbai/ Ahmedabad/ Bangalore


Publication: Financial Chronicle Edition: Mumbai/ Bangalore/ Delhi

Date: 23 September, 2009 Page: 07



Publication: The New Indian Express Edition: Bangalore




Publication: Hindustan Times Edition: Indore



Headline: McDonald’s presents Monster v/s Alien

Happy Meal promotion


Publication: Vadodara Samachar Edition: Vadodara

Date: September 3rd , 2009 Page: 2


Headline: Your Friendly Monsters and Aliens Descend on McDonald’s”


Publication: Andhra Prabha Edition: Hyderabad

Date: September 6th , 2009 Page: 11




Publication: Visalandhra Edition: Hyderabad





Publication: Prajashakti Edition: Hyderabad



Headline: McDonald’s Happy Meal promotion


Publication: Andhra Bhoomi Edition: Hyderabad



Headline: Happy Meal”


Publication: Eenadu Edition: Hyderabad



Headline: McDonald’s Happy Meal promotion”


Publication: Surya Edition: Hyderabad




Publication: Gujarat Niti Edition: Ahmedabad




Publication: Rakhewal Edition: North Gujrat

Date: September 7, 2009 Page:04


Headline: Your friends Monsters and Aliens will come down at McDonalds to meet you


Publication: Bapor Samachar Edition: Vadodara




Publication: Gujrat Darpan Edition: Vadodara




Publication: State Express Edition: Vadodara




Publication: Yugprabhav Edition: Vadodara




Publication: Loksatta Edition: Pune




Publication: Bapor Samachar Edition: Vadodara

Date: September 05 , 2009 Page: 3



Publication: Gujrat Darpan Edition: Vadodara




Publication: State Express Edition: Vadodara

Date: September , 2009 Page: 03



Publication: Yugprabhav Edition: Vadodara




Publication: Vadodara Samachar Edition: Vadodara




Publication: Agniban Edition: Indore




Publication: Indore Samachar Edition: Indore




Publication: Nav Bharat Edition: Indore




Publication: News Today Edition: Indore




Publication: Prabhat Kiran Edition: Indore




Publication: Awantika Edition: Bhopal




Publication: Sakshi Edition: Hyderabad




Publication: Gujrat Mitra Edition: Vadodara




Publication: Dainik apni Duniya Edition: Indore




Documents

McDonald’s Monster v/s Alien MonstervsAlien-Aug'09... · 2009-12-28 · Date: 31st August 2009 Link: ... Publication: Hindustan Times Edition: Indore Date: 12 September, 2009 Page: