AMITY GLOBAL BUSINESS SCHOOL

FRM-007 Page 1 of 3 Version 1.0

Module Syllabus

Course B A (Hons) International Business Strategy

Module Title International Operational and Logistical Strategies

Module Syllabus no. (if any) MOD001050

Year offered 2015

Start date September 2015

End date December 2015

Module Description Logistics and supply chain management has grown as a strategic concern, due to the changing customer dynamics, globalisation and intensifying competition. This module highlights how the ever-demanding customer creates a need for managing the network from raw materials to endcustomer. In fact, it is often stated that individual organisations no longer compete, but that the impetus of competition has shifted to supply chains/networks. These networks must rely on the strategic management of a variety of logistics processes, which are explored on the module. The complexity of managing these processes becomes more intense as vertical integration is sparse and competition for both customers and reliable suppliers is global and intense. The global environment is a common thread throughout the module and hence, global logistics supply chain strategies are explored. Any logistics supply chain strategy has to make trade-offs in terms of cost; quality and time. These trade-offs are echoed in the generic strategies of lean; agile and hybrids, which are critiqued, leading to a discussion on how to make that strategy happen through: metrics; e-business and relationship management. This module focuses on exploring how logistics and supply chain strategy should be managed. To aid understanding, case studies and two games (the MIT beer game and the Buckingham lean game) are used on this module. Case studies and games not only help introduce the principles and concepts of logistics and supply chain management, but also allow the students to interactively participate and see the effects of their strategies on supply chains.

Outline Content -Defining and understanding logistics and supply chains -The importance of information and the bull-whip effect (MIT beer game) -The customer and customer information, including Customer Relationship Management -Strategies for logistical processes I: procurement/sourcing and manufacturing; -Strategies for logistical processes II: transportation; distribution; warehousing and packaging -Global supply chain and logistics strategy -Lean and agile strategy (value-stream mapping and management) -Strategy in action (Buckingham lean game) -Developing logistics/supply chain strategic plans and

AMITY GLOBAL BUSINESS SCHOOL

FRM-007 Page 2 of 3 Version 1.0

implementation plans -Making that strategy happen: supply chain and logistics performance measurement -E-business: logistics and supply chain -Managing inter-organisational relationships

No of teaching hours 24 Hours

Teaching Methods Lectures, tutorials, case-studies analysis, research journals and group discussion.

Assessment Methods and Weightages

Refer Module Guide

Skills for maximising learning outcomes

Reading and research

Dates of examinations, major assessments and assignments

Refer to ARU website – (www.https://e-vision.anglia.ac.uk)

Recommended text Key Texts: -Verma, R. and Boyer, K. 2010. Operations and Supply Chain Management: World-Class Theory and Practice, London: Thomson Learning Supplementary Texts include: -Bowersox, D.J., Closs, D.J. and Cooper, M.B., 2009. Supply Chain Logistics Management. 3rd ed. London: McGraw-Hill. -Chopra, S. and Meindl, P., 2010. Supply Chain Management: Strategy, Planning and Operation. 4th ed. Upper Saddle River, New Jersey: Pearson Education. -Christopher, M., 2011 or 2005. Logistics and Supply Chain Management: Creating Value Adding Networks. 4th ed. or 3rd ed. Harlow: Financial Times Prentice Hall. -Harrison, A. and van Hoek, R., 2008. Logistics Management and Strategy: Competing Through The Supply Chain. 3rd ed. London: Prentice Hall. -Simchi-Levi, D., Kaminsky, P. and Simchi-Levi, E. 2004. Managing the Supply Chain - The Definitive Guide for the Business Professional London: McGraw-Hill.

Additional Remarks (if any)

Lesson No. Learning Outcome

1 -Defining and understanding logistics and supply chains -The importance of information and the bull-whip effect (MIT beer game)

2 -The customer and customer information, including Customer Relationship Management -Strategies for logistical processes I: procurement/sourcing and manufacturing;

3 -Strategies for logistical processes II: transportation; distribution; warehousing and packaging -Global supply chain and logistics strategy

4 -Lean and agile strategy (value-stream mapping and management) -Strategy in action (Buckingham lean game)

5 --Developing logistics/supply chain strategic plans and implementation

AMITY GLOBAL BUSINESS SCHOOL

FRM-007 Page 3 of 3 Version 1.0

plans.

6 -Making that strategy happen: supply chain and logistics performance measurement

7 -E-business: logistics and supply chain

8 -Managing inter-organisational relationships