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Money4Gold - Evolution Direct Marketing 200,000 Gold into Cash buyers Description Money4Gold specialised in converting unwanted gold and scrap jewellery into cash. Customers have initially

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Page 1: Money4Gold - Evolution Direct Marketing 200,000 Gold into Cash buyers Description Money4Gold specialised in converting unwanted gold and scrap jewellery into cash. Customers have initially

Money4Gold

200,000 Gold into Cash buyers

Description

Money4Gold specialised in converting unwanted gold and scrap jewellery into cash.

Customers have initially responded to an offer online, via insert or DRTV and requested a “gold

pack”. Unwanted gold and jewellery was then sent via Royal Mail special delivery for

valuation.

Once a valuation has been agreed, customers were then paid cash dependant on the weight

and quality of the gold and jewellery.

These highly responsive customers have trusted valuable items by mail order and are from all

walks of life. BC1,C2,D in profile, they range from ages 25-60.

This list would work well for mailings of the following nature: All mail order offers, fashion,

financial, credit, insurance, charity and competition offers.

Profile

AGE Majority 25-60 GENDER 60% female HOUSEHOLD INCOME 15-30k

List Rental Rates

Buyers £100/1000

15% Agency Commission

Selection Criteria Production Costs

GEOGRAPHIC £10/1000 RUN-ON CHARGE £10/1000

GENDER £10/1000 DELIVERY £50/Flat

RECENCY £10/1000 TPS CLEANING £3/1000

TELEPHONE NUMBERS £40/1000

Contact

6 Wrotham Business Park www.evolutiondm.com

Wrotham Park

Barnet [email protected]

EN5 4SZ [email protected]

Tel/Fax: +44 (0)20 8275 1220/1221 [email protected]