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Network Cloud Service Orchestrator
Eli Jacubovich
Head of Sales and Strategy
Amdocs
November 2015
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs2
Amdocs at a glance
Leader in customer experience solutions
$3.6 billion revenue in 2014
24,000+ professionals
Serving customers in more than 90 countries
Listed on NASDAQ (DOX)
Amdocs BEAT™
wins Quality
Innovation Award
Winner of 2014
Outsourcing
Excellence
Award
Leader in Integrated
Revenue and
Customer
Management
(IRCM)
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs3
Amdocs’ market leadership
Leader in…
• Integrated Revenue and Customer
Management (IRCM)
• Operations Support Systems
#1 in…
• Global policy management
market share
• Rating and charging
S tra te c a s t P a r tn e rs A D iv is io n o f F R O S T & S U L L IV A N
#1 in…
• Global revenue management
market share
• Convergent billing market share
• Order management market
share
• Customer care market share
• Subscriber management
market share
Amdocs and Telefonica
Argentina win Innovation
Award
Amdocs and Vodafone win
Business Service Innovation
AwardTM Forum Industry
Contribution
Award finalist
Social Care solution
wins Product of
the Year Award
Multichannel Self-Service
wins COMET Innovation
Award for Customer
Experience Management
Smart Cell Placement
wins LTE Award for Best
Test/Measurement LTE
product
Global Outsourcing
Excellence Award
“Best Going the
Extra Mile”
Self-Optimizing Networks Solution
wins Bandwidth
Optimization Innovation
of the Year Award
Amdocs BEAT™
wins Quality
Innovation Award
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs4
We help our customers serve their more than 3 billion customers
250+ customers 2500+ projects
Europe, Middle East and Africa
Caribbean andLatin America
Asia PacificNorth America
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs5
• Automation
• On-demand service
selection and delivery
Network Functions Virtualization: What is it All About?
Physical Network Future Virtual Network
Standard high
volume
servers
A D
E
F G H I J
B C
Cost
Reduction
Business
Agility
Operational
Efficiency
JGF H I
D
A
B
E
C
JGF H I
D
A
B
E
C
Internet
Orchestration
• Standard hardware
• High resource utilization
• Multiple vendors
• Rapid TTM for services
• Faster changes
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs6
The NFV transformation reality Hybrid network will dominate for next decade
Hybrid world• Complexity—physical, virtual, logical resources need to be managed
• Orchestration—traditional management and NFVO
• Interoperability—multivendor, physical, virtual elements
Traditional network NFV dominant—10+ years
Internet
A DE
F G H I J
B C
JIHGF
A D
B C
E
Standard
high-volume
servers
Hybrid (physical + virtual)—
next 10 years
A D
H I J
B
C
E
Internet
GF
Testing the waters—PoC/lab activity underway
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs7
NFV Implementation Challenges
● Hybrid services - integration with
existing networks and processes
● On-boarding massive amounts
of new virtualized services in short
Time-To-Market
● Orchestrating functions that are
created instantaneously and
changing constantly
● Evolving standards and
technologiesSource: Heavy Reading's, NFV Market Tracker; December 2014
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs8
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs9
ETSI NFV Management and Orchestration (MANO)
NFVONFV orchestrator
VNFMVNF management
VIMVirtual infrastructure
Manager
Orchestration
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs10
Co-opetition = Cooperating + Competition
Information Security Level 2 – Sensitive
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Partners Ecosystem (examples)
IMS
NFV Infrastructure & HW
CPE (Customer premises equipment) Security EPC (Evolve Packet Core) Gi-LAN (VAS)
Information Security Level 2 – Sensitive
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Recent M&A activates
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs13
End-to-end NFV offeringLinking the business and the network
Network
Topology
view
Big Data
and
Analytics
Existing OSS assets
Next Generation - OSS
Partners elements
Cloud
Mgmt.
SDN: Cloud
Network Mgmt
NFV
Applications
Physical
Elements
Service
Design &
Creation
Order Capture and Management
Self-Service
PortalBillingCRM
Inventory
System
Service
CreationFulfillment Assurance
OSS
BSS
Master
Enterprise
Catalog
Network Cloud
Service
Orchestrator
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Network Cloud Service Orchestrator
Catalog Model
…into a continuously available,live network service
Amdocs Service Orchestrator decomposes, builds a plan, optimizes, instantiates,
configures, connects, tests, auto-heals, and monitors and assures the virtual services
Customer Order
+
Hybrid service model
Configuring Physical and virtual network
Products
Services
Resources
…real time service design and workflow
Public Internet
Data Center
Firewall
2 3
1
vCPE3rdpty
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs15
Service Onboarding and Fulfillment FlowAccelerating Enterprise Service Creation
Service is availableService Orchestrator
decomposes,
optimizes,
instantiates,
configures, connects
and auto-heals the
virtual services
CSP is offering
enterprise
services via a
self-service portal
2 3
Real timeOffline
Service designer
models resources,
services and
products in the
Master Catalog,
combining business
and network inputs
Service Graph
0 1
Catalog
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Use case Service on-boardingNFV shorten the lifecycle, service on-boarding automation amplifies it even more
Analysis
Service Testing
Service Modeling
Install in customer premises and configure
NF
V
New service time-to-market with service on-boarding automation-
from 9 months to 3.5 weeks
5 Months 7 Months1 Month 9 Months3 Months
.
NF
V
wit
h s
erv
ice
on
-bo
ard
ing
au
tom
ati
on
Analysis
Remote
config.
Analysis
Service Testing
Service Modeling
.Remote
config.
Pre
-NF
V
Service Design Module
for service creation
and testing
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs17
NFV Use cases
Sourc
e:
Info
netics, S
DN
and N
FV
Str
ate
gie
s: G
lobal S
erv
ice P
rovid
er
Surv
ey M
arc
h 2
7,
2014
vCPE
can be leveraged
for service research by Infonetix
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs18
An example for NFV use casevCPE = Virtualized enterprise customer premises equipment
Today
Feature-rich
CPE
Internet
Service
Provider
Network
I need I call I wait… ~4 Months
Tomorrow
Virtualized
CPE
Service provider data center
InternetI need I click I Go
Firewall
Cyber security (DDoS)Antivirus
~7 Minutes
FirewallCyber
security
(DDoS)
Antivirus
Information Security Level 2 – Sensitive
© 2015 – Proprietary and Confidential Information of Amdocs19
Summary
Network Cloud Service Orchestrator
Multi-vendor NFVO for Dynamic service chaining and fulfillment
Operator Challenge
• Number of virtualized service will grow rapidly
• Many new virtualized functions are emerging, and these
functions are created instantaneously and changing
constantly
• Need to maintain vendor agnostic
Vendor Agnostic Key Capabilities
• Integration with business support systems (BSS) and
operational support systems (OSS)
• Integrated policies and analytics for optimal service
performance
• True multi-vendor
• Scalable and distributed
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Thank You